Noni Juice Market by Product Types (Natural Noni Juice and Organic Noni Juice), Applications (Food & Beverage, Pharmaceutical, Personal Care, and Others), and Regions (North America, Latin America, Europe, Asia Pacific, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2020 - 2027
Noni Juice Market Outlook
The global noni juice market size was valued at USD 189.4 Million in 2019 and is projected to reach USD XX Million by 2027, expanding at a CAGR of 7.5% during the forecast period. The market is expected to grow owing to the increase in the number of people opting for natural medicines over conventional medicines.
Noni juice has multiple health benefits which help in controlling cholesterol, providing relief from fatigue, and preventing heart diseases cancer. These factors are fueling the noni juice market. Noni juice is widely being used as a nutritional tonic for its therapeutic properties.
The origin of noni is believed to be in Southeast Asia and to have been distributed subsequently by ancient voyagers or other means into the Pacific islands, including Tahiti and Hawaii. The plant is also found in India, Africa, and the West Indies. It resembles a small evergreen tree that grows from three to six meters. Its fruits are green but on maturity they turn light yellow and then translucent white.
Noni Juice Market Dynamics
Noni juice is used in the treatment of heart diseases, obesity, and other diseases due to its various health benefits. The acceptance of and demand for noni juice are growing, as it is rich in antioxidants, iron, vitamin B3, vitamin C, and vitamin A. Owing to its medicinal properties of noni juice is turning it into a household thing.
Noni juice is used in a variety of product such as beverages (drinks), powders (from dried noni fruits), lotions, soaps, noni seed oil, and noni leaf powders are used to produce pills. Variety of noni products have been introduced into the consumer market.
This adaptability for different applications of noni juice is expected to drive the noni juice market during forecast period. However, excess farming and climatic changes have hampered noni production, which in turn, is restraining the market.
Noni Juice Market Segment Insights
The noni juice market has been fragmented based on types, applications, and regions. In terms of types, the market has been bifurcated into natural noni Juice and organic noni juice. On the basis of applications, the market has been divided into food & beverage, pharmaceutical, personal care, and others.
Product Types Segment Analysis
Based on product types, the market has been segmented into natural noni juice and organic noni juice. The organic noni juice segment is expected to grow at a significant CAGR during the forecast period. Organic noni juice helps improve the body’s self-healing mechanism, digestion, and quality of blood in the body.
The best quality organic noni is certified by independent certifiers. This ensures that no chemicals or preservatives are used in the juice. The demand for organic noni juices is increasing, as they are chemical free.
Applications Segment Analysis
In terms of applications, the noni juice market is segregated into food & beverage, pharmaceutical, personal care, and others. The pharmaceutical segment is expected to expand at a significant CAGR during the forecast period owing to the growth in the use of the juice as a medicine. People of all the generations prefer noni juice, as a medicine over conventional medicines. These factors are helping the pharmaceutical segment to grow. The food & beverage segment is growing at a rapid pace.
Regional Analysis
In terms of regions, the noni juice market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa (MEA). North America is further bifurcated into the US and Canada. The Latin America region is segregated into Brazil, Mexico, and Rest of Latin America. Asia Pacific is classified as China, Japan, South Korea, Australia, Southeast Asia, and Rest of Asia Pacific.
Europe categorized as Germany, France, Italy, the UK, Spain, Russia, and the Rest of Europe. The MEA is divided into Saudi Arabia, South Africa, the UAE, and the Rest of MEA. North America is a key region for the market share. The market in North America is estimated to expand at a CAGR of around XX% during the forecast period, 2020-2027, owing to the increase in the demand for natural medicines with the rise in awareness about its benefits and multiple uses.
Europe constitutes a key share of the market due to rising population adopting a healthy lifestyle, thus boosting the noni juice market in the region. The market in Asia Pacific is projected to expand at a significant CAGR during forecast period due to increasing adoption healthy lifestyle and easy availability of noni juice in this region.
Key Benefits for Industry Participants & Stakeholders
- In-depth analysis of the global noni juice market.
- Historical, current and projected market size in terms of value and volume
- Potential & niche segments and regions exhibiting promising growth covered
- Industry drivers, restraints and opportunities covered in the study
- Recent industry trends and developments
- Competitive landscape & strategies of key players
- Neutral perspective on global noni juice market performance
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Noni juice Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Noni juice Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Noni juice Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Noni juice Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Noni juice Market Size & Forecast, 2017-2027
4.5.1 Noni juice Market Size and Y-o-Y Growth
4.5.2 Noni juice Market Absolute $ Opportunity
Chapter 5 Global Noni juice Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Noni juice Market Size and Volume Forecast by Type
5.2.1 Organic Noni Juice
5.2.2 Natural Noni Juice
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Noni juice Market Analysis and Forecast by Application
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Application
6.1.2 Basis Point Share (BPS) Analysis by Application
6.1.3 Absolute $ Opportunity Assessment by Application
6.2 Noni juice Market Size and Volume Forecast by Application
6.2.1 Food & Beverage
6.2.2 Pharmaceutical
6.2.3 Personal care
6.2.4 Others
6.3 Market Attractiveness Analysis by Application
Chapter 7 Global Noni juice Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Noni juice Market Size and Volume Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Noni juice Analysis and Forecast
9.1 Introduction
9.2 North America Noni juice Market Size and Volume Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Noni juice Market Size and Volume Forecast by Type
9.6.1 Organic Noni Juice
9.6.2 Natural Noni Juice
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Noni juice Market Size and Volume Forecast by Application
9.10.1 Food & Beverage
9.10.2 Pharmaceutical
9.10.3 Personal care
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Application
9.12 Absolute $ Opportunity Assessment by Application
9.13 Market Attractiveness Analysis by Application
Chapter 10 Europe Noni juice Analysis and Forecast
10.1 Introduction
10.2 Europe Noni juice Market Size and Volume Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Noni juice Market Size and Volume Forecast by Type
10.6.1 Organic Noni Juice
10.6.2 Natural Noni Juice
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Noni juice Market Size and Volume Forecast by Application
10.10.1 Food & Beverage
10.10.2 Pharmaceutical
10.10.3 Personal care
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Application
10.12 Absolute $ Opportunity Assessment by Application
10.13 Market Attractiveness Analysis by Application
Chapter 11 Asia Pacific Noni juice Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Noni juice Market Size and Volume Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Noni juice Market Size and Volume Forecast by Type
11.6.1 Organic Noni Juice
11.6.2 Natural Noni Juice
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Noni juice Market Size and Volume Forecast by Application
11.10.1 Food & Beverage
11.10.2 Pharmaceutical
11.10.3 Personal care
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Application
11.12 Absolute $ Opportunity Assessment by Application
11.13 Market Attractiveness Analysis by Application
Chapter 12 Latin America Noni juice Analysis and Forecast
12.1 Introduction
12.2 Latin America Noni juice Market Size and Volume Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Noni juice Market Size and Volume Forecast by Type
12.6.1 Organic Noni Juice
12.6.2 Natural Noni Juice
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Noni juice Market Size and Volume Forecast by Application
12.10.1 Food & Beverage
12.10.2 Pharmaceutical
12.10.3 Personal care
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Application
12.12 Absolute $ Opportunity Assessment by Application
12.13 Market Attractiveness Analysis by Application
Chapter 13 Middle East & Africa (MEA) Noni juice Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Noni juice Market Size and Volume Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Noni juice Market Size and Volume Forecast by Type
13.6.1 Organic Noni Juice
13.6.2 Natural Noni Juice
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Noni juice Market Size and Volume Forecast by Application
13.10.1 Food & Beverage
13.10.2 Pharmaceutical
13.10.3 Personal care
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Application
13.12 Absolute $ Opportunity Assessment by Application
13.13 Market Attractiveness Analysis by Application
Chapter 14 Competition Landscape
14.1 Noni juice Market: Competitive Dashboard
14.2 Global Noni juice Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Vitis Industries
14.3.2 Puna Noni
14.3.3 Melaleuca
14.3.4 Noni Biotech
14.3.5 Morinda Holdings
14.3.6 Royal Noni Fiji
14.3.7 XiSha Noni
14.3.8 Healing Noni
14.3.9 Apollo Noni Juice
14.3.10 Medicura
14.3.11 Cook Islands Noni