The Canada whey protein market size was USD XX Billion in 2022 and is likely to reach USD XX Billion by 2031, expanding at a CAGR of 4.7% during the forecast period, 2023–2031. The growth of the market is attributed to the easy digestibility, vast availability, and a robust amino profile.
Whey protein consists of α-lactalbumin, β-lactoglobulin, serum albumin, and immunoglobulin. Whey protein is commonly marketed as a dietary supplement. It is generally consumed for muscle growth, and is comparatively better than other types of protein, such as casein or soy. It is commonly used for improving athletic performance and strength. Whey protein is also used to reverse weight loss in people with HIV and helps in preventing allergic conditions in infants.
It is a rich source of various nutrients such as protein, amino acids, vitamins and minerals. Quality-score and a high percentage of branched-chain amino acids (BCAAs) in whey protein, makes it a suitable product for the fitness industry, as a muscle-building supplement.
Whey protein powder also lowers weight, cholesterol, and blood pressure and reduces the risk of cardiovascular diseases. Various benefits of whey protein powder have increased its penetration in various industries such as food and beverages, health supplements, and pharmaceuticals.
Market Trends, Drivers, Restraints, and Opportunities
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Highest obesity rate is anticipated to boost the market growth during the forecast period.
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Increasing inclination toward healthy lifestyle is one of the major factors propelling the market expansion.
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Major population are including whey protein in their daily diet to reach their daily protein requirements and meet their fitness goals, which is projected to boost the market growth during the forecast period.
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Rising demand for sports nutritional supplements is estimated to boost the market expansion in the coming years.
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The COVID-19 outbreak led to the closedown of gyms and fitness clubs across the country. This, in turn, tanked the sales of whey protein products. However, the declining number of cases have resulted in relaxation of restrictions, helping the market reach pre-COVID level.
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Stringent regulatory concerns and required certifications for marketing whey protein can restrict the market expansion in the coming years.
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Mergers, acquisitions, joint ventures, and partnerships are estimated to foster the market expansion in the coming years.
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High processing and manufacturing cost of whey protein powder can hinder the market growth.
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Increasing R&D investment for the development of new flavors without damaging the nutritional content of the protein is anticipated to create lucrative opportunities for the market players.
Scope of the Whey Protein Market Report
The report on the Canada whey protein market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes
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Details
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Report Title
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Whey Protein Market - Canada Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2016–2021
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Forecast Period
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2023–2031
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Segmentation
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Types (Whey Protein Concentrate, Whey Protein Isolate, and Hydrolyzed Whey Protein), and Applications (Sports & Performance Nutrition, Infant Formula, and Functional/Fortified Food)
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Geographical Zone
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Canada
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Agropur MSI, LLC, Arla Foods, Davisco foods international Inc., American Dairy Producers Institute, and Fonterra Co-operative Group.
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Canada Whey Protein Market Segment Insights
Hydrolyzed whey protein segment to account a large market share
On the basis of types, the market is segmented into whey protein concentrate, whey protein isolate, and hydrolyzed whey protein. The hydrolyzed whey protein segment is expected to constitute a large market share owing to its high absorption rate than both whey protein isolates or concentrates. It’s also easier to digest by people, which makes it preferable for people with digestive issues.
Sports & performance nutrition segment to grow at a significant pace
In terms of applications, the market is divided into sports & performance nutrition, infant formula, and functional/fortified food. The sports & performance nutrition segment is expected to expand at a rapid pace in the coming years due to increasing using of whey protein for the manufacturing of health drinks. Exercising has becoming an essential part of the day-to-day life among people, which in turn, has increased the demand for energy drinks. Whey protein can help in reducing the appetite and add muscle mass in the body.
Segments
The Canada whey protein market has been segmented on the basis of
Types
- Whey Protein Concentrate
- Whey Protein Isolate
- Hydrolyzed Whey Protein
Applications
- Sports & Performance Nutrition
- Infant Formula
- Functional/Fortified Food
Country
Key Players
Competitive Landscape
Key players competing in the Canada whey protein market include Agropur MSI, LLC, Arla Foods, Davisco foods international Inc., American Dairy Producers Institute, and Fonterra Co-operative Group.