Stand Up Peddle Board Market

Global Stand Up Peddle Board Market by Types (Solid SUP boards and Inflatable SUP boards), by Length (Less than 10 feet, 10 feet – 11 feet, and More than 11 feet) by End Users (Men, Woman, and Kids), by Sales Channels (Online and Offline), and by Regions (North America, Latin America, Europe, Asia Pacific, and Middle East & Africa)

  • Report ID: CG-135
  • Author: Growth Market Reports
  • Rating: 4.8
  • Total Reviews: 18
  • No. Of Pages: 257
  • Format:
  • Pub. Date: 2020-12-03
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Market Outlook:

The global SUP boards Market was valued at USD 289.7 Million in 2019 and is projected to reach USD 421.3 Million by 2027, expanding at a CAGR of 5.1% during the forecast period. The demand for SUP boards is growing as many countries are raising awareness regarding the personal health by taking initiatives such as encouraging people for activities like SUP Yoga. Moreover, players operating in SUP boards market are focusing on finding new materials and components for SUP boards to make them more environment friendly and sustainable products.

Global Stand Up Paddle (SUP) Boards Market Summary

Market Dynamics
The use of stand up peddling board has increased with the rising awareness about personal health and the need for exercise. The number of people choosing watersports as an exercise is growing. Increasing number of people undertaking watersports has significantly fueled the demand for SUP boards. In the last decade, stand up Peddle boards are becoming a lifestyle statement in the areas of recreational and leisure activities. Moreover, growth in adventure tourism activities around the globe is fueling the stand-up peddling boards market. Stand up paddleboard are used to cruise in rivers, lakes, and oceans. Furthermore, SUPs are widely used for adventure tourism activities. Increasing demand of SUPs for surfing, racing, and for recreational use is expected to propel the market. Furthermore, SUP manufacturers are introducing premium and purpose-oriented SUPs. This is helping manufacturers widen their product portfolio. Premium products made using novel materials are expected to attract buyers. Innovative technologies such as action cameras, GPS units, and other smart gears are being added to the new SUP boards.

Governments around the globe are raising awareness about the environment by taking initiatives to reduce contaminations of water bodies caused by paints and materials used in SUP boards. These factors are driving people to adopt eco-friendly SUP boards. Governments of many countries are encouraging the use of eco-friendly SUPs, which in turn, is expected to fuel the demand for eco-friendly SUP boards during the forecast period.

However, SUP boards are slower than kayaks due to their structure. An average SUP board is ½ - ¾ times slower than a standard kayak. Furthermore, SUP boards need a fin or hull for tracking or stability of the board. This makes SUP boards more likely to hit the bottom of shallow water bodies or catch weed in the fin. This can damage the SUP board or affect its speed. SUP boards are made of lightweight synthetic material such as epoxy foam. This makes SUP boards more fragile and even smaller bumps can cause a big damage to SUP boards. All these structural limitations of SUP boards are restraining the market.

Segmental Outlook

The use of Stand-up Peddle boards is rising significantly due to rising awareness about personal health. Growing preference for a healthy lifestyle and leisure has increased the use of SUP boards. Rise in demand for the stand up Peddle boards is also attributed to increasing disposable incomes worldwide. People are choosing stand up Peddle board for activities such as yoga.

By Types Segment
In terms of Product Types, the global stand up paddle board market is bifurcated as solid SUP boards and inflatable SUP boards. The inflatable SUP boards segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the inflatable SUP boards segment is due to the fact that iSUPs are portable. Moreover, iSUPs can handle impact of bumping into something better than solid SUP boards

Global Stand Up Paddle (SUP) Boards Market By Product Type

By Length Segment
On basis of length, the global stand up paddle board market is categorized as less than 10 feet, 10 feet-11 feet, and more than 11 feet. The 10 feet-11 feet segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the 10 feet-11 feet segment is due to the fact that 10-11 feet SUPs are multipurpose SUPs.

Global Stand Up Paddle (SUP) Boards Market By Length

By End users Segment
Based on end-users, the global stand up paddle board market is categorized as men, woman, and kids. The men segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the men segment is due to the fact that men spend more on sports related goods than women and the presence of high number of male stand up board paddlers.

By Sales channel Segment
In terms of sales channels, the global stand up paddle board market is categorized as online and offline. The offline segment accounts for a major share of the market and is anticipated to expand at a moderate CAGR during the forecast period. Online and offline channels offer a wide range of stand-up paddle board with different features. In the online channel, consumers can purchase products through the company’s website or e-commerce website. The online segment is expected to grow at significant CAGR during forecast period.

Regional Outlook

On the basis of regions, the global stand up paddle board market is classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa (MEA). Europe is expected to dominate the global stand up paddle board market during the forecast period, owing to high adoption of stand up paddle board in this region.

North America is expected to hold considerable share of the market. The presence of key manufactures of stand-up paddle board in the region and growing number of water sports events and participants in the region are the prime factor propelling the market in the region during the forecast period. The market in Europe is estimated to expand at a substantial CAGR during the forecast period due to increasing accessibility and availability of stand-up paddle board in the region.

Global Stand Up Paddle (SUP) Boards Market By Region

Competitive Landscape

  • Key players in the market include BOARDWORKS SURF & SUP, BOT. LLC, COREBAN, Hala Gear, Hobie Cat Company, iRocker SUP, Jobe Sports International, Kahuna Paddleboards Inc., RAVE Sports, Red Paddle Co Limited, Sea Eagle Boats, Inc., Slingshot Sports, LLC, Sun Dolphin Boats, SUP ATX LLC. These players are considered as key manufacturers of the market based on their different varieties of product availability, regional presence, better supply chain management system, and the increasing demand for the products.
  • The players are adopting key strategies such as product development, geographical expansion, mergers and acquisition and many other strategies to increase their demand for SUP boards.

Key Benefits for Industry Participants & Stakeholders

  • In-depth Analysis of the SUP boards market
  •  Historical, Current and Projected Market Size in terms of Value and Volume
  • Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
  • Industry Drivers, Restraints and Opportunities Covered in the Study
  • Recent Industry Trends and Developments
  • Competitive Landscape & Strategies of Key Players
  • Neutral Perspective on Global SUP boards market Performance
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Stand Up Peddle Boards Market Overview
   4.1 Introduction
      4.1.1 Market Taxonomy
      4.1.2 Market Definition
      4.1.3 Macro-Economic Factors Impacting the Market Growth
   4.2 Stand Up Peddle Boards Market Dynamics
      4.2.1 Market Drivers
      4.2.2 Market Restraints
      4.2.3 Market Opportunity
   4.3 Stand Up Peddle Boards Market - Supply Chain Analysis
      4.3.1 List of Key Suppliers
      4.3.2 List of Key Distributors
      4.3.3 List of Key Consumers
   4.4 Key Forces Shaping the Stand Up Peddle Boards Market
      4.4.1 Bargaining Power of Suppliers
      4.4.2 Bargaining Power of Buyers
      4.4.3 Threat of Substitution
      4.4.4 Threat of New Entrants
      4.4.5 Competitive Rivalry
   4.5 Global Stand Up Peddle Boards Market Size & Forecast, 2017-2027
      4.5.1 Stand Up Peddle Boards Market Size and Y-o-Y Growth
      4.5.2 Stand Up Peddle Boards Market Absolute $ Opportunity

   4.6 Pricing Analysis & Forecast, by Product Type, 2017-2027
Chapter 5 Global Stand Up Peddle Boards Market Analysis and Forecast by Types
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities by Types
      5.1.2 Basis Point Share (BPS) Analysis by Types
      5.1.3 Absolute $ Opportunity Assessment by Types
   5.2 Stand Up Peddle Boards Market Size & Volume Forecast by Types
      5.2.1 Solid SUP boards
      5.2.2 Inflatable SUP boards
   5.3 Market Attractiveness Analysis by Types
Chapter 6 Global Stand Up Peddle Boards Market Analysis and Forecast by Length
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities by Length
      6.1.2 Basis Point Share (BPS) Analysis by Length
      6.1.3 Absolute $ Opportunity Assessment by Length
   6.2 Stand Up Peddle Boards Market Size & Volume Forecast by Length
      6.2.1 Less than 10 feet
      6.2.2 10 feet-11 feet
      6.2.3 More than 11 feet.
   6.3 Market Attractiveness Analysis by Length
Chapter 7 Global Stand Up Peddle Boards Market Analysis and Forecast by End Users
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities by End Users
      7.1.2 Basis Point Share (BPS) Analysis by End Users
      7.1.3 Absolute $ Opportunity Assessment by End Users
   7.2 Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      7.2.1 Men
      7.2.2 Woman
      7.2.3 Kids
   7.3 Market Attractiveness Analysis by End Users
Chapter 8 Global Stand Up Peddle Boards Market Analysis and Forecast by Sales Channels
   8.1 Introduction
      8.1.1 Key Market Trends & Growth Opportunities by Sales Channels
      8.1.2 Basis Point Share (BPS) Analysis by Sales Channels
      8.1.3 Absolute $ Opportunity Assessment by Sales Channels
   8.2 Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      8.2.1 Offline
      8.2.2 Online
   8.3 Market Attractiveness Analysis by Sales Channels
Chapter 9 Global Stand Up Peddle Boards Market Analysis and Forecast by Region
   9.1 Introduction
      9.1.1 Key Market Trends & Growth Opportunities by Region
      9.1.2 Basis Point Share (BPS) Analysis by Region
      9.1.3 Absolute $ Opportunity Assessment by Region
   9.2 Stand Up Peddle Boards Market Size Forecast by Region
      9.2.1 North America
      9.2.2 Europe
      9.2.3 Asia Pacific
      9.2.4 Latin America
      9.2.5 Middle East & Africa (MEA)
   9.3 Market Attractiveness Analysis by Region
Chapter 10 Coronavirus Disease (COVID-19) Impact
   10.1 Introduction
   10.2 Current & Future Impact Analysis
   10.3 Economic Impact Analysis
   10.4 Government Policies
   10.5 Investment Scenario
Chapter 11 North America Stand Up Peddle Boards Analysis and Forecast
   11.1 Introduction
   11.2 North America Stand Up Peddle Boards Market Size Forecast by Country
      11.2.1 U.S.
      11.2.2 Canada
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 North America Stand Up Peddle Boards Market Size & Volume Forecast by Types
      11.6.1 Solid SUP boards
      11.6.2 Inflatable SUP boards
   11.7 Basis Point Share (BPS) Analysis by Types
   11.8 Absolute $ Opportunity Assessment by Types
   11.9 Market Attractiveness Analysis by Types
   11.10 North America Stand Up Peddle Boards Market Size & Volume Forecast by Length
      11.10.1 Less than 10 feet
      11.10.2 10 feet-11 feet
      11.10.3 More than 11 feet.
   11.11 Basis Point Share (BPS) Analysis by Length
   11.12 Absolute $ Opportunity Assessment by Length
   11.13 Market Attractiveness Analysis by Length
   11.14 North America Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      11.14.1 Men
      11.14.2 Woman
      11.14.3 Kids
   11.15 Basis Point Share (BPS) Analysis by End Users
   11.16 Absolute $ Opportunity Assessment by End Users
   11.17 Market Attractiveness Analysis by End Users
   11.18 North America Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      11.18.1 Offline
      11.18.2 Online
   11.19 Basis Point Share (BPS) Analysis by Sales Channels
   11.20 Absolute $ Opportunity Assessment by Sales Channels
   11.21 Market Attractiveness Analysis by Sales Channels
Chapter 12 Europe Stand Up Peddle Boards Analysis and Forecast
   12.1 Introduction
   12.2 Europe Stand Up Peddle Boards Market Size Forecast by Country
      12.2.1 Germany
      12.2.2 France
      12.2.3 Italy
      12.2.4 U.K.
      12.2.5 Spain
      12.2.6 Russia
      12.2.7 Rest of Europe
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Europe Stand Up Peddle Boards Market Size & Volume Forecast by Types
      12.6.1 Solid SUP boards
      12.6.2 Inflatable SUP boards
   12.7 Basis Point Share (BPS) Analysis by Types
   12.8 Absolute $ Opportunity Assessment by Types
   12.9 Market Attractiveness Analysis by Types
   12.10 Europe Stand Up Peddle Boards Market Size & Volume Forecast by Length
      12.10.1 Less than 10 feet
      12.10.2 10 feet-11 feet
      12.10.3 More than 11 feet.
   12.11 Basis Point Share (BPS) Analysis by Length
   12.12 Absolute $ Opportunity Assessment by Length
   12.13 Market Attractiveness Analysis by Length
   12.14 Europe Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      12.14.1 Men
      12.14.2 Woman
      12.14.3 Kids
   12.15 Basis Point Share (BPS) Analysis by End Users
   12.16 Absolute $ Opportunity Assessment by End Users
   12.17 Market Attractiveness Analysis by End Users
   12.18 Europe Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      12.18.1 Offline
      12.18.2 Online
   12.19 Basis Point Share (BPS) Analysis by Sales Channels
   12.20 Absolute $ Opportunity Assessment by Sales Channels
   12.21 Market Attractiveness Analysis by Sales Channels
Chapter 13 Asia Pacific Stand Up Peddle Boards Analysis and Forecast
   13.1 Introduction
   13.2 Asia Pacific Stand Up Peddle Boards Market Size Forecast by Country
      13.2.1 China
      13.2.2 Japan
      13.2.3 South Korea
      13.2.4 New Zealand
      13.2.5 Australia
      13.2.6 South East Asia (SEA)
      13.2.7 Rest of Asia Pacific (APAC)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Asia Pacific Stand Up Peddle Boards Market Size & Volume Forecast by Types
      13.6.1 Solid SUP boards
      13.6.2 Inflatable SUP boards
   13.7 Basis Point Share (BPS) Analysis by Types
   13.8 Absolute $ Opportunity Assessment by Types
   13.9 Market Attractiveness Analysis by Types
   13.10 Asia Pacific Stand Up Peddle Boards Market Size & Volume Forecast by Length
      13.10.1 Less than 10 feet
      13.10.2 10 feet-11 feet
      13.10.3 More than 11 feet.
   13.11 Basis Point Share (BPS) Analysis by Length
   13.12 Absolute $ Opportunity Assessment by Length
   13.13 Market Attractiveness Analysis by Length
   13.14 Asia Pacific Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      13.14.1 Men
      13.14.2 Woman
      13.14.3 Kids
   13.15 Basis Point Share (BPS) Analysis by End Users
   13.16 Absolute $ Opportunity Assessment by End Users
   13.17 Market Attractiveness Analysis by End Users
   13.18 Asia Pacific Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      13.18.1 Offline
      13.18.2 Online
   13.19 Basis Point Share (BPS) Analysis by Sales Channels
   13.20 Absolute $ Opportunity Assessment by Sales Channels
   13.21 Market Attractiveness Analysis by Sales Channels
Chapter 14 Latin America Stand Up Peddle Boards Analysis and Forecast
   14.1 Introduction
   14.2 Latin America Stand Up Peddle Boards Market Size Forecast by Country
      14.2.1 Brazil
      14.2.2 Mexico
      14.2.3 Rest of Latin America (LATAM)
   14.3 Basis Point Share (BPS) Analysis by Country
   14.4 Absolute $ Opportunity Assessment by Country
   14.5 Market Attractiveness Analysis by Country
   14.6 Latin America Stand Up Peddle Boards Market Size & Volume Forecast by Types
      14.6.1 Solid SUP boards
      14.6.2 Inflatable SUP boards
   14.7 Basis Point Share (BPS) Analysis by Types
   14.8 Absolute $ Opportunity Assessment by Types
   14.9 Market Attractiveness Analysis by Types
   14.10 Latin America Stand Up Peddle Boards Market Size & Volume Forecast by Length
      14.10.1 Less than 10 feet
      14.10.2 10 feet-11 feet
      14.10.3 More than 11 feet.
   14.11 Basis Point Share (BPS) Analysis by Length
   14.12 Absolute $ Opportunity Assessment by Length
   14.13 Market Attractiveness Analysis by Length
   14.14 Latin America Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      14.14.1 Men
      14.14.2 Woman
      14.14.3 Kids
   14.15 Basis Point Share (BPS) Analysis by End Users
   14.16 Absolute $ Opportunity Assessment by End Users
   14.17 Market Attractiveness Analysis by End Users
   14.18 Latin America Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      14.18.1 Offline
      14.18.2 Online
   14.19 Basis Point Share (BPS) Analysis by Sales Channels
   14.20 Absolute $ Opportunity Assessment by Sales Channels
   14.21 Market Attractiveness Analysis by Sales Channels
Chapter 15 Middle East & Africa (MEA) Stand Up Peddle Boards Analysis and Forecast
   15.1 Introduction
   15.2 Middle East & Africa (MEA) Stand Up Peddle Boards Market Size Forecast by Country
      15.2.1 Saudi Arabia
      15.2.2 South Africa
      15.2.3 UAE
      15.2.4 Rest of Middle East & Africa (MEA)
   15.3 Basis Point Share (BPS) Analysis by Country
   15.4 Absolute $ Opportunity Assessment by Country
   15.5 Market Attractiveness Analysis by Country
   15.6 Middle East & Africa (MEA) Stand Up Peddle Boards Market Size & Volume Forecast by Types
      15.6.1 Solid SUP boards
      15.6.2 Inflatable SUP boards
   15.7 Basis Point Share (BPS) Analysis by Types
   15.8 Absolute $ Opportunity Assessment by Types
   15.9 Market Attractiveness Analysis by Types
   15.10 Middle East & Africa (MEA) Stand Up Peddle Boards Market Size & Volume Forecast by Length
      15.10.1 Less than 10 feet
      15.10.2 10 feet-11 feet
      15.10.3 More than 11 feet.
   15.11 Basis Point Share (BPS) Analysis by Length
   15.12 Absolute $ Opportunity Assessment by Length
   15.13 Market Attractiveness Analysis by Length
   15.14 Middle East & Africa (MEA) Stand Up Peddle Boards Market Size & Volume Forecast by End Users
      15.14.1 Men
      15.14.2 Woman
      15.14.3 Kids
   15.15 Basis Point Share (BPS) Analysis by End Users
   15.16 Absolute $ Opportunity Assessment by End Users
   15.17 Market Attractiveness Analysis by End Users
   15.18 Middle East & Africa (MEA) Stand Up Peddle Boards Market Size & Volume Forecast by Sales Channels
      15.18.1 Offline
      15.18.2 Online
   15.19 Basis Point Share (BPS) Analysis by Sales Channels
   15.20 Absolute $ Opportunity Assessment by Sales Channels
   15.21 Market Attractiveness Analysis by Sales Channels
Chapter 16 Competition Landscape
   16.1 Stand Up Peddle Boards Market: Competitive Dashboard
   16.2 Global Stand Up Peddle Boards Market: Market Share Analysis, 2019
   16.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
      16.3.1 BOARDWORKS SURF & SUP
      16.3.2 BOTE, LLC
      16.3.3 COREBAN
      16.3.4 Hala Gear
      16.3.5 Hobie Cat Company
      16.3.6 iRocker SUP
      16.3.7 Jobe Sports International
      16.3.8 Kahuna Paddleboards Inc.
      16.3.9  RAVE Sports
      16.3.10 Red Paddle Co Limited
      16.3.11  Sea Eagle Boats, Inc.
      16.3.12 Slingshot Sports LLC
      16.3.13 Sun Dolphin Boats
      16.3.14 SUP ATX LLC
Key Segments Covered
By Types
  • Solid SUP Boards
  • Inflatable SUP Boards
By Length
  • Less Than 10 Feet
  • 10 Feet – 11 Feet
  • More Than 11 Feet
By End users
  • Men
  • Women
  • Kids
By Sales Channel
  • Offline
  • Online
By Regions
  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Europe
    • Germany
    • France
    • Italy
    • U.K.
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • New Zealand
    • Australia
    • South East Asia (SEA)
    • Rest of Asia Pacific (APAC)
  • Middle East & Africa (MEA)
    • Saudi Arabia
    • South Africa
    • UAE
    • Rest of Middle East & Africa (MEA)

Key Market Players Profiled in the Report
  • BOARDWORKS SURF & SUP
  • BOTE, LLC
  • COREBAN
  • Hala Gear
  • Hobie Cat Company
  • iRocker SUP
  • Jobe Sports International
  • Kahuna Paddleboards Inc.
  • RAVE Sports
  • Red Paddle Co Limited
  • Sea Eagle Boats, Inc.
  • Slingshot Sports, LLC
  • Sun Dolphin Boats
  • SUP ATX LLC

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FAQ Section

Some frequently asked quetions about this report!

Additional company profiles can be provided on request.

Yes, the report covers types of SUP boards such as solid SUP boards and inflatable SUP boards.

According to this Growth Market Reports report, the market from stand-up Peddle board sis likely to register a CAGR of 5.1% during forecast period 2020-2027, with an anticipated valuation of USD 421.3 million by the end of the 2027.

In addition to market size (in USD Million), Volume (Units), and Company Market Share (in % for base year 2019), other data such Macro-economic factors, COVID-19 Impact on the SUP boards market is available in final report.

The stand-up Peddle board market is anticipated to grow significantly during forecast period due to rising awareness about healthy lifestyle and growing adventure tourism and due to increasing disposable income of people.

Personal health related activities, SUP racing, leisure and recreational activities and others analysis are the key applications driving the market growth.

Factors such as competitive strength and market positioning are key areas considered while selecting top companies to be profiled.

The market is expected to witness slow growth during 2019-2020 owing to the negative impact of COVID-19 pandemic on the global SUP boards market.

The base year considered for the global stand up Peddle board’s market report is 2019. The complete analysis period is 2017 to 2027, wherein, 2017 & 2018 are the historic years and the forecast is provided from 2020 to 2027.

Major Manufactures include BOARDWORKS SURF & SUP, BOTE LLC, COREBAN, Hala Gear, Hobie Cat Company, iRocker SUP, Jobe Sports International, Kahuna Paddleboards Inc., RAVE Sports, Red Paddle Co Limited, Sea Eagle Boats, Inc., Slingshot Sports, LLC, Sun Dolphin Boats, SUP ATX LLC.