RUM & CACHACA Market Size, Share, and Industry Report [2031]

Segments - RUM & CACHACA Market by Types (RUM and CACHACA), Applications (Supermarket and Malls, Brand Stores, E-commerce, and Others), and Regions (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023–2031

Author : Anuradha B. More

Fact-checked by : Vaibhav Chandola

Editor : Shruti Bhat

Report Description

The Global RUM & CACHACA Market size was valued at USD 20.80 Billion in 2022 and is expected to surpass USD 39.88 Billion by 2031, expanding at a CAGR of 7.5% during the forecast period, 2023–2031. The growth of the market is attributed to the rising demand for buffers and rallying economy conditions in the Middle East and Asia Pacific.

Cachaca is a Brazil-based distilled spirit while rum originated from West Indies. Both rum and cachaca are produced using sugar; however, rum is produced using sugarcane waste while cachaça is made directly from the actual sugarcane. Millennials are the key consumer of these drinks across the globe, as rum and cachaca are relatively economical if compared with other spirits.

RUM & CACHACA Market Drivers, Restraints, Trends, and Opportunities

Manufacturers are focusing on innovating the manufacturing process and product offerings, which is stimulating the market growth.
Rising spending power of millennials is propelling the growth of the market.
Increasing inclination toward healthy lifestyle and fitness related activities is anticipated to encourage people to consume non-alcoholic drinks. Thus, such shift is expected to impede the growth of the market during the forecast period.
The COVID-19 pandemic have disrupted the economic conditions across the globe. This is due to the imposed lockdowns in the manufacturing facilities, which plummeted the sales of rum and cachaça. However, the market is slowly recovering and is expected to reach pre-COVID level till mid-2021.

Scope of RUM & CACHACA Market Report

The report on the global rum & cachaca market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes	Details
Report Title	RUM & CACHACA Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast
Base Year	2022
Historic Data	2016–2021
Forecast Period	2023–2031
Segmentation	Types (RUM and CACHACA), Applications (Supermarket and Malls, Brand Stores, E-commerce, and Others)
Regional Scope	Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
Report Coverage	Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered	Bacardi, McDowell's No.1, Celebration, Tanduay, Cachaca 51, Pitu, Captain Morgan, Havana Club, Brugal, and Contessa, Bracelo

Global RUM & CACHACA Market Segment Insights

In terms of types, the market is divided into rum and cachaca. The rum segment accounted for a large share of the market in 2020, in terms of revenue. This segment is projected to dominate during the forecast period. Major players such as are Bacardi and McDowell's No.1 are progressively innovating the rum’s manufacturing process. On the other hand, the inexpensive nature of rum as compared to other spirits. However, the cachaca segment is estimated to hold a significant share of the market during the forecast period. This is due to the increasing awareness and increasing penetration about the drink in emerging economies.

Based on applications, the global rum and cachaca market is segmented into supermarket and malls, brand stores, e-commerce, and others. The supermarket and malls segment is anticipated to account for a major share during the forecast period. Consumers are preferring offline stores owing to the ban of door step delivery of the products in several countries. On the other hand, the e-commerce segment is anticipated to create huge opportunities for players the global rum and cachaca market owing to the relaxation of stringent regulations in developed and developing countries.

In terms of regions, the market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. North America accounted for a considerable share of the market owing to the increasing number of restaurants and hotels in countries such as the US and Canada. Moreover, the presence of cold climate has encouraged people to consume distilled spirits in the afore-mentioned countries. Conversely, the market in Asia Pacific is anticipated to exhibit a high CAGR owing to presence of large younger population in countries such as India and China.

Segments

The global rum & cachaca market has been segmented on the basis of

Types

RUM
CACHACA

Applications

Supermarkets & Malls
Brand Stores
E-Commerce
Others

Regions

Asia Pacific
North America
Latin America
Europe
Middle East & Africa

Competitive Landscape

Major players competing in the global rum and cachaca market are Bacardi, McDowell's No.1, Celebration, Tanduay, Cachaca 51, Pitu, Captain Morgan, Havana Club, Brugal, and Contessa, Bracelo.

Key players are engaging in adopting several market strategies such as collaboration, product launch, R&D activities, and manufacturing capacity expansion to increase their market share and global presence.

RUM & CACHACA Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. RUM & CACHACA Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. RUM & CACHACA Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. RUM & CACHACA Market - Supply Chain
  4.5. Global RUM & CACHACA Market Forecast
     4.5.1. RUM & CACHACA Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. RUM & CACHACA Market Size (000â€™ Units) and Y-o-Y Growth
     4.5.3. RUM & CACHACA Market Absolute $ Opportunity
5. Global RUM & CACHACA Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. RUM & CACHACA Market Size and Volume Forecast by Types
     5.3.1. RUM
     5.3.2. CACHACA
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global RUM & CACHACA Market Analysis and Forecast by Applications
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Applications
     6.2.2. Y-o-Y Growth Projections by Applications
  6.3. RUM & CACHACA Market Size and Volume Forecast by Applications
     6.3.1. Supermarkets & Malls
     6.3.2. Brand Stores
     6.3.3. E-Commerce
     6.3.4. Others
  6.4. Absolute $ Opportunity Assessment by Applications
  6.5. Market Attractiveness/Growth Potential Analysis by Applications
7. Global RUM & CACHACA Market Analysis and Forecast by Region
  7.1. Market Trends
  7.2. Introduction
     7.2.1. Basis Point Share (BPS) Analysis by Region
     7.2.2. Y-o-Y Growth Projections by Region
  7.3. RUM & CACHACA Market Size and Volume Forecast by Region
     7.3.1. North America
     7.3.2. Latin America
     7.3.3. Europe
     7.3.4. Asia Pacific
     7.3.5. Middle East and Africa (MEA)
  7.4. Absolute $ Opportunity Assessment by Region
  7.5. Market Attractiveness/Growth Potential Analysis by Region
  7.6. Global RUM & CACHACA Demand Share Forecast, 2019-2026
8. North America RUM & CACHACA Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
  8.2. North America RUM & CACHACA Market Size and Volume Forecast by Country
     8.2.1. U.S.
     8.2.2. Canada
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. North America RUM & CACHACA Market Size and Volume Forecast by Types
     8.4.1. RUM
     8.4.2. CACHACA
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. North America RUM & CACHACA Market Size and Volume Forecast by Applications
     8.7.1. Supermarkets & Malls
     8.7.2. Brand Stores
     8.7.3. E-Commerce
     8.7.4. Others
  8.8. Basis Point Share (BPS) Analysis by Applications
  8.9. Y-o-Y Growth Projections by Applications
  8.10. Market Attractiveness/Growth Potential Analysis
     8.10.1. By Country
     8.10.2. By Product Type
     8.10.3. By Application
  8.11. North America RUM & CACHACA Demand Share Forecast, 2019-2026
9. Latin America RUM & CACHACA Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Latin America Average Pricing Analysis
  9.2. Latin America RUM & CACHACA Market Size and Volume Forecast by Country
      9.2.1. Brazil
      9.2.2. Mexico
      9.2.3. Rest of Latin America
   9.3. Absolute $ Opportunity Assessment by Country
  9.4. Latin America RUM & CACHACA Market Size and Volume Forecast by Types
     9.4.1. RUM
     9.4.2. CACHACA
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Latin America RUM & CACHACA Market Size and Volume Forecast by Applications
     9.7.1. Supermarkets & Malls
     9.7.2. Brand Stores
     9.7.3. E-Commerce
     9.7.4. Others
  9.8. Basis Point Share (BPS) Analysis by Applications
  9.9. Y-o-Y Growth Projections by Applications
  9.10. Market Attractiveness/Growth Potential Analysis
     9.10.1. By Country
     9.10.2. By Product Type
     9.10.3. By Application
  9.11. Latin America RUM & CACHACA Demand Share Forecast, 2019-2026
10. Europe RUM & CACHACA Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Europe Average Pricing Analysis
  10.2. Europe RUM & CACHACA Market Size and Volume Forecast by Country
     10.2.1. Germany
     10.2.2. France
     10.2.3. Italy
     10.2.4. U.K.
     10.2.5. Spain
     10.2.6. Russia
     10.2.7. Rest of Europe
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Europe RUM & CACHACA Market Size and Volume Forecast by Types
     10.4.1. RUM
     10.4.2. CACHACA
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Europe RUM & CACHACA Market Size and Volume Forecast by Applications
     10.7.1. Supermarkets & Malls
     10.7.2. Brand Stores
     10.7.3. E-Commerce
     10.7.4. Others
  10.8. Basis Point Share (BPS) Analysis by Applications
  10.9. Y-o-Y Growth Projections by Applications
  10.10. Market Attractiveness/Growth Potential Analysis
     10.10.1. By Country
     10.10.2. By Product Type
     10.10.3. By Application
  10.11. Europe RUM & CACHACA Demand Share Forecast, 2019-2026
11. Asia Pacific RUM & CACHACA Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Asia Pacific Average Pricing Analysis
  11.2. Asia Pacific RUM & CACHACA Market Size and Volume Forecast by Country
     11.2.1. China
     11.2.2. Japan
     11.2.3. South Korea
     11.2.4. India
     11.2.5. Australia
     11.2.6. Rest of Asia Pacific (APAC)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Asia Pacific RUM & CACHACA Market Size and Volume Forecast by Types
     11.4.1. RUM
     11.4.2. CACHACA
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Asia Pacific RUM & CACHACA Market Size and Volume Forecast by Applications
     11.7.1. Supermarkets & Malls
     11.7.2. Brand Stores
     11.7.3. E-Commerce
     11.7.4. Others
  11.8. Basis Point Share (BPS) Analysis by Applications
  11.9. Y-o-Y Growth Projections by Applications
  11.10. Market Attractiveness/Growth Potential Analysis
     11.10.1. By Country
     11.10.2. By Product Type
     11.10.3. By Application
  11.11. Asia Pacific RUM & CACHACA Demand Share Forecast, 2019-2026
12. Middle East & Africa RUM & CACHACA Market Analysis and Forecast
  12.1. Introduction
     12.1.1. Basis Point Share (BPS) Analysis by Country
     12.1.2. Y-o-Y Growth Projections by Country
     12.1.3. Middle East & Africa Average Pricing Analysis
  12.2. Middle East & Africa RUM & CACHACA Market Size and Volume Forecast by Country
     12.2.1. Saudi Arabia
     12.2.2. South Africa
     12.2.3. UAE
     12.2.4. Rest of Middle East & Africa (MEA)
  12.3. Absolute $ Opportunity Assessment by Country
  12.4. Middle East & Africa RUM & CACHACA Market Size and Volume Forecast by Types
     12.4.1. RUM
     12.4.2. CACHACA
  12.5. Basis Point Share (BPS) Analysis by Types
  12.6. Y-o-Y Growth Projections by Types
  12.7. Middle East & Africa RUM & CACHACA Market Size and Volume Forecast by Applications
     12.7.1. Supermarkets & Malls
     12.7.2. Brand Stores
     12.7.3. E-Commerce
     12.7.4. Others
  12.8. Basis Point Share (BPS) Analysis by Applications
  12.9. Y-o-Y Growth Projections by Applications
  12.10. Market Attractiveness/Growth Potential Analysis
     12.10.1. By Country
     12.10.2. By Product Type
     12.10.3. By Application
  12.11. Middle East & Africa RUM & CACHACA Demand Share Forecast, 2019-2026
13. Competition Landscape
  13.1. Global RUM & CACHACA Market: Market Share Analysis
  13.2. RUM & CACHACA Distributors and Customers
  13.3. RUM & CACHACA Market: Competitive Dashboard
  13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)