Segments - Smart Drugs Market by Type (Attention & Focus, Mood & Depression, Sleep & Anxiety, and Memory Enhancement), Target Area (Large Intestine, Small Intestine, Stomach, and Esophagus), Distribution Channel (Online and Offline), Application (Patient Monitoring, Drug Delivery, and Capsule Endoscopy), End-user (Hospitals, Research Centers, and Diagnostic Centers), and Region (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2024–2032
The global smart drugs market size was USD 0.65 Billion in 2023 and is projected to reach USD 1.6 Billion by 2032, expanding at a CAGR of 12% during 2024–2032. The market growth is attributed to the surging stress and anxiety cases, growing demand for health-enhancing drugs, and increased research and development efforts in the field of smart drugs.
The healthcare industry transformed due to the integration of digital technology in smart drugs. These innovative pills facilitate remote patient monitoring, offering real-time insights into physiological parameters and medication adherence.
Smart drugs help revolutionize targeted drug delivery, releasing medications precisely at specific locations within the body. These drugs are equipped with imaging capabilities, which enhance diagnostics by capturing detailed images of the gastrointestinal tract.
Rising demand for personalized medicine significantly drives the market, as smart drugs collect health data within the body to customize treatment plans. The future of the smart drugs market holds tremendous potential for enhancing healthcare outcomes through advanced monitoring.
In February 2022, AusVitality, an Australia-based company, introduced a novel supplement blending nootropics and adaptogens, specifically crafted to combat burnout and fatigue. The company claims that this product enhances mental focus, energy, and clarity.
Artificial Intelligence (AI) is revolutionizing the market, with the pharmaceutical sector emerging as a primary beneficiary. The integration of AI in diverse areas within the pharmaceutical sector, including drug discovery & development and drug repurposing, enhances clinical trials and significantly the productivity of the sector. AI alleviates human workloads and facilitates the achievement of targets within short timeframes. AI emerges as a key solution to several challenges, as it identifies hit and lead compounds, expedites drug targets, and optimizes drug structures.
Rising preference for minimally invasive procedures among patients and advancements in capsule endoscopy technology are expected to drive the market during the forecast period. Furthermore, increasing drug development across the globe is boosting the market.
Need for innovative delivery systems of smart drugs that offer advantages such as optimal utilization of active pharmaceutical components propels the smart drugs market. Factors such as reduced dosage frequency, minimal adverse effects, and targeted drug administration of smart drugs contribute to the market growth. The integration of cutting-edge technology, medical devices, and pharmaceuticals is anticipated to significantly boost the market during the projected period.
Increasing incidence of chronic diseases, such as cancer, and the rising prevalence of lifestyle-related disorders, such as gastrointestinal reflux disease (GERD) and gastric ulcers, are expected to drive the demand for advanced treatment options, including smart drugs. Furthermore, a growing preference for less invasive treatments among patients is anticipated to boost the smart drugs market during the projected period.
Challenges related to the accuracy of smart drugs restrain the market. Moreover, the high cost associated with the development and manufacturing of smart drugs hinders the market. The absence of well-defined regulatory guidelines and standards for smart drugs, privacy apprehensions associated with their usage, and limited awareness lead to reduced adoption of smart drugs, thereby hindering the market. Compatibility issues, the absence of reimbursement policies for smart pills, and concerns regarding the reliability and accuracy of smart pill technologies further restrain the market.
Increasing desire for innovative drug delivery systems, such as the swift and effective oral administration of medical substances, create lucrative opportunities in the market. However, the constraints of conventional drug delivery methods have become apparent. Pharmaceutical companies are heavily investing in creating advanced drug delivery systems, with the progression of drug molecules and the exploration of new modalities, fostering a conducive environment for the development and application of smart drugs, thus boosting the market.
The market report includes an assessment of the market trends, segments, and regional markets. Overview and dynamics are included in the report.
Attributes |
Details |
Report Title |
Smart Drugs Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
Base Year |
2023 |
Historic Data |
2017 -2022 |
Forecast Period |
2024–2032 |
Segmentation |
Type (Attention & Focus, Mood & Depression, Sleep & Anxiety, and Memory Enhancement), Target Area (Large Intestine, Small Intestine, Stomach, and Esophagus), Distribution Channel (Online and Offline), Application (Patient Monitoring, Drug Delivery, and Capsule Endoscopy), End-user (Hospitals, Research Centers, and Diagnostic Centers) |
Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast |
Key Players Covered in the Report |
ANX Robotica Corp; Bodycap; CapsoVision,Inc.; Check-Cap Ltd.; Medtronic plc; Olympus Corporation; Otsuka America Pharmaceutical, Inc.; and Shenzen Jifu Medical Technology Co., Ltd. |
On the basis of type, the smart drugs market is fragmented into attention & focus, mood & depression, sleep & anxiety, and memory enhancement.
The memory enhancement segment is projected to expand at a CAGR of 8.7% during the forecast period due to the surge in the demand for drugs specifically designed to enhance cognitive performance and memory retention among students, professionals, and adults. Memory enhancement drugs enhance cognitive processing and overall brain health, appealing to consumers seeking to improve their learning and cognitive capabilities.
Based on end-users, the smart drug market is divided into hospitals, research centers, and diagnostic centers.
The hospitals segment is expected to hold a large share of the market in the coming years due to the increasing adoption of smart drug technology in hospitals for real-time patient monitoring and diagnostics. The rising demand for non-invasive and patient-friendly diagnostic methods in hospital settings and a growing emphasis on preventive healthcare and early disease detection are boosting the utilization of smart drugs in hospitals. Additionally, the increasing collaborations between pharmaceutical companies and hospitals for clinical trials and drug development contribute to segmental growth.
Based on distribution channel, the smart drugs market is bifurcated into offline and online.
The online segment held substantial market share in 2023 and is projected to expand at a CAGR of 14% during the forecast period, as online distribution channels allow pharmaceutical companies to drive engagement by leveraging digital data. Majority of players are prioritizing online distribution channels to expand their customer base. Drug and supplement manufacturers are establishing their own e-commerce/online stores, with many small and medium-scale producers offering their products on well-known e-commerce platforms. Establishing an online presence attracts consumers from various regions, thereby boosting the segment.
On the basis of target area, the smart drugs market is segregated into large intestine, small intestine, stomach, and esophagus.
The small intestine segment is anticipated to register significant growth during the projected period. The segment growth is primarily attributed to a significant increase in small intestine disorders, such as Crohn’s disease, celiac disease, small bowel tumors, and the complex anatomy of the small intestine, posing challenges in terms of accessibility.
Based on application, the smart drugs market is segmented into patient monitoring, drug delivery, and capsule endoscopy.
The capsule endoscopy segment held a large market share in 2023 and is expected to grow at a rapid pace during the assessment period, owing to the rising incidences of colon cancer. Modern alternatives such as capsule endoscopy are gradually supplanting established gastrointestinal diagnostic techniques, such as endoscopy and colonoscopy.
In March 2022, as reported in an article by Gastroenterology & Endoscopy News, capsule endoscopy exhibits a high positive (94%-97%) and negative (83%-100%) predictive value in evaluating GI bleeding. The findings from capsule endoscopy are prompt endoscopic or surgical intervention or a change in medical management in 37% to 87% of patients. Consequently, significant market growth is anticipated over the forecast period due to ongoing advancements in endoscopy and the increasing demand for accurate diagnoses of gastrointestinal illnesses.
In terms of region, the global smart drugs market is classified as Asia Pacific, North America, Latin America, Europe, and the Middle East & Africa.
North America dominated the market in 2023 and the market in the region is anticipated to register significant growth in the coming years. The market growth is attributed to the presence of key players and advanced healthcare infrastructure in the region. Furthermore, the increasing prevalence of chronic diseases is fueling the market, as advanced monitoring and diagnostics are essential for chronic disease management.
Favorable reimbursement policies, government initiatives supporting the integration of smart drugs into healthcare systems, a growing geriatric population, heightened awareness about preventive healthcare, and an increasing number of collaborations among pharmaceutical companies, research institutions, and healthcare providers in the region further contribute to market growth. These collaborations aim to drive innovation, further fostering the expansion of the smart drugs market in North America.
The market in Asia Pacific is projected to register a high CAGR during the forecast period. The market growth in the region is attributed to the rapid increase in the number of individuals experiencing depression, stress, and anxiety, resulting in increased demand for smart drugs as a remedy for these mental health issues.
According to the World Health Organization, more than 7% of people in India suffer from mental disorders and this number is anticipated to rise in the future.
Mandatory health insurance, advancements in technology, and increasing gastrointestinal illnesses, and stomach cancer cases in the region boost the market. As per the Cancer Research Fund International, stomach cancer prevalence in Japan ranks third among Asian countries.
The Smart Drugs market has been segmented on the basis of
Key players competing in the global smart drugs market are ANX Robotica Corp; Bodycap; CapsoVision,Inc.; Check-Cap Ltd.; Medtronic plc; Olympus Corporation; Otsuka America Pharmaceutical, Inc.; and Shenzen Jifu Medical Technology Co., Ltd.
These companies use development strategies including mergers, acquisitions, partnerships, collaboration, and product launches to expand their consumer base worldwide.