Segments - China Hair Care Market by Product Types (Shampoos, Conditioners, Hair Spray, and Others), Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Pharmacies/Drug Stores, Online Channels, and Others), and Country - Industry Analysis, Growth, Share, Size, Trends, and Forecast 2021 –2028
The China hair care market size is projected to expand at a significant CAGR during the forecast period, 2021-2028. The growth of the market is attributed to availability of specialized products and catering to the varied requirements of the entire demographic.
Hair care is the process of keeping hair in good condition by washing them as well as applying hair conditioning products on them. Hair care products can be made of synthetic or natural ingredients, combined with other additional substances such as preservatives, agents, surfactants, and emulsifiers. The main purpose of hair care is to improve self-confidence of the people.
It excites the circulation of the scalp. Shampoo removes bacteria, microorganisms, oils, and dirt that stick to the hair. Hair care services are provided in salons and beauty parlor are available commercially for home use. Hair care helps to prevent hair loss also makes to grow long and strong. Consumers are buying hair conditioners as they are preferring vitamin infused hair care products.
The COVID-19 pandemic had a negative impact on the hair care products market as hair care products manufacturers are switching their preference to produce hand sanitizers, cleaning agents, and personal care products, which have been gaining major demand during this pandemic.
The report on the China hair care market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
Hair Care Market- Chaina Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2020 |
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Historic Data |
2018–2019 |
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Forecast Period |
2021–2028 |
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Segmentation |
Product Types (Shampoos, Conditioners, Hair Spray, and Others) and Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Pharmacies/ Drug Stores, Online Channels, and Others) |
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Country Scope |
China |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
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Key Players Covered in the Report |
L’Oreal SA, Proctor and Gamble, Henkel AG & Co.; KGaA, Johnson and Johnson; and Unilever |
On the basis of product types, the market is divided into shampoos, conditioners, hair sprays, and others. The shampoos segment is expected to hold a key share of the market in the coming years, as they help to remove dirt, debris, and odors, such as smoke or sweat effectively. However, the hair sprays segment is anticipated to expand at a rapid pace during the forecast period due to instant styling and increase in volume in hair.
Based on distribution channels, the market is segregated into supermarkets/hypermarkets, convenience stores, specialty stores, pharmacies/ drug stores, online channels, and others. The supermarkets/hypermarkets segment is anticipated to hold a key share of the market in the coming years due to availability of variety and standard hair care products and freedom of selection. On the other hand, the convenience stores segment is anticipated to expand at a rapid pace during the forecast period.
The China hair care market has been segmented on the basis of
China
Key players competing in the China hair care market includes L’Oreal SA, Proctor and Gamble, Henkel AG & Co.; KGaA, Johnson and Johnson; and Unilever.
Some of these players are engaging in business strategies such as mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to enhance their market share.
In 2017, Henkel Beauty Care launched Schwarzkopf Extra Care Sun Repair Spray Conditioner in China, which is rich in high-performing formula that repairs the hair from damage caused by sun and saltwater, and protects it from drying out.
The report covers market analysis, size, competitive landscape, growth factors, trends, revenue forecasts, and segmentation by product type and distribution channel for the period 2021–2028.
Trends include the growing demand for vitamin-infused and specialized hair care products, changing product branding and advertising strategies, and an increasing focus on personal hygiene.
Major companies covered in the report include L’Oreal SA, Proctor and Gamble, Henkel AG & Co. KGaA, Johnson and Johnson, and Unilever.
Key restraints include lagging awareness regarding hair care and stringent government regulations.
The hair sprays segment is anticipated to expand at a rapid pace due to its instant styling benefits and ability to increase hair volume.
Prominent distribution channels include supermarkets/hypermarkets, convenience stores, specialty stores, pharmacies/drug stores, online channels, and others.
The main product segments are shampoos, conditioners, hair sprays, and others.
The COVID-19 pandemic negatively impacted the hair care market as manufacturers shifted their focus to producing hand sanitizers, cleaning agents, and personal care products, which were in higher demand during the pandemic.
Key growth drivers include increasing awareness about external beauty, rising hair-related problems due to unhealthy lifestyles, growing demand for personal hygiene, the trend of online shopping, and the rising inclusion of women in the workforce.
The China hair care market is expected to expand at a significant CAGR during the forecast period of 2021 to 2028.