Player Tracking System Market

The global Player Tracking System market was valued at USD 5.33 billion in 2022 and is expected projected to reach USD 34.27 billion by 2031, expanding at a CAGR of 26.2% during the forecast period, 2023–2031. The growth of the market is attributed to the constant focus on tracking the players and monitoring their physical metrics in real-time.

Player tracking system provides real-time player performance metrics, positional data, and video footage of each player. The collected data helps in making decision to increase the performance of players along with the entire team. The coaches and support staff utilizes this data for planning strategies during the game. Also, it helps them for suggesting suitable positions od players and making substitutions if required.

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The coaches and support staff have understood that real-time on-field data is very helpful for player’s performance enhancement. Thus, many teams are largely adopting various types of systems which provides real-time on-field data. Evaluation of performance of the team, tracking the performance of individual players, and optimizing the training curriculum at the team level are major objectives behind the adoption of the player tracking system.

Player tracking system is not considered a luxury rather, it is a system that is needed for the growth of emphasis on analyzing the players’ metrics. Various major sporting leagues are adopting a player tracking system in different forms. For instance, the stand up peddle board has a wireless control system to control the speed and fast shut-off from a remote distance.  The usage of GPS trackers along with semi-automated cameras in training sessions and matches is a common strategy.

Currently, team owners developed a belief that weaking in the adoption of latest advanced technology results into team failure behind the competitors. Hence, they are appointing tech-savvy coaches who easily employ the latest advanced technology in several sports, such as, tennis, basketball, rugby, soccer, and cricket. Manchester United, the Indian Cricket Team, Brose Bamberg, Minnesota Vikings, Barcelona, the England Cricket Team, and Arsenal are some teams who adopted the player tracking system. This system helps in selection and other decision-making processes of clubs and teams.

Market Trends, Drivers, Restraints, and Opportunities

• Increasing popularity of televised sporting events and changing fan preferences are anticipated to fuel the market growth over the forecast period.
• Constantly rising penetration of internet, cloud technology, and smart devices penetration in different sports organizations is projected to boost the growth of the plyer tracking system market.
• Rising demand of real time data for the improvement and enhancement of the performance of players is estimated to spur the market expansion.
• High adoption rate of wearable player tracking system and availability of cost-effective and high-end computing solutions are expected to fuel the market growth in the coming years.
• Increasing disposable income, growing demand for predictive insights into fan preferences, and rising disposable incomes are projected to drive the market growth during the forecast period.
• Lack of awareness about technology among coaches and a smaller number of professionals with appropriate analytical skills are major factor responsible for hampering the growth of the market in the coming years.
• Low optical luminous and game speed is projected to impede the market expansion over the forecast period.

Scope of Player Tracking System Market Report

The report on the global player tracking system market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Player Tracking System Market Segment Insights

Solution segment is projected to hold a major market share

In terms of offerings, the player tracking system market is bifurcated into solution and services. The solution segment is expected to account for a key share of the market during the forecast period. GPS, real-time location systems, optical tracking, and Bluetooth are included in solution segment. Usage of these solution is emerging for monitoring individual players and their performance due to formulation of various strategies in different sports.

On the other hand, the services segment is anticipated to expand at a rapid pace during the forecast period. The plyer tracking system provides various benefits such as tracking of running speed, distance covered, and pulse rate. It also helps the coaches and support staff for annulling the causes that frequently lead to injuries. In real-time, tracking players helps the coaches and support staff in making formulating suitable strategies to ensure that players stay fit in training also in tournaments.

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Optical segment is expected to expand at a rapid pace

On the basis of technology, the market is divided into optical and wearables. The wearables segment is expected to hold a key share of the market in the coming years. The wearables segment is further subdivided into satellite and others. This technology includes a tracking device and chest vest. In wearables, there are four types of sensors, namely an accelerometer, a magnetometer, a gyro, and a GPS module. Each sensor has its specific role to play and an exclusive way to perform.

However, the optical segment is anticipated to expand at a rapid pace during the forecast period. This system uses several cameras and supportive software to track the player and mark the coordinated. This system is largely used in team sports where simultaneous tracking of multiple players is required. The optical systems are installed in stadium as well as in training fields for monitoring distance, stamina, acceleration, and speed of each player by using processing software and HD cameras.

Using this system, videos of match can be produced as this is helpful during post-match discussions. There are some teams who are adopted optical player tracking system, they are Qatar Stars League (QSL) and Bristol City Football Club.

Team sports segment is anticipated to expand at a rapid CAGR

Based on end-users, the player tracking system market is divided into individual and team sports. The team sports segment is anticipated to expand at a rapid CAGR. The team sports segment is further subdivided into football, basketball, rugby, and others. The football segment holds the major market share among all other team games.

In 2015, use of electronic tracking system is approved by the International Football Association Board. In March 2018, during the live match FIFA allowed respective teams’ analysts for sharing the performance of players’ data with the coaches. These types of developments boost the usage of player tracking system in association football.

However, the individual segment is expected to account for a key share of the market during the forecast period due to increasing use of wearable player tracking system in individual games. The individual segment is further subdivided into tennis, golf, and others. Wearable player tracking system consists of GPS trackers and vests with high-resolution units which are worn by individual athletes.

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North America is expected to dominate the market

On the basis of regions, the player tracking system market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa.

The market of North America is anticipated to expand at an impressive CAGR during the forecast period. The regional market growth can be attributed to early adoption of player tracking systems and presence of several number of leagues. The National Football League (NFL), National Hockey League (NHL), National Basketball Association (NBA), and Major League Baseball (MLB) are top four leagues which are generating huge revenue in the U.S.

However, the market of Asia Pacific is expected to exhibit a rapid growth rate in the coming years owing to increasing adoption of smart devices and rising development of latest technologies in sport sector. The government of China in investing huge amount on strengthening the national football team also adopting appropriate player tracking system.

Segments

The global player tracking system market has been segmented on the basis of

Offerings

• Solution
• Services

Technology

• Optical
• Wearables
  • Satellite
  • Others (Bluetooth, LPS, and RFID)

End-users

• Individual
  • Tennis
  • Golf
  • Others
• Team Sports
  • Football
  • Basketball
  • Rugby
  • Others

Regions

• Asia Pacific
• North America
• Latin America
• Europe
• Middle East & Africa

Key Players

• Catapult Sports
• ChyronHego Corporation
• Stats LLC
• STATSports Group
• SPT Group Pty Ltd.
• Zebra Technologies Corporation
• Polar Electro Oy
• Sonda Sports
• Xampion
• Kinexon GmbH

Competitive Landscape

Key players competing in the player tracking system market include Catapult Sports; ChyronHego Corporation; Stats LLC; STATSports Group; SPT Group Pty Ltd; Zebra Technologies Corporation; Polar Electro Oy; Sonda Sports; Xampion; and Kinexon GmbH.

Major market plyers are adopting several market strategies such as mergers, acquisitions, partnerships, collaborations, capacity expansion, and product launches to enhance their market shares. For instance, ChyronHego launched player tracking system in January 2019. This system includes click effects PRIME graphics authoring system and TRACAB optical tracking system for tracing players’ movements graphically.