The global reusable water bottle market size was around USD 8.99 Billion in 2022 and is anticipated to reach USD 18.29 Billion by 2031, expanding at a CAGR of around 4.2% during the forecast period, 2023 - 2031. The growth of the market is attributed to the increasing awareness regarding the negative effects of plastic on the environment.
Water bottles are containers that are used to hold various kinds of liquids such as water, tea, coffee, and others. Water bottles are used to carry beverages with the users, which help them drink these beverages at any time and any place.
Plastic water bottles are a prevalent type of water bottles that are easily available everywhere. These plastic bottles pose threats to the environment, due to the plastic waste generated in huge amounts that take several years to decompose. An increasing number of consumers have become aware of the negative effects of single-use plastic bottles in recent years. Several consumers are preferring reusable water bottles over single-use water bottles.
Reusable water bottles are containers, which are reused to fill and carry various types of liquids such as water, tea, coffee, and others. Reusable water bottles are an environmentally-friendly alternative to single-use and disposable plastic bottles These bottles are made with several materials such as reusable plastic, stainless steel, glass, silicon, and others.
Reusable water bottles come in various sizes and shapes as well. Reusable water bottles help reduce the vast amount of waste generated by single-use plastic bottles. These bottles are a healthier alternative to disposable water bottles, as they are made of environmentally friendly and high-quality raw materials that adhere to several government regulations and policies. These bottles are a cost-saving alternative, as consumers don’t have to buy a new bottle every time they need a drink. Consumers can easily track the amount of water they drink. Reusable water bottles last for a long period of time.
COVID-19 Impact on Reusable Water Bottle Market
The reusable water bottle market was affected negatively during the COVID-19 period. The lockdown, social distancing, travel restrictions, and other pandemic-related regulations resulted in a decrease in demand for reusable water bottles across the globe. Reusable water bottles were considered a non-essential product during the pandemic.
The unavailability of raw materials, lack of labor, a shutdown of several manufacturing units, and the disruption in the supply chain affected the global reusable water bottle market adversely. However, the relaxation of pandemic-related regulations in several regions across the globe is expected to spur the growth of the global reusable water bottle market in the coming years. Increasing outdoor activities post-pandemic period are estimated to fuel the growth of the global market in the coming years.
Reusable Water Bottle Market Dynamics
The global reusable water bottle market research report presents a complete overview by providing detailed information about the current market trends, existing drivers, growth opportunities and potentials, and emerging challenges. The global reusable water bottle market report has up-to-date insights about market dynamics and market scenarios that can shape the overall market performance and output during the forecast period, 2023 to 2031.
Major Trends
Several manufacturers are launching foldable and reusable water bottles that are folded up to 90% of the total empty bottle volume. Consumers are increasingly preferring to use folding water bottles, which are space-saving and cost-effective. Folding reusable water bottles using origami technology is one of the key market trends.
Key Drivers
Increasing awareness regarding the environment drives the global water bottle market
Growing awareness of the negative effects of plastic or other disposable water bottles on the environment is expected to drive the global water bottle market during the forecast period. Disposable or single-use water bottles create a huge amount of plastic waste, which affects the environment. Consumers are increasingly shifting towards reusable water bottles from disposable water bottles, due to rising disposable income and growing awareness regarding the environment.
Increasing participation of consumers in outdoor activities boosts the global reusable water bottle market
A growing number of people are taking part in various outdoor activities across the globe. The wide availability of outdoor spaces such as parks, public trails, and others and the increasing number of adventure sports facilities across several regions fuel the demand for reusable water bottles globally.
Existing Challenges
Reusable water bottles are more expensive than disposable water bottles, due to the availability of raw materials and the fluctuation of costs of those raw materials. This factor is anticipated to restrain the global reusable water bottle market growth in the coming years.
Emerging Opportunities
Government policies regarding the usage of raw materials and bans on single-use plastic bottles across several regions propel several reusable water bottle manufacturers to develop innovative products. Increasing demand for technologically advanced reusable water bottles offers lucrative opportunities to the market players.
- On November 17, 2022, AQUAME a Melbourne-based startup launched a pathbreaking smart Aquame water bottle that tracks the daily water intake and monitors a person’s hydration. This company created an app that makes it easy for the user to set their water intake and monitor their status.
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On December 6, 2022, Cove partnered with Erewhon to launch the world’s first biodegradable water bottles. Cove bottles are biodegradable, plastic-free, non-toxic, and compostable and are made with a sustainability-sourced, naturally occurring biopolymer called PHA.
Scope of Reusable Water Bottle Market Report
The market report includes an assessment of reusable water bottle industry analysis, trends, segments, and regional markets. Market overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Reusable Water Bottle Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2022
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Historic Data
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2016–2021
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Forecast Period
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2023–2031
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Segmentation
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Type (Insulated, Plain, Collapsible, Infuser, Filter, Growler, and Others), Material Type (Glass, Plastic, Stainless Steel, Silicon, and Others), and Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, and Others)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast
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Key Players Covered in the Report
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Klean Kanteen; Contigo; DiFOLD; MOO Inc.; Tupperware Brands Corporation; Aquasana, Inc.; Brita GmbH; CamelBak; Bulletin Brands, Inc.; Sigg Switzerland AG; Thermos L.L.C.; S'well; Nathan Sports.; O2COOL, LLC.; COOL GEAR; Nalge Nunc International Corp; HYDAWAY; Thermo Fisher Scientific Inc.; HYDRAPAK; Hydro Flask; Gobi; VitaJuwel GmbH; Cascade Designs, Inc. (Platypus); A. O. Smith; Can't Live Without It LLC.; ZHE JIANG HAERS VACUUM CONTAINERS CO.,LTD; EMSA GmbH; AptarGroup, Inc.; BIDONEX; Be-Active Bottles; Petainer Ltd.; Newell Brands; YETI COOLERS, LLC.; and Others
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Reusable Water Bottle Market Segment Insights
Type Segment Analysis
On the basis of type, the global reusable water bottle market is divided into insulated, plain, collapsible, infuser, filter, growler, and others. The insulated segment is expected to drive the global reusable water bottle market in the forecast period, owing to an increasing number of consumers preferring reusable insulated water bottles in comparison with other types of water bottles.
Insulated water bottles are usually made with two or three-walled stainless steel containers. Such insulated water bottles help in keeping cold beverages cold and hot beverages hot for a long duration. An increasing number of outdoor activities and continuously changing weather conditions spur the insulated segment growth.
The filter segment is anticipated to register rapid growth in the coming years, due to the increasing preference for flavored water among consumers across the globe. Filter water bottles usually come with detachable filters in which users can place desired fruits and other flavorings to make water flavored. This is a major feature that boosts the filter segment growth.
Material Type Segment Analysis
In terms of material type, the global reusable water bottle market is segmented into glass, plastic, stainless steel, silicon, and others. The plastic segment is projected to register significant growth during the forecast period, owing to the high life expectancy of plastic than the other materials.
Plastic is a less-expensive material alternative for reusable water bottles that help manufacturing and distributing plastic reusable water bottles cost-effective for manufacturers. Plastic is easily molded in various shapes and sizes, which boosts the plastic segment growth.
The stainless steel segment is estimated to expand rapidly in the coming years, owing to the growing inclination of consumers toward stainless steel water bottles than others. Water bottles made with stainless steel help in maintaining the temperature of the water or other beverages for a long duration of time. High life expectancy, durability, and easy maintenance are some of the major points fueling the stainless steel segment growth.
Distribution Channel Segment Anlaysis
Based on distribution channel, the global reusable water bottle market is segregated into supermarkets/hypermarkets, specialty stores, convenience stores, online stores, and others. the supermarket/hypermarket segment is estimated to account for a market revenue share during the forecast period, due to the large variety of reusable water bottles available in supermarkets and hypermarkets.
These types of stores offer consumers various options to choose from that meet their needs. Store associates help consumers to make the right choices. The wide availability of superstores and hyperstores across the globe spurs the supermarket/hypermarket segment growth.
The online stores segment is anticipated to register rapid growth in the coming years, owing to increasing penetration of the internet and growing usage of smart devices across the globe. An increasing number of consumers are inclining toward online stores than physical stores, as there is a wide variety of products available online for consumers to choose from. Easy return or exchange policies and home delivery are major factors for the growth of the online stores segment.
Regional Analysis
In terms of region, the global reusable water bottle market is segmented into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is expected to dominate the market during the forecast period, due to increasing government initiatives and policies to adopt environmentally friendly and sustainable materials in manufacturing various products.
Rapid urbanization, changing lifestyles, increasing disposable income, and rising awareness regarding the environment in emerging economies such as India, China, and Japan have propelled the demand for reusable water bottles in the region. Growing inclination toward healthy lifestyles and sustainable products among consumers in Asia Pacific is projected to boost the reusable water bottle market growth in the region.
The reusable water bottle market in North America is estimated to register rapid growth in the coming years, owing to a growing number of people engaging in various outdoor activities across the region.
The wide presence of several key market players, high disposable income, and growing awareness regarding the negative effects of disposable water bottles on the environment among consumers in countries such as Canada and the US drive the reusable water bottle market in North America.
- According to Statista, around 15.3 billion gallons of bottled water were sold in the United States in 2021. Over the last decade, bottled water consumption has increased by almost 40%, reaching almost 47 gallons per person in 2021.
Segments
The global reusable water bottle market has been segmented on the basis of
Type
- Insulated
- Plain
- Collapsible
- Infuser
- Filter
- Growler
- Others
Material Type
- Glass
- Plastic
- Stainless Steel
- Silicon
- Others
Distribution Channel
- Supermarkets/Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
- Others
Regions
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Klean Kanteen
- Contigo
- DiFOLD
- MOO Inc.
- Tupperware Brands Corporation
- Aquasana, Inc.
- Brita GmbH
- CamelBak
- Bulletin Brands, Inc.
- Sigg Switzerland AG
- Thermos L.L.C.
- S'well
- Nathan Sports.
- O2COOL, LLC.
- COOL GEAR
- Nalge Nunc International Corp
- HYDAWAY
- Thermo Fisher Scientific Inc.
- HYDRAPAK
- Hydro Flask
- Gobi
- VitaJuwel GmbH
- Cascade Designs, Inc. (Platypus)
- A. O. Smith
- Can't Live Without It LLC.
- ZHE JIANG HAERS VACUUM CONTAINERS CO.,LTD
- EMSA GmbH
- AptarGroup, Inc.
- BIDONEX
- Be-Active Bottles
- Petainer Ltd.
- Newell Brands
- YETI COOLERS, LLC.
- Others
Competitive Landscape
Key companies competing in the global reusable water bottle market are Klean Kanteen; Contigo; DiFOLD; MOO Inc.; Tupperware Brands Corporation; Aquasana, Inc.; Brita GmbH; CamelBak; Bulletin Brands, Inc.; Sigg Switzerland AG; Thermos L.L.C.; S'well; Nathan Sports.; O2COOL, LLC.; COOL GEAR; Nalge Nunc International Corp; HYDAWAY; Thermo Fisher Scientific Inc.; HYDRAPAK; Hydro Flask; Gobi; VitaJuwel GmbH; Cascade Designs, Inc. (Platypus); A. O. Smith; Can't Live Without It LLC.; ZHE JIANG HAERS VACUUM CONTAINERS CO.,LTD; EMSA GmbH; AptarGroup, Inc.; BIDONEX; Be-Active Bottles; Petainer Ltd.; Newell Brands; YETI COOLERS, LLC.; and others.
Some of these major companies have adopted various business development strategies including acquisitions, mergers, collaborations, partnerships, product launches, and production capacity expansion to expand their consumer base and enhance their market share.
- On February 1, 2023, Thermos L.L.C., one of the leading brands in the market, introduced the all-new Icon Series. The Icon Series is the latest masterpiece. The new line now includes a wide array of products with a focus on cold beverages and hydration. The line was designed with the consumer in mind, which is why all the products have a Griptec Non-Slip Base and True-Coat Finish.
- In February 2022, MOO Inc., a digital printing and design company, launched MOO Water Bottles as a thoughtful gifting alternative. The Moo water bottles are made with tripled-walled stainless steel that helps in maintaining the temperature of water for a long duration. These bottles are customizable, as a logo, illustrations, taglines, and others can be added to them.
- In June 2020, DiFOLD launched reusable origami bottles, which are collapsible and foldable. The origami technology used in these bottles reduces the volume of empty bottles by around 90%, which makes them an alternative space-saving option for water bottles. The new launch is expected to have a big technological impact on the reusable packaging industry.
- In July 2020, CamelBak, a global leader in hands-free hydration systems, hydration reservoirs, and packs, launched an innovative product called MultiBev. It is a two-in-one container that includes a water bottle and a detachable travel cup. MultiBev is made with double wall vacuum insulated stainless steel that helps in maintaining the temperature of beverages for a long period of time.
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