Italy Pet Food Market Outlook 2031
The Italy pet food market size was USD 2.85 Billion in 2022 and is projected to reach USD 4.31 Billion by 2031 expand at a significant CAGR 4.7% during the forecast period, 2023-2031. The growth of the market is attributed to increased focus on pet health, nutrition, weight, and overall wellness.
Functional pet foods are signified to provide high nutritional food for wellness of the pet. Smaller pets are ideal companions to the lifestyle of a busy consumer. These foods are prepared form of food with added minerals, carbohydrates, proteins, and fats. Packaged nutritional food is predominately adopted by pet parents to provide sufficient nutrients to their pets. They improve the health of pets with required of nourishment & minerals.

The COVID-19 pandemic had a negative impact on the global pet food market due to supply chain disruptions. The growth of consumers spending on pet health and grooming decreased during the period.
Italy Pet Food Market Trends, Drivers, Restraints, and Opportunities
- Rising per capita disposable income is anticipated to drive the market growth during the forecast period.
- Increasing trend of nuclear families is estimated to spur the market growth in the coming years.
- Growing rapid humanization is projected to boost the market growth in the coming years.
- Rising inclination of consumers toward dogs for companionship and security is anticipated to drive the market growth during the forecast period.
- Growing adoption of birds and fish is projected to drive the market growth in the coming years.
- High cost of pet food import is estimated to restrict the market growth.
- The trend of functional dog food in the market has led to new opportunities in the market growth.
Scope of The Italy Pet Food Market Report
The report on the Italy pet food market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes
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Details
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Report Title
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Pet Food Market - Italy Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2016–2031
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Forecast Period
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2023–2031
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Segmentation
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Product Types (Dry Foods, Wet Foods, Treats/Snacks, and Others), Animal Types (Dogs, Cats, Birds, and Others), and Distribution channels (Specialized Pet Shops, Supermarkets/Hypermarkets, Online Channels, and Others)
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Country
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Italy
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Coop Italia; Mars Inc.; Nestle Purnima Pectare Company; Hills Pet Nutrition; Colgate- Palmolive; and P&G Petcare
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Italy Pet Food Market Segment Insights
Wet foods segment to hold a significant market share
On the basis of product types, the market is divided dry foods, wet foods, treats/snacks, and others. The dry foods segment is expected to hold a key share of the market in the coming years, as it supports oral health by reducing plaque and tartar buildup and no refrigeration is required. However, the wet foods segment is anticipated to expand at a rapid pace during the forecast period due to higher moisture content, which can help the pet to stay hydrated and avoid urinary tract problems.

Cats segment is anticipated to hold a large market share
Based on animal types, the market is segmented into dogs, cats, birds, and others. The dogs segment is projected to constitute a major market share during the forecast period due to increased adoption of dogs to prevent social isolation. On the other hand, the cats segment is anticipated to expand at a rapid pace during the forecast period owing to decreased risk of stroke, lowers the risk of cancer, and reduces cat overpopulation & homelessness in the locality.
Supermarkets/Hypermarkets segment is projected to expand at a considerable CAGR
In terms of distribution channels, the market is segregated into specialized pet shops, supermarkets/hypermarkets, online channel, and others. The online channels segment is expected to hold a key share of the market in the coming years owing to rising online shopping trends among the population across the globe.
Moreover, the availability of pet food on e-commerce platforms have resulted in convenience to buy goods without any physical constraints to the consumers. On the other hand, the supermarkets/hypermarkets segment is anticipated to expand at a rapid pace during the forecast period owing to the access to a great range of products from well-known brands under one roof, ease of product selection, and discounts and attractive deals.

Segments
The Italy pet food market has been segmented on the basis of
Product Types
- Dry Foods
- Wet Foods
- Treats/Snacks
- Others
Animal Types
Distribution channels
- Specialized Pet Shops
- Supermarkets/Hypermarkets
- Online Channel
- Others
Country
Key Players
Competitive Landscape
Key players competing in the Italy pet food market includes Coop Italia; Mars Inc.; Nestle Purnima Pectare Company; Hills Pet Nutrition; Colgate- Palmolive; and P&G Petcare.
Some of these players are engaging in business strategies such as mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to enhance their market share.
