Global Baby Food Market Outlook 2031:
The global baby food market size was valued at USD 77.44 Billion in 2022 and is expected to reach USD 135.23 Billion by 2031 projected to expand at a CAGR of 6.39% during the forecast period, 2023 – 2031. The growth of the market is attributed to the rapid urbanization, increasing awareness of nutrition, and rising demand for packaged baby foods.
Baby food is an easily consumed, soft, and liquid paste food apart from infant formula or breast milk, which is especially made for babies of four and six months as well as two years old. Baby foods are produced in a way that it can easily be digested by infants with required nutrients for the development of the tissues and bones of the baby. A lot of care has to be taken while producing baby foods as it can pose choking hazards due to undercooked foods.
When the child is born, the doctor suggests the mother to give only breast milk, for six months. After that breastfeeding is not enough source of nutrient for baby’s development and growth and requires baby foods. Baby food is made of pure fruits and vegetables and sometimes combined with rice cereal along with formula milk. Baby is available in various flavors, forms, varieties, and taste.
Baby Food Market Trends, Drivers, Restraints, and Opportunities
- Low cost of baby food items is anticipated to push the market during the forecast period.
- Rapid growth of organized retail marketing is key factor spurring the market expansion.
- Consumers concern related to food safety is estimated to hinder the market growth in the coming years.
- Strict rules and regulations of government regarding the manufacturing of baby food act as major challenge that can restrict the market expansion.
- R&D investment and technological advancement in manufacturing techniques of baby foods is expected to offer significant opportunities for the market players.
Scope of the Baby Food Market Report
The report on the global baby food market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Global Baby Food Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
Categories (Conventional and Organic), Types (Dried Baby Food, Milk Formula, Ready to Feed Baby Food, and Others), Distribution Channels (Pharmacies, Online Channels, Convenience Stores, Supermarket, and Others)
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report
Nestlé S.A.; Abbott Laboratories; Mead Johnson & Company LLC; Danone S.A.; Campbell Soups; Bellamy Organics; Perrigo Company Plc; Feihe International Inc; Hero Group; Friesland Campina; Hain Celestial Group; and Reckitt Benckiser Group Plc.
Baby Food Market Segment Insights
Organic segment is projected to account for a large market share
Based on categories, the global baby food market is divided into conventional and organic. The organic baby food segment is expected to constitute a key share of the market during the forecast period owing to increasing number of malnutrition cases and health concern for overall growth of the baby.
The parents are willing to spend for high-quality and expensive products for wellness of the babies. Organic foods are made of vegetables and fruits that help to prevent the baby from any type of pesticides and chemicals.
Ready to feed baby food segment is projected to hold a key market share
On the basis of types, the market is segmented into dried baby food, milk formula, ready to feed baby food, and others. The ready to eat baby food segment is expected to represent a key share of the market in the coming years due to rising number of working women, busy lifestyles, and growing disposable income of the people.
The parents having work oriented and hectic lifestyle, they have less time to cook food. On the other hand, the milk formula segment is anticipated to expand at a rapid pace during the forecast period owing to the alternative for breastfeeding and basic requirement for baby during initial months.
Supermarket segment is projected to constitute a major market share
In terms of distribution channels, the global baby food market is segregated into pharmacies, online channels, convenience stores, supermarket, and others. The supermarket segment is expected to account for a key share of the market during the forecast period owing to it offers various types of baby food products at one place and flexible operating hours.
However, the online channels segment is anticipated to expand at a rapid pace during the forecast period due to increasing trend of e-commerce across the globe.
Asia Pacific is expected to dominate the market
On the basis of regions, the global baby food market is categorized as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market of Asia Pacific is anticipated to expand at an impressive CAGR during the forecast period.
The regional market growth can be attributed to increasing population and growing purchasing power of population. On the other hand, the market of Middle East & Africa is expected to exhibit a rapid growth rate in the coming years due to high fertility rate.
The global baby food market has been segmented on the basis of
- Dried Baby Food
- Milk Formula
- Ready to Feed Baby Food
- Online Channels
- Convenience Stores
- Asia Pacific
- North America
- Latin America
- Middle East & Africa
- Nestlé S.A.
- Abbott Laboratories
- Mead Johnson & Company LLC
- Danone S.A.
- Campbell Soups
- Bellamy Organics
- Perrigo Company Plc
- Feihe International Inc
- Hero Group
- Friesland Campina
- Hain Celestial Group
- Reckitt Benckiser Group Plc.
Key players competing in the global baby food market include Nestlé S.A.; Abbott Laboratories; Mead Johnson & Company LLC; Danone S.A.; Campbell Soups; Bellamy Organics; Perrigo Company Plc; Feihe International Inc; Hero Group; Friesland Campina; Hain Celestial Group; and Reckitt Benckiser Group Plc.
Some of these players are engaged in several market strategies such as mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to enhance their market shares.