United States E-cigarettes Market by Products (Completely Disposable Model, Rechargeable but Disposable Cartomizer, and Personalized Vaporizer), Battery Modes (Automatic E-cigarettes and Manual E-cigarettes), and Country - Industry Analysis, Growth, Share, Size, Trends, and Forecast 2021 – 2028
The United States e-cigarettes market size is projected to expand at a significant CAGR of more than 11.5% during the forecast period, 2021–2028. The growth of the market is attributed to the growing awareness of safer alternatives to tobacco.
E-cigarettes refer to a cigarette-shaped device that stimulates the smoking process without inhaling tobacco. The e-cigarettes consist of pump, atomizer, and liquid. It can help smokers to quit tobacco-infused cigarettes. These devices are designed to provide the same addictive nicotine as tobacco cigarettes without the harmful effects of tobacco smoke. Users focus on using customized evaporators. These vaporizers provide optimum e-cigarette experience and effectively meet the requirements of casual and more active e-cigarette users.
Market Trends, Drivers, Restraints, and Opportunities
- Rising social acceptance of e-cigarettes is expected to boost the market growth during the forecast period.
- Increasing health concerns on smoking is estimated to shift people toward smoking e-cigarettes, fueling the market growth.
- Growing demand for nicotine products is expected to drive the market growth in coming years.
- Side effects of e-cigarettes such as prolonged long disease can hamper the growth of the market.
- High price of flavored or personalized cigarettes is expected to hamper the market growth.
- The COVID-19 outbreak and strict government regulations in the country can act as major factors that can restrict the market growth during the forecast period.
- Increasing R&D investment and development of flavored e-cigarettes are projected to create immense opportunities for the market players.
Scope of the Report
The report on the United States e-cigarettes market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
E-cigarettes Market - United States Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2020 |
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Historic Data |
2018–2019 |
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Forecast Period |
2021–2028 |
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Segmentation |
Products (Completely Disposable Model, Rechargeable but Disposable Cartomizer, and Personalized Vaporizer) and Battery Modes (Automatic E-cigarettes and Manual E-cigarettes) |
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Geographical Zone |
The US |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
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Key Players Covered in the Report |
Nijoy Inc., Imperial Brands PLC, Japan Tobacco International USA Inc., British American Tobacco PLC, and Phillips Morris International Inc. |
United States E-cigarettes Market Segment Insights
Personalized vapor segment is projected to hold a major market share
Based on products, the e- market is segmented into completely disposable model, rechargeable but disposable cartomizer, and personalized vaporizer. The personalized vaporizer segment is expected to represent a key share of the market during the forecast period. The advanced devices provide prominent e-cigarette experience and are highly customizable. Thus, consumers can track the amount of steam used, battery power and nicotine. The dramatic increase in the available flavors that can be used to fill cartridges has further increased the number of consumers who want to use a separate vaporizer.
The rechargeable but disposable cartomizer segment is anticipated to expand at a rapid pace during the forecast period owing to the cost-effectiveness of rechargeable cigarettes. A rechargeable cigarette is a battery-powered electronic cigarette device that can be reused and recharged. These devices also have replaceable ink cartridges, so users can try more types of flavors.
Automatic e-Cigarettes segment is expected to grow at a rapid pace
Based on battery modes, the US e-cigarettes market is bifurcated into automatic e-cigarettes and manual e-cigarettes. The automatic e-cigarettes segment is expected to exhibit a high CAGR during the forecast period due to the working principle of automatic electronic cigarettes, which similar to that of traditional tobacco cigarettes. Automatic e-cigarettes are relatively easier to use as they have a built-in switch that is activated every time the user takes out the e-cigarette. With the automatic e-cigarette battery, a consumer only need to set the atomizer on the device to smoke. Ease of use makes automatic e-cigarettes the most preferred e-cigarette owing to the low power consumption.
Segments
The United States E-Cigarettes market has been segmented on the basis of
Products- Completely Disposable Model
- Rechargeable but Disposable Cartomizer
- Personalized Vaporizer
- Automatic E-cigarettes
- Manual E-cigarettes
- The US
- Nijoy Inc.
- Imperial Brands PLC
- Japan Tobacco International USA Inc.
- British American Tobacco PLC
- Phillips Morris International Inc.
Competitive Landscape
Key players competing in the e-cigarettes market include Nijoy Inc., Imperial Brands PLC, Japan Tobacco International USA Inc., British American Tobacco PLC, and Phillips Morris International Inc.
Several market strategies including mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to increase their market share.
In April 2018, British American Tobacco store started offering consumer products such as innovative steam products (Vype) and tobacco heating products (Glo) in Italy.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. E-cigarettes Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. E-cigarettes Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. E-cigarettes Market - Supply Chain
4.5. Global E-cigarettes Market Forecast
4.5.1. E-cigarettes Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. E-cigarettes Market Size (000’ Units) and Y-o-Y Growth
4.5.3. E-cigarettes Market Absolute $ Opportunity
5. Global E-cigarettes Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. E-cigarettes Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global E-cigarettes Demand Share Forecast, 2019-2026
6. North America E-cigarettes Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America E-cigarettes Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America E-cigarettes Demand Share Forecast, 2019-2026
7. Latin America E-cigarettes Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America E-cigarettes Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America E-cigarettes Demand Share Forecast, 2019-2026
8. Europe E-cigarettes Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe E-cigarettes Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe E-cigarettes Demand Share Forecast, 2019-2026
9. Asia Pacific E-cigarettes Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific E-cigarettes Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific E-cigarettes Demand Share Forecast, 2019-2026
10. Middle East & Africa E-cigarettes Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa E-cigarettes Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa E-cigarettes Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global E-cigarettes Market: Market Share Analysis
11.2. E-cigarettes Distributors and Customers
11.3. E-cigarettes Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. Nijoy Inc. Imperial Brands PLC Japan Tobacco International USA Inc. British American Tobacco PLC Phillips Morris International Inc.
2. Assumptions and Acronyms Used
3. Research Methodology
4. E-cigarettes Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. E-cigarettes Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. E-cigarettes Market - Supply Chain
4.5. Global E-cigarettes Market Forecast
4.5.1. E-cigarettes Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. E-cigarettes Market Size (000’ Units) and Y-o-Y Growth
4.5.3. E-cigarettes Market Absolute $ Opportunity
5. Global E-cigarettes Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. E-cigarettes Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global E-cigarettes Demand Share Forecast, 2019-2026
6. North America E-cigarettes Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America E-cigarettes Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America E-cigarettes Demand Share Forecast, 2019-2026
7. Latin America E-cigarettes Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America E-cigarettes Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America E-cigarettes Demand Share Forecast, 2019-2026
8. Europe E-cigarettes Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe E-cigarettes Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe E-cigarettes Demand Share Forecast, 2019-2026
9. Asia Pacific E-cigarettes Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific E-cigarettes Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific E-cigarettes Demand Share Forecast, 2019-2026
10. Middle East & Africa E-cigarettes Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa E-cigarettes Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa E-cigarettes Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global E-cigarettes Market: Market Share Analysis
11.2. E-cigarettes Distributors and Customers
11.3. E-cigarettes Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. Nijoy Inc. Imperial Brands PLC Japan Tobacco International USA Inc. British American Tobacco PLC Phillips Morris International Inc.
The United States E-Cigarettes market has been segmented on the basis of
Products- Completely Disposable Model
- Rechargeable but Disposable Cartomizer
- Personalized Vaporizer
- Automatic E-cigarettes
- Manual E-cigarettes
- The US
- Nijoy Inc.
- Imperial Brands PLC
- Japan Tobacco International USA Inc.
- British American Tobacco PLC
- Phillips Morris International Inc.
Key players competing in the e-cigarettes market include Nijoy Inc., Imperial Brands PLC, Japan Tobacco International USA Inc., British American Tobacco PLC, and Phillips Morris International Inc.
Several market strategies including mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to increase their market share.
In April 2018, British American Tobacco store started offering consumer products such as innovative steam products (Vype) and tobacco heating products (Glo) in Italy.
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