Pilates and Yoga Studios Market Trends, Industry & Size 2030

Report Description

The global pilates and yoga studios market was estimated at USD 117.22 billion in 2020 and is expected to grow at a CAGR of 11.5% during the forecast period, between 2021 and 2028. Pilates refers to a non-conventional form of exercise that helps injured athletes and dancers to maintain their fitness while enabling them to practice both aerobic and non-aerobic form of exercise. Various exercises associated with pilates have a series of characterized posture, breathable pattern, placement, and rhythm. Yoga is an ancient Indian form of exercise that increases the fitness levels and ensures overall efficiency of the body’s operations including the normalization of blood pressure in the body. Pilates and yoga studios engage in the practice of fitness in these forms and provide services by holding pilates and yoga classes to teach the customers how to maintain a good health and fitness level efficiently.

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Market Trends, Drivers, Restraints, and Opportunities

• Increasing awareness regarding the health benefits of pilates and yoga such as improved concentration, prevention of musculoskeletal injuries, and increased lung capacity and circulation through deep breathing are primarily driving the market.
• Growing awareness about fitness and rapid establishments of fitness centers such as yoga and Pilate’s studios present key factors accelerating market expansion.
• Availability of yoga and pilates instructors and trainers along with the high possibility of yoga as a significant career option for many, which further accelerates growth of the market.
• Increasing prevalence of diseases due to the unhealthy and busy lifestyle of people and practicing pilates and yoga helps to ensure good health among the learners and practitioners. This presents a major driver of the market.
• Presence of alternative solutions such as gyms, therapy classes, and others are major challenges that can hamper market growth.
• Various marketing strategies and government initiatives to support yoga and pilates practices worldwide is projected to offer lucrative opportunities for market expansion.

Scope of the Report

The report on the global pilates and yoga studios market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.

Global Pilates and Yoga Studios Market Segment Insights

Yoga classes segment to grow at a significant CAGR during the forecast period

Based on types, the pilates and yoga studios market is segmented into yoga classes, Pilates classes, merchandise sales, and pilates & yoga accreditation. The yoga classes segment is expected to expand at a robust CAGR during the forecast period owing to the increasing demand for yoga classes to be held globally. The benefits offered by yoga such as improved blood circulation, better body functions, ease of muscle tension, reduced stress, as well as increasing feelings of calm and well-being is the primary driver of this segment. Additionally, rise in disposable income among consumers aided with government initiatives to encourage people to engage in daily practise of yoga has accelerated the growth of yoga classes held in different localities. Yoga asanas or postures such as lying postures, sitting postures, and other asanas have helped various people in treating their injuries painlessly and through a long-term solution.

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Large-scale segment to witness substantial market expansion

On the basis of applications, the market is classified as small scale, medium scale, and large scale. The medium scale segment is projected to expand at a substantial CAGR during the forecast period. The COVID-19 pandemic sparked various health concerns among people and more people became engaged in yoga and pilate practises to maintain a healthy body and improve the bodily functions. Various medium scale establishments were launched in the market and yoga studios that operated regionally or locally were opened to facilitate easy access to the consumers. However, the large-scale yoga and pilates studios have registered significant revenue for the market due to the rise in disposable income among consumers as well as the integration of bigger and better foundations for yoga and pilates practises.

Asia Pacific to dominate the market

In terms of regions, the global pilates and yoga studios market is categorized as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific is projected to witness substantial growth in the coming years owing to the rise in population and urbanization in developing countries such as India, China, and Japan. The presence of key players in the region and the increasing investments by these key players in marketing strategies are driving the regional market. The market of North America, on the other hand, is projected to expand at a robust rate owing to the adoption of yoga and pilate practices by the consumers in the region, aided with the government initiatives to support the yoga and pilate practices.

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