The Global Stand Up Peddle Board Market was valued at USD 289.7 Million in 2019 and is projected to reach USD 421.3 Million by 2027, expanding at a CAGR of 5.1% during the forecast period 2020-2027. The demand for Stand Up Peddle Boards is growing as many countries are raising awareness regarding personal health by taking initiatives such as encouraging people for activities similar to Stand Up Peddle Yoga.
Moreover, players operating in the Stand Up Peddle Boards (SUP boards) market are focusing on finding new materials and components for SUP boards to make them more environmental friendly and sustainable products.
Stand up peddle board is a board that floats on water and uses for water born sports such as surfing. Rider uses peddle to propel further through the water while standing on their board. Many types of peddle boards are used for surfing such as flatwater peddle boards, performance peddle boards, and racing peddle boards. Stand up peddle board sport utilizes the entire body including legs, core, and arms for overall balancing and offers a full body workout.
Stand up peddle board has a lifespan of three years if it is used for a considerable time. Round nose board is widely used by surfers. Inflatable peddle board is known for its stability and fits up to two people.
Stand Up Peddle Boards Market Dynamics
The use of stand up peddling board has increased with the rising awareness about personal health and the need for exercise. The number of people choosing watersports as an exercise is growing. Increasing number of people undertaking watersports has significantly fueled the demand for SUP boards. In the last decade, stand up Peddle boards are becoming a lifestyle statement in the areas of recreational and leisure activities. Moreover, growth in adventure tourism activities around the globe is fueling the stand-up peddling boards market.
Stand up paddleboard are used to cruise in rivers, lakes, and oceans. Furthermore, SUPs are widely used for adventure tourism activities. Increasing demand of SUPs for surfing, racing, and for recreational use is expected to propel the market. Furthermore, SUP manufacturers are introducing premium and purpose-oriented SUPs. This is helping manufacturers widen their product portfolio. Premium products made using novel materials are expected to attract buyers. Innovative technologies such as action cameras, GPS units, and other smart gears are being added to the new SUP boards.
Governments around the globe are raising awareness about the environment by taking initiatives to reduce contaminations of water bodies caused by paints and materials used in SUP boards. These factors are driving people to adopt eco-friendly SUP boards. Governments of many countries are encouraging the use of eco-friendly SUPs, which in turn, is expected to fuel the demand for eco-friendly SUP boards during the forecast period.
However, SUP boards are slower than kayaks due to their structure. An average SUP board is ½ - ¾ times slower than a standard kayak. Furthermore, SUP boards need a fin or hull for tracking or stability of the board. This makes SUP boards more likely to hit the bottom of shallow water bodies or catch weed in the fin. This can damage the SUP board or affect its speed. SUP boards are made of lightweight synthetic material such as epoxy foam. This makes SUP boards more fragile and even smaller bumps can cause a big damage to SUP boards. All these structural limitations of SUP boards are restraining the market.
Stand Up Peddle Boards Segment Insights
The use of Stand-up Peddle boards is rising significantly due to rising awareness about personal health. Growing preference for a healthy lifestyle and leisure has increased the use of SUP boards. Rise in demand for the stand up Peddle boards is also attributed to increasing disposable incomes worldwide. People are choosing stand up Peddle board for activities such as yoga.
By Types Segment
In terms of Product Types, the global stand up paddle board market is bifurcated as solid SUP boards and inflatable SUP boards. The inflatable SUP boards segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the inflatable SUP boards segment is due to the fact that iSUPs are portable. Moreover, iSUPs can handle impact of bumping into something better than solid SUP boards
By Length Segment
On basis of length, the global stand up paddle board market is categorized as less than 10 feet, 10 feet-11 feet, and more than 11 feet. The 10 feet-11 feet segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the 10 feet-11 feet segment is due to the fact that 10-11 feet SUPs are multipurpose SUPs.
By End users Segment
Based on end-users, the global stand up paddle board market is categorized as men, woman, and kids. The men segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. The growth of the men segment is due to the fact that men spend more on sports related goods than women and the presence of high number of male stand up board paddlers.
By Sales channel Segment
In terms of sales channels, the global stand up paddle board market is categorized as online and offline. The offline segment accounts for a major share of the market and is anticipated to expand at a moderate CAGR during the forecast period. Online and offline channels offer a wide range of stand-up paddle board with different features. In the online channel, consumers can purchase products through the company’s website or e-commerce website. The online segment is expected to grow at significant CAGR during forecast period.
Regional Outlook
On the basis of regions, the global stand up paddle board market is classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa (MEA). Europe is expected to dominate the global stand up paddle board market during the forecast period, owing to high adoption of stand up paddle board in this region.
North America is expected to hold considerable share of the market. The presence of key manufactures of stand-up paddle board in the region and growing number of water sports events and participants in the region are the prime factor propelling the market in the region during the forecast period. The market in Europe is estimated to expand at a substantial CAGR during the forecast period due to increasing accessibility and availability of stand-up paddle board in the region.
Key Benefits for Industry Participants & Stakeholders
- In-depth Analysis of the SUP boards market
- Historical, Current and Projected Market Size in terms of Value and Volume
- Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
- Industry Drivers, Restraints and Opportunities Covered in the Study
- Recent Industry Trends and Developments
- Competitive Landscape & Strategies of Key Players
- Neutral Perspective on Global SUP boards market Performance
Segments
By Types
- Solid SUP Boards
- Inflatable SUP Boards
By Length
- Less Than 10 Feet
- 10 Feet – 11 Feet
- More Than 11 Feet
By End users
By Sales Channel
By Regions
- North America
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Europe
- Germany
- France
- Italy
- U.K.
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- South Korea
- New Zealand
- Australia
- South East Asia (SEA)
- Rest of Asia Pacific (APAC)
- Middle East & Africa (MEA)
- Saudi Arabia
- South Africa
- UAE
- Rest of Middle East & Africa (MEA)
Key Players
- BOARDWORKS SURF & SUP
- BOTE, LLC
- COREBAN
- Hala Gear
- Hobie Cat Company
- iRocker SUP
- Jobe Sports International
- Kahuna Paddleboards Inc.
- RAVE Sports
- Red Paddle Co Limited
- Sea Eagle Boats, Inc.
- Slingshot Sports, LLC
- Sun Dolphin Boats
- SUP ATX LLC
Competitive Landscape
- Key players in the market include BOARDWORKS SURF & SUP, BOT. LLC, COREBAN, Hala Gear, Hobie Cat Company, iRocker SUP, Jobe Sports International, Kahuna Paddleboards Inc., RAVE Sports, Red Paddle Co Limited, Sea Eagle Boats, Inc., Slingshot Sports, LLC, Sun Dolphin Boats, SUP ATX LLC. These players are considered as key manufacturers of the market based on their different varieties of product availability, regional presence, better supply chain management system, and the increasing demand for the products.
- The players are adopting key strategies such as product development, geographical expansion, mergers and acquisition and many other strategies to increase their demand for SUP boards.