Segments - Global Hunting Apparel Market by Distribution Channels (Offline [Independent Retailers, Large Format Stores, and Specialty Stores] and Online [Company-owned Websites and E-commerce Websites]), Materials (Neoprene, Rubber, Nylon, Polyester, and Others), Types (Footwear, Bottom Wear [Bibs, Pants & Shorts, and Others], Top Wear [Vest, Jackets & Coats, Shirts, and Others], and Others [Gloves, Mask, and Hats]), and Regions (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
The global hunting apparel market size was valued at USD 4.45 Million in 2022 and is projected to reach USD 6.39 Million by 2031, expanding at a CAGR of 4.11% during the forecast period 2023-2031. The growth of the market is attributed to the rising popularity of hunting activities.
Hunting apparel is more weather-resistant and durable than regular clothes. Outdoor clothes worn during hunting activities is known as hunting apparel. Hunting clothing is created with certain field qualities in mind, such as extra pockets for gear, scent-masking fabric, and is tailored to allow for unfettered mobility.
Whether individuals are hunting big game, small game, predators, or poultry, they require camo hunting apparel to keep them hidden and protected from the weather. Having the right gear and attire is just as important as having the right equipment when it comes to hunting. HECS technology, which is woven directly into the fabric of hunting camouflage and other garments, offers both optical and electrical hiding from the target.
Animals perceive humans as an inanimate item rather than a threat when they mask their electrical signature. Electrical energy is emitted from the body by muscle actions and heartbeat. Animals sense these electrical energy releases, confirming the presence of living organisms and movement. Calor base layers use HeatwaveTM ceramic technology to imitate body heat away from the garment and back in the direction of the body, resulting in a 15% rise in skin temperature. As a result, the base layer is thin, providing high warmth with less weight.
The COVID-19 pandemic in China that began in the first half of 2020 had a substantial influence on the hunting apparel market. The COVID-19 situation is projected to have a domino impact on a large number of export markets, including the hunting apparel market, in the near future. Industry players projected low demand for their products in 2020, due to the severity of the COVID-19 situation. Apparel producers are anticipated to focus on domestic market expansion in the near future. With increased global consumer awareness of social alienation, the e-commerce platform has been gaining pace.
Consumer participation in hunting activities increased significantly as a result of rising urbanization and increased health awareness, which drives the market.
Availability of diverse products and wide range of hunting clothing is expected to boost the market during the forecast period.
High cost of apparel is anticipated to hamper the market growth in the coming years.
Female hunters are increasing their demand for hunting and field clothing, and many investors are creating brands to demonstrate that hunting and field gear has a promising future, which create lucrative opportunities for market growth.
The report on the global hunting apparel market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes |
Details |
Report Title |
Hunting Apparel Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
Base Year |
2022 |
Historic Data |
2016–2021 |
Forecast Period |
2023–2031 |
Segmentation |
Distribution Channels (Offline [Independent Retailers, Large Format Stores, and Specialty Stores] and Online [Company-owned Websites and E-commerce Websites]), Materials (Neoprene, Rubber, Nylon, Polyester, and Others), and Types (Footwear, Bottom Wear [Bibs, Pants & Shorts, and Others], Top Wear [Vest, Jackets & Coats, Shirts, and Others], and Others [Gloves, Mask, and Hats]) |
Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
Key Players Covered in the Report |
Field & Stream; Justin Brands; Kuiu; Under Armour, Inc.; W. L. Gore & Associates GmbH; Ariat International, Inc.; Blocker Outdoors; BPS Direct, L.L.C.; Cabela's L.L.C.; and Danner |
On the basis of distribution channels, the hunting apparel market is bifurcated into offline and online. The online segment is further fragmented into independent retailers, large format stores, and specialty stores. The offline segment is further divided as company-owned websites and e-commerce websites.
The offline segment is projected to expand at a considerable CAGR during the forecast period, owing to availability of wide range of hunting clothing in offline channels. The online segment is anticipated to account for a major market share during the forecast period, due to growing inclination towards e-commerce. Web-only firms are mostly responsible for the growth in online garment sales.
In terms of materials, the market is divided into neoprene, rubber, nylon, polyester, and others. The neoprene segment is expected to hold a significant share of the market in the coming years, due to rising demand for long-lasting hunting apparel. The rubber segment accounts for a significant market share, as it is essential to keep feet dry, especially in cool weather when hunting. High-grade rubber and neoprene offer high durability and ensure that the design is completely waterproof.
Based on types, the hunting apparel market is segregated into footwear, bottom wear, top wear, and others. The bottom wear is further fragmented into bibs, pants & shorts, and others. The top wear segment is divided into vest, jackets & coats, shirts, and others. The others segment is categorized as gloves, mask, and hats.
The top wear segment is expected to expand at a high rate during the forecast period, owing to the features and functions provided by hunting apparel. It boasts of tightly woven windproof properties as well as heat retention and moisture control in an insulated jacket. It has an articulated hood, essential pit zippers to maintain coolness, flexible fit for movement, and strategically positioned hand pockets for use when carrying a pack.
In terms of regions, the hunting apparel market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is expected to constitute a key share of the market during the forecast period, owing to the presence of many local and international players in the region. The market in North America is anticipated to expand at a rapid pace during the forecast period, due to increasing product launches and versatility in product features among competitive companies.
The global hunting apparel market has been segmented on the basis of
Key players competing in the global hunting apparel market are Field & Stream; Justin Brands; Kuiu; Under Armour, Inc.; W. L. Gore & Associates GmbH; Ariat Interna)tional, Inc.; Blocker Outdoors; BPS Direct, L.L.C.; Cabela's L.L.C.; and Danner.
The hunting apparel market is highly competitive, due to presence of large number of merchants all over the world. Key businesses are working on increasing their productivity to increase their territorial reach and client base. Manufacturers are focused on price, quality, and brand to compete with their competitors and obtain considerable market share in the next few years.