Personalized Nutrition Market Size, Share & Industry | 2031
Personalized Nutrition Market Size, Share & Industry | 2031
Segments - Personalized Nutrition Market by Type (Standard Measurement and Active Measurement), Application (Disease-based and Standard Supplement), Dosage Form (Tablets, Capsules, Powders, and Liquids), Age group (Pediatric, Adults, and Geriatric), End-user (Wellness & Fitness Centers, Direct-to-consumer, Hospital & Clinics, and Others), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Retail Pharmacies, and E-commerce Sites), and Region (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
Upcoming
| Report ID :FB-5061
| 4.2 Rating
| 72 Reviews
| 211 Pages
| Format :
Report Description
The global personalized nutrition market size was valued at nearly USD 11.3 Bn in 2022 and is anticipated to reach USD 39.7 Bn by 2031, expanding at a CAGR of 15% during the forecast period, 2023 – 2031. The growth of the market is attributed to the growing health consciousness, rising disposable incomes, and growing tendencies of spending on preventive healthcare.
Personalized nutrition is a recommendation offered for having the right dietary supplements. Monthly or annual subscription offers are provided by service providers. Information is sourced through a person’s lifestyle through genetics, food habits, drinking habits, and blood tests. Data tracked through digital wearables such as continuous glucose monitoring devices and smartwatches are segregated for client-specific analysis.
Personalized nutrition products range from at-home kits, to diet trackers to multifunctional stool or blood sample collectors. Dietitian-assisted coaching services help consumers in changing eating patterns and behaviors through the applications of personalized nutritional products.
Consumer preferences in regards to particular diets such as gluten-free, keto diets, and plant-based diets are assessed against intended health goals, such as improving sleep, boosting energy, weight loss, or mental alertness to provide personalized healthcare recommendations.
The market report finds that the COVID-19 pandemic propelled the personalized nutrition management market with lifestyle changes for boosting immunity and adopting healthy diets. With the shutting down of gyms and fitness arenas, fitness enthusiasts turned to personalized nutrition and gym training sessions through virtual meet apps during the pandemic.
Personalized Nutrition Market Dynamics
Drivers
Growing health consciousness and popularity of portable health monitoring devices are providing self-assessment options for weight management and controlling blood sugar & cholesterol, which is expected to drive the market. The availability of home blood tests and deoxyribonucleic acid (DNA) tests are anticipated to fuel demand for personalized nutrition & dietary supplements. Several people are adopting healthy lifestyles to obtain nutrition, which is expected to boost the market
Restraints
High costs for subscribing to personalized nutrition plans and personalized diet plans is expected to hamper the market. Long-duration personalized nutrition plans need to be opted for, which can be financially burdening for customers, thereby restraining the market.
Opportunities
Rising use of health-tracking wearables for tracking physical activities and transmission of real-time data are lucrative expansion opportunities for the personalized nutrition market. Growing inclusion of functional foods and nutraceuticals as preventive healthcare measures is a major opportunity in the market.
Increasing demand for customized nutrition products creates immense opportunities in the market. Therefore, several key players are focusing to develop innovative personalized nutrition solutions such as genetic tests. This solution is specifically designed for vegetarians and vegans, who prefer plant-based nutrition.
Scope of Personalized Nutrition Market Report
The market report includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
|
Attributes |
Details |
|
Report Title |
Personalized Nutrition Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
|
Base Year |
2022 |
|
Historic Data |
2016 – 2021 |
|
Forecast Period |
2023–2031 |
|
Segmentation |
Type (Standard Measurement and Active Measurement), Application (Disease Based and Standard Supplement), Dosage Form (Tablets, Capsules, Powders, and Liquids), Age group (Pediatric, Adults, and Geriatric), End-user (Wellness & Fitness Centers, Direct-to-consumer, Hospital & Clinics, and Others), and Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Retail Pharmacies, and E-commerce Sites) |
|
Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
|
Report Coverage |
Company Share, Personalized Nutrition Market Size and Analysis, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
|
Key Players Covered in the Report |
Nutrigenomix; Herbalife International of America, Inc.; BASF SE; Foodsmart; Atlas Biomed Group Limited; Bactolac Pharmaceutical, Inc.; DNAfit; Pfizer, Inc.; GLUCOVATION, INC.; BiogeniQ Inc.; Amway; DSM; GSK plc; Habit Food Personalized LLC; and Balchem Corporation |
Personalized Nutrition Market Segment Insights
Based on type, the personalized nutrition market is divided into standard measurement and active measurement. The active measurement segment is expected to expand at a significant pace during the projection period, as it provides accurate and faster results as compared to individual measurements. Active measurement refers to the measurement tools such as programmes, testing kits, and apps. Increasing health awareness and rising trends of digital or virtual solutions in healthcare is boosting the segment in the market
On the basis of application, the global market is segregated into disease based and standard supplement. The standard supplement segment is projected to register a considerable CAGR during the forecast period. Standard supplements are either dietary or nutritional supplements that are available in the form of liquids, tablets, capsules, and powders to balance the diet.
Based on dosage form, the market is divided into tablets, capsules, powders, and liquids. The tablets segment is expected to account for a major share in the coming years, as they are easy to consume and cost-effective. Tablets are produced in several shapes and sizes. These tablets are made by compressing powdered ingredients to form a solid, hard, smooth-coated pill that easily breaks down in the digestive system.
The capsule segment is projected to hold a large market share in the coming years, as they are easier to swallow. Capsules are used by manufacturers when the drug cannot compact into solid tablets. The capsule's outer shell is made of gelatin containing the drug.
On the basis of age group, the global market is segmented into pediatric, adults, and geriatric. The adults segment is expected to register a robust growth rate during the forecast period, as it increases the risk of diet-related issues. High adoption of dietary supplements among adults is expected to boost the segment.
Based on end-user, the global market is divided into wellness & fitness centers, direct-to-consumer, hospital & clinics, and others. The direct-to-consumer (DTC) segment is expected to dominate the market during the forecast period, due to the easier availability of the customers to their required services. DTC is a retail model, where the company sells directly to final customers. The increasing trend of adopting vegan, keto, plant-based, and paleo diets, has led to the use of personalized nutrition services.
The wellness & fitness segment is projected to hold a large market share in the coming years, due to the increasing healthcare trends such as personal training, nutrition consulting, and others. Personalized nutrition and wellness help users to make better choices, reach goals, and stick with healthy eating habits.
On the basis of distribution channel, the personalized nutrition market is segmented into supermarkets/hypermarkets, specialty stores, retail pharmacies, and e-commerce sites. The supermarkets/hypermarkets segment is expected to expand at a significant growth rate during the projection period. consumers are specifically visiting supermarkets, as it is considered a one-stop destination. Several companies are collaborating with supermarkets to increase their sales.
In terms of region, the global personalized nutrition management market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. North America is expected to dominate the market during the projection period owing to the extensive development of personalized nutrition monitoring platforms backed by artificial intelligence. Enhancing web-based and mobile-apps-based nutritional health and data platforms by multinational companies is likely to propel the market in North America.
The market in Asia Pacific is projected to grow at a rapid pace in the coming years, owing to the rising preference for specialized dietary intake. Presence of well-established market players such as SUPP Nutrition, Andme.In, Zoe Nutrition, Snackible, and others with a focus on nutrition-rich product delivery are expected to drive the market in Asia Pacific. For instance, BhookaHaathi launched an Artificial Intelligence (AI)-based personalized nutrition service. This system pre-empts the user’s current and future health conditions and makes customized recommendations.
Segments
The global personalized nutrition market has been segmented on the basis of
Type
- Standard Measurement
- Active Measurement
Application
- Disease Based
- Standard Supplement
Dosage Form
- Tablets
- Capsules
- Powders
- Liquids
Age group
- Pediatric
- Adults
- Geriatric
End-user
- Wellness & Fitness Centers
- Direct-to-consumer
- Hospital & Clinics
- Others
Distribution Channel
- Supermarkets/Hypermarkets
- Specialty Stores
- Retail Pharmacies
- E-commerce Sites
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Nutrigenomix
- Herbalife International of America, Inc.
- BASF SE
- Foodsmart
- Atlas Biomed Group Limited
- Bactolac Pharmaceutical, Inc.
- DNAfit; Pfizer, Inc.
- GLUCOVATION, INC.
- BiogeniQ Inc.
- Amway
- DSM
- GSK plc
- Habit Food Personalized LLC
- Balchem Corporation
Competitive Landscape
Key players competing in the global personalized nutrition market are Nutrigenomix; Herbalife International of America, Inc.; BASF SE; Foodsmart; Atlas Biomed Group Limited; Bactolac Pharmaceutical, Inc.; DNAfit; Pfizer, Inc.; GLUCOVATION, INC.; BiogeniQ Inc.; Amway; DSM; GSK plc; Habit Food Personalized LLC; and Balchem Corporation
These key players adopt various strategies including mergers, acquisitions, collaboration, partnerships, product launches, and production expansion to expand their consumer base globally.
- On August 11, 2022, Amway announced an investment with South Korea-based Holzapfel Effective Microbes (HEM). This partnership is to develop personalized probiotics to support wellness through health-related benefits such as weight management, immunity, skin health, brain health, and more.
- In October 2022, GenoPalate, Inc., invested USD 5.6 Mn for expanding its product base catering to personalized nutrition. The funds raised through equity are aimed at providing nutrigenomics testing and analytical services for its consumers.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. Personalized Nutrition Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Personalized Nutrition Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Personalized Nutrition Market - Supply Chain
4.5. Global Personalized Nutrition Market Forecast
4.5.1. Personalized Nutrition Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Personalized Nutrition Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Personalized Nutrition Market Absolute $ Opportunity
5. Global Personalized Nutrition Market Analysis and Forecast by Types
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Types
5.2.2. Y-o-Y Growth Projections by Types
5.3. Personalized Nutrition Market Size and Volume Forecast by Types
5.3.1. Standard Measurement Active Measurement
5.4. Absolute $ Opportunity Assessment by Types
5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Personalized Nutrition Market Analysis and Forecast by Applications
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Applications
6.2.2. Y-o-Y Growth Projections by Applications
6.3. Personalized Nutrition Market Size and Volume Forecast by Applications
6.3.1. Disease Based Standard Supplement
6.4. Absolute $ Opportunity Assessment by Applications
6.5. Market Attractiveness/Growth Potential Analysis by Applications
7. Global Personalized Nutrition Market Analysis and Forecast by End Users
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by End Users
7.2.2. Y-o-Y Growth Projections by End Users
7.3. Personalized Nutrition Market Size and Volume Forecast by End Users
7.3.1. Wellness & Fitness Centers
7.3.2. Direct-to-consumer
7.3.3. Hospital & Clinics
7.3.4. Other
7.4. Absolute $ Opportunity Assessment by End Users
7.5. Market Attractiveness/Growth Potential Analysis by End Users
8. Global Personalized Nutrition Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Personalized Nutrition Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Personalized Nutrition Demand Share Forecast, 2019-2026
9. North America Personalized Nutrition Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Personalized Nutrition Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Personalized Nutrition Market Size and Volume Forecast by Types
9.4.1. Standard Measurement Active Measurement
9.5. Basis Point Share (BPS) Analysis by Types
9.6. Y-o-Y Growth Projections by Types
9.7. North America Personalized Nutrition Market Size and Volume Forecast by Applications
9.7.1. Disease Based Standard Supplement
9.8. Basis Point Share (BPS) Analysis by Applications
9.9. Y-o-Y Growth Projections by Applications
9.10. North America Personalized Nutrition Market Size and Volume Forecast by End Users
9.10.1. Wellness & Fitness Centers
9.10.2. Direct-to-consumer
9.10.3. Hospital & Clinics
9.10.4. Other
9.11. Basis Point Share (BPS) Analysis by End Users
9.12. Y-o-Y Growth Projections by End Users
9.13. Market Attractiveness/Growth Potential Analysis
9.13.1. By Country
9.13.2. By Product Type
9.13.3. By Application
9.14. North America Personalized Nutrition Demand Share Forecast, 2019-2026
10. Latin America Personalized Nutrition Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Personalized Nutrition Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Personalized Nutrition Market Size and Volume Forecast by Types
10.4.1. Standard Measurement Active Measurement
10.5. Basis Point Share (BPS) Analysis by Types
10.6. Y-o-Y Growth Projections by Types
10.7. Latin America Personalized Nutrition Market Size and Volume Forecast by Applications
10.7.1. Disease Based Standard Supplement
10.8. Basis Point Share (BPS) Analysis by Applications
10.9. Y-o-Y Growth Projections by Applications
10.10. Latin America Personalized Nutrition Market Size and Volume Forecast by End Users
10.10.1. Wellness & Fitness Centers
10.10.2. Direct-to-consumer
10.10.3. Hospital & Clinics
10.10.4. Other
10.11. Basis Point Share (BPS) Analysis by End Users
10.12. Y-o-Y Growth Projections by End Users
10.13. Market Attractiveness/Growth Potential Analysis
10.13.1. By Country
10.13.2. By Product Type
10.13.3. By Application
10.14. Latin America Personalized Nutrition Demand Share Forecast, 2019-2026
11. Europe Personalized Nutrition Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Personalized Nutrition Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Personalized Nutrition Market Size and Volume Forecast by Types
11.4.1. Standard Measurement Active Measurement
11.5. Basis Point Share (BPS) Analysis by Types
11.6. Y-o-Y Growth Projections by Types
11.7. Europe Personalized Nutrition Market Size and Volume Forecast by Applications
11.7.1. Disease Based Standard Supplement
11.8. Basis Point Share (BPS) Analysis by Applications
11.9. Y-o-Y Growth Projections by Applications
11.10. Europe Personalized Nutrition Market Size and Volume Forecast by End Users
11.10.1. Wellness & Fitness Centers
11.10.2. Direct-to-consumer
11.10.3. Hospital & Clinics
11.10.4. Other
11.11. Basis Point Share (BPS) Analysis by End Users
11.12. Y-o-Y Growth Projections by End Users
11.13. Market Attractiveness/Growth Potential Analysis
11.13.1. By Country
11.13.2. By Product Type
11.13.3. By Application
11.14. Europe Personalized Nutrition Demand Share Forecast, 2019-2026
12. Asia Pacific Personalized Nutrition Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Personalized Nutrition Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Personalized Nutrition Market Size and Volume Forecast by Types
12.4.1. Standard Measurement Active Measurement
12.5. Basis Point Share (BPS) Analysis by Types
12.6. Y-o-Y Growth Projections by Types
12.7. Asia Pacific Personalized Nutrition Market Size and Volume Forecast by Applications
12.7.1. Disease Based Standard Supplement
12.8. Basis Point Share (BPS) Analysis by Applications
12.9. Y-o-Y Growth Projections by Applications
12.10. Asia Pacific Personalized Nutrition Market Size and Volume Forecast by End Users
12.10.1. Wellness & Fitness Centers
12.10.2. Direct-to-consumer
12.10.3. Hospital & Clinics
12.10.4. Other
12.11. Basis Point Share (BPS) Analysis by End Users
12.12. Y-o-Y Growth Projections by End Users
12.13. Market Attractiveness/Growth Potential Analysis
12.13.1. By Country
12.13.2. By Product Type
12.13.3. By Application
12.14. Asia Pacific Personalized Nutrition Demand Share Forecast, 2019-2026
13. Middle East & Africa Personalized Nutrition Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Middle East & Africa Average Pricing Analysis
13.2. Middle East & Africa Personalized Nutrition Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Personalized Nutrition Market Size and Volume Forecast by Types
13.4.1. Standard Measurement Active Measurement
13.5. Basis Point Share (BPS) Analysis by Types
13.6. Y-o-Y Growth Projections by Types
13.7. Middle East & Africa Personalized Nutrition Market Size and Volume Forecast by Applications
13.7.1. Disease Based Standard Supplement
13.8. Basis Point Share (BPS) Analysis by Applications
13.9. Y-o-Y Growth Projections by Applications
13.10. Middle East & Africa Personalized Nutrition Market Size and Volume Forecast by End Users
13.10.1. Wellness & Fitness Centers
13.10.2. Direct-to-consumer
13.10.3. Hospital & Clinics
13.10.4. Other
13.11. Basis Point Share (BPS) Analysis by End Users
13.12. Y-o-Y Growth Projections by End Users
13.13. Market Attractiveness/Growth Potential Analysis
13.13.1. By Country
13.13.2. By Product Type
13.13.3. By Application
13.14. Middle East & Africa Personalized Nutrition Demand Share Forecast, 2019-2026
14. Competition Landscape
14.1. Global Personalized Nutrition Market: Market Share Analysis
14.2. Personalized Nutrition Distributors and Customers
14.3. Personalized Nutrition Market: Competitive Dashboard
14.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
14.4.1. Nutrigenomix Herbalife International of America, Inc. BASF SE Foodsmart Atlas Biomed Group Limited Bactolac Pharmaceutical, Inc. DNAfit; Pfizer, Inc. GLUCOVATION, INC. BiogeniQ Inc. Amway DSM GSK plc Habit Food Personalized LLC Balchem Corporation
Methodology
Related Reports
Some other reports from this category!
Our Clients
