Intimate Wear Market Outlook 2031
The global intimate wear market size was USD 13.87 Billion in 2022 and is anticipated to reach USD 29.88 Billion by 2031 expand at a CAGR of 8.9% during the forecast period, between 2023 - 2031. Intimate wear are undergarments and can be defined as an extra layer of clothing worn by women, men, and children under their outer clothes.
The intimate wear products help in shaping the body or providing concealment or support for certain sensitive body parts, while reducing friction between outer rough clothing and the skin. Intimate wear products preserve the clothes and by absorbing sweat excreted by the body. Intimate wear has a wide range of application, as it can be worn in the form of comfort wear, sleep wear, loungewear, and thermal wear. Intimate wear are available in materials such as cotton, silk, rayon, lycra, nylon, estimer, linen, and modal.
Intimate Wear Market Trends, Drivers, Restraints, and Opportunities:
- Increasing preference for visually appealing apparel among customers is driving the market growth.
- Very few regulations and barriers for entry have led to intense competition among key brands, are boosting the market.
- Rising women workforce and athletes and their increasing population is expected to fuel the market expansion in the coming years.
- Brands are producing unique and attractive products due to heavy competition to meet the needs of current fashion and dressing trends. These are key factors driving the market growth.
- The aspiration to stay in line with fashion by wearing trendy clothes is a major driver of the intimate wear market.
- Rapid urbanization and changing demographics across emerging economies are anticipated to drive strong investment in intimate wear products. This paves several growth opportunities for the market expansion.
Scope of The Intimate Wear Market Report
The report on the global intimate wear market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.
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Attributes
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Details
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Report Title
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Intimate Wear Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2016–2021
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Forecast Period
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2023–2031
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Segmentation
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Gender (Women and Men), Age Groups (13-17 Years, 18-35 Years, and 36 Years & above), Distribution Channels (Mass Merchandisers, Mono Brand Stores, Specialized Stores, and E-commerce)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Victoria’s Secret; Lise Charmel; Calvin Klein; LA PERLA; and Triumph International
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Intimate Wear Market Segment Insights:
Women segment to dominate the market
In terms of gender, the market is bifurcated into women and men. The women segment is expected to dominate the market during the forecast period owing to increasing women population and increasing their disposal income.
Thus, rising number of women workforce is fueling the segment growth. However, the men segment is anticipated to register a substantial growth rate during the projected period owing to the wide availability of comfortable products for the use during the physical workout and exercise.
36 years old & above segment to hold large market share
Based on age groups, the global intimate wear market is segmented into 13 to 17 year old, 18 to 35 year old, and 36 year old & above. The segment 36 years & above is anticipated to hold a large share of the market during the forecast period due to the presence of large population in this age group.
E-commerce stores segment to hold a significant market share
In terms of distribution channels, the market is divided into mass merchandisers, mono brand stores, specialized stores, and e-commerce stores. The e-commerce stores segment is expected to hold a significant share of the market during the forecast period.
The discrete nature of delivery and wide available of a variety of products on websites are major factors driving the segment. Additionally, internet has enabled various brands to increase their global presence, thus fueling the segment.
Market in Asia Pacific to grow at a substantial CAGR
Based on regions, the global intimate market is segmented into Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. The market in Asia Pacific is anticipated to expand at a substantial CAGR during the forecast period. The presence of a large number of developing nations in this region, increasing women population, and rising literacy rate are propelling the market in the region.
Segments
By Genders
By Age Groups
- 13-17 Years
- 18-35 Years
- 36 Years & Above
By Distribution Channels
- Mass Merchandisers
- Mono Brand Stores
- Specialized Stores
- E-commerce
By Regions
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
By Key Players
Competitive Landscape
Key players in the global intimate wear market include Victoria’s Secret; Lise Charmel; Calvin Klein; LA PERLA; and Triumph International. These players have actively engaged in mergers & acquisitions, collaborations, agreements, and partnerships to strengthen their geographical presence.
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