Market Outlook:
The global junior bikes market was valued at USD 16,800.44 Million in 2019 and is projected to reach USD 22,853.95 Million by 2027, expanding at a CAGR of 4.2% during the forecast period. A bicycle or a bike is a two-wheeler vehicle, which works without petrol or any other oil. Bicycles are driven by the pedals that are mounted at the bottom of the wheel and are steered by the means of a handlebar connected to the top of the front wheel. Kid’s bicycles are smaller in size and often feature two narrow support wheels at the bottom of the rear wheel.
The expansion of the market is due to increasing awareness on cycling, as a sport and health practice by parents and teachers. Cycling has taken a role with a shifting lifestyle, where it is more of a fun hobby that kids chose to do with friends during their spare time. The practice is further sponsored by schools, clubs, and residential communities that have taken steps to incorporate children's cycling in their everyday lives. Moreover, the bicycle provides students a comfortable personal mode of travel.
Children are increasingly interested in junior bikes due to their vivid colors, prints, and styles. Moreover, several of these bicycles are modeled after popular superheroes, sportsmen, cartoon characters, and children's celebrities. Furthermore, children prefer products with musical horns, lit wheels, and baskets either in the front of the handlebar or behind the bench.
Technological advances in the bicycles industry is an emerging trend in the junior bikes market. Manufacturers of junior bikes are launching innovative accessories of bicycles and junior bikes, which is expected to lead to significant market growth. Technological developments in junior bikes headlights increase the visibility range of the riders, in turn, enhancing safety. Such innovative uses of LEDs in handles and pedals are expected to drive the market during the forecast period.
Children are gradually choosing to participate in a range of physical activities, including cycling. Moreover, rising adoption of healthy lifestyles is driving the demand for recreational sports, such as cycling. The importance of athletic activities, particularly for health purposes, increasing presence of foreign sporting competitions, stimulates the participation of children in different cycling activities. Furthermore, an increase in government policies in different countries, aimed at raising the rate of participation, has played a key role in fueling the demand in the last few years.
Governments and the bicycle industry are responsible for encouraging and developing the long-lasting trend of cycling. Conversely, the percentage of children who own or have access to bicycles has steadily decreased over the last few years. The decrease in outdoor activities of children and increase in indoor activities such mobile games, play stations, and video games are restraining the market.
Segmental Outlook
Based on types, the junior bikes market has been categorized as mountain bikes, road bikes, and others. The mountain bikes segment holds significant market share, while the road bikes segment is expected to grow at a substantial pace during the forecast period.
In terms of end-users, the junior bikes market has been segmented into boys, girls, and others. The boys segment represents considerable market share in 2019, while the girls segment is projected to expand at a significant CAGR during the forecast period.
On the basis of wheel sizes, the junior bikes market has been segregated as less than 12-inch, 12-inch -14-inch, 14-inch - 16-inch, 16-inch -18-inch, 18-inch - 20-inch, 20-inch - 24 inch, and others. The 20-inch - 24-inch segment is projected to hold a significant share of the market during the forecast period.
Regional Outlook
Based on regions, the global junior bikes market has been divided into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. The market in Europe is anticipated to expand at a significant market share, followed by North America, due to increasing awareness among people and kids regarding bicycling. The increasing number of cycling in countries, including Belgium, Switzerland, Finland, Norway, Sweden, Germany, Denmark, and the Netherlands, is expected to drive the regional market. Additionally, roadways have been designed such that cyclists ride on a different path, which is separated from motor riders. This ensures the safety and negligible traffic for riders. Kids prefer riding bicycles for short-distance commutes.
Key Benefits for Industry Participants & Stakeholders
- In-depth analysis of the global junior bikes market
- Historical, current and projected market size in terms of value and volume
- Potential & niche segments and regions exhibiting promising growth covered
- Industry drivers, restraints and opportunities covered in the study
- Recent industry trends and developments
- Competitive landscape & strategies of key players
- Neutral perspective on global junior bikes market performance
Segments
By Types
- Mountain Bikes
- Road Bikes
- Others
By End-users
By Wheel Sizes
- Less than 12 inch
- 12 inch -14 inch
- 14 inch - 16 inch
- 16 inch -18 inch
- 18 inch - 20 inch
- 20 inch - 24 inch
- Others
By Regions
- North America
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Europe
- U.K.
- France
- Germany
- Italy
- Spain
- Russia
- Rest of the Europe
- Asia Pacific
- China
- Japan
- South Korea
- India
- Australia
- Rest of Asia Pacific
- Middle East & Africa (MEA)
- Saudi Arabia
- South Africa
- UAE
- Rest of Middle East and Africa
Key Market Players Profiled in the Report
- Cleary Bikes
- Giant Bicycles
- Goodbaby International Holdings Limited
- Haro Bikes
- Huffy Corporation
- Kawasaki
- Kent International
- Norco Bicycles
- Schwinn Bicycles
- Trek Bicycle Corporation
Competitive Landscape
- Key players in the market include Giant Bicycles, Goodbaby International Holdings Limited, Huffy Corporation, Kawasaki, and Trek Bicycle Corporation. They are considered as key manufacturers in the market based on their different varieties of product availability, regional presence, better supply chain management system, and increasing demand for the products.
- Players are adopting key strategies such as product development, geographical expansion, and many other strategies to increase their demand for junior bikes.
- Schools and residential neighborhoods are now seeking to evoke children's interest in cycling for environmental, health, and safety reasons. Moreover, children's bicycles have emerged as a significant benefit for the children’s health, which in turn, increases the demand for the junior bikes during the forecast period. In July 2019, woom, a junior bike manufacturer, donated 30 bicycles and helmets to children in Hammond, Louisiana, US.