Packaging Tapes Market Size, Industry Share & Trends | 2031

Report Description

The global packaging tapes market size was valued at USD 76 Billion in 2022 and is likely to reach USD 115.2 Billion by 2031, expanding at a CAGR of 4.9% during the forecast period, 2023–2031. Increasing demand for secure and protective packaging solutions during shipment is anticipated to boost the market.

Packaging industry is developing at a rapid rate due to the rising demand for secondary packages from the brand owners. Major players in the market support the packaging industry by launching a variety of tapes. This new type of tape comes with additional properties, which are expected to boost the market. For instance,

• In March 2023, Avery Dennison Performance Tapes focused on manufacturing and developing high-quality pressure-sensitive tapes. It launched four innovative tapes in its present product Core Series Portfolio. These tapes are named FL 0833 PCK, FBD 8393 12 PT, FBD 8393, and FT 8299. These types of tape are anticipated to feature adhesive technologies to enable rapid and simplified quoting.

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Introduction of new products is projected to reflect continuous improvement in the market and environmental sustainability. The growing consumer awareness regarding environment-friendly and cost-effective packaging is expected to support market growth in the coming years. Moreover, the increasing trend of online shopping is resulting in the higher utilization of strong and reliable packaging tapes to assure the safety of parcels.

With increasing disposable income, there is the rise of consumerism culture, which is propelling demand for various products, which, consequently drives the packaging tapes market. For instance,   

• In February 2023, an article published by Forbes, reported that of the total global retail purchases, online retail purchases are expected to reach 20.8% in 2023 and 24% in 2026. This growth is supported by a rising consumer shift toward online purchasing and an increasing number of businesses establishing their online stores on e-commerce platforms.

The research report finds that the COVID-19 pandemic moderately impacted the packaging tapes market. Movement restrictions, emergency lockdowns, and bans on transportation ceased the operation of various industries including manufacturing, which significantly reduced the demand for packaging tapes.

The pandemic disrupted the global supply chains of raw materials on a large scale, which slowed down the production and distribution of packaging tapes. On the other hand, the pandemic increased consumer preference toward online shopping, which boosted the packaging tapes market to a certain limit.

Packaging Tapes Market Dynamics

Key Trends

Increasing acceptance of sustainable and eco-friendly packaging solutions is a key trend in the market. Consumers are shifting towards sustainable packaging solutions, due to the increasing environmental awareness and concerns. Thus, manufacturers are highly using eco-friendly materials such as water-based adhesives and paper to make biodegradable packaging tapes that can be easily separated during the recycling process. For instance,

• In November 2022, Essentra plc, a global tape solutions provider, announced the launch of its eco-friendly paper-based Rippatape Halo, offering recyclable packaging options for e-commerce brands and converters to meet environmental goals.

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Major Drivers

Rapid expansion of the e-commerce industry across the globe, due to the shift in consumer behavior towards online shopping is expected to drive the market. A faster buying process, flexibility, and no-reach limitations encouraged consumers to shop from e-commerce websites or platforms. This in turn increases the number of shipment activities, which significantly boosts the demand for secure packaging solutions. For instance,

• In July 2022, H.B. Fuller Company, an adhesives manufacturing company entered into a partnership with Enimac, a prominent tape application equipment manufacturer to drive the e-commerce packaging industry. Market experts from both companies are likely to combine knowledge and expertise with advanced knowledge of pressure-sensitive adhesive tapes to boost the market.                  

Increasing international trade and logistics activities is likely to boost the demand for packaging tapes in both developed and emerging countries. Globalization has led to a surge in international trade with goods being transported on a large scale. This has created a need for strong packaging materials including reinforced packaging tape to ensure that products are securely sealed and protected throughout the journey.

Existing Restraints

Lack of availability of raw materials is expected to hinder the market. Packaging tapes are made of materials such as polypropylene or polyester that have volatile costs. However, less availability of raw materials significantly increases the price, which directly increases the production costs.

Emerging Opportunities

Advancements in sustainable packaging solutions and the rising customization in packaging are likely to create favorable opportunities for the players competing in the market. Market players are focusing on developing smart packaging tapes that are made from recyclable or biodegradable materials.

Manufacturers are offering customized packaging solutions such as printed logos and brand names in the form of adhesive tapes. This allows businesses to enhance their brand visibility by creating a unique packaging experience.

Scope of Packaging Tapes Market Report

The market report includes an assessment of the market trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Packaging Tapes Market Segment Insights

Material Type Segment Analysis

Based on material type, the packaging tapes market is divided into plastic, paper, and others. The plastic segment is expected to hold a major market share during the forecast period. Packaging tape is made from a durable and tear-resistant material such as polypropylene (PP) or polyethylene (PE). This material offers strong tensile strength, which allows tapes to withstand high pressures and stresses. For instance,

• In September 2022, tesa Tapes (India) Private Limited introduced a packaging tape with backing material using recycled post-consumer PET. The new tesa 60412 is created using a water-based acrylic adhesive system and 70% recycled (PCR).

The plastic tape has the ability to adhere to various substrates, owing to its flexibility. Therefore, it is widely used for sealing cardboard boxes, plastic containers, and even irregularly shaped items. Plastic tapes are highly durable, as they possess water-resistance and heat-resistance properties.

Paper segment is projected to grow at a rapid pace in the coming years, due to rising awareness regarding environment-friendly products. Paper tapes are commonly used in the healthcare industry. Various types of tapes are available in the market as these tapes are used for different techniques of covering wounds. Paper tapes are manufactured using latex-free material; thus, these tapes are hypoallergenic and gentle for the skin. These are the key factors which is likely to boost the segment in the market. 

Tape Type Analysis

In terms of tape type, the market is fragmented into pressure-sensitive, duct, masking, filament, and others. The duct segment is anticipated to expand at a high CAGR during the projected period, owing to its durability and resilience against temperature fluctuations, and harsh environmental conditions. It provides reliable adhesion to a wide range of surfaces, including cardboard, plastic, and metal.

High adhesive strength of duct tape ensures the secure sealing of packages, which minimizes the risk of tampering or damage during transportation and storage. Duct packaging tapes are user-friendly and easy to apply. These major factors propel the segment and support to the market growth. For instance,

• In July 2023, FLEX SEAL PRODUCTS, a global adhesive bonding product supplier, launched Flex Super Wide Duct Tape. This new duct tape is designed with thick and strong adhesive to offer powerful bonding on all types of surfaces. Moreover, Flex Super Wide Duct Tape is 300% wider than typical duct tape available in the market and has super strong reinforced backing which can be pull apart by hands.

Masking segment is expected to hold considerable market share, due to the rising masking tape usage in the construction and building industry. Masking tape manufacturers are providing environment friendly practices, as this tape is manufactured from renewable materials. This tape is popularly known as eco-tapes. 

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Adhesive Type Analysis

On the basis of adhesive type, the packaging tapes market is segregated into acrylic, hot-melt, rubber-based, and others. Rubber-based segment is estimated to hold a key market share in the coming years, due to the ability to bond any textured surface. Rubber possesses strong tensile strength and is durable compared to others, which makes it suitable for applications where durability is important. It does not create much resistance when applied to surfaces, due to its low coefficient of friction.

Acrylic segment is projected to account substantial market share, owing to the rising demand from several industries. It has major applications in the medical and automotive industries, as this type of adhesive offers different properties including waterproofing. Furthermore, these tapes are known for their various packaging applications, as they are easily available and cost-effective.

Application Analysis

Based on application, the market is categorized into food & beverages, electrical & electronics, healthcare, shipping & logistics, consumer goods, and others. The shipping & logistics segment is expected to register a significant growth rate during the forecast period, due to the rising usage of packaging tapes to securely seal packages to ensure the safe delivery of goods. Shipping tapes are designed to offer strong adhesive properties such as excellent tear resistance, and compatibility with various packaging materials. Logistics involves the movement of goods on a massive scale including transportation, warehousing, and distribution.

The consumer goods segment is anticipated to account for a considerable market share during the forecast period, owing to the rising e-commerce industry. Increasing consumption of packaged food upsurges, the demand for advanced food packaging. Thus, this is likely to project the market in the coming years.

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Regional Analysis

In terms of region, the global packaging tapes market is segmented into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is anticipated to dominate the market in the coming years, due to the rapid expansion of manufacturing industries and increasing e-commerce sector in developing countries. Packaging tapes are essential for sealing and securing packages that cater to the packaging requirements of a vast consumer base. High consumption of packaging and the rising transportation activities are likely to propel the market in the region. For instance,

• According to the report published in 2023, e-commerce in Asia is expected to expand at a significant growth rate in the coming years. The number of users for these e-commerce platforms is expected to reach 3.38 billion by 2027, marking the fourth consecutive year of growth.
  
  The market in North America is expected to expand at a rapid pace during the forecast period, due to rising internet penetration and a robust economy. Furthermore, minimum IT administration complexity, lower capital expenditure (CapEx), and improved security and agility are major factors propelling the market in the region.

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