Portion Packs Market Size, Share, and Industry Report [2030]

Report Description

The global portion packs market size was valued at around USD 3.7 billion in 2021 and is expected to reach USD 7.1 billion by 2030, expanding at a CAGR of around 6.5% during the forecast period, 2022 to 2030. The growth of the global market is attributed to the surging awareness regarding food wastage and increasing demand for recyclable portion packs.

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Portion packs refer to containers or packages containing small portions or measured portions of products, which are usually required for one person. From packs containing a single strip of chewing gum to tea bags, blister strips containing tablets, and packages containing cutlery given on passenger flights are some examples of portion packs. The origin of portion packaging can be traced back to 1898 when August Oetker developed the recipe for baking powder and packaged it in small quantities. These packs of small portions were marked for individuals baking cakes at their houses than professional bakers baking on a large scale. Dry yeast, vanilla sugar, and others were marketed in small and individual portions as well. Liebig's Extract of Meat Company started manufacturing and packaging bouillon cubes in individual portions around 1880. In 1908, tea bags were invented by Thomas Sullivan. Various types of teas were packaged n single portioned bags that can be used to make a single cup of tea. Later on, condiments such as sweeteners, sugar cubes, butter, jam, honey, ketchup, and others were packaged in portion packs. Around 1989, Somat, a dishwashing machine detergent company, came up with single portioned compressed tablets. In recent years, single-serve coffee pods or capsules work as an example of portion packs. Portion packs are gaining more popularity in recent times than before, as an increasing number of consumers prefer to buy products in portion packs for convenience.

Portion packs come in various packaging types such as cups, jars, tubes, pouches, sachets, and others. These packs are small in size, as they contain single portions or small quantities. The size makes these packs easy to handle and transport. Pouches and sachets are the most used types of portion packs across the globe. Usually, condiments such as ketchup, mustard, jam, butter, and others are packed in pouches and sachets. These portion packs are made in various materials. One example of such pouches and sachets is packing condiments in aluminum foil for leftovers. Pouches and sachets are made in plastic as well, which gives durability to these portion packs. Most packs are either sealed entirely or have zip locks or press locks to make it easy to reseal the pouches. These individual portion pouches and sachets are appropriate for containing gels, liquids, and any squeezable semi-liquid food products. Sachets and pouches are flexible, which aids them in retaining any shape of food products. These factors make pouches and sachets versatile portion packs, as they are convenient, easy to store, and easily portable.

Another example of the popular type of portion pack is lidded cups. These are individual serving cups, which are tightly sealed at the lid. Such types of packs are used to contain thick liquids, gels, and solid food products in either whole or powdered format. These portion packs are used to contain instant noodles, soup mixes, pudding, peanut butter, and others. These containers can be used to cook food products such as by adding hot water to dried pasta and noodles in the cups to cook them. Lidded cups come with film or aluminum foil lids, which sometimes can be resealed to keep the food products fresh. Lidded cups are the preferred choice of consumers who prefer their food on the go. Portion packs in the shape of sticks are another example of a preferred type of single portion packs, which are usually used for dietary supplements and powdered energy drinks. These packs hold measured and required amounts of powder and supplements, which can be directly poured into the required amount of water to consume them. Stick packs aid consumers control dosages by ensuring that consumers only take the recommended quantity of supplements.

There are several benefits associated with portion packs. In recent times, portion packs have evolved as a healthy way of self-regulation. Consumers can keep tabs on the amount of food, beverages, or even medicine that they consume. Portion packs aid them in avoiding overeating. Portion packs are not only used for desserts, snacks, and others, but also fruits, vegetables, and other fresh produces. These portioned fruits and vegetable packs facilitate consumers to take them on the go and consume the daily required quantity of fruits and vegetables for good health. Portion packs are used to offer beauty and personal care products in small quantities to consumers, which aids consumers to avoid more quantity of products than the requirement. Medicine tablets, vitamins, and others packed in portioned packs aid patients to avoid taking more medicine than required. These portioned containers facilitate consumers to follow food sustainability and other responsible food practices across the globe. Portion packs help consumers avoid food wastage by offering food products in such quantities that are consumed in a single sitting. Portion packs are tightly sealed, which makes food products stay fresh for a long time. Constant technological advancements and innovative packaging solutions in the packaging industry facilitate portion packs to become more user-friendly and convenient.

COVID-19 Impact

The global portion packs market was impacted negatively, due to the COVID-19 pandemic situation. The lockdown, social distancing, travel bans, and other restrictions during the pandemic resulted in the shutting down of several industries such as the food industry, the beverage industry, the packaging industry, and others. This disrupted the supply chain across the globe. The relaxation in the pandemic restrictions has a positive impact on the global market. Government initiatives to open up the borders of countries to increase import and export activities, which boosts the global portion packs market. The demand for packaged food, beverages, and other products is increasing progressively, as consumers are becoming aware of eco-friendly and recyclable packaging solutions.

Market Dynamics

The research report presents a complete market overview by providing detailed information about the current market trends, existing drivers, growth opportunities and potentials, and emerging challenges. The global portion packs market report has up-to-date insights about market dynamics and market scenarios that can shape the overall market performance and output during the forecast period, 2022 to 2030.

Major Trends:

Recyclable portion pack is a current trend in the market

Portion packs are produced using several materials such as glass, metal, plastic, paper, and others. Usually, plastic is the preferred choice for portion packs, as it is durable, inexpensive, easy to mold, easy to carry, and leakproof. In recent years, consumers are becoming highly aware of the negative impact of plastic on the environment. The portion packs manufacturers are coming up with innovative recyclable plastic portion packs to lessen the plastic waste that hampers the environment. Consumers are increasingly aware of the recyclable portion packs. They are using these recyclable packs to support the environment. These factors make recyclable portion packs one of the key trends in the market.

Key Drivers:

Increasing concern regarding food wastage propels the market growth

In hotels, cafes, and restaurants, various types of dishes and beverages are packed in different kinds of containers for takeaways. Frozen foods or ready-to-eat meals usually are available in different packets in supermarkets, hypermarkets, and other stores. Usually, these containers are large in the size for the food they contain. These containers are sometimes filled with food in more quantity than required. In such cases, food goes to waste if it is more than the required amount. Portion packs facilitate manufacturers and consumers to pack the required amount of food or beverages to avoid any food wastage. This factor boosts the global portion packs market in the coming years.

Rapid growth in several industries boosts the market growth

Several industries such as beauty & personal care, food & beverages, medical, and others have witnessed rapid growth in recent years. Beauty and personal care companies are increasingly offering products in small quantities to consumers for product trials. Several medicine companies offer medicines, vitamins, and others in small quantities to help patients or the old population to consume them easily. These factors propel the portion packs market in the coming years.

Benefits associated with portion packs fuel the market growth

Portion packs come in various materials, shapes, and sizes. These portion packs are durable, leakproof, and easy to handle. These packs can be easily transported, due to their small size. These portion packs contain small quantities, which facilitate the reduction in food wastage. These packs are used in pasteurization, sterilization, and filling food with hot temperatures. Recyclable and biodegradable portion packs are environmentally friendly. These benefits associated with portion packs fuel the market growth in the coming years.

Existing Challenges:

Lack of advanced machinery restrains the market growth

Machines used for packing are equipped to pack large quantities of products. The machines have technical limitations when it comes to packing small quantities in small containers. The machines are not equipped for that. Lack of advanced and innovative machinery to pack small quantities across the globe is anticipated to hamper market growth in the coming years.

Emerging Opportunities:

Expansion of the food & beverage industry offer growth opportunities

The food & beverage industry is expected to witness rapid growth in the coming years. Increasing demand for new and innovative food and beverage products with attractive packaging is driving the industry. Consumers prefer to taste new products in small quantities first before buying them in large quantities. Growing demand for food products in small quantities offers growth opportunities to the portion packs market players across the globe.

Scope of the Report

The report on the global portion packs market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Market Segment Insights

Recyclable segment expands rapidly

In terms of types, the global portion packs market is bifurcated into recyclable and non-recyclable. The recyclable portion packs segment is expected to hold a key market share during the forecast period, due to increasing awareness regarding eco-friendly products across the globe. The rising number of one-time-use packaging materials creates a huge amount of waste that takes a long period to sort or degrade. Increasing preferences of consumers for recyclable portion packs to reduce waste and to be more environmentally friendly. This is the key factor that facilitates the recyclable portion packs segment growth.

The non-recyclable segment is anticipated to show steady progress during the forecast period, as non-recyclable packaging solutions are still used in several portion packs. Non-recyclable materials such as plastic are used in several packaging solutions, as it is inexpensive, durable, and lightweight. Several portion packs manufacturers are coming up with recyclable packaging materials such as polyethylene terephthalate that restrain the growth of the non-recyclable portion packs segment.

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Plastic segment to witness growth

Based on materials, the global portion packs market is divided into paper, plastic, metal, wood, foam, glass, and others. The plastic segment is estimated to drive the global market during the forecast period, as plastic is the most commonly used material for several types of packaging such as portion packs.

Pouches & sachets segment holds a key market share

On the basis of products, the global portion packs market is segregated into cups, jars, bowls, clamshells, pouches & sachets, and others. The pouches & sachets segment in the portion packs market is projected to hold around 25% of the total market share in the coming years, owing to increasing demand for pouches and sachets among consumers. Pouches and sachets can hold small quantities of products and they are easy to carry around. These types of portion packs are more inexpensive and flexible than the other types of portion packs. These are the key factors, which aid in the expansion of the pouches and sachets segment.

Food & beverage segment register a significant growth

In terms of applications, the global portion packs market is divided into personal care, food & beverage, medical, industrial, and others. The food & beverage segment is estimated to hold a significant share of the market revenue during the forecast period, as increasing usage of portion packs facilitates a reduction in food wastage. Several hotels, restaurants, and cafes prefer to pack condiments using portion packs, especially for takeaways. This facilitates them to avoid giving out extra food portions than required. Several ready-to-eat meal companies pack their food products in portion packs according to the serving sizes. It facilitates these companies to offer new food products in less quantity. These factors drive the food & beverage segment.

The personal care segment is anticipated to register growth during the forecast period, due to increasing demand for personal care products across the globe. Portion packs are used to offer smaller quantities of personal care products to consumers. Several personal care manufacturers and online retailers offer sample packs to consumers with their purchase of full-size purchases. These samples are usually in smaller quantities than the full-size products. Portion packs can hold these sample products, which makes them easy to carry and avoid any spill-over. An increasing number of personal care products manufacturers giving out samples of personal care products, which aids in the expansion of the personal care segment.

The medical segment is expected to expand in the coming years, as portion packs are used for several applications in the healthcare industry. Portion packs are used to deliver medicines, supplements, and vitamins as per the required quantity easily. These packs facilitate leakage-free transportation of medicines. These factors are estimated to boost the medical segment during the forecast period.

North America to dominate the market

Based on regions, the global portion packs market is segmented into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The portion packs market in North America is expected to register a high CAGR during the forecast period, owing to the presence of several key companies in the region. Rapid growth in the food and beverage industry in North America boosts the portion packs market. The demand for care products, vitamins, medicines, beauty products, and others is surging rapidly in countries such as the US, Canada, and Mexico. The demand for pre-measured and packaged food products is rising, as consumers prefer to spend less time in the kitchen cooking meals in North America. A growing number of consumers are preferring to use reusable potion packs to carry their food than the non-reusable ones to be environmentally sustainable. These factors aid in the expansion of the portion packs market in North America.

The portion packs market in Asia Pacific is anticipated to register significant growth, due to rising disposable income among consumers in countries such as India, China, Thailand, South Korea, Indonesia, and others. Growing consumption of dairy and dairy products, a rising geriatric population that requires frequent medication, and increasing demand for beauty, personal care products, and packaged foods in countries such as China, India, South Korea, and others are projected to fuel the market growth in Asia Pacific.