Camera Microphone Market Outlook
The global camera microphone market size was estimated at USD 1,170.5 Million in 2021 and is anticipated to reach USD 2,035.3 Million by 2030, expanding at a CAGR of 6.5% during the forecast period, 2022-2030.
A camera microphone, also known as an on-camera microphone, is a type of microphone that is specifically produced to function effectively with a camcorder or a DSLR camera to record videos. It has the ability to mount to the camera shoe and is light in weight.
Microphones with external cameras offer better sound output than built-in microphones. A condenser microphone is generally used in a camera microphone. It uses a thin, conductive membrane, which is inserted in front of a static metal backplate. Inbound sound waves cause the diaphragm to vibrate, creating a difference in air pressure.
Professional condenser microphones require phantom power and cannot be connected directly to a camcorder. A separate phantom power supply is required to connect it. Camera microphones are generally fitted on shock mounts, which are suspension systems. Camera microphones help filmmakers capture realistic environmental sounds or improve the clarity of dialogue when individuals speak in front of the camera.
Macro-economic Factors
Purchasing Power of Consumers
The purchasing power of a currency is the number of goods or services purchased by one unit of money. Consumer purchasing power is the amount of money with which consumers buy goods or services. Purchasing power is determined by real income, which is income adjusted for inflation.
Per capita income or an individual’s income is directly associated with the consumer’s purchasing power. Higher the income, the higher the purchasing power. Consumers are able to purchase various types of camera microphones with advanced features, owing to increased purchasing power.
Product launch
Major factors propelling the camera microphone market are technological advancements and rising demand for camera microphones. Major market players in most industries rely on the development of innovative products. Companies are focusing on investment in technologically advanced products and product development.
Increasing expenditure on the advancement of technology is leading to the development of products in the camera and microphone market. For instance: Sony launched its latest shotgun microphone, the ECM-G1. The microphone has been built while keeping portability in mind and is targeted at content creators who want to capture high-quality audio.
Production and Supply
The supply and demand for camera microphones are rising. Growing urbanization and the rising number of social media influencers, YouTubers, and vloggers are key factors that contribute to the high demand for camera microphones.
The rising spending power of the people, especially in tier-II and tier-III cities, has increased production as well as supply of camera microphones. The built-in mic on a camera is designed to pick up a wide range of sounds, which often results in poor sound quality.
Camera Microphone Market Dynamics
Market Driver
Rising usage of camera microphones for broadcast and news reporting
The microphone selected for a broadcast depends on the user's particular needs. DPA microphones are used for all of the commercial broadcast requirements, including mobile news broadcasting, ENG/EFP applications, and diverse events.
Microphones and audio recorders are essential types of instruments in multimedia reporting. In interviews, omnidirectional mics are mostly used, as they capture the sounds from the environment surrounding the speaker. Thus, increased use of camera microphones in broadcasting and news is expected to drive the market.
Increasing use of microphones in film production and entertainment
The popularity of short video platforms during the epidemic and the expansion of the creative economy have boosted the social media photography sector. Demand for and sales of entry-level mirrorless cameras have doubled.
Additionally, companies are promoting the purchase of tripods, mobile microphones, ring lights, gimbals, and other accessories that support a professional studio environment. Thus, an increase in the number of social media influencers is expected to propel the camera microphones market during the forecast period.
Market Restraint
High costs associated with camera microphones are likely to hamper the market to some extent during the forecast period. For instance, Rode Video Micro is a high-end camera microphone. The built-in quality and brand name associated with the product act as a factor for the rise in the cost of the equipment. The Video Micro has a frequency response that can eliminate sub-100 Hz sound. Thus, the high cost associated with camera microphones restrains the market.
Market Opportunity
In addition to being an essential piece of equipment for music recording, microphones are crucial for live performances. Various types of camera microphones are used for recording songs, live performances, and orchestras.
For instance, Sennheiser launched its Pro Audio Sennheiser MKE 200. This on-camera microphone is a directional mic that can easily capture the audio from its source without any background distractions. Thus, increasing demand for camera microphones from the music industry is expected to create opportunities in the market in the coming years.
Scope of Camera Microphone Market Report
The report on the global camera microphone market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Camera Microphone Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast
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Base Year
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2021
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Historic Data
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2015 and 2020
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Forecast Period
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2022–2030
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Segmentation
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By Type (Mono, Stereo), by Microphone Subcategory (Wireless (Handheld, Lavalier), Wired (Handheld, Lavalier), by Polar Pattern (Omnidirectional, Cardioid, Bidirectional, Shotgun), By Application (Professional, Amateur), by Distribution Channel (Offline, Online), and by Region (North America, Asia Pacific, Europe, Latin America, and the Middle East & Africa)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered
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RØDE, Shure Incorporated, Sennheiser electronic GmbH & Co. KG, Sony Corporation, Canon Inc, and Others.
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Camera Microphone Market Segmental Outlook
Based on Type, the camera microphone market is segmented into Mono, Stereo. The mono segment is expected to register high growth during the forecast period, as the pickup pattern of mono camera microphones is more focused than stereo microphones.
Mono microphones have a broader range of sound pickup with decreased background noise than stereo microphones. The stereo segment is projected to expand at a significant CAGR of 6.7% during the forecast period. A stereo recording on video captures the surrounding sounds better than a mono microphone.
Based on the Microphone category, the global camera microphone market is segmented into wireless and wired. The wired segment is expected to register high growth during the forecast period, as wired microphones are free from wireless dropouts or RF interference problems. It provides a clean, direct signal path. Audio signals do not need to go through additional wireless circuitry. The wired segment is further divided into handheld and lavalier.
Based on the Polar pattern, the global camera microphone market is segmented into omnidirectional, cardioid, bidirectional, and shotgun. The omnidirectional segment is expected to register high growth during the forecast period, as the omnidirectional microphone captures sound from all directions.
Omnidirectional microphones capture 360-degree audio in a circular pick-up pattern. The cardioid segment is projected to expand at a significant CAGR of 6.4% during the forecast period. The cardioid polar pattern is highly sensitive to on-axis sounds. The directionality and rejection of back noises make cardioid microphones a suitable option among camera microphones.
Based on the application, the global camera microphone market is segmented into professional and amateur. The professional segment is expected to register high growth during the forecast period, owing to the increased usage of camera microphones by professional film videographers and news channels. Professional video production requires expertise, high-quality equipment, and significant time to perfect the craft.
For instance: RODE launched a new version of its mega-selling Video Micro model aimed at DSLR and video camera users who need a high-quality shotgun microphone for mounting on the top of a camera to transmit audio in clear quality.
Based on Distribution Channel, the global camera microphone market is segmented into Offline and Online. The online segment is expected to register high growth during the forecast period. The online segment is expected to hold a 6.8% share of the market during the forecast period. Online stores provide more benefits to consumers than traditional retail stores, such as offers, discounts, convenience, reduced product cost, and anonymity for consumers.
Camera Microphone Market Regional Outlook
On the basis of regions, the global camera microphone market is segmented into North America, Europe, APAC, Latin America, and the Middle East and Africa. The market in Asia Pacific is expected to grow at a rapid pace during the forecast period, due to the rising demand for camera microphones by social media influencers and vloggers.
Asia Pacific is expected to dominate the global market, as this region is considered to be a manufacturing hub for the consumer electronics industry, and rapid industrialization and technical innovations in this region. Furthermore, major players in the consumer electronics industry are migrating and investing heavily in the market in this region.
The market in North America is projected to expand at a significant CAGR during the forecast period due to the increase in film production and the rise in technological advancements in the region, which is propelling the market in North America.
The market in Europe is expected to expand at a significant pace, due to the increasing demand for camera microphones in the region. The rise in the usage of camera microphones for professional videography is expected to drive the market.
Latin America and the Middle East & Africa (MEA) are anticipated to hold a considerable share of the market, owing to the high investments by key market players in the region.
The Middle East & Africa is estimated to constitute a considerable share of the global market owing to the rapid pace of urbanization and purchasing power of consumers and an increasing number of international events in the UAE and the rest of the MEA.
Key Benefits for Industry Participants & Stakeholders
- In-depth Analysis of the Global camera microphone Market
- Historical, Current, and Projected Market Size in terms of Value
- Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
- Industry Drivers, Restraints, and Opportunities Covered in the Study
- Recent Industry Trends and Developments
- Competitive Landscape & Strategies of Key Players
- Neutral Perspective on Global camera microphone market performance
Segments
Type
Microphone Category
Polar Pattern
- Omnidirectional
- Cardioid
- Bidirectional
- Shotgun
Application
Distribution Channel
Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key Market Players Profiled in the Report
Competitive Landscape
- Manufacturers operating in the global camera microphone market include RØDE, Shure Incorporated, Sennheiser electronic GmbH & Co. KG, Sony Corporation, Canon Inc, and Others.
- Market Players are pursuing key strategies such as acquisitions, collaborations, and geographic expansion where a potential opportunity arises for the camera microphone market.
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