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Middle East & Africa Hair Care Market Size, Industry | 2031
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Middle East & Africa Hair Care Market Size, Industry | 2031

Segments - Middle East & Africa Hair Care Market by Product Types (Shampoo, Conditioners, Hair Loss Treatment Products, Hair Colorants, Hair Styling Products, and Perms and Relaxants), Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Pharmacies/ Drug Stores, Online Channels, and Others), and Geography (Saudi Arabia, The UAE, South Africa, and Rest of Middle East & Africa) - Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 –2031

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Author : Debadatta Patel
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Fact-checked by : PARTHA PAUL
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Editor : Shruti Bhat

Upcoming | Report ID :CG-3355 | 4.8 Rating | 52 Reviews | 197 Pages | Format : PDF Excel PPT

Report Description


The Middle East & Africa hair care market size was USD 4.80 Billion in 2022 and is likely to reach USD 7.04 Billion by 2031, expanding at a CAGR of 4.35% during 2023–2031. The growth of the market is attributed to improvement in quality of life.

Hair care is the process of keeping hair in good condition by washing them.  The main purpose of hair care is to improve self confidence of the people. It excites the circulation of the scalp. Shampoo removes bacteria, microorganisms, oils, and dirt that stick to the hair. Hair care services are provided in salons and beauty parlor and are available commercially for home use.

Middle East & Africa Hair Care Market Outlook

The COVID-19 pandemic had a flat impact on the hair care products market as hair care products manufacturers are switching their preference to produce hand sanitizers, cleaning agents, and personal care products, which have been gaining major demand during this pandemic.

  • Growing consciousness about external beauty along with individual’s internal intellect is anticipated to drive the market growth during the forecast period.

  • Increasing awareness of probable side effects of hair products among customers is projected to boost the market growth in the coming years.

  • Rising number of working women population is anticipated to drive the market growth during the forecast period.

  • Growing trend of online shopping is anticipated to drive the market growth.

  • Increasing demand for hair care products is projected to boost the market growth in the coming years.

  • Growing awareness regarding personal hygiene, for both men and women, is estimated to spur the market growth in the coming years.

  • Lagging awareness regarding hair care can restrict the market growth.

  • Stringent government regulations can hamper the market growth in the coming years.

  • Changing product branding and advertising strategies to accelerate their sales can create lucrative opportunities for the market growth.

Scope of Middle East & Africa Hair Care Market Report

The report on the Middle East & Africa hair care market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes

Details

Report Title

Middle East & Africa Hair Care Market- Industry Analysis, Growth, Share, Size, Trends, and Forecast

Base Year

2022

Historic Data

2016–2021

Forecast Period

2023–2031

Segmentation

Product Types (Shampoo, Conditioners, Hair Loss Treatment Products, Hair Colorants, Hair Styling Products, and Perms and Relaxants), and Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Pharmacies/ Drug Stores, Online Channels, and Others)

Geography

Saudi Arabia,  The UAE, South Africa, and Rest of the Middle East & Africa

Report Coverage

Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast

Key Players Covered in the Report

L’Oreal SA, Proctor and Gamble; Henkel AG & Co. KGaA; Johnson and Johnson; and Unilever

Middle East & Africa Hair Care Market Segment Insights

Hair colorants segment to hold a significant market share

On the basis of product types, the market is divided into shampoo, conditioners, hair loss treatment products, hair colorants, hair styling products, and perms and relaxants. The hair loss treatment products segment is expected to hold a key share of the market in the coming years due to easy maintenance and styling, and the treatments are cost-efficient. However, the hair colorants segment is anticipated to expand at a rapid pace during the forecast period, as it adds volume and makes hair shiny.

Middle East & Africa Hair Care Market Product Type

Convenience stores segment is expected to grow at a rapid pace

Based on distribution channels, the market are segregated into supermarkets/hypermarkets, convenience stores, specialty stores, pharmacies/ drug stores, online channels, and others. The supermarkets/hypermarkets segment is anticipated to hold a key share of the market in the coming years due to availability of variety and standard hair care products, less operating cost, and freedom of selection. On the other hand, the convenience stores segment is anticipated to expand at a rapid pace during the forecast period, as it provides an economic boost to the community.

Saudi Arabia segment is estimated to account a major market share

In terms of geography, the market is classified as Saudi Arabia, the UAE, South Africa, and Rest of the Middle East & Africa. South Africa is expected to constitute a key share of the market during the projected period due to increasing consumer trust in online transactions and the expansion of brick and mortar retailers into the online sphere by adopting a multi-channel approach However, the Saudi Arabia segment is anticipated to expand at a rapid pace during the forecast period owing to increased awareness of hair styling products in the middle and high economic class groups.

Segments

The Middle East & Africa hair care market has been segmented on the basis of

Product Types

  • Shampoos
  • Conditioners
  • Hair Loss Treatment Products
  • Hair Colorants
  • Hair Styling Products
  • Perms and Relaxants

Distribution Channels

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Pharmacies/ Drug Stores
  • Online Channels
  • Others

Geography

  • Saudi Arabia
  • The UAE
  • South Africa
  • Rest of the Middle East & Africa

Key Players

Competitive Landscape

Key players competing in the Middle East & Africa hair care market includes L’Oreal S;, Proctor and Gamble; Henkel AG & Co. KGaA; Johnson and Johnson; and Unilever.

Some of these players are engaging in business strategies such as mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to enhance their market share.

Middle East & Africa Hair Care Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Hair Care Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Hair Care Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Hair Care Market - Supply Chain
  4.5. Global Hair Care Market Forecast
     4.5.1. Hair Care Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Hair Care Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Hair Care Market Absolute $ Opportunity
5. Global Hair Care Market Analysis and Forecast by Region
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Region
     5.2.2. Y-o-Y Growth Projections by Region
  5.3. Hair Care Market Size and Volume Forecast by Region
     5.3.1. North America
     5.3.2. Latin America
     5.3.3. Europe
     5.3.4. Asia Pacific
     5.3.5. Middle East and Africa (MEA)
  5.4. Absolute $ Opportunity Assessment by Region
  5.5. Market Attractiveness/Growth Potential Analysis by Region
  5.6. Global Hair Care Demand Share Forecast, 2019-2026
6. North America Hair Care Market Analysis and Forecast
  6.1. Introduction
     6.1.1. Basis Point Share (BPS) Analysis by Country
     6.1.2. Y-o-Y Growth Projections by Country
  6.2. North America Hair Care Market Size and Volume Forecast by Country
     6.2.1. U.S.
     6.2.2. Canada
  6.3. Absolute $ Opportunity Assessment by Country
  6.4. Market Attractiveness/Growth Potential Analysis
     6.4.1. By Country
     6.4.2. By Product Type
     6.4.3. By Application
  6.5. North America Hair Care Demand Share Forecast, 2019-2026
7. Latin America Hair Care Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
     7.1.3. Latin America Average Pricing Analysis
  7.2. Latin America Hair Care Market Size and Volume Forecast by Country
      7.2.1. Brazil
      7.2.2. Mexico
      7.2.3. Rest of Latin America
   7.3. Absolute $ Opportunity Assessment by Country
  7.4. Market Attractiveness/Growth Potential Analysis
     7.4.1. By Country
     7.4.2. By Product Type
     7.4.3. By Application
  7.5. Latin America Hair Care Demand Share Forecast, 2019-2026
8. Europe Hair Care Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Europe Average Pricing Analysis
  8.2. Europe Hair Care Market Size and Volume Forecast by Country
     8.2.1. Germany
     8.2.2. France
     8.2.3. Italy
     8.2.4. U.K.
     8.2.5. Spain
     8.2.6. Russia
     8.2.7. Rest of Europe
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. Market Attractiveness/Growth Potential Analysis
     8.4.1. By Country
     8.4.2. By Product Type
     8.4.3. By Application
  8.5. Europe Hair Care Demand Share Forecast, 2019-2026
9. Asia Pacific Hair Care Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Asia Pacific Average Pricing Analysis
  9.2. Asia Pacific Hair Care Market Size and Volume Forecast by Country
     9.2.1. China
     9.2.2. Japan
     9.2.3. South Korea
     9.2.4. India
     9.2.5. Australia
     9.2.6. Rest of Asia Pacific (APAC)
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Market Attractiveness/Growth Potential Analysis
     9.4.1. By Country
     9.4.2. By Product Type
     9.4.3. By Application
  9.5. Asia Pacific Hair Care Demand Share Forecast, 2019-2026
10. Middle East & Africa Hair Care Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Middle East & Africa Average Pricing Analysis
  10.2. Middle East & Africa Hair Care Market Size and Volume Forecast by Country
     10.2.1. Saudi Arabia
     10.2.2. South Africa
     10.2.3. UAE
     10.2.4. Rest of Middle East & Africa (MEA)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Market Attractiveness/Growth Potential Analysis
     10.4.1. By Country
     10.4.2. By Product Type
     10.4.3. By Application
  10.5. Middle East & Africa Hair Care Demand Share Forecast, 2019-2026
11. Competition Landscape
  11.1. Global Hair Care Market: Market Share Analysis
  11.2. Hair Care Distributors and Customers
  11.3. Hair Care Market: Competitive Dashboard
  11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     11.4.1. L’Oreal SA
     11.4.2. Proctor and Gamble
     11.4.3. Henkel AG & Co. KGaA
     11.4.4. Johnson and Johnson
     11.4.5. Unilever

Methodology

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