Power Extension Cord Market

Power Extension Cord Market

  • ICT-SE-4898
  • 4.3 Rating
  • 185 Pages
  • 15-11-2022
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Raksha

Author:

Raksha Sharma

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Editor:

Shruti Bhat

Power Extension Cord Market Outlook 

The global power extension cord market size was USD 4.06 Billion in 2022 and is likely to reach USD 6.64 Billion in 2031, expanding at a CAGR of 6.5% during the forecast period, 2023-2031. The market growth is attributed to the increasing usage of power extension cords in consumer electronics and home appliances.

A power extension cord size is a length of flexible electrical power cable with a plug on one end and one or more sockets on the other end. Since 1925, the term power extension cord has been in use. It is also called an extension lead, drop cord, or power extender. The term is frequently used to describe main extensions, but it can also be used to describe extensions for other kinds of cabling.

Power Extension Cord Market Market Outlook

The extension cords typically have a length of two to thirty feet. Extension cords are available in various colors, lengths, thicknesses, and functions. In general, a thicker cord, or lower gauge means more power the appliance requires. Cords for outdoor usage purposes, in wet environments, near oils, or for extended periods of time in the sun should be chosen for this specific condition.

Some extension cords incorporate safety features such as grounded terminals, a polarized plug, a receptacle, a fusible link, a power-on indicator, or a residual-current device. The global power extension cord market is slightly impacted by Covid-19, due to the disruption in the supply chain and limitations in the cross broader transactions. The supply chain was disrupted in the initial stage of the lockdown, which declined the manufacturing of power extension cords.

Power Extension Cord Market Dynamics

Major Drivers

Increasing Demand For Consumer Electronics & Home Appliances

Consumers are becoming more aware of the benefits of advanced consumer electronics and home appliances and are investing in the purchase of premium appliances. The growing residential sector and favorable government policies are the primary reasons for the growth of consumer electronics and home appliances.

The high internet penetration and proliferation of smart devices and integration of smart technologies like the internet of things and artificial intelligence are expected to create new growth avenues for consumer electronics and appliances in the forecast period.

Rising Awareness About Energy Conservation Measures

Energy conservation is the effort made to reduce the consumption of energy by using fewer energy services. This can be achieved either by using energy more efficiently or by reducing the service used. The main reason for energy conservation measures is to reduce the need for primary energy.

This can be done in various ways e.g. heat exchanging, and by using heat storage. A power extension cord does not consume electricity when plugged in. The reason is that this kind of tool merely conducts electricity from the wall or other source to whatever is plugged into it.

Growing Popularity of Portable Electronic Devices

The increasing popularity of portable devices is driving the market for Power Extension Cords Market. Portable electronic devices are smaller in design and light in weight. Portability gives access to navigate and more around electronic devices easily.

The demand for these devices is due to the upcoming technologically enhanced consumer electronics products such as smartphones, smart tablets, smart television sets, and the availability of various electronic products. Various alluring features of portable electronics such as easy access, portability, user-friendly, and the integration of cloud-based systems.

Increasing Demand From the Commercial Sector

The extension cord is majorly used in the commercial sector. The commercial sector includes service businesses, such as shops and stores, hotels and motels, restaurants, and hospitals, as well as a wide range of facilities that would not be considered commercial in a traditional economic sense, such as public schools, specialized governmental facilities, and religious organizations.

In 2021, the estimated value of the global commercial real estate market was approximately 33.6 Trillion U.S. dollars, and the commercial segment is booming which leads to the increasing demand for power extension cords in the coming years.

Existing Restraints

Easy Availability of Counterfeit Products

The availability of counterfeit products can hinder the market for power extension cords in the forecast period. In the local market, these types of cords are available at cheap prices, which can be a threat to the leading brands. Counterfeit products are not durable due to their lower build quality. Counterfeit extension cords can overheat and cause fires when used improperly.

Overheating is usually caused by overloading or connecting appliances that consume more watts than the cord can handle. Damaged extension cords can also cause fires. All these factors can decrease the demand for power extension cords which leads to hampering the global market.

Increasing Modular Interior Designs

Nowadays, consumers around the globe are shifting their interest toward modular interior designs. In modular interior designs, the wiring of the building is formulated in the wall itself. The advancements in building construction allow electrical outlets at the desired places and the increasing consumer preference for modular interior designs can reduce the demand for extension cords in the housing sector. 

Emerging Opportunities

Increasing Research & Development

Major manufacturers of power extension cords are increasing their Research & Development expenditure to produce high-voltage transmission cords. Increasing Research & Development efforts through partnerships or collaborations helps businesses introduce cutting-edge products to the market.

Research & Development operations have to lead to competitive price offerings, improvements in end-user performance satisfaction, and the usage of cutting-edge technologies. Increasing demand for innovations and R&D in power extension cords can create lucrative opportunities for the global market in the coming years.

Increasing Urbanization & Economic Development

The rapidly growing world population, economic development, and surge in urbanization have significantly increased the demand for energy in the past years. According to the World Bank, over 50% of the population lives in urban areas globally.

The world's urban population is estimated to increase by 1.5 times to 6 Billion by 2045. Expanding infrastructure and building & construction sectors are responsible for driving the demand for power extension cords. as the high demand for these cords is rapidly growing for the residential industry which can aid to boost the global market.

Scope of Power Extension Cord Market Report

The report on the global power extension cord market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes

Details

Report Title

Power Extension Cord Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast

Base Year

2022

Historic Data

2020–2021

Forecast Period

2023–2031

Segmentation

Gauge Type (14 Gauge, 16 Gauge, 18 Gauge, and Others), Application (Concrete Building, Sewage, Road Construction, and Others), and  Distribution Channel (Online and Offline)

Regional Scope

Asia Pacific, North America, Latin America, Europe, and Middle East & Africa

Report Coverage

Company Share, Power Extension Cord Market Size and Analysis, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast

Key Players Covered

Volex plc, Southwire Company, LLC, Longwell, YFC-BONEAGLE ELECTRIC CO., LTD, Gehr Industry Inc, Yung Li Co., Ltd., Kord King, Havells, Ningbo, and Biaoda Electric Appliance Co., Ltd

Power Extension Cord Market Segment Insights

Gauge Type Segment Analysis

Based on gauge type, the global power extension cord market is segmented into 14 Gauge, 16 Gauge, 18 Gauge, and Others. The 14 Gauge segment is expected to gain a substantial market share during the forecast period. The growing demand for 14 Gauge in the commercial and industrial sectors as it provides more durability allows the electricity to flow freely for longer distances.

The 14 Gauge segment is anticipated to grow significantly during the forecast period, due to the widespread usage of 14 Gauge extension cords in home appliances and the rising demand for these goods. Moreover, 
the 12 gauge segment is expected t register a considerable CAGR during the forecast period due to the increasing usage of 12 gauge power extension cords 

Power Extension Cord Market Gauge Type

Application Segment Analysis

On the basis of application, the global power extension cord market is segmented into household appliances, computers and consumer electronics, medical devices, and industrial/commercial. The household appliances segment is expected to gain a substantial market share in the coming years owing to the growing demand for high-end products such as flat panel TVs, washing machines, and refrigerators in developed economies.

The industrial/commercial segment is expected to register a considerable CAGR during the forecast period as power extension cord consumption can increase during the projection period due to the rising global demand for energy and power. Rapid industrialization in emerging economies such as China and India can boost the use of power extension cords which can drive the global market in the coming years.

Distribution Channel Segment Analysis

Based on the distribution channel, the global power extension cord market is divided into online and offline. The online segment is anticipated to hold a major share of the global market due to the availability of favored brands, the newest trends, and rare items at affordable prices, with additional discounts encouraging consumers to buy products using online distribution channels. 

A majority of online retailers work with numerous banks, which provide multiple payment options and additional savings when payments are made through an online purchase. As a result, banks and other payment methods have been advertising themselves on these e-commerce websites, which has increased marketing efforts and increased overall sales of the online segment.

The offline segment is expected to register a considerable CAGR during the forecast period owing to the easy availability of products in offer retail stores and the consumers can check the quality of extension cords in the stores which are likely to increase the sale of power extension cords and drive the major market. 

Power Extension Cord Market Distribution Channel

Regional Analysis

In terms of region, the global power extension cord market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America is expected to gain a significant share in the forecast period as various emerging states within the region are expanding their use of and investment in renewable energy technologies.

The rapid growth in the deployment of smart grid infrastructure to fulfill the need for electricity can create new opportunities for the global market. The market in Europe is expected to register a considerable CAGR owing to the significant growth in smartphone users and the subsequent expansion of optic-fiber networks.

Additionally, the availability of advanced manufacturing facilities for the production of power extension cords which in result can help to boost the demand for extension cords in the coming years.

Power Extension Cord Market Region

Key Benefits for Industry Participants & Stakeholders

  • In-depth Analysis of the Global Power Extension Cord Market
  • Historical, Current, and Projected Market Size in terms of Value and Volume
  • Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
  • Industry Drivers, Restraints, and Opportunities Covered in the Study
  • Recent Industry Trends and Developments
  • Competitive Landscape & Strategies of Key Players
  • Neutral Perspective on Global Power Extension Cord Market Performance

Segments

Gauge Type

  • 14 Gauge
  • 16 Gauge
  • 18 Gauge
  • Others

Application

  • Household Appliances
  • Computers and Consumer Electronics
  • Medical Devices
  • Industrial/Commercial

Distribution Channel

  • Online
  • Offline

Regions

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Key Market Players 

  • Volex plc
  • Southwire Company, LLC
  • Longwell
  • YFC-BONEAGLE ELECTRIC CO., LTD
  • Gehr Industry Inc
  • Yung Li Co., Ltd.
  • Kord King
  • Havells
  • Ningbo
  • Biaoda Electric Appliance Co., Ltd.

Competitive Landscape

Key players operating in the market are Volex plc, Southwire Company, LLC, Longwell, YFC-BONEAGLE ELECTRIC CO., LTD, Gehr Industry Inc, Yung Li Co., Ltd., Kord King, Havells, Ningbo, Biaoda Electric Appliance Co., Ltd.

These companies are considered as key manufacturers of Power Extension Cord based on their revenue, research development (R&D) activities, product offerings, regional presence, and supply chain management system. 
The players are adopting key strategies such as acquisition, collaborations, and geographical expansion where potential opportunity for the Power Extension Cord market.

Power Extension Cord Market Key Players

Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Power Extension Cord Market Overview
  4.1 Introduction
   4.1.1 Market Taxonomy
   4.1.2 Market Definition
   4.1.3 Macro-Economic Factors Impacting the Market Growth
  4.2 Power Extension Cord Market Dynamics
   4.2.1 Market Drivers
   4.2.2 Market Restraints
   4.2.3 Market Opportunity
  4.3 Power Extension Cord Market - Supply Chain Analysis
   4.3.1 List of Key Suppliers
   4.3.2 List of Key Distributors
   4.3.3 List of Key Consumers
  4.4 Key Forces Shaping the Power Extension Cord Market
   4.4.1 Bargaining Power of Suppliers
   4.4.2 Bargaining Power of Buyers
   4.4.3 Threat of Substitution
   4.4.4 Threat of New Entrants
   4.4.5 Competitive Rivalry
  4.5 Global Power Extension Cord Market Size & Forecast, 2015-2030
   4.5.1 Power Extension Cord Market Size and Y-o-Y Growth
   4.5.2 Power Extension Cord Market Absolute $ Opportunity
  4.6 Global Power Extension Cord Market: Technology Landscape
  4.7 Global Power Extension Cord Market: Pricing Analysis
Chapter 5 Global Power Extension Cord Market Analysis and Forecast By Gauge Type
  5.1 Introduction
   5.1.1 Key Market Trends & Growth Opportunities By Gauge Type
   5.1.2 Basis Point Share (BPS) Analysis By Gauge Type
   5.1.3 Absolute $ Opportunity Assessment By Gauge Type
  5.2 Power Extension Cord Market Size Forecast By Gauge Type
   5.2.1 14 gauges
   5.2.2 16 gauges
   5.2.3 18 gauges
   5.2.4 Others
  5.3 Market Attractiveness Analysis By Gauge Type
Chapter 6 Global Power Extension Cord Market Analysis and Forecast By Application
  6.1 Introduction
   6.1.1 Key Market Trends & Growth Opportunities By Application
   6.1.2 Basis Point Share (BPS) Analysis By Application
   6.1.3 Absolute $ Opportunity Assessment By Application
  6.2 Power Extension Cord Market Size Forecast By Application
   6.2.1 Household Appliances
   6.2.2 Computers and Consumer Electronics
   6.2.3 Medical Devices
   6.2.4 Industrial/Commercial
  6.3 Market Attractiveness Analysis By Application
Chapter 7 Global Power Extension Cord Market Analysis and Forecast By Sales Channel
  7.1 Introduction
   7.1.1 Key Market Trends & Growth Opportunities By Sales Channel
   7.1.2 Basis Point Share (BPS) Analysis By Sales Channel
   7.1.3 Absolute $ Opportunity Assessment By Sales Channel
  7.2 Power Extension Cord Market Size Forecast By Sales Channel
   7.2.1 Online
   7.2.2 Offline
  7.3 Market Attractiveness Analysis By Sales Channel
Chapter 8 Global Power Extension Cord Market Analysis and Forecast by Region
  8.1 Introduction
   8.1.1 Key Market Trends & Growth Opportunities by Region
   8.1.2 Basis Point Share (BPS) Analysis by Region
   8.1.3 Absolute $ Opportunity Assessment by Region
  8.2 Power Extension Cord Market Size Forecast by Region
   8.2.1 North America
   8.2.2 Europe
   8.2.3 Asia Pacific
   8.2.4 Latin America
   8.2.5 Middle East & Africa (MEA)
  8.3 Market Attractiveness Analysis by Region
Chapter 9 Coronavirus Disease (COVID-19) Impact
  9.1 Introduction
  9.2 Current & Future Impact Analysis
  9.3 Economic Impact Analysis
  9.4 Government Policies
  9.5 Investment Scenario
Chapter 10 North America Power Extension Cord Analysis and Forecast
  10.1 Introduction
  10.2 North America Power Extension Cord Market Size Forecast by Country
   10.2.1 U.S.
   10.2.2 Canada
  10.3 Basis Point Share (BPS) Analysis by Country
  10.4 Absolute $ Opportunity Assessment by Country
  10.5 Market Attractiveness Analysis by Country
  10.6 North America Power Extension Cord Market Size Forecast By Gauge Type
   10.6.1 14 gauges
   10.6.2 16 gauges
   10.6.3 18 gauges
   10.6.4 Others
  10.7 Basis Point Share (BPS) Analysis By Gauge Type
  10.8 Absolute $ Opportunity Assessment By Gauge Type
  10.9 Market Attractiveness Analysis By Gauge Type
  10.10 North America Power Extension Cord Market Size Forecast By Application
   10.10.1 Household Appliances
   10.10.2 Computers and Consumer Electronics
   10.10.3 Medical Devices
   10.10.4 Industrial/Commercial
  10.11 Basis Point Share (BPS) Analysis By Application
  10.12 Absolute $ Opportunity Assessment By Application
  10.13 Market Attractiveness Analysis By Application
  10.14 North America Power Extension Cord Market Size Forecast By Sales Channel
   10.14.1 Online
   10.14.2 Offline
  10.15 Basis Point Share (BPS) Analysis By Sales Channel
  10.16 Absolute $ Opportunity Assessment By Sales Channel
  10.17 Market Attractiveness Analysis By Sales Channel
Chapter 11 Europe Power Extension Cord Analysis and Forecast
  11.1 Introduction
  11.2 Europe Power Extension Cord Market Size Forecast by Country
   11.2.1 Germany
   11.2.2 France
   11.2.3 Italy
   11.2.4 U.K.
   11.2.5 Spain
   11.2.6 Russia
   11.2.7 Rest of Europe
  11.3 Basis Point Share (BPS) Analysis by Country
  11.4 Absolute $ Opportunity Assessment by Country
  11.5 Market Attractiveness Analysis by Country
  11.6 Europe Power Extension Cord Market Size Forecast By Gauge Type
   11.6.1 14 gauges
   11.6.2 16 gauges
   11.6.3 18 gauges
   11.6.4 Others
  11.7 Basis Point Share (BPS) Analysis By Gauge Type
  11.8 Absolute $ Opportunity Assessment By Gauge Type
  11.9 Market Attractiveness Analysis By Gauge Type
  11.10 Europe Power Extension Cord Market Size Forecast By Application
   11.10.1 Household Appliances
   11.10.2 Computers and Consumer Electronics
   11.10.3 Medical Devices
   11.10.4 Industrial/Commercial
  11.11 Basis Point Share (BPS) Analysis By Application
  11.12 Absolute $ Opportunity Assessment By Application
  11.13 Market Attractiveness Analysis By Application
  11.14 Europe Power Extension Cord Market Size Forecast By Sales Channel
   11.14.1 Online
   11.14.2 Offline
  11.15 Basis Point Share (BPS) Analysis By Sales Channel
  11.16 Absolute $ Opportunity Assessment By Sales Channel
  11.17 Market Attractiveness Analysis By Sales Channel
Chapter 12 Asia Pacific Power Extension Cord Analysis and Forecast
  12.1 Introduction
  12.2 Asia Pacific Power Extension Cord Market Size Forecast by Country
   12.2.1 China
   12.2.2 Japan
   12.2.3 South Korea
   12.2.4 India
   12.2.5 Australia
   12.2.6 South East Asia (SEA)
   12.2.7 Rest of Asia Pacific (APAC)
  12.3 Basis Point Share (BPS) Analysis by Country
  12.4 Absolute $ Opportunity Assessment by Country
  12.5 Market Attractiveness Analysis by Country
  12.6 Asia Pacific Power Extension Cord Market Size Forecast By Gauge Type
   12.6.1 14 gauges
   12.6.2 16 gauges
   12.6.3 18 gauges
   12.6.4 Others
  12.7 Basis Point Share (BPS) Analysis By Gauge Type
  12.8 Absolute $ Opportunity Assessment By Gauge Type
  12.9 Market Attractiveness Analysis By Gauge Type
  12.10 Asia Pacific Power Extension Cord Market Size Forecast By Application
   12.10.1 Household Appliances
   12.10.2 Computers and Consumer Electronics
   12.10.3 Medical Devices
   12.10.4 Industrial/Commercial
  12.11 Basis Point Share (BPS) Analysis By Application
  12.12 Absolute $ Opportunity Assessment By Application
  12.13 Market Attractiveness Analysis By Application
  12.14 Asia Pacific Power Extension Cord Market Size Forecast By Sales Channel
   12.14.1 Online
   12.14.2 Offline
  12.15 Basis Point Share (BPS) Analysis By Sales Channel
  12.16 Absolute $ Opportunity Assessment By Sales Channel
  12.17 Market Attractiveness Analysis By Sales Channel
Chapter 13 Latin America Power Extension Cord Analysis and Forecast
  13.1 Introduction
  13.2 Latin America Power Extension Cord Market Size Forecast by Country
   13.2.1 Brazil
   13.2.2 Mexico
   13.2.3 Rest of Latin America (LATAM)
  13.3 Basis Point Share (BPS) Analysis by Country
  13.4 Absolute $ Opportunity Assessment by Country
  13.5 Market Attractiveness Analysis by Country
  13.6 Latin America Power Extension Cord Market Size Forecast By Gauge Type
   13.6.1 14 gauges
   13.6.2 16 gauges
   13.6.3 18 gauges
   13.6.4 Others
  13.7 Basis Point Share (BPS) Analysis By Gauge Type
  13.8 Absolute $ Opportunity Assessment By Gauge Type
  13.9 Market Attractiveness Analysis By Gauge Type
  13.10 Latin America Power Extension Cord Market Size Forecast By Application
   13.10.1 Household Appliances
   13.10.2 Computers and Consumer Electronics
   13.10.3 Medical Devices
   13.10.4 Industrial/Commercial
  13.11 Basis Point Share (BPS) Analysis By Application
  13.12 Absolute $ Opportunity Assessment By Application
  13.13 Market Attractiveness Analysis By Application
  13.14 Latin America Power Extension Cord Market Size Forecast By Sales Channel
   13.14.1 Online
   13.14.2 Offline
  13.15 Basis Point Share (BPS) Analysis By Sales Channel
  13.16 Absolute $ Opportunity Assessment By Sales Channel
  13.17 Market Attractiveness Analysis By Sales Channel
Chapter 14 Middle East & Africa (MEA) Power Extension Cord Analysis and Forecast
  14.1 Introduction
  14.2 Middle East & Africa (MEA) Power Extension Cord Market Size Forecast by Country
   14.2.1 Saudi Arabia
   14.2.2 South Africa
   14.2.3 UAE
   14.2.4 Rest of Middle East & Africa (MEA)
  14.3 Basis Point Share (BPS) Analysis by Country
  14.4 Absolute $ Opportunity Assessment by Country
  14.5 Market Attractiveness Analysis by Country
  14.6 Middle East & Africa (MEA) Power Extension Cord Market Size Forecast By Gauge Type
   14.6.1 14 gauges
   14.6.2 16 gauges
   14.6.3 18 gauges
   14.6.4 Others
  14.7 Basis Point Share (BPS) Analysis By Gauge Type
  14.8 Absolute $ Opportunity Assessment By Gauge Type
  14.9 Market Attractiveness Analysis By Gauge Type
  14.10 Middle East & Africa (MEA) Power Extension Cord Market Size Forecast By Application
   14.10.1 Household Appliances
   14.10.2 Computers and Consumer Electronics
   14.10.3 Medical Devices
   14.10.4 Industrial/Commercial
  14.11 Basis Point Share (BPS) Analysis By Application
  14.12 Absolute $ Opportunity Assessment By Application
  14.13 Market Attractiveness Analysis By Application
  14.14 Middle East & Africa (MEA) Power Extension Cord Market Size Forecast By Sales Channel
   14.14.1 Online
   14.14.2 Offline
  14.15 Basis Point Share (BPS) Analysis By Sales Channel
  14.16 Absolute $ Opportunity Assessment By Sales Channel
  14.17 Market Attractiveness Analysis By Sales Channel
Chapter 15 Competition Landscape
  15.1 Power Extension Cord Market: Competitive Dashboard
  15.2 Global Power Extension Cord Market: Market Share Analysis, 2021
  15.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
   15.3.1 Volex plc
   15.3.2 Southwire Company, LLC
   15.3.3 Longwell
   15.3.4 YFC-BONEAGLE ELECTRIC CO., LTD
   15.3.5 Gehr Industry Inc
   15.3.6 Yung Li Co., Ltd.
   15.3.7 Kord King
   15.3.8 Havells
   15.3.9 Ningbo
   15.3.10 Biaoda Electric Appliance Co., Ltd

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FAQ Section

Some frequently asked questions about this report!

The global power extension cord market size was USD 4.06 Billion in 2022 and is likely to reach USD 6.64 Billion in 2031, expanding at a CAGR of 6.5% during the forecast period, 2023-2031.

Based on Gauge type, the 14 gauge type segment constituted a key share of the power extension cord market in 2022.

Increasing usage of power extension cords in consumer electronics and home appliances can drive the global market.

North America is likely to dominate the power extension cord market during the forecast period

Key players competing in the global market are Volex plc, Southwire Company, LLC, Longwell, YFC-BONEAGLE ELECTRIC CO., LTD, Gehr Industry Inc, Yung Li Co., Ltd., Kord King, Havells, Ningbo, and Biaoda Electric Appliance Co., Ltd