Outdoor Heated Furniture Market Growth, Size | Forecast 2031

Report Description

Outdoor Heated Furniture Market Outlook

The global outdoor heated furniture market size was valued at USD 55.3 million in 2022 and is projected to reach USD 95.1 million by 2031, expanding at a CAGR of 6.3 % during the forecast period.

Outdoor heating furniture refers to a type of furniture that is specifically designed for outdoor use and is equipped with heating elements to provide warmth in cold weather. It is generally made of weather-resistant materials, including aluminum, steel, concrete, plastics, and others that are rust-proof and are used in patios, gardens, or any outdoor space.

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Outdoor heating furniture include items such as patio heaters, fire pits, and outdoor fireplaces. These items are permanently mounted on eaves and patio roofs or are portable and self-supporting. They operate on propane, electricity, natural gas, or bottled butane. Outdoor heating furniture is used to enable people to sit outside at night or in cold weather. It is also used to extend outdoor living and create a cozy & comfortable atmosphere.

Common types of outdoor heated furniture include heated outdoor seating, tables, and lounges that are designed to enhance the overall outdoor experience by maintaining a comfortable temperature for users.

Macro-economic Factors

Rising Disposable Income

Rising disposable income of the global population has a positive impact on the outdoor heated furniture market. People tend to spend increasingly on lifestyle products such as outdoor furniture, including heated furniture, as they have more disposable income to spend.

The rising disposable income enhances the living standards of consumers and influences manufacturers to design furnishings according to changing customer preferences, keeping in mind the latest fashion and luxury trends. This has led to an increase in the demand for outdoor heated furniture, as consumers seek to create a cozy and comfortable atmosphere in their outdoor spaces.

Technological Advancement

One of the main benefits of technology in the production of outdoor heated furniture is its impact on the quality. Computer-aided design (CAD) software has revolutionized the way of designing and prototyping outdoor furniture.

CAD allows designers to create virtual models of furniture pieces, enabling them to visualize and refine their concepts before production begins. This technology has accelerated the design phase, leading to reduced costs and fast development cycles. Additionally, CAD software facilitates accurate measurements and intricate detailing, ensuring precision in the final product.

Outdoor Heated Furniture Market Dynamics

Driver: Rising Demand for Outdoor Living Spaces

In recent years, outdoor living has emerged as a primary focus for architects and design professionals dedicated to residential design, due to its increasing demand among homeowners. The New Home Trends Institute (NHTI) and Pro Builder conducted a survey recently, titled The Future of Home Design, and the results showed that outdoor entertaining & connection to the outdoors/nature both scored well on the top 10 list of design motivations.

According to the survey, 58% of the people surveyed stated that their connection to nature or the outdoors will have a significant impact on their design decisions in the upcoming years. Around 45% of the people surveyed indicated that outdoor entertaining is expected to also get increasing attention.

Therefore, the primary factors propelling the global outdoor heated furniture market are the growth in household consumer expenditure and the growing popularity of outdoor lounging spaces in residential and commercial sectors.

The demand for outdoor heated furniture is driven by the desire of consumers to enjoy their outdoor spaces for longer period, allowing them to enjoy their patios, decks, or gardens even during the cold months.

Driver: Increasing Demand from Hotels and Restaurants

Heated outdoor furniture is used by hotels and restaurants to create a comfortable and cozy environment for their guests, especially during the colder seasons. It is also a way for hotels to generate revenue and for restaurants to keep their customers warm & comfortable, while dining outdoors. Some examples of heated outdoor furniture for hotels are poolside furniture, garden furniture, resort furniture, hotel rooftop/terrace furniture, and furniture for hotel balconies & outdoor dining.

The rise in various outdoor events in hotels and restaurants such as outdoor dining and celebrations in the colder season is boosting the demand for outdoor heated furniture.

Restraint: High Initial Cost

The initial cost of outdoor heated furniture is high, due as the materials used to make outdoor heated furniture that are of high quality and are designed to withstand harsh weather conditions. For instance, Pylos Bench by Galanter & Jones is made of cast stone and has a powder-coated stainless-steel base, which makes it durable and weather-resistant.

Additionally, outdoor heated furniture often requires a power source to operate, which adds to the cost of the furniture. The outdoor heated furniture is often designed with intricate details and features, which also add to the cost of the furniture.

The relatively high cost associated with outdoor heated furniture deter some consumers, limiting the market growth. Affordability concerns hinder its widespread adoption, especially in price-sensitive consumer segments.

Opportunity: Increasing Number of Patents

Patents in the outdoor heated furniture market create opportunities for the market growth by fostering innovation and allowing companies to establish a competitive edge. It also provides market exclusivity, enhances brand differentiation, fosters a competitive edge in the market, and attracts consumers seeking advanced and unique features.

Dodeka is the only manufacturer of patented heated cushions for outdoor furniture.

Scope of Outdoor Heated Furniture Market Report:

The report on the global Outdoor Heated Furniture Market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Outdoor Heated Furniture Market Segmental Outlook

The global outdoor heated furniture market is segmented based on material type, product type, application, and distribution channel.

In terms of material type, the global outdoor heated furniture market is segmented into aluminum, steel, plastic, concrete, and others. The aluminum segment held a XX.X% share of the market in 2022 and is expected to hold a XX% share in 2031. Aluminum is a popular material used for outdoor heated furniture, as it is rust-proof and easy to maintain.

Aluminum outdoor heated furniture is naturally mold and rust-resistant, and it does not chip or crack. This makes aluminum a suitable choice of material for various climates, from the extra cold to the excessively humid. Aluminum is a good choice for outdoor heated furniture, as it is lightweight and is able to be easily molded into a shape.

The steel segment held a XX.X% share of the market in 2031. Steel is a popular material for outdoor heated furniture, as it is strong, durable, and weather-resistant. Steel is also a good conductor of heat, which makes it a suitable material for outdoor heated furniture. Stainless or galvanized steel is a suitable material for outdoor heated furniture, as regular steel rusts and corrodes very easily when exposed to outside elements.

The plastic segment is anticipated to expand at a XX% CAGR in the forecasted period. High-density polyethylene (HDPE) is one of the potential plastic materials for outdoor heated furniture and is used in a wide range of outdoor patio furniture, especially wicker furniture and Adirondack chairs. HDPE is a durable and weather-resistant plastic that withstands rain, sun, cold, heat, and the wear & tear of the products for many years. Additionally, most of the plastic furniture is made up of recycled plastic, and it also is recycled again, making it an eco-friendly option.

The concrete segment held XX.X % market share in 2022. Cast stone is used to make outdoor heated furniture, as it is a type of concrete that is denser and more durable than regular concrete. It is made by mixing cement, fine aggregates, water, and pigments. The mixture is then poured into a mold and allowed to cure. Once cured, the cast stone is removed from the mold and is polished or textured to create a variety of finishes.

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Based on product type, the global outdoor heated furniture market is divided into heated chairs, heated benches, heated lounge, and others. The heated chairs segment held a XX.X% share of the market in 2022 and is expected to hold a XX% share in 2031. The heated chairs segment was valued at USD XX Mn in the year 2022.

Heated chairs are a suitable choice for outdoor spaces with campfires, porches, and private docks. The comfort that a heated chair offers to its customers is advantageous to restaurants, breweries, pubs, and golf courses, turning the otherwise empty space into usable space during the cold months. Such chairs are intended for year-round usage.

The heated benches segment held an XX% share of the market in 2022 and is expected to hold an XX% share in 2031. There is an increasing demand for heated outdoor benches, as companies develop new products to improve user experiences. For example, Dragon Bench offers extremely energy-efficient and maintenance-free heated benches. These benches are equipped with dual sensing technology, which allows for effective management and maintenance of preferred settings by monitoring both internal power and temperature.

The heated lounges segment held a XX% share of the market in 2022 and is expected to hold a XX% share in 2031. According to a 2021 study conducted by the International Casual Furnishings Association, 90% of surveyed the US-based consumers considered their outdoor living space more essential in the wake of the COVID-19 pandemic. Out of those surveyed, 58% planned to purchase at least one new outdoor furniture piece. Consequently, there is an increasing demand for outdoor heated lounges, as these enable people to enjoy outdoor spaces during cold climates.

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In terms of application, the global outdoor heated furniture market is segmented into residential and commercial. The commercial segment is further segregated into hotels, restaurants, and other commercial establishments.

The residential segment held XX% share of the market in 2022 and is expected to hold XX% share of the market in 2031. This is attributed to the rising number of consumers living luxurious lifestyles in unique styles of homes. Additionally, they are opting for luxurious outdoor heated furniture to make their gardens and lawn areas appealing, especially in cold climates. Consumers are updating their homes to reflect the latest trends that enhance the beauty of their surroundings.

The commercial segment is anticipated to have a significant share over the forecast period. This is attributed to the rising number of hotels and restaurants with rooftop and open-air dining facilities. Furthermore, pubs and bars are also opting for outdoor heated furniture, which is further predicted to drive the segment growth.

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Based on the distribution channel, the market is segmented into furniture stores, home improvement centers, specialty stores, and others.

The furniture stores segment is anticipated to expand at XX.X% CAGR during the forecasted period. Consumers buy outdoor heated furniture from furniture stores, as these stores tend to offer more high-end and luxury options than others, appealing to some customers.

Additionally, furniture stores have knowledgeable staff who provide expert advice on selecting the right outdoor heated furniture according to the consumer requirements. Additionally, furniture stores offer flexible financing options, making it easy for customers to purchase expensive outdoor furniture.

The home improvement centers segment held a XX.X% share of the market in 2022 and is expected to hold a XX% share in 2031. A home improvement center is a retail store that functions both as a lumber yard and a hardware store. Consumers choose to buy outdoor heated furniture from home improvement centers, as these stores often offer competitive pricing and discounts.

Home improvement centers offer a wider range of products at lower prices than other retailers, as these specialize in outdoor living products. Additionally, many home improvement centers offer seasonal sales and promotions that help save money on the purchase.

The specialty stores segment is expected to expand at CAGR XX% during the forecasted period. A specialty store is a retail store that offers a specific and specialized line of merchandise related to a particular category of products. Specialty stores often carry a deep assortment of models, brands, or styles within a relatively narrow category of goods.

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Regional Outlook:

Based on region, the global outdoor heated furniture market is segmented into North America, Europe, Asia Pacific, And Rest of the World.

North America is projected to hold the maximum market share during the forecasted period. The US holds the largest share of the outdoor furniture market in the region, followed by Canada. The rising trend of extravagant outdoor living spaces with comfortable and warm seating and elegant lighting drives the market in the US.

Additionally, the expanding disposable income along with consumer preferences are further expected to increase the market growth in this region. Additionally, the growing outdoor gathering concept is another factor that is expected to expand the growth of the market in North America during the forecast period.

Europe is projected to hold a significant market share during the forecast period. There has been increasing number of tourists in the region, owing to the presence of famous places for people to travel, which is expected to surge the market’s growth. Thus, the number of hotels in the region is increasing, which contributes to the market growth. This is attributed to the use of heated outdoor furniture by hotels and restaurants to create a comfortable and cozy environment for their guests, especially during the colder seasons.

Asia Pacific is estimated to hold a XX.X% market share during the forecast period. The growth of the outdoor heated furniture market in the Asia Pacific is attributed to the rising trend towards traveling and a shift in lifestyle. Additionally, the growing preference for aesthetic furniture has contributed to the growth of the market. Asia Pacific has a large population and a growing middle class, which has led to an increase in disposable income and a high demand for outdoor heated furniture.

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Key Benefits for Industry Participants & Stakeholders

• In-depth Analysis of the Global Outdoor Heated Furniture Market

• Historical, Current, and Projected Market Size in terms of Value

• Potential & Niche Segments and Regions Exhibiting Promising Growth Covered

• Industry Drivers, Restraints, and Opportunities Covered in the Study

• Recent Industry Trends and Developments

• Competitive Landscape & Strategies of Key Players

• Neutral Perspective on Global Outdoor Heated Furniture Market Performance