The India ready-to-drink (RTD) coffee market size was valued at USD XX Billion in 2022 and is likely to reach USD XX Billion by 2031, expanding at a CAGR of XX% during the forecast period, 2023–2031. The growth of the market is attributed to the instant nature and convenience offered by RTD coffee.
RTD coffee is a drink that comes readymade in a bottle and is a favored choice for a quick takeaway. RTD coffee can be a substitute for carbonated beverages. Increasing number of obese people, unhealthy eating habits among children and adults, busy lifestyles, and strenuous exercise are some of the major factors that drive consumers to turn to healthy alternatives regarding healthy eating.
RTD coffee is one of the most effective beverages available with proven health benefits. Various varieties of RTD coffee are introduced to the market, to serve as a consumer base as a consumer who is aware of the calories and the number of people with diabetes are observing for alternatives to sugar for the drinks, increasing the preference for health drinks with antioxidant effect among them.
The COVID-19 pandemic has had a negative effect on the global economy and has caused social and economic destruction. The spread of COVID-19 has affected the food and beverage industry as well as the coffee industry which includes production, consumption, and international trade.
India Ready To Drink (RTD) Coffee Market Trends, Drivers, Restraints, and Opportunities
- A decline in consumption of carbonated soft drinks and energy drinks is expected to propel the growth of the market during the forecast period.
- Growing coffee consumption is anticipated to drive the market growth.
- Rising health awareness, introduction of functional ingredients, rising disposable income, and increasing urbanization are some of the factors spurring the market growth.
- The volatility in the raw material prices can hinder the growth of the market.
- Increasing consumption of freshly ground coffee can create challenges for the market growth.
- A busy lifestyle and an excellent source of instant energy is preferred by youngsters as well the working population, which is estimated to increase demand for RTD coffee, creating lucrative opportunities for the market during the forecast period.
Scope of India Ready To Drink (RTD) Coffee Market Report
The report on the India ready-to-drink coffee market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Ready-to-Drink Coffee Market - India Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2016–2021
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Forecast Period
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2023–2031
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Segmentation
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Packaging (Bottles [Glass Bottles and Pet Bottles], Cans, and Others) and Distribution Channels (Convenience Stores, Online Retail, Specialist Stores, Supermarkets/Hypermarkets, and Others)
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Country
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India
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Starbucks Corporation; Zago; Gujarat Co-Operative Milk Marketing Federation (Amul); Nestle SA; and Dean Foods
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India Ready-to-Drink Coffee Market Segment Insights
Packaging Segment Analysis
In terms of packaging, the market is categorized as bottles, cans, and others. The bottle segment is further divided into glass bottles and pet bottles. The bottles segment is projected to expand at a considerable CAGR during the forecast period due to the fact that it provides an attractive look to the product and extends the shelf life of the coffee and provides many benefits rather than just holding the product.
Distribution Channels Segment Analysis
On the basis of distribution channels, the market is segregated into convenience stores, online retail, specialist stores, supermarkets/hypermarkets, and others. The supermarkets/hypermarkets segment is expected to hold a large market share during the forecast period due to as it has different variations of coffees of different companies alongside catering to customers’ preferences.
Increasing demographics, spending, luxury, and simplification of supermarket purchases are expected to open up a solid path for RTD coffee producers to enter in the market. The presence of visible shops, such as Café Coffee Day, is expected to keep the position in a competitive environment.
Segments
The India ready-to-drink coffee market is segmented on the basis of
Packagings
- Bottles
- Glass Bottles
- Pet Bottles
- Cans
- Others
Distribution Channels
- Convenience Stores
- Online Retail
- Specialist Stores
- Supermarkets/Hypermarkets
- Others
Country
Key Players
Competitive Landscape
The key players competing in the India ready-to-drink coffee market are Starbucks Corporation; Zago; Gujarat Co-Operative Milk Marketing Federation (Amul); Nestle SA; and Dean Foods.
Manufacturers are focusing on the development of new flavored products as an important strategy to expand their business and improve the sales and distribution of ready-to-drink coffee.
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