Subscription Box Market Size, Industry Trends Report | 2031
Subscription Box Market Size, Industry Trends Report | 2031
Segments - Subscription Box Market by Applications (Beauty, Clothing & Fashion, Food & Beverages, Pet Food, Baby Products, Health & Fitness, and Others), Types (Access Subscription, Replenishment Subscription, and Curation Subscription), and Regions (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
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| Report ID :CG-4300
| 4.4 Rating
| 54 Reviews
| 188 Pages
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Report Description
The global subscription box market size was valued at around USD 27 Billion in 2022 and is projected to surpass USD 123.46 Billion by 2031, expanding at a CAGR of 18.4% during the forecast period, 2023–2031. The growth of the market is attributed to increasing consumer preferences towards personalized items and curated products.
A subscription box is a repeating auto-delivery service of niche-specific products, such as yearly or monthly. Consumer selection of products, and aesthetic depiction of the contents are all distinct elements of subscription boxes.
Subscription boxes are widely used in a variety of industries, including personal grooming and hygiene, food and beverage, health and fitness, fashion, childcare, literature, and pet care. It has grown in popularity owing to its unique features, such as user product curation, surprise or mystery things within the box, and attractive appearance.
The COVID-19 pandemic negatively affected the lifestyle and eating habits of people. Many individuals turned to e-commerce as an alternative to buying in person when social distancing measures were strongly enforced. The rapid move to online purchasing during the pandemic provided a chance for businesses to increase online income. Online buying for household essentials and everything from groceries to pet food is projected to propel subscription services to new heights.
Market Trends, Drivers, Restraints, and Opportunities
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Growing e-commerce sector along with the increasing penetration of social media is expected to drive the market.
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Rising influence of social media vlogs or blogs and numerous celebrity endorsements is projected to propel the market during the forecast period.
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High cost associated with subscription box is anticipated to hinder the market.
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Customization of items according to customer needs poses challenges to the market players. This is expected to hamper the market in the coming years.
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Introduction of long-term subscription services is projected to create lucrative opportunities for market players.
Scope of Subscription Box Market Report
The report on the global subscription box market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
Subscription Box Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2022 |
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Historic Data |
2019–2021 |
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Forecast Period |
2023–2031 |
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Segmentation |
Applications (Beauty, Clothing & Fashion, Food & Beverages, Pet Food, Baby Products, Health & Fitness, and Others), and Types (Access Subscription, Replenishment Subscription, and Curation Subscription) |
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Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
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Key Players Covered in the Report |
FabFitFun; Glossybox; Grove Collaborative Inc.; Harry's Inc.; HelloFresh SE; Loot Crate; Personalized Beauty Discovery Inc.; TechStyle Fashion Group; Amazon Subscribe & Save; BarkBox; Birchbox; Blue Apron Holdings Inc.; and Dollar Shave Club, Inc. |
Market Segment Insights
Clothing and fashion segment to expand at a considerable CAGR
On the basis of applications, the subscription box market is segregated into beauty, clothing and fashion, food & beverages, pet food, baby products, health and fitness, and others.
The clothing and fashion segment is projected to expand at a considerable CAGR during the forecast period. Many luxury businesses in the fashion and cosmetics industries are giving free product samples as well as significant savings through the use of subscription boxes, which is also expanding the industry.
The food and beverages segment is anticipated to account for a major market share during the forecast period, due to the rising consumer preferences towards curated products.
Access subscription segment to hold a significant share of the market
Based on types, the market is divided into access subscription, replenishment subscription, and curation subscription.
The access subscription segment is expected to hold a significant share of the market in the coming years, due to rising influence of various social media blogs and increasing celebrity endorsements. The replenishment subscription segment accounts for a significant market share, as it allows customers to purchase the same items on a recurring basis.
North America is anticipated to constitute a key market share
In terms of regions, the subscription box market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa.
North America is expected to constitute a key share of the market during the forecast period, owing to increasing adoption of subscription box in the region. The market in Asia Pacific is anticipated to expand at a rapid pace during the forecast period, due to increasing popularity of online shopping in the region.
Segments
The global subscription box market has been segmented on the basis of
Applications
- Beauty
- Clothing & Fashion
- Food & Beverages
- Pet Food
- Baby Products
- Health & Fitness
- Others
Types
- Access Subscription
- Replenishment Subscription
- Curation Subscription
Regions
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- FabFitFun
- Glossybox
- Grove Collaborative Inc.
- Harry's Inc.
- HelloFresh SE
- Loot Crate
- Personalized Beauty Discovery Inc.
- TechStyle Fashion Group
- Amazon Subscribe & Save
- BarkBox
- Birchbox
- Blue Apron Holdings Inc.
- Dollar Shave Club, Inc.
Competitive Landscape
Key players competing in the global subscription box market are FabFitFun; Glossybox; Grove Collaborative Inc.; Harry's Inc.; HelloFresh SE; Loot Crate; Personalized Beauty Discovery Inc.; TechStyle Fashion Group; Amazon Subscribe & Save; BarkBox; Birchbox; Blue Apron Holdings Inc.; and Dollar Shave Club, Inc.
Product launches and organic growth strategies, such as participation in events, are being prioritized by a number of companies. These companies also adopt acquisitions and collaborations to boost the market growth.
Frequently Asked Questions
Key players competing in the global market are FabFitFun; Glossybox (The Hut.com Ltd.); Grove Collaborative Inc.; Harry's Inc.; HelloFresh SE; Loot Crate; Personalized Beauty Discovery Inc.; TechStyle Fashion Group; Amazon Subscribe & Save (Amazon.com, Inc.); BarkBox; Birchbox; Blue Apron Holdings Inc.; and Dollar Shave Club, Inc. (Unilever plc).
North America is expected to constitute a key share of the market during the forecast period.
The global subscription box market is anticipated to expand at a CAGR of 18.4% during the forecast period, 2023–2031..
Growing e-commerce sector along with the increasing penetration of social media is expected to drive the market.
The global subscription box market size was valued at around USD 27 billion in 2022.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. Subscription Box Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Subscription Box Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Subscription Box Market - Supply Chain
4.5. Global Subscription Box Market Forecast
4.5.1. Subscription Box Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Subscription Box Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Subscription Box Market Absolute $ Opportunity
5. Global Subscription Box Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. Subscription Box Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global Subscription Box Demand Share Forecast, 2019-2026
6. North America Subscription Box Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America Subscription Box Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America Subscription Box Demand Share Forecast, 2019-2026
7. Latin America Subscription Box Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America Subscription Box Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America Subscription Box Demand Share Forecast, 2019-2026
8. Europe Subscription Box Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe Subscription Box Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe Subscription Box Demand Share Forecast, 2019-2026
9. Asia Pacific Subscription Box Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific Subscription Box Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific Subscription Box Demand Share Forecast, 2019-2026
10. Middle East & Africa Subscription Box Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa Subscription Box Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa Subscription Box Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global Subscription Box Market: Market Share Analysis
11.2. Subscription Box Distributors and Customers
11.3. Subscription Box Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. FabFitFun Glossybox Grove Collaborative Inc. Harry's Inc. HelloFresh SE Loot Crate Personalized Beauty Discovery Inc. TechStyle Fashion Group Amazon Subscribe & Save BarkBox Birchbox Blue Apron Holdings Inc. Dollar Shave Club, Inc.
Methodology
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