The global OLED display market is projected to expand at a robust CAGR during the forecast period, 2021 – 2028. The growth of the market is attributed to increasing demand and investment in electronics like cameras and mobile phones, in which this technology is used. An OLED display works without a backlight, as it emits visible light. It can display deep black levels and can be lighter and thinner than LCD. In low light conditions, an OLED screen can accomplish a higher contrast ratio than LCD. An OLED display uses thin films of organic materials to make thin, efficient and high-quality displays. OLEDs can be made rollable, transparent, and flexible. This display technology has become quite popular in many display markets, as OLED display panels provide free designs and high quality images, which can be made transparent and flexible.
The report on the global OLED display market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
|Report Title||OLED Display Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast|
|Segmentation||Technology (Active Matrix OLED and Passive Matrix OLED), Products (Automobile, Television, Mobile phones, and Others)|
|Regional Scope||Asia Pacific, North America, Europe, Latin America, and Middle East & Africa|
|Report Coverage||Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast|
|Key Players Covered||Sony, LG, Pioneer, Samsung Electronics, WiseChip, and Visionox.|
Based on products, the global OLED display market is segregated as automobile, television, mobile phones, and others. The mobile phone segment accounts for more than 80% share of the total market share. It is anticipated to expand at a substantial CAGR during the forecast period. Television segment is also gaining importance, due to technological advancement and rising demand for large-sized displays.
OLEDs are used in the automobiles segment in components, such as dashboard display, back window alerts, and rear-view mirrors. Other products such as ovens, microwaves, and washing machines also use OLEDs as they make products more environment-friendly.
On the basis of technology, the global OLED display market is bifurcated into active matrix (AM) OLED and passive matrix (PM) OLED. Active matrix OLED segment is anticipated to expand at a robust CAGR during the forecast period. This technology is usually used for mobile phones, portable gaming machines, and other displays which have no resolution or size restraints. PM OLEDs were earlier used in MP3 players, but now it has become outdated. PMOLEDs are now used in music players, smart watches, and digital healthcare devices.
In terms of regions, the global OLED display market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific held a major share of the total global market in 2019, which is attributed to high consumption as well as focused production in the region. High rate of manufacturing is due to low costs of labor and raw materials in the region. The presence of key market players in Japan, Taiwan, and Korea boosted the market in the region.
The market in North America is speculated to account for a major share during the forecast period. The growth of the market is attributed to rising preferences of smartphones and technological advancements.
Key players in the global OLED display market include Sony, LG, Pioneer, Samsung Electronics, WiseChip, and Visionox.
Samsung is developing advanced technology displays based on OLEDs. It is developing a foldable OLED device, which can change a smart phone into tables, mobile phone, and other small foldable devices. Recently, Sony announced two high quality OLED TVs. One of them is A90J, which is considered to be Sony’s brightest OLED TV ever.
LG was the only company that produced commercial OLED TV panels in 2018. LG electronics is a major OLED TV producer and supplies OLED panels to many companies.
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