Organic Skin Care Market Size, Share & Trends Growth | 2031

Report Description

The global organic skin care market size was USD 10.7 Bn in 2022 and is likely to reach USD 22.12 Bn by 2031, expanding at a CAGR of 8.5% during 2023–2031. The market growth is attributed to the growing awareness of skincare and increased focus on maintaining personal hygiene due to the spread of infectious diseases.

Organic skin care products are comprised of naturally sourced ingredients that are produced without chemicals or pesticides. Organic products are considered more beneficial to the skin as they do not contain any harsh chemical ingredients.

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The global cosmetics industry is focused on developing chemical-free solutions for men’s skincare, and women’s skincare, as there is Increasing awareness about the harms of cosmetics that have chemicals. The rising innovations and developments in the beauty industry promise to deliver chemical-free products with a wellness twist.

Organic products are popular among the gen-z and millennials because of their effectiveness as well as their non-affecting nature. As there are fewer side effects and more benefits, organic skin care products considered as best products for both men’s and women’s skin care needs.

Organic products are made using natural ingredients such as aloe vera, peppermint, coconut oil, and shea butter to soothe, moisturize, nourish, and keep skin smooth. Ingredients that are used in organic skin care products do not contain genetically modified materials and are well organically farmed. All organic ingredients are nutritionally rich, which is beneficial for skin health.

Organic skin care products are environmentally friendly as they do not cause side effects to the environment. For instance, when they are washed off in the drains they do not leave chemical residue or cause any soil and water pollution. Organic skin care products consist of plant extract, plant oils or butter, essential oils, and resins. They do not accumulate and break down quickly in the environment. 

The market report finds that the COVID-19 impact is moderate on the organic skin care market. The major shutdown of beauty and cosmetic retail stores due to the widely implemented lockdown caused a slowdown of demands and hampered production.

The brands in the industry are establishing an online presence to meet the customers’ organic skin care product demands via e-commerce platforms. Also, public safety awareness was raised due to the spread of infection, which raised the importance of self-care and well-being that fueled demand for organic skin care products.

Organic Skin Care Market Dynamics

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Key Trends

Growing preference for chemical-free products is the leading trend in the organic skincare market. Most skin care products include synthetic compounds such as propylparaben and butylparaben. However, they are not considered safe ingredients for skin health.

The manufacturers of personal care products have begun to indicate the absence of chemical ingredients. Personal care packaging includes mention of the use of organic ingredients to attract consumers who are inclined towards eco-friendly and natural products.

Major Drivers

Increasing awareness about skin diseases is accelerating market growth. People have begun to understand the adverse effect of chemical ingredients that are used in ordinary skincare products. More and more Individuals are shifting towards a healthier lifestyle, which is driving the demand for organic skin care products.

Rising demand for organically made sunscreen and face creams is expected to drive the market. Sunscreen provides protection from dangerous ultraviolet (UV) rays to both adults and children. For instance, as per the survey by the American Academy of Dermatology, there are about 80% of citizens in the US shown to have an awareness of using sunscreen in two hours with a conviction rate of around 33%.

The growing preference for mood-boosting natural flavors in personal care products is a significant driver of the market. Organic skin care products include essential oils and natural scents. These scents boost moods and have rejuvenating effects on individuals.

Existing Restraints

Organic skin care products’ effects are slightly slower than chemical products, which can restrain their demand growth. Individuals seek immediate effect or else they shift towards products with fast-acting artificial ingredients.

The effectiveness of organic skin care products depends on specific skin types. Some products are intended for specific skin types such as dry and oily skin, which can hamper market growth. The specific products used on other skin types can cause damage akin to irritation, burning sensation, and premature aging of skin cells.

The increasing prevalence of fake organic skin care products is projected to hinder market growth during the forecast period. A product that is not coming directly from authorized sellers or its manufacturer has a high probability that it is fake. Such ingenuine products can affect the skin and restrain consumers from buying products completely.

Emerging Opportunities

Increasing demand for the addition of fragrance and perfumes in cosmetics products creates immense opportunities for the market players. Perfumes can be cleaner, nostalgic, and even make us feel calm. Developing men-specific and women-specific diverse skin care products is also expected to produce favorable growth opportunities for the market.    

Scope of Organic Skin Care Market Report

The market report includes an assessment of the market trends, market segments, and regional markets. Overview and dynamics have also been included in the report.

Organic Skin Care Market Segment Insights

Based on product type, the organic skincare market is divided into facial care, body care, and hair care. The facial care segment is further categorized into moisturizers, cleansers, toner, oils/serums, and other facial care products. The body care segment is also further classified as body wash, body lotions, and other body care products. The facial care segment is projected to hold the largest market share during the forecast period. This segment growth is owing to the increasing awareness regarding skin health, and blemishes (markings on skin). There is rising demand for chemical-free products due to sensitive facial skin surfaces.

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On the basis of consumer, the global market is segregated into men and women. The women segment is projected to register a considerable CAGR during the forecast period. The growth of the segment is owing to the high demand for personal care products made for women to enhance skin health. There are a variety of women’s skincare products owing to their consistent demand. Organic skin care products are made with natural ingredients that are primarily good for all types of human skin.

On the basis of the distribution channel, the organic skincare market is segmented into convenience stores, specialist stores, supermarkets/hypermarkets, brand outlets, and drug stores. The online segment is expected to register a robust growth rate during the forecast period. Consumers order online products due to the availability of a wide variety of products on online platforms. Also, e-commerce is a convenient solution for people with busy lifestyles, as it saves time and effort.  In addition, while buying organic skin care products online, consumers are able to compare with various brands to get detailed information about the product.

The hypermarkets/supermarkets segment is expected to hold a considerable share of the market in the coming years. For instance, in an August 2021 report published by a retail sector, 68% of U.K. consumers prefer to buy personal care products from hypermarkets/supermarkets due to a preference for the in-person shopping experience.

Regional Outlook

In terms of region, the global organic skin care market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Asia Pacific is expected to dominate the market during the projection period. Changing lifestyles, rising disposable income, and increasing awareness about skin health are expected to fuel market growth in the region. Aspects such as rapid urbanization and growing awareness about skin diseases are driving market growth in the region.

Europe is expected to grow rapidly in the global market during the forecast period. The high demand for non-synthetics is expected to drive the market in the region. According to Yplus report in September 2021, 36% of Gen-Z and millennial women in Western Europe are interested in trying non-synthetic products.

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