The touch screen display market size was valued at nearly USD 30.8 Bn in 2022 and is anticipated to reach USD 65.8 Bn by 2031, expanding at a CAGR of 8.8% during the forecast period, 2023 – 2031. The growth of the market is attributed to the ease in accessibility of devices through interactive responses, appealing ergonomics, and increased spending abilities of consumers on luxury goods.
Touch screen displays allow users to interact and use screen functions with the aid of touch. The physical touch of the finger or a stylus is mostly preferred to operate touch screen displays. The use of a navigation medium like a mouse, keyboard, or trailing interface device is eliminated through the use of touch screen displays.
Touch screen displays find applications in banking services such as cash withdrawal and deposit machines. Ticketing counters, self-service interactive kiosks, and secured access swiping mechanisms have touch screen panels. They facilitate the monitoring and availing of services without dedicated deployment of personnel as security guards or service providers.
The market report finds that the COVID-19 pandemic positively affected the touch screen display market growth with the increased use of online learning mediums in educational institutions worldwide. Corporates switched to work-from-home modes of work operations which led to an increased demand for touch screen smartphones, tablets, and convertible laptops that boosted the market growth during the pandemic. As per a survey by Pew Research before the pandemic of COVID-19, 77% of Americans owned a smartphone and 51% were regular users of a tablet or touch screen personal computer.
Touch Screen Display Market Dynamics
Drivers
The increasing innovations in smartphone technology coupled with developments in hardware technology are boosting market growth. With improved hardware functioning the need for improved touch screen displays is propelling market growth thereby improving the end-user experience.
Restraints
Increasing advancements in voice-based interactive systems for end-user applications may hamper market growth in the coming years. Superior security offerings through voice inputs than touch displays pose a challenge for market growth of touch screen displays.
Opportunities
Inventions of ultra-slim thin glass panels present growth opportunities for market expansion. Growing consumer interest in buying interactive touch devices is a major market expansion opportunity for the touch screen display market.
Scope of Touch Screen Display Market Report
The report on the global touch screen display market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Touch Screen Display Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2020 – 2021
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Forecast Period
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2023–2031
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Segmentation
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Product (Monitors, Signage Displays, POS Terminals, Kiosks, Open Frame Touchscreen Displays, and Medical Displays), Type (Capacitive, Resistive, Infrared, Surface Acoustic Wave Type Displays, and Others), and Application (Personal Use and Professional Use)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Displax; Samsung; AD metro; Atmel Corporation; Microsoft Corporation; Fujitsu Ltd.; 3M; BOE Technology; Sharp; NEC Corporation; Qisda Corp.; AU Optronics; Panasonic; and LG Electronics.
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Touch Screen Display Market Segment Insights
Based on the product segment, the touchscreen display market is divided into monitors, signage displays, pos terminals, open frame touchscreen displays, and medical displays.
The monitors segment is expected to expand at a significant growth rate during the projection period, owing to the increasing demand for incorporating touch screens in the latest IT gadgets. Rising demand for tablets, laptops, and smart TV is expected to enhance the monitors segment growth in the forecast period.
The kiosks segment is anticipated to hold a key share of the market, owing to the enhanced user experience they provide in the form of self-service options. Engaging shopping experiences and ease of using banking and financial services are expected to propel the segment growth in the forecast period.
On the basis of the type segment, the market is subdivided into capacitive, resistive, infrared, surface acoustic wave type displays and others.
The capacitive touch screen segment is anticipated to record a substantial growth rate with the growing use of electronic gadgets. Dirt and fingerprints have less impact on the performance of capacitive touch screens which is expected to drive the segment growth in the forecast period.
The infrared touch segment is anticipated to hold a key share of the market due to its extensive use in industrial control for process automation, ATMs, plant control systems, and ticketing systems. Applications that require round-the-clock robust use of touch screens effectively make use of infrared technology. Infrared touch screens make use of beam break technology for determining the precise touch location. Effective use of infrared touch screens in large-sized applications is expected to bolster segment growth in the coming years.
On the basis of the application segment, the touch screen display market is divided into personal use and professional use.
The personal use segment is projected to dominate the expansion of the touch screen display market, owing to the rapid development of technology for laptops, smartphones, and tablet manufacturing. Growing demand for hand-held mobile devices is providing expansion opportunities for the personal use segment in the coming years.
The professional use segment is anticipated to gain significant revenue shares of the touch screen display market, owing to the growing use of touch screen displays in ATMs, digital signage, payment systems, kiosks, POS machines, and commercial billboards which are likely to boost the segment growth in the upcoming years.
In terms of region, the global touch screen display market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa.
North America is expected to dominate the touch screen display market during the projection period owing to the growth in demand for improved display interfaces and interactive screens in the region. The rising use of technology-intensive products and services such as live streaming of sports, events, daily shows, and news has boosted the market growth for the touch screen display market.
Asia-Pacific is expected to witness significant growth during the forecast period due to the high adoption rate of mobile devices such as tablets and smartphones in the region. Advancements in technology such as the rolling out of 4G and 5G data services are expected to enhance the market in the Asia Pacific.
Segments
The global touch screen display market has been segmented on the basis of
Product
- Monitors
- Signage Displays
- POS Terminals
- Kiosks
- Open Frame Touchscreen Displays
- Medical Displays
Types
- Capacitive
- Resistive
- Infrared
- Surface Acoustic Wave Type Displays
- Others
Applications
- Personal Use
- Professional Use
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Displax
- Samsung
- AD metro
- Atmel Corporation
- Microsoft Corporation
- Fujitsu Ltd.
- 3M
- BOE Technology
- Sharp
- NEC Corporation
- Qisda Corp.
- AU Optronics
- Panasonic
- LG Electronics
Competitive Landscape
Key players competing in the touch screen display market are Displax; Samsung; AD metro; Atmel Corporation; Microsoft Corporation; Fujitsu Ltd.; 3M; BOE Technology; Sharp; NEC Corporation; Qisda Corp.; AU Optronics; Panasonic; and LG Electronics.
These companies adopted development strategies including mergers, acquisitions, partnerships, collaboration, product launches, and production expansion to expand their consumer base worldwide. The competitive landscape covers key insights into growth strategies adopted by major market players.
- On September 08, 2022, Trident Motion Technologies acquired TRU-Vu Monitors, Inc. thereby strengthening its market hold in multi-grade and industrial-grade touch screens and LCD monitors.
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