Electric Bidet Market

Global Electric Bidet Market By Operation (Smart Bidets, Integrated Bidet Toilet System), By Type (Tank Type, Tankless Type, and Hybrid Type), By Application (Commercial and Residential), and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa)

  • Report ID: CG-32
  • Author: Growth Market Reports
  • Rating: 4.8
  • Total Reviews: 25
  • No. Of Pages: 145
  • Format:
  • Pub. Date: 2020-01-01
  • Share:

Market Outlook:

The global electric bidet market was valued at USD 943.8 Million in 2019 and is projected to reach USD 1,400.3 Million by 2027 expanding at a CAGR of 5.4% during the forecast period, 2020-2027. A bidet (toilet seat bidet) is a bowl or receptacle designed for an individual to sit on and urinate and defecate. Additionally, it is used for washing human genitalia, perineum, buttocks, and anus. There are two major types of bidets, electronic and non-electronic. A major difference between these two bidets is the number of features they provide and the functions they perform. A bidet seat is loaded with the various functions, upgraded remote control features, and side panels for controlling several functions. An electric bidet offers several functions such as seat temperature control, water pressure, temperature control, jet or nozzle control, and air dryers. These seats are electronic appliances, which are built to provide maximum comfort and cleanliness. Non-electronic bidets do not provide as much comfort as electronic bidets. Non-electronic bidets are affixed with nozzles; however, they are fixed and cannot be adjusted and the water pressure of the nozzle depends on the tap water pressure. They also require two supply connections for cold or hot water supply. These bidets are installed at normal western toilet.

Global Electric Bidet Market Key Takeaways

Market Dynamics
The market is driven by factors such as rising awareness about sanitation and hygiene among people through social awareness campaigns and awareness programs, increase in commercial construction activities in emerging economies owing to the rise in the demand for good sanitation and heath hygiene products, Continuous innovation and technological advancement in hygiene products and rise in implementation of these technologically advanced products in the hygiene industry. However, lack of awareness about the availability of these innovative technologically advanced products and importance of sanitation and hygiene among people in rural areas are hampering the market. Moreover, rise in the adoption of smart hygiene technologies at commercial and residential places is expected to create opportunities in the market.

Segmental Outlook

On the operation, the market is bifurcated into smart bidets and integrated bidet toilet system. The integrated bidet segment accounts for a major share of the market; however, the smart bidet segment is anticipated to expand at high CAGR during the forecast period. The integrated bidet is equipped with different features to cater the needs of the users, which in turn, increases their demand, and hence the segment holds a major share of the market. A smart bidet provides remote operation with eco-friendly features, which in turn, boosts the demand for the smart bidet.

Global Electric Bidet Market BPS Analysis

Based on types, the electric bidet market is categorized as tank, tankless, and hybrid. The tank segment accounts for a major share of the market; however, the tankless segment is anticipated to expand at high CAGR during the forecast period. The tank type segment accounts for a large share of the market, as the tank bidet is highly durable with a superior peak performance of approximately 600W. Additionally, it provides features such as warm water without a delay and provides high spray pressure due to internal water pumps and the ability to build pressure inside the tank. The high pressure offers a quick wash, which effectively increases the demand for tank electric bidet.

Global Electric Bidet Market Attractiveness

On the basis of applications, the electric bidet market is segmented into commercial and residential. The residential segment hold significant share of the market, and is projected to grow at a substantial pace in the coming years. Electric bidets for residential use provide longer warranty as compared to those for commercial usage. Furthermore, most of the bidets that are available can fit in residential toilets. These are increasingly used as they are easy to maintain and provide comfort to the elderly, differently abled individuals, children, or anyone suffering from restricted mobility. These aspects are encouraging the customers to buy electric bidets, thus accelerating the growth of the residential segment.

Global Electric Bidet Market Share

Regional Outlook

Based on regions, the Electric Bidet market is segregated into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Globally, Asia Pacific accounted for a major share of the market, followed by North America. The market in Asia Pacific is projected to expand at high CAGR, followed by Middle East & Africa, during the forecast period. Asia Pacific accounted for a major market share in 2018 and 2019. Japan accounts for a key share of the market in the region. More than 75% of the houses in the country have bidet seats. The market in Asia Pacific is expected to grow due to the increase in awareness regarding hygiene and rise in disposable income. The need for electronic bidet seats is increasing due to the rise in the aging population in the region.

Global Electric Bidet Market By Region

Competitive Landscape

  • Top players in the market include TOTO LTD., Panasonic Corporation, LIXIL Group Corporation, and AISIN SEIKI Co., Ltd. These companies are considered as key manufacturers of electric bidet based on their revenue, research development (R&D) activities, product offerings, regional presence, and supply chain management system.
  • The players are adopting key strategies such as product development, acquisition, collaborations, and geographical expansion where potential opportunity for the electric bidet market.
  • For instance, in April 30, 2020, Aisin Seiki Co., Ltd., Toyota Motor Corporation, and Toyota Group companies together agreed for the production of simplified bed frames and simplified partitions as part of the Kokoro Hakobu Project.
  • On October 18, 2019, Aisin Seiki Co., Ltd. entered into a joint development project with Canada-based Element AI (EAI) on explain ability in artificial intelligence. This cooperation is expected to help the former company with the black box problem with pass/fail results.

Global Electric Bidet Market By Manufacturers

Key Benefits for Industry Participants & Stakeholders

  • In-depth Analysis of the Global Electric Bidet Market
  • Historical, Current and Projected Market Size in terms of Value and Volume
  • Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
  • Industry Drivers, Restraints and Opportunities Covered in the Study
  • Recent Industry Trends and Developments
  • Competitive Landscape & Strategies of Key Players
  • Neutral Perspective on Global Electric Bidet Market Performance
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Electric Bidet Market Overview

   4.1 Introduction
      4.1.1 Market Taxonomy
      4.1.2 Market Definition
      4.1.3 Macro-Economic Factors Impacting the Market Growth
   4.2 Electric Bidet Market Dynamics
      4.2.1 Market Drivers
      4.2.2 Market Restraints
      4.2.3 Market Opportunity
   4.3 Electric Bidet Market - Supply Chain Analysis
      4.3.1 List of Key Suppliers
      4.3.2 List of Key Distributors
      4.3.3 List of Key Consumers
   4.4 Key Forces Shaping the Electric Bidet Market
      4.4.1 Bargaining Power of Suppliers
      4.4.2 Bargaining Power of Buyers
      4.4.3 Threat of Substitution
      4.4.4 Threat of New Entrants
      4.4.5 Competitive Rivalry
   4.5 Global Electric Bidet Market Size & Forecast, 2017-2027
      4.5.1 Electric Bidet Market Size and Y-o-Y Growth
      4.5.2 Electric Bidet Market Absolute $ Opportunity

Chapter 5 Global Electric Bidet Market Analysis and Forecast By Operation
   5.1 Introduction
      5.1.1 Key Market Trends & Growth Opportunities By Operation
      5.1.2 Basis Point Share (BPS) Analysis By Operation
      5.1.3 Absolute $ Opportunity Assessment By Operation
   5.2 Electric Bidet Market Size Forecast By Operation
      5.2.1 Smart Bidets
      5.2.2 Integrated Bidet Toilet System
   5.3 Market Attractiveness Analysis By Operation

Chapter 6 Global Electric Bidet Market Analysis and Forecast By Type
   6.1 Introduction
      6.1.1 Key Market Trends & Growth Opportunities By Type
      6.1.2 Basis Point Share (BPS) Analysis By Type
      6.1.3 Absolute $ Opportunity Assessment By Type
   6.2 Electric Bidet Market Size Forecast By Type
      6.2.1 Tank Type
      6.2.2 Tankless Type
      6.2.3 Hybrid Type
   6.3 Market Attractiveness Analysis By Type

Chapter 7 Global Electric Bidet Market Analysis and Forecast By Application
   7.1 Introduction
      7.1.1 Key Market Trends & Growth Opportunities By Application
      7.1.2 Basis Point Share (BPS) Analysis By Application
      7.1.3 Absolute $ Opportunity Assessment By Application
   7.2 Electric Bidet Market Size Forecast By Application
      7.2.1 Commercial

      7.2.2 Residential
   7.3 Market Attractiveness Analysis By Application
Chapter 8 Global Electric Bidet Market Analysis and Forecast by Region
   8.1 Introduction
      8.1.1 Key Market Trends & Growth Opportunities by Region
      8.1.2 Basis Point Share (BPS) Analysis by Region
      8.1.3 Absolute $ Opportunity Assessment by Region
   8.2 Electric Bidet Market Size Forecast by Region
      8.2.1 North America
      8.2.2 Europe
      8.2.3 Asia Pacific
      8.2.4 Latin America
      8.2.5 Middle East & Africa (MEA)
   8.3 Market Attractiveness Analysis by Region
Chapter 9 Coronavirus Disease (COVID-19) Impact
   9.1 Introduction
   9.2 Current & Future Impact Analysis
   9.3 Economic Impact Analysis
   9.4 Government Policies
   9.5 Investment Scenario

Chapter 10 North America Electric Bidet Analysis and Forecast
   10.1 Introduction
   10.2 North America Electric Bidet Market Size Forecast by Country
      10.2.1 U.S.
      10.2.2 Canada
   10.3 Basis Point Share (BPS) Analysis by Country
   10.4 Absolute $ Opportunity Assessment by Country
   10.5 Market Attractiveness Analysis by Country
   10.6 North America Electric Bidet Market Size Forecast By Operation
      10.6.1 Smart Bidets
      10.6.2 Integrated Bidet Toilet System
   10.7 Basis Point Share (BPS) Analysis By Operation
   10.8 Absolute $ Opportunity Assessment By Operation
   10.9 Market Attractiveness Analysis By Operation

   10.10 North America Electric Bidet Market Size Forecast By Type
      10.10.1 Tank Type
      10.10.2 Tankless Type
      10.10.3 Hybrid Type
   10.11 Basis Point Share (BPS) Analysis By Type
   10.12 Absolute $ Opportunity Assessment By Type
   10.13 Market Attractiveness Analysis By Type

   10.14 North America Electric Bidet Market Size Forecast By Application
      10.14.1 Commercial

      10.14.2 Residential
   10.15 Basis Point Share (BPS) Analysis By Application
   10.16 Absolute $ Opportunity Assessment By Application
   10.17 Market Attractiveness Analysis By Application

Chapter 11 Europe Electric Bidet Analysis and Forecast
   11.1 Introduction
   11.2 Europe Electric Bidet Market Size Forecast by Country
      11.2.1 Germany
      11.2.2 France
      11.2.3 Italy
      11.2.4 U.K.
      11.2.5 Spain
      11.2.6 Russia
      11.2.7 Rest of Europe
   11.3 Basis Point Share (BPS) Analysis by Country
   11.4 Absolute $ Opportunity Assessment by Country
   11.5 Market Attractiveness Analysis by Country
   11.6 Europe Electric Bidet Market Size Forecast By Operation
      11.6.1 Smart Bidets
      11.6.2 Integrated Bidet Toilet System
   11.7 Basis Point Share (BPS) Analysis By Operation
   11.8 Absolute $ Opportunity Assessment By Operation
   11.9 Market Attractiveness Analysis By Operation

   11.10 Europe Electric Bidet Market Size Forecast By Type
      11.10.1 Tank Type
      11.10.2 Tankless Type
      11.10.3 Hybrid Type
   11.11 Basis Point Share (BPS) Analysis By Type
   11.12 Absolute $ Opportunity Assessment By Type
   11.13 Market Attractiveness Analysis By Type

   11.14 Europe Electric Bidet Market Size Forecast By Application
      11.14.1 Commercial

      11.14.2 Residential
   11.15 Basis Point Share (BPS) Analysis By Application
   11.16 Absolute $ Opportunity Assessment By Application
   11.17 Market Attractiveness Analysis By Application

Chapter 12 Asia Pacific Electric Bidet Analysis and Forecast
   12.1 Introduction
   12.2 Asia Pacific Electric Bidet Market Size Forecast by Country
      12.2.1 China
      12.2.2 Japan
      12.2.3 South Korea
      12.2.4 India
      12.2.5 Australia
      12.2.6 Rest of Asia Pacific (APAC)
   12.3 Basis Point Share (BPS) Analysis by Country
   12.4 Absolute $ Opportunity Assessment by Country
   12.5 Market Attractiveness Analysis by Country
   12.6 Asia Pacific Electric Bidet Market Size Forecast By Operation
      12.6.1 Smart Bidets
      12.6.2 Integrated Bidet Toilet System
   12.7 Basis Point Share (BPS) Analysis By Operation
   12.8 Absolute $ Opportunity Assessment By Operation
   12.9 Market Attractiveness Analysis By Operation

   12.10 Asia Pacific Electric Bidet Market Size Forecast By Type
      12.10.1 Tank Type
      12.10.2 Tankless Type
      12.10.3 Hybrid Type
   12.11 Basis Point Share (BPS) Analysis By Type
   12.12 Absolute $ Opportunity Assessment By Type
   12.13 Market Attractiveness Analysis By Type

   12.14 Asia Pacific Electric Bidet Market Size Forecast By Application
      12.14.1 Commercial

      12.14.2 Residential
   12.15 Basis Point Share (BPS) Analysis By Application
   12.16 Absolute $ Opportunity Assessment By Application
   12.17 Market Attractiveness Analysis By Application

Chapter 13 Latin America Electric Bidet Analysis and Forecast
   13.1 Introduction
   13.2 Latin America Electric Bidet Market Size Forecast by Country
      13.2.1 Brazil
      13.2.2 Mexico
      13.2.3 Rest of Latin America (LATAM)
   13.3 Basis Point Share (BPS) Analysis by Country
   13.4 Absolute $ Opportunity Assessment by Country
   13.5 Market Attractiveness Analysis by Country
   13.6 Latin America Electric Bidet Market Size Forecast By Operation
      13.6.1 Smart Bidets
      13.6.2 Integrated Bidet Toilet System
   13.7 Basis Point Share (BPS) Analysis By Operation
   13.8 Absolute $ Opportunity Assessment By Operation
   13.9 Market Attractiveness Analysis By Operation

   13.10 Latin America Electric Bidet Market Size Forecast By Type
      13.10.1 Tank Type
      13.10.2 Tankless Type
      13.10.3 Hybrid Type
   13.11 Basis Point Share (BPS) Analysis By Type
   13.12 Absolute $ Opportunity Assessment By Type
   13.13 Market Attractiveness Analysis By Type

   13.14 Latin America Electric Bidet Market Size Forecast By Application
      13.14.1 Commercial

      13.14.2 Residential
   13.15 Basis Point Share (BPS) Analysis By Application
   13.16 Absolute $ Opportunity Assessment By Application
   13.17 Market Attractiveness Analysis By Application

Chapter 14 Middle East & Africa (MEA) Electric Bidet Analysis and Forecast
   14.1 Introduction
   14.2 Middle East & Africa (MEA) Electric Bidet Market Size Forecast by Country
      14.2.1 Saudi Arabia
      14.2.2 South Africa
      14.2.3 UAE
      14.2.4 Rest of Middle East & Africa (MEA)
   14.3 Basis Point Share (BPS) Analysis by Country
   14.4 Absolute $ Opportunity Assessment by Country
   14.5 Market Attractiveness Analysis by Country
   14.6 Middle East & Africa (MEA) Electric Bidet Market Size Forecast By Operation
      14.6.1 Smart Bidets
      14.6.2 Integrated Bidet Toilet System
   14.7 Basis Point Share (BPS) Analysis By Operation
   14.8 Absolute $ Opportunity Assessment By Operation
   14.9 Market Attractiveness Analysis By Operation

   14.10 Middle East & Africa (MEA) Electric Bidet Market Size Forecast By Type
      14.10.1 Tank Type
      14.10.2 Tankless Type
      14.10.3 Hybrid Type
   14.11 Basis Point Share (BPS) Analysis By Type
   14.12 Absolute $ Opportunity Assessment By Type
   14.13 Market Attractiveness Analysis By Type

   14.14 Middle East & Africa (MEA) Electric Bidet Market Size Forecast By Application
      14.14.1 Commercial

      14.14.2 Residential
   14.15 Basis Point Share (BPS) Analysis By Application
   14.16 Absolute $ Opportunity Assessment By Application
   14.17 Market Attractiveness Analysis By Application

Chapter 15 Competition Landscape
   15.1 Electric Bidet Market: Competitive Dashboard
   15.2 Global Electric Bidet Market: Market Share Analysis, 2019
   15.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
      15.3.1 AISIN SEIKI Co., Ltd.

      15.3.2 Bio Bidet
      15.3.3 Brondell
      15.3.4 COWAYCO., LTD.
      15.3.5 Empava Appliances
      15.3.6 HomeTECH Industries Inc.
      15.3.7 IZEN CO., LTD.
      15.3.8 Kohler Co.
      15.3.9 LIXIL Group Corporation
      15.3.10 Panasonic Corporation
      15.3.11 Toshiba Corporation
      15.3.12 TOTO LTD.
      15.3.13 Villeroy & Boch Group
      15.3.14 VOGO
      15.3.15 Yujin Sanitary Ware (Shanghai) Co., Ltd. (HSPA)
Key Segments Covered
By Operation
  • Smart Bidets
  • Integrated Bidet Toilet System
By Type
  • Tank Type
  • Tankless Type
  • Hybrid Type
By Application
  • Commercial
  • Residential
By Region
  • North America
    • U.S.
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Europe
    • Germany
    • France
    • Italy
    • UK
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa (MEA)
    • Saudi Arabia
    • South Africa
    • UAE
    • Rest of MEA
Key Market Players Profiled in the Report
  • AISIN SEIKI Co., Ltd.
  • Bio Bidet
  • Brondell
  • COWAYCO., LTD.
  • Empava Appliances
  • HomeTECH Industries Inc.
  • IZEN CO., LTD.
  • Kohler Co.
  • LIXIL Group Corporation
  • Panasonic Corporation
  • Toshiba Corporation
  • TOTO LTD.
  • Villeroy & Boch Group
  • VOGO
  • Yujin Sanitary Ware (Shanghai) Co., Ltd. (HSPA)

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FAQ Section

Some frequently asked quetions about this report!

Additional company profiles can be provided on request.

Yes, the report includes the list of electric bidet distributors in the final report.

According to this Growth Market Reports report, the market from electric bidet market is likely to register a CAGR of 5.4% during forecast period 2020-2027, with an anticipated valuation of US$ 1,400.3 million by the end of the 2027.

In addition to market size (in US$ Million), Company Market Share (in % for base year 2019) in final report.

Rising focus of key players on adopting strategies such as product launches, with technologically advanced features such as bidet seats to expand their offerings and sustain in market globally, continuous innovation and technological advancement in products and rise in implementation of these technologically advanced products in the hygiene industry are the factors expected to drive the market growth during forecast period.

Factors such as competitive strength and market positioning are key areas considered while selecting top companies to be profiled.

The market is expected to witness decline in terms of sales of electric bidet in 2020 owing to the negative impact of COVID 19 pandemic on the electric bidet market. The shutdown of production activities, disruption in supply chain due to restrictions on transportation activities, and temporary decline in demand for electric bidet are some of the prime reasons responsible for this market trend.

The base year considered for the global electric bidet market report is 2019. The complete analysis period is 2017 to 2020, wherein, 2017, and 2018 are the historic years and the forecast is provided from 2020 to 2027.

The construction sector, is the key end-user driving the electric bidet for commercial & residential use.

Major manufactures include, TOTO LTD., Panasonic Corporation, LIXIL Group Corporation, and AISIN SEIKI Co., Ltd., and others.