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Water Purifier Market Size, Share & Growth | Forecast [2031]

Global Water Purifier Market

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Segments - by Technology (UV, RO, Activated Carbon Filters, Gravity-based, and Others), Mounting Types (Wall Mounted, Countertop, Tabletop, Faucet-mounted, and Under-the-sink), Portability (Portable and Affixed), Distribution Channels (Retail Sales, Direct Sales, and Online), End Users (Industrial [Water Treatment], Commercial [Hotels, Restaurants, and Offices], and Household),and Regions (Asia Pacific, North America, Europe, Latin America, and Middle East & Africa) Forecasts, 2023-2031

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Report Description

Water Purifier Market Outlook 2031

The Global Water purifier market size was valued at USD 30.62 Billion in 2022 and is likely reach to USD 59.20 Billion by 2031, expanding at a CAGR of 7.6% during the forecast period, 2023-2031. Water purifier includes a range of devices that disinfect water from dangerous substances, microorganisms, chemicals, pathogens, and debris of dissolved solids to make it safe for use.

Water purifiers operate using various technologies such as UV technology, activated carbon, and reverse osmosis (RO). The demand for water purifiers has amplified over the last few years due to the increasing volume of contaminants, chemical substances, dissolved solids, and other debris in water.

Market Trends, Drivers, Restraints, and Opportunities:

Consumer preference is shifting towards easy-to-use water purification devices. In developing nations, consumers prefer to low-cost water purifiers. This is expected to drive the market growth during the forecast period.
New technology with real-time alerts is an advanced development that offers opportunity for market players. Increasing number of households is enhancing their smart home with water purifiers that offer water-quality monitoring on a regular basis.
People are living in smaller spaces due to scarcity of land, thereby exploring compact water purifiers that are small in size and require less space, thus driving demand for portable water purifiers.
Poor water management normally leads to the scarcity of water. This offers lucrative opportunities for water purifier manufacturers to expand their business operations. Manufacturers are focusing on the development of water purifiers to meet the demand from particular end-use industry. Old water facilities and systems in advanced nations require adoption of purifying devices to ensure safe water, which can further boost the expansion of water purifying market.

Scope of Water Purifier Market report:

The report on the global water purifier market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.

Attributes	Details
Report Title	Water Purifier Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
Base Year	2022
Historic Data	2016 & 2021
Forecast Period	2023–2031
Regional Scope	Asia Pacific, North America, Europe, Latin America, and Middle East & Africa
Report Coverage	Market scope, analysis, share, competitive analysis, growth facts, restraints, opportunities, and revenue forecast

Water Purifier Market Segment Insights:

UV & RO segment to hold a significant market share

On the basis of technology, the global water purifier market can be segmented into UV, RO, activated carbon filters, gravity-based, and others. Several consumers are demanding for UV & RO technology owing to advanced purifying qualities that is projected to boost UV & RO segment during the forecast period.

Many manufacturers are heavily investing in research & development activities to introduce advanced techniques in water purification such as reverse osmosis, ozone, ultra-violet, ultra-filtration, activated carbon, and candle filtration technology.

Retail Sales segment to hold a significant market share

Based on distribution channels, the global water purifier market can be divided into retail sales, direct sales, and online. The retail sales segment holds a major share of the water purifier market and is estimated to grow at a significant rate during the forecast period.

The segment growth can be attributed to the wide preference to in-store shopping experience among consumers from developing countries.

Water Purifier Market Regional Outlook

Asia Pacific constitutes a dominant share of the global market

In terms of regions, the global water purifier market can be classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific, being a highly populated region, accounted for a substantial share of the global water purifier market.

The speedy growth of Asia Pacific market is attributed to the burgeoning commercial sector, increasing preference for purified water, and government initiatives. India represented a large share in the regional market for water purifiers.

North America is anticipated to constitute a significant share of the water purifiers market during the forecast period. The US is the leading consumer of water purifiers in North America.

Segments

Technology

UV
RO
Activated Carbon Filters
Gravity-based
Others

Mounting Types

Wall Mounted
Countertop
Tabletop
Faucet-mounted
Under-the-sink

Portability

Portable
Affixed

Distribution Channels

Retail Sales
Direct Sales
Online

End-Users

Industrial

Water Treatment

Commercial
- Hotels
- Restaurants
- Offices
Household

Regions

North America
Europe
Latin America
Asia Pacific
Middle East & Africa

Key Players

A.O. Smith Corporation
Aquatech
BWT Aktiengesellschaft
Brita GmbH
Coway Co.
Culligan International Company
EcoWater Systems LLC.
Eureka Forbes Limited
Evoqua Water Technologies LLC
GE Appliances
KENT RO Systems Limited
Kinetico Inc.

Competitive Landscape

Major players in the global water purifier market include A.O. Smith Corporation, Aquatech, BWT Aktiengesellschaft, Brita GmbH, Coway Co., Culligan International Company, EcoWater Systems LLC., Eureka Forbes Limited, Evoqua Water Technologies LLC, GE Appliances, KENT RO Systems Limited, and Kinetico Inc.

Many companies have adopted research and development as a business strategy tool to withstand the competition. The strategy is aimed at providing better quality and new features products to customers.
Water Purifier Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Water Purifier Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Water Purifier Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Water Purifier Market - Supply Chain
  4.5. Global Water Purifier Market Forecast
     4.5.1. Water Purifier Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Water Purifier Market Size (000â€™ Units) and Y-o-Y Growth
     4.5.3. Water Purifier Market Absolute $ Opportunity
5. Global Water Purifier Market Analysis and Forecast by End Users
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by End Users
     5.2.2. Y-o-Y Growth Projections by End Users
  5.3. Water Purifier Market Size and Volume Forecast by End Users
     5.3.1. Industrial
     5.3.2. Commercial
     5.3.3. Household
  5.4. Absolute $ Opportunity Assessment by End Users
  5.5. Market Attractiveness/Growth Potential Analysis by End Users
6. Global Water Purifier Market Analysis and Forecast by Region
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Region
     6.2.2. Y-o-Y Growth Projections by Region
  6.3. Water Purifier Market Size and Volume Forecast by Region
     6.3.1. North America
     6.3.2. Latin America
     6.3.3. Europe
     6.3.4. Asia Pacific
     6.3.5. Middle East and Africa (MEA)
  6.4. Absolute $ Opportunity Assessment by Region
  6.5. Market Attractiveness/Growth Potential Analysis by Region
  6.6. Global Water Purifier Demand Share Forecast, 2019-2026
7. North America Water Purifier Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
  7.2. North America Water Purifier Market Size and Volume Forecast by Country
     7.2.1. U.S.
     7.2.2. Canada
  7.3. Absolute $ Opportunity Assessment by Country
  7.4. North America Water Purifier Market Size and Volume Forecast by End Users
     7.4.1. Industrial
     7.4.2. Commercial
     7.4.3. Household
  7.5. Basis Point Share (BPS) Analysis by End Users
  7.6. Y-o-Y Growth Projections by End Users
  7.7. Market Attractiveness/Growth Potential Analysis
     7.7.1. By Country
     7.7.2. By Product Type
     7.7.3. By Application
  7.8. North America Water Purifier Demand Share Forecast, 2019-2026
8. Latin America Water Purifier Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Latin America Average Pricing Analysis
  8.2. Latin America Water Purifier Market Size and Volume Forecast by Country
      8.2.1. Brazil
      8.2.2. Mexico
      8.2.3. Rest of Latin America
   8.3. Absolute $ Opportunity Assessment by Country
  8.4. Latin America Water Purifier Market Size and Volume Forecast by End Users
     8.4.1. Industrial
     8.4.2. Commercial
     8.4.3. Household
  8.5. Basis Point Share (BPS) Analysis by End Users
  8.6. Y-o-Y Growth Projections by End Users
  8.7. Market Attractiveness/Growth Potential Analysis
     8.7.1. By Country
     8.7.2. By Product Type
     8.7.3. By Application
  8.8. Latin America Water Purifier Demand Share Forecast, 2019-2026
9. Europe Water Purifier Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Europe Average Pricing Analysis
  9.2. Europe Water Purifier Market Size and Volume Forecast by Country
     9.2.1. Germany
     9.2.2. France
     9.2.3. Italy
     9.2.4. U.K.
     9.2.5. Spain
     9.2.6. Russia
     9.2.7. Rest of Europe
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Europe Water Purifier Market Size and Volume Forecast by End Users
     9.4.1. Industrial
     9.4.2. Commercial
     9.4.3. Household
  9.5. Basis Point Share (BPS) Analysis by End Users
  9.6. Y-o-Y Growth Projections by End Users
  9.7. Market Attractiveness/Growth Potential Analysis
     9.7.1. By Country
     9.7.2. By Product Type
     9.7.3. By Application
  9.8. Europe Water Purifier Demand Share Forecast, 2019-2026
10. Asia Pacific Water Purifier Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Asia Pacific Average Pricing Analysis
  10.2. Asia Pacific Water Purifier Market Size and Volume Forecast by Country
     10.2.1. China
     10.2.2. Japan
     10.2.3. South Korea
     10.2.4. India
     10.2.5. Australia
     10.2.6. Rest of Asia Pacific (APAC)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Asia Pacific Water Purifier Market Size and Volume Forecast by End Users
     10.4.1. Industrial
     10.4.2. Commercial
     10.4.3. Household
  10.5. Basis Point Share (BPS) Analysis by End Users
  10.6. Y-o-Y Growth Projections by End Users
  10.7. Market Attractiveness/Growth Potential Analysis
     10.7.1. By Country
     10.7.2. By Product Type
     10.7.3. By Application
  10.8. Asia Pacific Water Purifier Demand Share Forecast, 2019-2026
11. Middle East & Africa Water Purifier Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Middle East & Africa Average Pricing Analysis
  11.2. Middle East & Africa Water Purifier Market Size and Volume Forecast by Country
     11.2.1. Saudi Arabia
     11.2.2. South Africa
     11.2.3. UAE
     11.2.4. Rest of Middle East & Africa (MEA)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Middle East & Africa Water Purifier Market Size and Volume Forecast by End Users
     11.4.1. Industrial
     11.4.2. Commercial
     11.4.3. Household
  11.5. Basis Point Share (BPS) Analysis by End Users
  11.6. Y-o-Y Growth Projections by End Users
  11.7. Market Attractiveness/Growth Potential Analysis
     11.7.1. By Country
     11.7.2. By Product Type
     11.7.3. By Application
  11.8. Middle East & Africa Water Purifier Demand Share Forecast, 2019-2026
12. Competition Landscape
  12.1. Global Water Purifier Market: Market Share Analysis
  12.2. Water Purifier Distributors and Customers
  12.3. Water Purifier Market: Competitive Dashboard
  12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     12.4.1. A.O. Smith Corporation
     12.4.2. Aquatech
     12.4.3. BWT Aktiengesellschaft
     12.4.4. Brita GmbH
     12.4.5. Coway Co.
     12.4.6. Culligan International Company
     12.4.7. EcoWater Systems LLC.
     12.4.8. Eureka Forbes Limited

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