Sports Analytics Market Size, Share, & Industry Trends 2031.

Segments - Sports Analytics Market by Types (Individual and Team), Applications (Performance Analytics, Player & Team Valuation, Player Fitness & Safety, Fan Engagement, and Broadcast Management), Deployment Model (On-premise and Cloud-based), and Regions (Asia Pacific, North America, Europe, Latin America, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031

Author : Raksha Sharma

Fact-checked by : Vineet Pandey

Editor : Shruti Bhat

Report Description

Sports Analytics Market Outlook 2031

The global sports analytics market size was valued at nearly USD 1.07 Billion by 2022 and is anticipated to reach USD 6.17 Billion by 2031, expanding at a CAGR of 21.5% during 2023 – 2031. Technology advancements in data collection have improved analytics, which has resulted in the expansion of the market.

Sports analytics are a collection of relevant, historical, and statistics that can provide a competitive advantage to a team or an individual. Through the collection and analysis of these data, sports analytics inform players, coaches, and other staff to facilitate decision making during and prior to sporting events.

The term 'sports analytics’ was first popularized by 'Oakland Athletics’ General Manager Billy Beane in 2002 when he heavily focused on the use of analytics to build a competitive team on a minimal budget in the MLB.

The analysis has two key aspects of sports, on-field and off-field analysis. On-field analysis focuses on improving the performance of teams and players.

It deals in aspects such as game tactics and player fitness. Off-field analytics focuses on the business side of sports; it deals in sport organization or body surface patterns and insights through data to increase ticket and merchandise sales and improves fan engagement.

Sports Analytics Market Trends, Drivers, Restraints, and Opportunities

Advancements in data collection have allowed for sports analytics to grow, thus leading to the development of advanced statistics and machine learning, thus, driving the market.
Sport specific technologies allow for game simulations to be conducted by teams prior to play. These, in turn, are making sports analytics popular and boosting the market.
Improving fan acquisition and marketing strategies and rising understanding the impact of sponsorship on each team and its fans are the driving the market.
Growing investments from sponsor companies to make their team better is a major reasons that help to fuel the market growth.
Technology advancement such as wide application of Artificial Intelligence (AI) and Machine Learning (ML) for better result of sport analysis is a key factor offering several growth opportunities of the market.

Scope of Sports Analytics Market Report

The report on the global sports analytics market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.

Attributes	Details
Report Title	Sports Analytics Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
Base Year	2022
Historic Data	2016–2021
Forecast Period	2023–2031
Segmentation	Types (Individual and Team), Applications (Performance Analytics, Player & Team Valuation, Player Fitness & Safety, Fan Engagement, and Broadcast Management), Deployment Model (On-premise and Cloud-based)
Regional Scope	Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
Report Coverage	Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report	IBM Corp., SAP SE, SAS Institute Inc., Oracle Corp., and Salesforce Inc.

Sports Analytics Market Segment Insights

Performance analytics segment to grow at a substantial CAGR

In terms of applications, the sports analytics market is segmented into performance analytics, player & team valuation, player fitness & safety, fan engagement, and broadcast management.

The performance analytics is estimated to expand at a substantial CAGR during the forecast period due to the increase in fan engagement and emergence of novel technologies such AL, ML, and internet of things (IoT) and rise in the number of investors and sponsors wanting to improve their team and add valuable playing and non-playing members in their team.

Cloud-based segment to hold large share

Based on deployment models, the sports analytics market is bifurcated into on-premise and cloud-based. The cloud-based segment is expected to hold a large share of the sports analytics market during the forecast period.

Most companies in the sports analytics market offer cloud-based solutions to gain maximum profits and automate their equipment maintenance process. The cloud-based deployment model enables clubs and organizations to digitize sports performance by providing secure and sustainable data.

Increase in the demand for structured and visualized data in the market has propelled the demand for cloud-based deployment models. Other advantages of the cloud-based deployment are scalability, cost-effectiveness, privacy, data quality, and data integrity. Rising awareness regarding the same are expected to drive the segment.

Team sports segment to account for large market share

In terms of sport types, the sports analytics market is bifurcated into individual and team sports. The team sports segment is expected to account for large share of the market during the forecast period owing to rising numerous big companies’ sponsoring and investment in team sports and presence of growing fan base.

North America to account for key market share

Based on regions, the global sports analytics market share is segmented into Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America is anticipated to hold a large market share during the forecast period due to the presence of a large number of big companies investing in sports and presence of big sports leagues that bring in revenue.

Segments

Types

Individual Sports
Team Sports

Applications

Performance Analytics
Player & Team Valuation
Player Fitness & Safety
Fan Engagement
Broadcast Management

Deployment models

On-premise
Cloud-based

Regions

North America
Europe
Asia Pacific
Latin America
Middle East & Africa

Key Players

IBM Corp.
SAP SE
SAS Institute Inc.
Oracle Corp.
Salesforce Inc.

Competitive Landscape

Key players in the global sports analytics market share are IBM Corp., SAP SE, SAS Institute Inc., Oracle Corp., and Salesforce Inc. These players are constantly engaged in various market development strategies such as mergers & acquisitions, collaborations, agreements, and partnerships to increase their market share.

Sports Analytics Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Sports Analytics Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Sports Analytics Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Sports Analytics Market - Supply Chain
  4.5. Global Sports Analytics Market Forecast
     4.5.1. Sports Analytics Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Sports Analytics Market Size (000â€™ Units) and Y-o-Y Growth
     4.5.3. Sports Analytics Market Absolute $ Opportunity
5. Global Sports Analytics Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. Sports Analytics Market Size and Volume Forecast by Types
     5.3.1. Individual Sports Team Sports
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Sports Analytics Market Analysis and Forecast by Applications
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Applications
     6.2.2. Y-o-Y Growth Projections by Applications
  6.3. Sports Analytics Market Size and Volume Forecast by Applications
     6.3.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  6.4. Absolute $ Opportunity Assessment by Applications
  6.5. Market Attractiveness/Growth Potential Analysis by Applications
7. Global Sports Analytics Market Analysis and Forecast by Region
  7.1. Market Trends
  7.2. Introduction
     7.2.1. Basis Point Share (BPS) Analysis by Region
     7.2.2. Y-o-Y Growth Projections by Region
  7.3. Sports Analytics Market Size and Volume Forecast by Region
     7.3.1. North America
     7.3.2. Latin America
     7.3.3. Europe
     7.3.4. Asia Pacific
     7.3.5. Middle East and Africa (MEA)
  7.4. Absolute $ Opportunity Assessment by Region
  7.5. Market Attractiveness/Growth Potential Analysis by Region
  7.6. Global Sports Analytics Demand Share Forecast, 2019-2026
8. North America Sports Analytics Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
  8.2. North America Sports Analytics Market Size and Volume Forecast by Country
     8.2.1. U.S.
     8.2.2. Canada
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. North America Sports Analytics Market Size and Volume Forecast by Types
     8.4.1. Individual Sports Team Sports
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. North America Sports Analytics Market Size and Volume Forecast by Applications
     8.7.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  8.8. Basis Point Share (BPS) Analysis by Applications
  8.9. Y-o-Y Growth Projections by Applications
  8.10. Market Attractiveness/Growth Potential Analysis
     8.10.1. By Country
     8.10.2. By Product Type
     8.10.3. By Application
  8.11. North America Sports Analytics Demand Share Forecast, 2019-2026
9. Latin America Sports Analytics Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Latin America Average Pricing Analysis
  9.2. Latin America Sports Analytics Market Size and Volume Forecast by Country
      9.2.1. Brazil
      9.2.2. Mexico
      9.2.3. Rest of Latin America
   9.3. Absolute $ Opportunity Assessment by Country
  9.4. Latin America Sports Analytics Market Size and Volume Forecast by Types
     9.4.1. Individual Sports Team Sports
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Latin America Sports Analytics Market Size and Volume Forecast by Applications
     9.7.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  9.8. Basis Point Share (BPS) Analysis by Applications
  9.9. Y-o-Y Growth Projections by Applications
  9.10. Market Attractiveness/Growth Potential Analysis
     9.10.1. By Country
     9.10.2. By Product Type
     9.10.3. By Application
  9.11. Latin America Sports Analytics Demand Share Forecast, 2019-2026
10. Europe Sports Analytics Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Europe Average Pricing Analysis
  10.2. Europe Sports Analytics Market Size and Volume Forecast by Country
     10.2.1. Germany
     10.2.2. France
     10.2.3. Italy
     10.2.4. U.K.
     10.2.5. Spain
     10.2.6. Russia
     10.2.7. Rest of Europe
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Europe Sports Analytics Market Size and Volume Forecast by Types
     10.4.1. Individual Sports Team Sports
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Europe Sports Analytics Market Size and Volume Forecast by Applications
     10.7.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  10.8. Basis Point Share (BPS) Analysis by Applications
  10.9. Y-o-Y Growth Projections by Applications
  10.10. Market Attractiveness/Growth Potential Analysis
     10.10.1. By Country
     10.10.2. By Product Type
     10.10.3. By Application
  10.11. Europe Sports Analytics Demand Share Forecast, 2019-2026
11. Asia Pacific Sports Analytics Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Asia Pacific Average Pricing Analysis
  11.2. Asia Pacific Sports Analytics Market Size and Volume Forecast by Country
     11.2.1. China
     11.2.2. Japan
     11.2.3. South Korea
     11.2.4. India
     11.2.5. Australia
     11.2.6. Rest of Asia Pacific (APAC)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Asia Pacific Sports Analytics Market Size and Volume Forecast by Types
     11.4.1. Individual Sports Team Sports
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Asia Pacific Sports Analytics Market Size and Volume Forecast by Applications
     11.7.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  11.8. Basis Point Share (BPS) Analysis by Applications
  11.9. Y-o-Y Growth Projections by Applications
  11.10. Market Attractiveness/Growth Potential Analysis
     11.10.1. By Country
     11.10.2. By Product Type
     11.10.3. By Application
  11.11. Asia Pacific Sports Analytics Demand Share Forecast, 2019-2026
12. Middle East & Africa Sports Analytics Market Analysis and Forecast
  12.1. Introduction
     12.1.1. Basis Point Share (BPS) Analysis by Country
     12.1.2. Y-o-Y Growth Projections by Country
     12.1.3. Middle East & Africa Average Pricing Analysis
  12.2. Middle East & Africa Sports Analytics Market Size and Volume Forecast by Country
     12.2.1. Saudi Arabia
     12.2.2. South Africa
     12.2.3. UAE
     12.2.4. Rest of Middle East & Africa (MEA)
  12.3. Absolute $ Opportunity Assessment by Country
  12.4. Middle East & Africa Sports Analytics Market Size and Volume Forecast by Types
     12.4.1. Individual Sports Team Sports
  12.5. Basis Point Share (BPS) Analysis by Types
  12.6. Y-o-Y Growth Projections by Types
  12.7. Middle East & Africa Sports Analytics Market Size and Volume Forecast by Applications
     12.7.1. Performance Analytics Player & Team Valuation Player Fitness & Safety Fan Engagement
  12.8. Basis Point Share (BPS) Analysis by Applications
  12.9. Y-o-Y Growth Projections by Applications
  12.10. Market Attractiveness/Growth Potential Analysis
     12.10.1. By Country
     12.10.2. By Product Type
     12.10.3. By Application
  12.11. Middle East & Africa Sports Analytics Demand Share Forecast, 2019-2026
13. Competition Landscape
  13.1. Global Sports Analytics Market: Market Share Analysis
  13.2. Sports Analytics Distributors and Customers
  13.3. Sports Analytics Market: Competitive Dashboard
  13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     13.4.1. IBM Corp. SAP SE SAS Institute Inc. Oracle Corp. Salesforce Inc.