South America Tea Market Size, Growth, Industry | 2031

Segments - South America Tea Market by Forms (Leaf Tea, Crush Tea, Tear Tea, and Curl Tea), Product Types (Black Tea, Green Tea, and Others), Distribution Channels (Supermarkets/ Hypermarkets, Specialist Retailers, Online Retailers, and Convenience Stores), and Geography (Argentina, Chile, Brazil, Columbia, and Rest of South America) - Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 - 2031.

Author : Anuradha B. More

Fact-checked by : Vaibhav Chandola

Editor : Shruti Bhat

Report Description

South America Tea Market Outlook 2031:

The South America tea market size was valued at USD 9.11 Billion in 2022 and is projected to reach USD 13.77 Billion by 2031, expanding at a CAGR of 4.7% during the forecast period 2023 - 2031. The growth of the market is attributed to the premiumization of tea products.

Tea is produced by steeping the tea powder or leaf buds of the tea plant, also known as camellia sinensis, in freshly boiled water. Tea was introduced in China in 2700 BC. For centuries it was a medical beverage and in around third century it became a daily drink.

In 1824, tea cultivation was found in the slopes, along the outskirts of Burma and in Assam, a state of India. The British brought tea culture into India in 1836 and into Ceylon (Sri Lanka) in 1867. Earlier, they utilized seeds from China; however, later seeds were used from Assam. The Dutch East India Company conveyed the principal transfer of tea from China to Europe in 1610.

In 1669, the English East India Company brought tea from ports in Java to London. By 19^th Century, the tea market had spread to Georgia, Sumatra, and Iran and further reached out to non-Asian nations such as Natal, Uganda, Malawi, Brazil, Argentina, and Peru in South America.

Tea Market Trends, Drivers, Restraints, and Opportunities

Growing awareness regarding medicinal benefits of tea is one of the key factors contributing to the market growth.
Increasing demand for speciality tea is expected to drive the market growth during the forecast period.
Expansion of food service channels is estimated to facilitate the market development in the coming years.
Lack of proper knowledge about tea cultivation process can hinder the market development.
Rising demand for herbal tea can create lucrative opportunities for market players in the region.

Scope of the Tea Market Report

The report on the South America tea market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes	Details
Report Title	South America Tea Market - Industry Analysis, Growth, Share, Size, Trends, and Forecast
Base Year	2022
Historic Data	2016–2021
Forecast Period	2023–2031
Segmentation	Forms (Leaf Tea, Crush Tea, Tear Tea, and Curl Tea), Product Types (Black Tea, Green Tea, and Others), and Distribution Channels (Supermarkets/Hypermarkets, Specialist Retailers, Online Retailers, and Convenience Stores)
Geographical Scope	Argentina, Chile, Brazil, Columbia, and Rest of South America
Report Coverage	Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report	Dilmah Ceylon Tea Company PLC.; Hain Celestial; Palais des Thés; Unilever; and The Wiltshire Tea Company

South America Tea Market Segment Insights

Crush tea segment is expected to grow at a robust rate

Based on forms, the market is divided into leaf tea, crush tea, tear tea, and curl tea. The crush tea segment is expected to grow at a robust pace during the forecast period. Growing preference for convenient hot beverage and rising consumption of healthy hydrants is are expected to spur the growth of this market segment. However, the other segments are anticipated to hold a large share of the market in the coming years.

Green tea segment is projected to expand at a considerable CAGR

On the basis of product types, the South America tea market is segregated into black tea, green tea, and others. The green tea segment is projected to expand at a considerable CAGR during the forecast period owing to its health benefits such as high amount of antioxidants. Rising demand for drinks that aid in weight management and detox is estimated to fuel the growth of the segment.

Supermarkets/hypermarkets segment is anticipated to hold large market share

In terms of distribution channels, the market is bifurcated into supermarkets/ hypermarkets, specialist retailers, online retailers, and convenience stores. The supermarkets/hypermarkets segment is expected to hold a large market share owing to convenience in shopping and availability of various discount offers, attracting consumers.

South America Tea Market Distribution Channel

Brazil is anticipated to constitute a key market share

Based on regions, the South America tea market is classified as Argentina, Chile, Brazil, Columbia, and Rest of South America. Brazil is expected to constitute a key share of the market during the forecast period period. Increasing awareness about health drinks is anticipated to rise the consumption of tea products in the country. Rapid development in the food and beverages industry in Brazil is favoring the market growth in the region.

Segments

The South America tea market has been segmented on the basis of

Forms

Leaf Tea
Crush Tea
Tear Tea
Curl Tea

Product types

Black Tea
Green Tea
Others

Distribution Channels

Supermarkets/ Hypermarkets
Specialist Retailers
Online Retailers
Convenience Stores

Geography

Argentina
Chile
Brazil
Columbia
Rest of South America

Key Players

Dilmah Ceylon Tea Company PLC.
Hain Celestial
Palais des Thés
Unilever
The Wiltshire Tea Company

Competitive Landscape

Key players competing in the South America tea market are Dilmah Ceylon Tea Company PLC.; Hain Celestial; Palais des Thés; Unilever; and The Wiltshire Tea Company.

Some of the key players focusing on new product and flavor development and also focusing on increasing their quality standards.

South America Tea Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Tea Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Tea Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Tea Market - Supply Chain
  4.5. Global Tea Market Forecast
     4.5.1. Tea Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Tea Market Size (000â€™ Units) and Y-o-Y Growth
     4.5.3. Tea Market Absolute $ Opportunity
5. Global Tea Market Analysis and Forecast by Region
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Region
     5.2.2. Y-o-Y Growth Projections by Region
  5.3. Tea Market Size and Volume Forecast by Region
     5.3.1. North America
     5.3.2. Latin America
     5.3.3. Europe
     5.3.4. Asia Pacific
     5.3.5. Middle East and Africa (MEA)
  5.4. Absolute $ Opportunity Assessment by Region
  5.5. Market Attractiveness/Growth Potential Analysis by Region
  5.6. Global Tea Demand Share Forecast, 2019-2026
6. North America Tea Market Analysis and Forecast
  6.1. Introduction
     6.1.1. Basis Point Share (BPS) Analysis by Country
     6.1.2. Y-o-Y Growth Projections by Country
  6.2. North America Tea Market Size and Volume Forecast by Country
     6.2.1. U.S.
     6.2.2. Canada
  6.3. Absolute $ Opportunity Assessment by Country
  6.4. Market Attractiveness/Growth Potential Analysis
     6.4.1. By Country
     6.4.2. By Product Type
     6.4.3. By Application
  6.5. North America Tea Demand Share Forecast, 2019-2026
7. Latin America Tea Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
     7.1.3. Latin America Average Pricing Analysis
  7.2. Latin America Tea Market Size and Volume Forecast by Country
      7.2.1. Brazil
      7.2.2. Mexico
      7.2.3. Rest of Latin America
   7.3. Absolute $ Opportunity Assessment by Country
  7.4. Market Attractiveness/Growth Potential Analysis
     7.4.1. By Country
     7.4.2. By Product Type
     7.4.3. By Application
  7.5. Latin America Tea Demand Share Forecast, 2019-2026
8. Europe Tea Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Europe Average Pricing Analysis
  8.2. Europe Tea Market Size and Volume Forecast by Country
     8.2.1. Germany
     8.2.2. France
     8.2.3. Italy
     8.2.4. U.K.
     8.2.5. Spain
     8.2.6. Russia
     8.2.7. Rest of Europe
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. Market Attractiveness/Growth Potential Analysis
     8.4.1. By Country
     8.4.2. By Product Type
     8.4.3. By Application
  8.5. Europe Tea Demand Share Forecast, 2019-2026
9. Asia Pacific Tea Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Asia Pacific Average Pricing Analysis
  9.2. Asia Pacific Tea Market Size and Volume Forecast by Country
     9.2.1. China
     9.2.2. Japan
     9.2.3. South Korea
     9.2.4. India
     9.2.5. Australia
     9.2.6. Rest of Asia Pacific (APAC)
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Market Attractiveness/Growth Potential Analysis
     9.4.1. By Country
     9.4.2. By Product Type
     9.4.3. By Application
  9.5. Asia Pacific Tea Demand Share Forecast, 2019-2026
10. Middle East & Africa Tea Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Middle East & Africa Average Pricing Analysis
  10.2. Middle East & Africa Tea Market Size and Volume Forecast by Country
     10.2.1. Saudi Arabia
     10.2.2. South Africa
     10.2.3. UAE
     10.2.4. Rest of Middle East & Africa (MEA)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Market Attractiveness/Growth Potential Analysis
     10.4.1. By Country
     10.4.2. By Product Type
     10.4.3. By Application
  10.5. Middle East & Africa Tea Demand Share Forecast, 2019-2026
11. Competition Landscape
  11.1. Global Tea Market: Market Share Analysis
  11.2. Tea Distributors and Customers
  11.3. Tea Market: Competitive Dashboard
  11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     11.4.1. Dilmah Ceylon Tea Company PLC.
     11.4.2. Hain Celestial
     11.4.3. Palais des Thés
     11.4.4. Unilever
     11.4.5. The Wiltshire Tea Company