Report Description
United States Sports Drink Market Outlook 2031
The United States Sports Drink Market size was USD 6.81 Billion in 2022 and is likely to reach USD 10.35 Billion by 2031, expanding at a CAGR of 4.76% during the forecast period, 2023–2031. The growth of the market is attributed to increasing inclination toward fitness activities. Moreover, growing awareness about the sports drinks is driving the market growth.
Sports drinks are gaining huge preference over conventional fruit drinks as athletes and individuals are engaging in vigorous physical activities. Rising demand for various beverages due to increasing health awareness and growing demand from the millennials are expected to drive the growth of the sports drink market in the country.
This market is growing at a rapid pace as consumers are increasingly looking for health-based solutions. In the developed markets, sports drinks are no longer viewed solely as a quick refreshment. Instead, they have become more convenient nutrient and food supplement products.
In the US, gyms, sports clubs and fitness studios were the first ones to undergo shutdowns during the COVID-19 pandemic, resulting in reduction of demand for sports drinks in the country, which in turn, led to the limiting of the sales of sports drink in the US.
Sports drinks companies in the country are concentrating on increasing the demand for their sports drinks with the help of various endorsements such as using athletes, celebrities, and promotional campaigns in fests and events, among others. These activities are aiding the growth of the United States sports drinks market.
Some of the massive beverage manufactures, such as Coca Cola Inc. and PepsiCo Inc., are providing their consumers a wide range of sports drink products. Moreover, major pharmaceutical companies, such as Abbott Nutrition, are also entering into this market.
United States Sports Drink Market Drivers, Restraints, Trends, and Opportunities
- Rising number of fitness/health club’s is anticipated to positively impact the growth of the US sports drink market.
- Limited customer base owing to lack of awareness can hinder the market growth.
- Innovation in the flavors with added health benefits and changing lifestyle of consumers are anticipated to spur the market growth.
- Rising number of beverage manufacturers entering the sport drink segment is expected to make the market competitive; however, is anticipated to expand the market size.
- Growing trend of digital marketing owing to increasing Internet penetration is expected to help the companies to increase their market share, resulting in the expansion of the market.
Scope of United States Sports Drink Market Outlook Report
The report on the United States sports drink Market includes an assessment of the market, trends, segments and regional markets. Overview and dynamics have also been included in the report.
Attributes
|
Details
|
Report Title
|
Sports Drink Market - United States Industry Analysis, Growth, Share, Size, Trends, and Forecast
|
Base Year
|
2022
|
Historic Data
|
2016–2021
|
Forecast Period
|
2023–2031
|
Segmentation
|
Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Others)
|
Report Coverage
|
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
|
Key Players Covered in the Report
|
Pepsico Inc., The Coca-Cola Company, BA Sports Nutrition, LLC, AJE group, Britvic PLC, and GlaxoSmithKline Plc
|
United States Sports Drink Market Segment Insights
Supermarkets/Hypermarkets segment to account a large market share
Based on distribution channels, the market is classified as supermarkets/hypermarkets, convenience stores, online retail stores, and others. The supermarkets/hypermarkets segment is projected to account for a large market share during the forecasted period. This is owing to the large number of customers purchasing from supermarkets/hypermarkets owing to ease of availability of preferred sport drink brand and availability of discounts.
The online retail stores segment is anticipated to exhibit a high CAGR in the projected timeline. Sports drinks vendors in the country are adopting online retail strategies to reduce costs and increase their margins, which is expected to benefit the market during the forecast period.
For example, major players, such as Coca Cola and PepsiCo are offering their products through various online channels, such as Amazon, Walmart, and Kroger. Major industry players are adopting digital marketing strategies to increase their sales due to rising Internet penetration and increasing adoption of smartphones in the country.
Segments
Distribution channels
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail Stores
- Others
Country
Key players
Competitive Landscape
The US sports drink market is moderately competitive. Major palyers of the market are Pepsico Inc., The Coca-Cola Company, BA Sports Nutrition, LLC, AJE group, Britvic PLC and GlaxoSmithKline Plc.
The key strategies adopted by the players in the market are engaging in product launches to maintain its competitiveness in the market. The companies have been introducing new and innovative products with the inclusion of naturally derived ingredients and additives, so as to make their product unique among the existing products.
Table Of Content
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Sports Drink Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Sports Drink Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Sports Drink Market - Supply Chain
4.5. Global Sports Drink Market Forecast
4.5.1. Sports Drink Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Sports Drink Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Sports Drink Market Absolute $ Opportunity
5. Global Sports Drink Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. Sports Drink Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global Sports Drink Demand Share Forecast, 2019-2026
6. North America Sports Drink Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America Sports Drink Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America Sports Drink Demand Share Forecast, 2019-2026
7. Latin America Sports Drink Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America Sports Drink Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America Sports Drink Demand Share Forecast, 2019-2026
8. Europe Sports Drink Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe Sports Drink Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe Sports Drink Demand Share Forecast, 2019-2026
9. Asia Pacific Sports Drink Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific Sports Drink Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific Sports Drink Demand Share Forecast, 2019-2026
10. Middle East & Africa Sports Drink Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa Sports Drink Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa Sports Drink Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global Sports Drink Market: Market Share Analysis
11.2. Sports Drink Distributors and Customers
11.3. Sports Drink Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. Pepsico Inc.
11.4.2.
The Coca-Cola Company
11.4.3.
BA Sports Nutrition
11.4.4.
LLC
11.4.5.
AJE group
11.4.6.
Britvic PLC
11.4.7.
GlaxoSmithKline Plc