Bidets Market Size, Share, Growth & Industry Trends [2031]
Bidets Market Size, Share, Growth & Industry Trends [2031]
Segments - Bidets Market by Type (Over the Rim Bidets, Handheld Bidets, Portable Bidets, Toilet Seat Bidets, Ceramic Bidets, and Others), Category (Manual and Electronic), Distribution Channel (Online and Offline), End-user (Residential and Commercial), and Region (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
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| Report ID :CG-5191
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| 194 Pages
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Report Description
The global bidets market size was USD 3.55 Bn in 2022 and is likely to reach USD 5.95 Bn by 2031, expanding at a CAGR of 6.5% during 2023–2031. Rising awareness regarding the spread of diseases and the benefits of using bidets fuels the market.
Bidets are specialized bathroom fittings used for cleaning the undercarriage after using the lavatory. It is a way of maintaining personal hygiene & cleaning and is popularly used around the globe. Modern bidets spray a particular amount of water, thus cleaning up gently and effectively.
The proper use of bidets significantly decreases the spread of urinal bacteria. The use of bidets, eliminates the need of using hands, thus reducing the possibility of contact with fecal matter. This, in turn, reduces the spread of germs, which makes it safer and more hygienic than toilet paper. The use of bidets reduces environmental waste created by toilet paper consumption.
Bidets reduce the risk of causing hemorrhoids. Moreover, using a bidet with a medium to low water stream helps relieve pressure on the rectum thus, reducing the risk of hemorrhoids. Although bidets are popularly used in countries in Europe and Asia, they are not as widely used in North America.
The report finds that the COVID-19 pandemic hampered the overall revenue of the global bidets market. The sharp decline in demand for the product as a result of the closure of many commercial places hampered the product sale. Preventive measures imposed by governments across countries to curb the virus spread and the temporary shutdown of industries plummeted the overall product demand. Moreover, the sudden disruption in labor movements and fluctuations in the availability of spare parts affected the supply chain of the market in the forecast period.
Bidets Market Dynamics
Major Drivers
Growing awareness about personal hygiene and product launches are expected to drive bidets market. Growing geriatric population fuels the market, as it is used by the old-age population. The prevalence of arthritis is high in the geriatric population, which causes the inability to sit or stand for a long duration. Bidet offers assistance for the elderly to maintain cleanliness, comfort, and personal hygiene.
Existing Restraints
High product costs and fluctuations in raw materials availability are expected to restrain the market. Limited consumer awareness regarding the benefits and usage of the product hinders the market. Moreover, factors including strict government regulations and standards are expected to restrain the market.
Emerging Opportunities
Adoption of strategies to strengthen and expand their product portfolio is projected to increase the revenue and create opportunities in the market. Growing preference for smart sensor bidets such as GP Pro’s Technology and Japanese sensors is anticipated to create lucrative opportunities in the market in the coming years.
Scope of Bidets Market Report
The report includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
Bidets Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2022 |
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Historic Data |
2016–2021 |
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Forecast Period |
2023–2031 |
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Segmentation |
Type (Over the Rim Bidets, Handheld Bidets, Portable Bidets, Toilet Seat Bidets, Ceramic Bidets, and Others), Category (Manual and Electronic), Distribution Channel (Online and Offline), and End-user (Residential and Commercial) |
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Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast |
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Key Players Covered in the Report |
HCG; Roca Sanitario, S.A; Coway; Duravit AG; Geberit AG; TOTO LTD.; Kohler Co.; LIXIL Corporation; Brondell; and Panasonic Holdings Corporation |
Bidets Market Segment Insights
Based on type, the bidets market is divided into over the rim bidets, handheld bidets, portable bidets, toilet seat bidets, ceramic bidets, and others. The ceramic bidets segment is expected to expand at a significant pace during the projection period, as it improves the overall experience of a bathroom. Ceramic bidets potentially limit germ spread, reduce the risk of conditions such as hemorrhoids, and are environmentally friendly by reducing the use of tissue paper. Additionally, increasing awareness regarding cleanliness and the severity of unhygienic lifestyles, which is expected to boost the segment in the forecast period.
On the basis of category, the global market is bifurcated into manual and electronic. The electronic segment is projected to expand at a considerable CAGR during the forecast period. Electric bidets include enhanced features such as adjustable temperature, water pressure, and dry air. Moreover, the introduction of eco-friendly and power-saving devices is expected to drive the segment.
In terms of distribution channel, the bidets market is divided into online and offline. The offline segment is expected to expand at a high CAGR during the forecast period, due to enhanced customer experience. Offline services such as shops, showrooms, and outlets allow customers self-service options where they can see and know the product specifications. Additional variety in designs, discounts, and offers attracts customers, thus boosting segment growth.
Based on end-user, the market is categorized into residential and commercial. The residential segment is expected to expand at a significant pace during the projection period, due to the high residential adoption of bidets in countries in Asia Pacific and Europe. Moreover, increasing disposable income of consumers in these countries results in high residential usage of bidets. This propels the segment in the forecast period.
On the basis of region, the global bidets market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is expected to dominate the market during the projection period, as the region accounts for high construction activities and investments. Increasing awareness about hygiene, rising disposable income, and growing geriatric population with conditions such as arthritis, are expected to fuel the market in the region.
Segments
The bidets market has been segmented on the basis of
Type
- Over the Rim Bidets
- Handheld Bidets
- Portable Bidets
- Toilet Seat Bidets
- Ceramic Bidets
- Others
Category
- Manual
- Electronic
Distribution Channel
- Online
- Offline
End-user
- Residential
- Commercial
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
Competitive Landscape
Players in the global bidets market include HCG; Roca Sanitario, S.A; Coway; Duravit AG; Geberit AG; TOTO LTD.; Kohler Co.; LIXIL Corporation; Brondell; and Panasonic Holdings Corporation. These companies adopt strategies such as acquisitions, partnerships, collaboration, mergers, R&D investments, and product launches to boost the market. For instance,
- In December 2021, Roca Sanitario, S.A launched Ona, a high-performance collection inspired by Mediterranean. The collection has features such as Stonex materials, Fineceramic, touchless technology, and Supraglaze coating.
- In February 2021, Kohler Co. launched Purewash Bidet Seat, with a sleek seating design and polished chrome handle finish. It has a dual-spray wand for effective cleaning.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. Bidets Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Bidets Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Bidets Market - Supply Chain
4.5. Global Bidets Market Forecast
4.5.1. Bidets Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Bidets Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Bidets Market Absolute $ Opportunity
5. Global Bidets Market Analysis and Forecast by Types
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Types
5.2.2. Y-o-Y Growth Projections by Types
5.3. Bidets Market Size and Volume Forecast by Types
5.3.1. Over the Rim Bidets
5.3.2. Handheld Bidets
5.3.3. Portable Bidets
5.3.4. Toilet Seat Bidets
5.3.5. Ceramic Bidets
5.3.6. Others
5.4. Absolute $ Opportunity Assessment by Types
5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Bidets Market Analysis and Forecast by End Users
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by End Users
6.2.2. Y-o-Y Growth Projections by End Users
6.3. Bidets Market Size and Volume Forecast by End Users
6.3.1. Residential
6.3.2. Commercial
6.4. Absolute $ Opportunity Assessment by End Users
6.5. Market Attractiveness/Growth Potential Analysis by End Users
7. Global Bidets Market Analysis and Forecast by Region
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Region
7.2.2. Y-o-Y Growth Projections by Region
7.3. Bidets Market Size and Volume Forecast by Region
7.3.1. North America
7.3.2. Latin America
7.3.3. Europe
7.3.4. Asia Pacific
7.3.5. Middle East and Africa (MEA)
7.4. Absolute $ Opportunity Assessment by Region
7.5. Market Attractiveness/Growth Potential Analysis by Region
7.6. Global Bidets Demand Share Forecast, 2019-2026
8. North America Bidets Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.2. North America Bidets Market Size and Volume Forecast by Country
8.2.1. U.S.
8.2.2. Canada
8.3. Absolute $ Opportunity Assessment by Country
8.4. North America Bidets Market Size and Volume Forecast by Types
8.4.1. Over the Rim Bidets
8.4.2. Handheld Bidets
8.4.3. Portable Bidets
8.4.4. Toilet Seat Bidets
8.4.5. Ceramic Bidets
8.4.6. Others
8.5. Basis Point Share (BPS) Analysis by Types
8.6. Y-o-Y Growth Projections by Types
8.7. North America Bidets Market Size and Volume Forecast by End Users
8.7.1. Residential
8.7.2. Commercial
8.8. Basis Point Share (BPS) Analysis by End Users
8.9. Y-o-Y Growth Projections by End Users
8.10. Market Attractiveness/Growth Potential Analysis
8.10.1. By Country
8.10.2. By Product Type
8.10.3. By Application
8.11. North America Bidets Demand Share Forecast, 2019-2026
9. Latin America Bidets Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Latin America Average Pricing Analysis
9.2. Latin America Bidets Market Size and Volume Forecast by Country
9.2.1. Brazil
9.2.2. Mexico
9.2.3. Rest of Latin America
9.3. Absolute $ Opportunity Assessment by Country
9.4. Latin America Bidets Market Size and Volume Forecast by Types
9.4.1. Over the Rim Bidets
9.4.2. Handheld Bidets
9.4.3. Portable Bidets
9.4.4. Toilet Seat Bidets
9.4.5. Ceramic Bidets
9.4.6. Others
9.5. Basis Point Share (BPS) Analysis by Types
9.6. Y-o-Y Growth Projections by Types
9.7. Latin America Bidets Market Size and Volume Forecast by End Users
9.7.1. Residential
9.7.2. Commercial
9.8. Basis Point Share (BPS) Analysis by End Users
9.9. Y-o-Y Growth Projections by End Users
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.11. Latin America Bidets Demand Share Forecast, 2019-2026
10. Europe Bidets Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Europe Average Pricing Analysis
10.2. Europe Bidets Market Size and Volume Forecast by Country
10.2.1. Germany
10.2.2. France
10.2.3. Italy
10.2.4. U.K.
10.2.5. Spain
10.2.6. Russia
10.2.7. Rest of Europe
10.3. Absolute $ Opportunity Assessment by Country
10.4. Europe Bidets Market Size and Volume Forecast by Types
10.4.1. Over the Rim Bidets
10.4.2. Handheld Bidets
10.4.3. Portable Bidets
10.4.4. Toilet Seat Bidets
10.4.5. Ceramic Bidets
10.4.6. Others
10.5. Basis Point Share (BPS) Analysis by Types
10.6. Y-o-Y Growth Projections by Types
10.7. Europe Bidets Market Size and Volume Forecast by End Users
10.7.1. Residential
10.7.2. Commercial
10.8. Basis Point Share (BPS) Analysis by End Users
10.9. Y-o-Y Growth Projections by End Users
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.11. Europe Bidets Demand Share Forecast, 2019-2026
11. Asia Pacific Bidets Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Asia Pacific Average Pricing Analysis
11.2. Asia Pacific Bidets Market Size and Volume Forecast by Country
11.2.1. China
11.2.2. Japan
11.2.3. South Korea
11.2.4. India
11.2.5. Australia
11.2.6. Rest of Asia Pacific (APAC)
11.3. Absolute $ Opportunity Assessment by Country
11.4. Asia Pacific Bidets Market Size and Volume Forecast by Types
11.4.1. Over the Rim Bidets
11.4.2. Handheld Bidets
11.4.3. Portable Bidets
11.4.4. Toilet Seat Bidets
11.4.5. Ceramic Bidets
11.4.6. Others
11.5. Basis Point Share (BPS) Analysis by Types
11.6. Y-o-Y Growth Projections by Types
11.7. Asia Pacific Bidets Market Size and Volume Forecast by End Users
11.7.1. Residential
11.7.2. Commercial
11.8. Basis Point Share (BPS) Analysis by End Users
11.9. Y-o-Y Growth Projections by End Users
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.11. Asia Pacific Bidets Demand Share Forecast, 2019-2026
12. Middle East & Africa Bidets Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Middle East & Africa Average Pricing Analysis
12.2. Middle East & Africa Bidets Market Size and Volume Forecast by Country
12.2.1. Saudi Arabia
12.2.2. South Africa
12.2.3. UAE
12.2.4. Rest of Middle East & Africa (MEA)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Middle East & Africa Bidets Market Size and Volume Forecast by Types
12.4.1. Over the Rim Bidets
12.4.2. Handheld Bidets
12.4.3. Portable Bidets
12.4.4. Toilet Seat Bidets
12.4.5. Ceramic Bidets
12.4.6. Others
12.5. Basis Point Share (BPS) Analysis by Types
12.6. Y-o-Y Growth Projections by Types
12.7. Middle East & Africa Bidets Market Size and Volume Forecast by End Users
12.7.1. Residential
12.7.2. Commercial
12.8. Basis Point Share (BPS) Analysis by End Users
12.9. Y-o-Y Growth Projections by End Users
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.11. Middle East & Africa Bidets Demand Share Forecast, 2019-2026
13. Competition Landscape
13.1. Global Bidets Market: Market Share Analysis
13.2. Bidets Distributors and Customers
13.3. Bidets Market: Competitive Dashboard
13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
13.4.1. HCG
13.4.2. Roca Sanitario, S.A
13.4.3. Coway
13.4.4. Duravit AG
13.4.5. Geberit AG
13.4.6. TOTO LTD.
13.4.7. Kohler Co.
13.4.8. LIXIL Corporation
13.4.9. Brondell
13.4.10. Panasonic Holdings Corporation
Methodology
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