White Mulberry Leaves Extract Market Growth & Trends [2031]
White Mulberry Leaves Extract Market Growth & Trends [2031]
Segments - White Mulberry Leaves Extract Market by Type (Organic and Conventional), Form (Powder, Liquid, and Capsule), End-user (Cosmetics and Personal Care, Pharmaceuticals, Food, and Nutraceuticals), and Region (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
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Report Description
White Mulberry Leaves Extract Market Outlook 2031
The global white mulberry leaves extract market size was USD 41.72 Bn in 2022 and is likely to reach USD 141.58 Bn by 2031, expanding at a CAGR of 13% during 2023–2031. The market growth is attributed to the health benefits of white mulberry leaf extracts and their usage in different industries.
Increasing awareness of naturally sourced nutraceuticals for maintaining health and wellness is fueling the demand for white mulberry leaves extracts. White mulberry leaves are rich in antioxidants and have medicinal properties. Industries are largely investing in the plantation of white mulberry to boost the production of white mulberry leaf extracts.
Several end-users including the cosmetics and skincare industries manufacture products with mulberry leaf extracts owing to their anti-inflammatory properties. Moreover, increasing R&D activities for the use of mulberry leaves extracts are creating traction in the market during the forecast period.
COVID-19
The market report finds that the COVID-19 pandemic significantly impacted the market. During the lockdown, the supply chain was disrupted, and a workforce shortage affected several industries. However, the industry for supplements and nutrients witnessed a surge in demand for their products.
People tend to maintain a healthy lifestyle to protect themselves from the virus which surges the demand for wellness products. Thereby, boosting the market demand during the forecast period.
White Mulberry Leaves Extract Market Dynamics
Major Drivers
Growing number of health benefits of white mulberry leaf extracts are expected to drive the market. The extracts of the mulberry leaf are effective against blood sugar and cholesterol. Studies claim that white mulberry leaf extracts help in normalizing blood sugar.
1-deoxynojirimycin (DNJ), a chemical found in white mulberry, helps normalize the blood sugar. It reduces the level of cholesterol and works as an anti-oxidant and anti-inflammatory factor for health, which is expected to boost the market during the forecast period.
Existing Restraints
Lack of proper knowledge about using white mulberry leaf extracts and their side effects is expected to restrain the market. Side effects including digestion and nausea are expected to restrain the market. Additionally, high competition from other herbal nutrition companies is expected to restrain the market.
Emerging Opportunities
White mulberry leaves extracts for creating animal food supplements are expected to create lucrative opportunities for the market. White mulberry has several nutrients in it including minerals and vitamins, which have the potential to support the overall health of the livestock.
Increasing R&D activities for the usage of white mulberry leaf extracts in the field of personal care further creates opportunities for market players in the coming years. White mulberry extracts have vitamin C and resveratrol, which are essential for skin brightening and losing weight. Thereby, creating potential opportunities for the market.
Scope of the White Mulberry Leaves Extract Market Report
The market report includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
White Mulberry Leaves Extract Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2022 |
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Historic Data |
2016–2021 |
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Forecast Period |
2023–2031 |
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Segmentation |
Type (Organic and Conventional), Form (Powder, Liquid, and Capsule), and End-user (Cosmetics and Personal Care, Pharmaceuticals, Food, and Nutraceuticals) |
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Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast |
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Key Players Covered in the Report |
NuVitality.; Swanson; Nutra Business LLC; NAVITAS ORGANICS.; Phytotech.; Nutra Green Biotechnology Co.,Ltd.; Immortalitea; Naturalin Bio-Resources Co., Ltd; Xian Yuensun Biological Technology Co.,Ltd.; and iHerb, LLC |
Market Segment Insights
Type Segment Analysis
Based on type, the white mulberry leaves extract market is divided into organic and conventional. The organic segment is expected to expand at a significant pace during the projection period. Organic mulberry leaves are originally found in China and have been used as a medicine for maintaining blood sugar. Furthermore, organically harvested mulberry leaves extracts are used as pesticides for plant protection. Thereby boosting the segment.
Form Segment Analysis
On the basis of form, the global market is segregated into powder, liquid, and capsule. The powder segment is projected to register a considerable CAGR during the forecast period owing to the use of white mulberry leaf extract powders to fight against heart disease and others. The powder form of white mulberry leaves allows easy encapsulation in supplements, mixing in beverages, and recipes, thereby driving the segment.
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According to a study mulberry leaf powder of 3 gm per day for 30 days significantly improves cholesterol, very low-density lipoprotein, LDL, and HDL in patients with type 2 diabetes.
The capsule segment is expected to expand at a significant growth rate during the forecast period. Rising consumer interest in taking the supplement for health management fuels the segment. Moreover, new product launches and developments further boost the segment.
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In December 2023, Ananda Professional unveils GluNOzym + Reducose, a product designed for healthy weight and blood sugar management. The gummy solutions have been made by combining innovative ingredients, including clinically researched Reducose, which helps in blocking sugars and starches from turning into blood glucose.
End-user Segment Analysis
Based on end-user, the white mulberry leaves extract market is segmented into cosmetics and personal care, pharmaceuticals, food, and nutraceuticals. The cosmetics and personal care segment is expected to register a robust growth during the forecast period due to rising use of skincare and cosmetics with this extract.
White mulberry leaf extracts are largely used in the field of personal care for several properties including anti-inflammatory, rashes, anti-aging, and even skin tone. Moreover, key market players are actively focusing on R&D to launch of products, which is boosting the segment.
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For instance, in July 2023, ActivatedYou, a wellness brand launched Morning Complete, a prebiotic, probiotic nutrient-blended supplement. The wellness drink consists of six blends that support overall health and well-being by boosting metabolism and managing weight and energy levels. The supplement has high fiber content, and an array of antioxidants and is rich in spinach, broccoli, mulberry leaf extract, and barley grass.
Regional Analysis
In terms of region, the global white mulberry leaves extract market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is expected to dominate the market during the projection period. White mulberry has been largely cropped in China, India, Japan, and other countries in the region.
The use of mulberry leaf extracts as an ancient medicine in China to treat sore throats, coughs, and diabetes increased the prevalence of mulberry leaf extracts. The rapidly growing cosmetic and skin care industry is driving the regional market during the forecast period.
Segments
The white mulberry leaves extract market has been segmented on the basis of
Type
- Organic
- Conventional
Form
- Powder
- Liquid
- Capsule
End-user
- Cosmetics and Personal Care
- Pharmaceuticals
- Food
- Nutraceuticals
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- NuVitality.
- Phynova Group Ltd
- Swanson
- Nutra Business LLC
- NAVITAS ORGANICS.
- ingredients PLUS LLC.
- Phytotech
- Nutra Green Biotechnology Co.,Ltd.
- Immortalitea
- Naturalin Bio-Resources Co., Ltd
- Xian Yuensun Biological Technology Co.,Ltd.
- iHerb, LLC.
Competitive Landscape
Key players competing in the global white mulberry leaves extract market include NuVitality.; Swanson; Nutra Business LLC; NAVITAS ORGANICS.; Phytotech.; Nutra Green Biotechnology Co.,Ltd.; Immortalitea; Naturalin Bio-Resources Co., Ltd; Xian Yuensun Biological Technology Co.,Ltd.; and iHerb, LLC.
These companies adopted development strategies including mergers, acquisitions, partnerships, collaboration, product launches, and production expansion to expand their consumer base worldwide. For instance,
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In June 2022, Phynova Group Ltd and Ingredients Plus announced a distribution partnership for Reducose, for use in Supplement applications to customers in Oceania. Reducose is Phynova’s patented and clinically researched White Mulberry leaf extract that supports the significant lowering of post-meal blood sugar and insulin response and enabling food and beverage applications to become Low GI.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. White Mulberry Leaves Extract Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. White Mulberry Leaves Extract Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. White Mulberry Leaves Extract Market - Supply Chain
4.5. Global White Mulberry Leaves Extract Market Forecast
4.5.1. White Mulberry Leaves Extract Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. White Mulberry Leaves Extract Market Size (000’ Units) and Y-o-Y Growth
4.5.3. White Mulberry Leaves Extract Market Absolute $ Opportunity
5. Global White Mulberry Leaves Extract Market Analysis and Forecast by Types
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Types
5.2.2. Y-o-Y Growth Projections by Types
5.3. White Mulberry Leaves Extract Market Size and Volume Forecast by Types
5.3.1. Organic
5.3.2. Conventional
5.4. Absolute $ Opportunity Assessment by Types
5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global White Mulberry Leaves Extract Market Analysis and Forecast by End Users
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by End Users
6.2.2. Y-o-Y Growth Projections by End Users
6.3. White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
6.3.1. Cosmetics and Personal Care
6.3.2. Pharmaceuticals
6.3.3. Food
6.3.4. Nutraceuticals
6.4. Absolute $ Opportunity Assessment by End Users
6.5. Market Attractiveness/Growth Potential Analysis by End Users
7. Global White Mulberry Leaves Extract Market Analysis and Forecast by Region
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Region
7.2.2. Y-o-Y Growth Projections by Region
7.3. White Mulberry Leaves Extract Market Size and Volume Forecast by Region
7.3.1. North America
7.3.2. Latin America
7.3.3. Europe
7.3.4. Asia Pacific
7.3.5. Middle East and Africa (MEA)
7.4. Absolute $ Opportunity Assessment by Region
7.5. Market Attractiveness/Growth Potential Analysis by Region
7.6. Global White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
8. North America White Mulberry Leaves Extract Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.2. North America White Mulberry Leaves Extract Market Size and Volume Forecast by Country
8.2.1. U.S.
8.2.2. Canada
8.3. Absolute $ Opportunity Assessment by Country
8.4. North America White Mulberry Leaves Extract Market Size and Volume Forecast by Types
8.4.1. Organic
8.4.2. Conventional
8.5. Basis Point Share (BPS) Analysis by Types
8.6. Y-o-Y Growth Projections by Types
8.7. North America White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
8.7.1. Cosmetics and Personal Care
8.7.2. Pharmaceuticals
8.7.3. Food
8.7.4. Nutraceuticals
8.8. Basis Point Share (BPS) Analysis by End Users
8.9. Y-o-Y Growth Projections by End Users
8.10. Market Attractiveness/Growth Potential Analysis
8.10.1. By Country
8.10.2. By Product Type
8.10.3. By Application
8.11. North America White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
9. Latin America White Mulberry Leaves Extract Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Latin America Average Pricing Analysis
9.2. Latin America White Mulberry Leaves Extract Market Size and Volume Forecast by Country
9.2.1. Brazil
9.2.2. Mexico
9.2.3. Rest of Latin America
9.3. Absolute $ Opportunity Assessment by Country
9.4. Latin America White Mulberry Leaves Extract Market Size and Volume Forecast by Types
9.4.1. Organic
9.4.2. Conventional
9.5. Basis Point Share (BPS) Analysis by Types
9.6. Y-o-Y Growth Projections by Types
9.7. Latin America White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
9.7.1. Cosmetics and Personal Care
9.7.2. Pharmaceuticals
9.7.3. Food
9.7.4. Nutraceuticals
9.8. Basis Point Share (BPS) Analysis by End Users
9.9. Y-o-Y Growth Projections by End Users
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.11. Latin America White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
10. Europe White Mulberry Leaves Extract Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Europe Average Pricing Analysis
10.2. Europe White Mulberry Leaves Extract Market Size and Volume Forecast by Country
10.2.1. Germany
10.2.2. France
10.2.3. Italy
10.2.4. U.K.
10.2.5. Spain
10.2.6. Russia
10.2.7. Rest of Europe
10.3. Absolute $ Opportunity Assessment by Country
10.4. Europe White Mulberry Leaves Extract Market Size and Volume Forecast by Types
10.4.1. Organic
10.4.2. Conventional
10.5. Basis Point Share (BPS) Analysis by Types
10.6. Y-o-Y Growth Projections by Types
10.7. Europe White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
10.7.1. Cosmetics and Personal Care
10.7.2. Pharmaceuticals
10.7.3. Food
10.7.4. Nutraceuticals
10.8. Basis Point Share (BPS) Analysis by End Users
10.9. Y-o-Y Growth Projections by End Users
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.11. Europe White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
11. Asia Pacific White Mulberry Leaves Extract Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Asia Pacific Average Pricing Analysis
11.2. Asia Pacific White Mulberry Leaves Extract Market Size and Volume Forecast by Country
11.2.1. China
11.2.2. Japan
11.2.3. South Korea
11.2.4. India
11.2.5. Australia
11.2.6. Rest of Asia Pacific (APAC)
11.3. Absolute $ Opportunity Assessment by Country
11.4. Asia Pacific White Mulberry Leaves Extract Market Size and Volume Forecast by Types
11.4.1. Organic
11.4.2. Conventional
11.5. Basis Point Share (BPS) Analysis by Types
11.6. Y-o-Y Growth Projections by Types
11.7. Asia Pacific White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
11.7.1. Cosmetics and Personal Care
11.7.2. Pharmaceuticals
11.7.3. Food
11.7.4. Nutraceuticals
11.8. Basis Point Share (BPS) Analysis by End Users
11.9. Y-o-Y Growth Projections by End Users
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.11. Asia Pacific White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
12. Middle East & Africa White Mulberry Leaves Extract Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Middle East & Africa Average Pricing Analysis
12.2. Middle East & Africa White Mulberry Leaves Extract Market Size and Volume Forecast by Country
12.2.1. Saudi Arabia
12.2.2. South Africa
12.2.3. UAE
12.2.4. Rest of Middle East & Africa (MEA)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Middle East & Africa White Mulberry Leaves Extract Market Size and Volume Forecast by Types
12.4.1. Organic
12.4.2. Conventional
12.5. Basis Point Share (BPS) Analysis by Types
12.6. Y-o-Y Growth Projections by Types
12.7. Middle East & Africa White Mulberry Leaves Extract Market Size and Volume Forecast by End Users
12.7.1. Cosmetics and Personal Care
12.7.2. Pharmaceuticals
12.7.3. Food
12.7.4. Nutraceuticals
12.8. Basis Point Share (BPS) Analysis by End Users
12.9. Y-o-Y Growth Projections by End Users
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.11. Middle East & Africa White Mulberry Leaves Extract Demand Share Forecast, 2019-2026
13. Competition Landscape
13.1. Global White Mulberry Leaves Extract Market: Market Share Analysis
13.2. White Mulberry Leaves Extract Distributors and Customers
13.3. White Mulberry Leaves Extract Market: Competitive Dashboard
13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
13.4.1. NuVitality.
13.4.2. Phynova Group Ltd
13.4.3. Swanson
13.4.4. Nutra Business LLC
13.4.5. NAVITAS ORGANICS.
13.4.6. ingredients PLUS LLC.
13.4.7. Phytotech
13.4.8. Nutra Green Biotechnology Co.,Ltd.
13.4.9. Immortalitea
13.4.10. Naturalin Bio-Resources Co., Ltd
13.4.11. Xian Yuensun Biological Technology Co.,Ltd.
13.4.12. iHerb, LLC.
Methodology
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