The Europe whey protein market size is anticipated to expand at a significant CAGR during the forecast period, 2021–2028. The growth of market is attributed to numerous health benefits of whey protein such as aid in weight management, lowered blood pressure, and decreased symptoms of stress & depression.
Whey protein seems to be the protein derived from whey, the liquid component of milk that separates from the milk solids during the cheese-making process. It is frequently used as a protein supplement. Whey protein boosts the nutritious content of the diet while influencing the immune system. It has a high concentration of branched-chain amino acids, which are naturally present in muscle tissue.
The increased awareness among the general public to be healthy and in shape, as well as improving body immunity throughout the world, has resulted in a significant increase in protein demand in urban areas, driving the protein supplement market. Whey protein commonly used for improving athletic performance and strength.
Whey protein is also used for asthma, diabetes, weight loss, and many other conditions, but there is no good scientific evidence to support most of these uses. It is readily absorbed by the body and is thought to be highly bioavailable. Because it is carbohydrate-free, cholesterol-free, fat-free, and practically lactose-free, it is a perfect protein source.
Another important aspect driving demand for whey basic protein isolates is their widespread use in infant formula, snacks, dairy & bread goods, and confectionaries. Furthermore, whey basic protein isolates are being used as a supplement and substitute to milk by lactose intolerant people to improve athletic performance and glutathione levels in HIV patients.
The European food and safety authority's nutrition panel, novel foods and food allergens, has found that whey basic protein isolates are safe under new suggested conditions of usage. With the EFSA finding whey basic protein isolates are safe for long-term usage in infant formula and supplements; this component is expected to gain popularity in the future years.
Market Trends, Drivers, Restraints, and Opportunities
- Urbanization and aging population are expected to boost the market during the forecast period.
- Increased demand for nutritious food with longer shelf-life leads to increase connectivity is expected to fuel the market during the forecast period.
- Increased concern for health diet is expected to drive the market in coming years.
- Rising milk or dairy production is key factors fueling the market in the coming years.
- Rapid growth in number of fitness centers and gyms are major factors boosting the market in the coming years
- Rise of alternative proteins in the food are expected to hinder the market.
- Scientific research and development in protein isolation and customization of products are projected to create lucrative opportunities for the market players.
Scope of the Report
The report on the Europe whey protein market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes
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Details
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Report Title
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Europe Whey Protein Market - Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2020
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Historic Data
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2018–2019
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Forecast Period
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2021–2028
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Segmentation
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Applications (Infant Formula, Sports & Performance Nutrition, and Functional/Fortified Food), Types ( Whey Protein Concentrates, Hydrolyzed Whey Proteins, and Whey Protein Isolates)
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Regional Scope
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Europe
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Arla Foods; Meggle; Saputo Inc; Glanbia Plc; Carbery Group Ltd
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Europe Whey Protein Market Segment Insights
The sports & performance nutrition segment is projected to constitute a key market share
Based on applications, the Europe whey protein market is divided into infant formula, sports & performance nutrition, and functional/fortified food. The sports & performance nutrition segment is expected to account for a key share of the market during the forecast period owing to health clubs and fitness facilities serve as distribution locations for various whey protein supplements for all customer categories including athletes, bodybuilders, and recreational users.
The whey protein concentrates segment is expected to expand at a rapid pace
In terms of types, the Europe whey protein market is segmented into whey protein concentrates, hydrolyzed whey proteins, and whey protein isolates. The whey protein concentrates segment is expected to hold a key share of the market in the coming years due to rising demand among athletes, bodybuilders, and individual for protein powders to improve muscle heath, weight management, and increase strength.
Segments
Segments Covered in the Report
The Europe whey protein market has been segmented on the basis of
Applications
- Infant Formula
- Sports & Performance Nutrition
- Functional/Fortified Food
Types
- Whey Protein Concentrates
- Hydrolyzed Whey Proteins
- Whey Protein Isolates
Region
Key Players
- Arla Foods
- Meggle
- Saputo Inc Glanbia Plc
- Carbery Group Ltd
Competitive Landscape
Key players competing in the Europe whey protein market include Arla Foods; Meggle; Saputo Inc; Glanbia Plc; Carbery Group Ltd. Some of these players are coming up with several market strategies including mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to increase their market shares. for instance,
In April 2021, Carbery has launched a new hydrolyzed whey protein (WPH), Optipep 4Power, designed specifically for high-intensity interval training (HIIT). In Dec 2019, Fonterra’s sold its 51% stake to First Milk As a result, First Milk become the sole owner of the Lake District Creamery's whey protein concentrate producing facilities.
