Global Kefir Market

Kefir Market by Forms (Organic Forms & Conventional Forms), Categories (Flavored Kefir & Non-flavored Kefir), Types (Milk Kefir [Dairy-based and Non-dairy based] and Water Kefir), Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialist Stores, and Others) and Regions (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2021 – 2028

  • Report ID: FB-2185
  • Author: Growth Market Reports
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  • No. Of Pages: 178
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The Kefir market size is expected to expand at a substantial CAGR during the forecast period, 2021–2028. The growth of the market is attributed to increasing demand for probiotic drinks.

Global Kefir Market summary

Kefir is a fermented milk made from thin yogurt. It is traditionally made by culturing milk with kefir grains, a mixture of bacteria and yeasts. A study found that consuming kefir helps in improving lactose tolerance and digested lactose issues.

Kefir has potential number of health benefits such as it strengthens bones, lowers cholesterol, has anti-cancer properties, controls blood sugar, and enhances healing wounds process. It has a sharp acidic taste and yeasty flavor.

Market Trends, Drivers, Restraints, and Opportunities

  • Increasing cultivation of dry fruits is anticipated to boost the market growth.
  • Growing disposable income of consumers is expected to positively contribute to the market growth.
  • Rising awareness of digestion and lactose tolerance can ramp up the growth of the market.
  • The adoption of kefir alternatives owing to health concerns can create challenges for the market growth.
  • Short or limited shelf life and a high probability of contamination among bioinsecticides can restraint the market growth.
  • Growing adoption of kefir owing to its benefits regarding weight loss and health immunity can create lucrative opportunities for industry players in the projected timeline.

Scope of the Report

The report on the Kefir market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes

Details

Report Title

Kefir Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast

Base Year

2020

Historic Data

2018–2019

Forecast Period

2021–2028

Segmentation

Forms (Organic Forms & Conventional Forms), Categories (Flavored Kefir & Non-flavored Kefir), Types (Milk Kefir [Dairy-based and Non-dairy based]  and Water Kefir), Distribution Channels (Supermarkets/Hypermarkets, Convenience Stores, Specialist Stores, and Others)

Regional Scope

Asia Pacific, North America, Latin America, Europe, and Middle East & Africa

Report Coverage

Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast

Key Players Covered in the Report

Lifeway Foods, Inc.; The Hain Celestial Group, Inc.; Nestle SA; Danone SA; and Fresh Made Dairy

Kefir Market Segment Insights

Organic forms segment is expected to foster the market growth

Based on forms, the kefir market is divided into organic forms & conventional forms. The organic segment is expected to foster the market growth during the forecast period owing to growing preference for organic products. However, the conventional forms segment is anticipated to hold a key share of the market in the coming years coupled with cost-effectiveness.

Flavored kefir segment is projected to expand at a considerable CAGR

On the basis of categories, the market is segregated into flavored kefir & non-flavored kefir. The flavored kefir segment is projected to expand at a considerable CAGR during the forecast period as children usually consume products that are flavored. On the other hand, the non-flavored segment is anticipated to account for a major market share during the forecast period due to rising demand for gluten-free products.

Milk kefir segment is anticipated to grow at a robust rate

Based on types, the kefir market is divided into milk kefir and water kefir. Moreover, the milk kefir segment is further segregated into dairy based and non-dairy based. The milk segment is expected to account for significant market share during the forecast period owing to increasing types of milk available in the market. On the other hand, the water kefir segment is anticipated to hold a considerable share of the market in the coming years due to benefits associated with it.

Global Kefir Market types

Specialist stored segment is projected to grow at a significant rate

In terms of distribution channels, the market is segregated into supermarkets/hypermarkets, convenience stores, specialist stores, and others. The specialist stores segment is projected to expand at a considerable CAGR during the forecast period due to presence of variety of kefir products. Conversely, the supermarkets segment is anticipated to account for a major market share due to increasing preference for conventional kefir among consumers.

Global Kefir Market distribution channel

North America is anticipated to constitute a key market share

In terms of regions, the kefir market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. North America is expected to constitute a large market share during the projected period owing to high per capita in the US and Canada. However, the market in Asia Pacific is anticipated to expand at a rapid pace during the forecast period owing to growing awareness regarding kefir health benefits.

Global Kefir Market region

Segments

Segments Covered in the Report
The kefir market has been segmented on the basis of
Forms

  • Organic forms
  • Conventional forms

Categories

  • Flavored kefir
  • Non-flavored kefir

Types

  • Milk kefir
    • Dairy based
    • Non-dairy based
  • Water kefir

Distribution Channels

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialist Stores
  • Others

Regions

  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa

Key Players

  • Lifeway Foods, Inc.
  • The Hain Celestial Group, Inc.
  • Nestle SA
  • Danone SA
  • Fresh Made Dairy

 

Competitive Landscape

Key players competing in the kefir market are Lifeway Foods, Inc.; The Hain Celestial Group, Inc.; Nestle SA; Danone SA; and Fresh Made Dairy.

In August 2021, Lifeway Foods, Inc., a US-based supplier of kefir and fermented probiotic products, announced its plan to acquire certain assets of privately-held, California-based company, GlenOaks Farms, Inc.

Global Kefir Market keyplayers

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Kefir Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Kefir Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Kefir Market - Supply Chain
  4.5. Global Kefir Market Forecast
     4.5.1. Kefir Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Kefir Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Kefir Market Absolute $ Opportunity
5. Global Kefir Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. Kefir Market Size and Volume Forecast by Types
     5.3.1. Milk kefir
     5.3.2. Water kefir
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Kefir Market Analysis and Forecast by Region
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Region
     6.2.2. Y-o-Y Growth Projections by Region
  6.3. Kefir Market Size and Volume Forecast by Region
     6.3.1. North America
     6.3.2. Latin America
     6.3.3. Europe
     6.3.4. Asia Pacific
     6.3.5. Middle East and Africa (MEA)
  6.4. Absolute $ Opportunity Assessment by Region
  6.5. Market Attractiveness/Growth Potential Analysis by Region
  6.6. Global Kefir Demand Share Forecast, 2019-2026
7. North America Kefir Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
  7.2. North America Kefir Market Size and Volume Forecast by Country
     7.2.1. U.S.
     7.2.2. Canada
  7.3. Absolute $ Opportunity Assessment by Country
  7.4. North America Kefir Market Size and Volume Forecast by Types
     7.4.1. Milk kefir
     7.4.2. Water kefir
  7.5. Basis Point Share (BPS) Analysis by Types
  7.6. Y-o-Y Growth Projections by Types
  7.7. Market Attractiveness/Growth Potential Analysis
     7.7.1. By Country
     7.7.2. By Product Type
     7.7.3. By Application
  7.8. North America Kefir Demand Share Forecast, 2019-2026
8. Latin America Kefir Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Latin America Average Pricing Analysis
  8.2. Latin America Kefir Market Size and Volume Forecast by Country
      8.2.1. Brazil
      8.2.2. Mexico
      8.2.3. Rest of Latin America
   8.3. Absolute $ Opportunity Assessment by Country
  8.4. Latin America Kefir Market Size and Volume Forecast by Types
     8.4.1. Milk kefir
     8.4.2. Water kefir
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. Market Attractiveness/Growth Potential Analysis
     8.7.1. By Country
     8.7.2. By Product Type
     8.7.3. By Application
  8.8. Latin America Kefir Demand Share Forecast, 2019-2026
9. Europe Kefir Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Europe Average Pricing Analysis
  9.2. Europe Kefir Market Size and Volume Forecast by Country
     9.2.1. Germany
     9.2.2. France
     9.2.3. Italy
     9.2.4. U.K.
     9.2.5. Spain
     9.2.6. Russia
     9.2.7. Rest of Europe
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Europe Kefir Market Size and Volume Forecast by Types
     9.4.1. Milk kefir
     9.4.2. Water kefir
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Market Attractiveness/Growth Potential Analysis
     9.7.1. By Country
     9.7.2. By Product Type
     9.7.3. By Application
  9.8. Europe Kefir Demand Share Forecast, 2019-2026
10. Asia Pacific Kefir Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Asia Pacific Average Pricing Analysis
  10.2. Asia Pacific Kefir Market Size and Volume Forecast by Country
     10.2.1. China
     10.2.2. Japan
     10.2.3. South Korea
     10.2.4. India
     10.2.5. Australia
     10.2.6. Rest of Asia Pacific (APAC)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Asia Pacific Kefir Market Size and Volume Forecast by Types
     10.4.1. Milk kefir
     10.4.2. Water kefir
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Market Attractiveness/Growth Potential Analysis
     10.7.1. By Country
     10.7.2. By Product Type
     10.7.3. By Application
  10.8. Asia Pacific Kefir Demand Share Forecast, 2019-2026
11. Middle East & Africa Kefir Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Middle East & Africa Average Pricing Analysis
  11.2. Middle East & Africa Kefir Market Size and Volume Forecast by Country
     11.2.1. Saudi Arabia
     11.2.2. South Africa
     11.2.3. UAE
     11.2.4. Rest of Middle East & Africa (MEA)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Middle East & Africa Kefir Market Size and Volume Forecast by Types
     11.4.1. Milk kefir
     11.4.2. Water kefir
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Market Attractiveness/Growth Potential Analysis
     11.7.1. By Country
     11.7.2. By Product Type
     11.7.3. By Application
  11.8. Middle East & Africa Kefir Demand Share Forecast, 2019-2026
12. Competition Landscape
  12.1. Global Kefir Market: Market Share Analysis
  12.2. Kefir Distributors and Customers
  12.3. Kefir Market: Competitive Dashboard
  12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     12.4.1. Lifeway Foods, Inc.
     12.4.2. The Hain Celestial Group, Inc.
     12.4.3. Nestle SA
     12.4.4. Danone SA
     12.4.5. Fresh Made Dairy

Segments Covered in the Report
The kefir market has been segmented on the basis of
Forms

  • Organic forms
  • Conventional forms

Categories

  • Flavored kefir
  • Non-flavored kefir

Types

  • Milk kefir
    • Dairy based
    • Non-dairy based
  • Water kefir

Distribution Channels

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialist Stores
  • Others

Regions

  • Asia Pacific
  • North America
  • Latin America
  • Europe
  • Middle East & Africa

Key Players

  • Lifeway Foods, Inc.
  • The Hain Celestial Group, Inc.
  • Nestle SA
  • Danone SA
  • Fresh Made Dairy

 

Key players competing in the kefir market are Lifeway Foods, Inc.; The Hain Celestial Group, Inc.; Nestle SA; Danone SA; and Fresh Made Dairy.

In August 2021, Lifeway Foods, Inc., a US-based supplier of kefir and fermented probiotic products, announced its plan to acquire certain assets of privately-held, California-based company, GlenOaks Farms, Inc.

Global Kefir Market keyplayers

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