The oral care products market size is anticipated to expand at a significant CAGR during the forecast period 2021–2028. Growth of the market is attributed to increased expenditure on oral healthcare and unhealthy diet.
Oral care products are intended to maintain good oral hygiene, rinse the oral cavity, and freshen the breath. Several products also contain elements to protect against the development of cavities. These include cleaning and removal of debris from the teeth, assessment of the mouth, tongue, palate, and sides of the mouth. Systematically and periodically brushing the teeth, cleaning the mouth, and flossing help to prevent halitosis, dental caries, and inflammatory periodontal disease.
The Covid-19 pandemic affected the demand and supply of oral care products market. Lockdown across the globe, supply chain disorders, and oscillating supply of raw materials forced manufacturers to shut down production leading to unfortunate decline in market growth. Launch of vaccines to combat the Covid-19 pandemic is expected to contribute to the market growth over the forecast period.
Market Trends, Drivers, Restraints, and Opportunities
- Increased consumption of tobacco and alcohol is projected to boost the market.
- Rising adaptation of oral care products in the health care sector is the major factor fueling the market.
- High Price of the products is projected to restrict the market growth during the forecast period.
- Lack of awareness about oral care products is anticipated to hamper the market growth in the coming years.
- R&D investment and technological advancement in oral care products market is projected to offer lucrative opportunities for the market players.
Scope of Oral Care Products Market Report
The report on the oral care products market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Oral Care Products Market–Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2020
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Historic Data
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2018-2019
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Forecast Period
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2021-2028
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Segmentation
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Dental Prosthetics [Crown, Abutments, Titanium Implants, Dental Implants and Abutments, Zirconium Implants, and Dentures], Dental Biomaterial [Tissue Regenerative Materials, Dental Bone Graft, and Other Dental Biomaterials], Oral Imaging [Dental Optical Imaging, Oral X-ray, Dental CBCT, and Other Oral Imaging Types], Dental Hygiene [Toothpaste, Dental Bleaching and Whitening Products, Mouthwash and Dental Rinse, Dental Accessories, and Toothbrush], Lab Equipment [CAM, CAD, and Other Lab Equipment], Orthodontics [Removable Braces and Fixed Braces], Periodontics [Dental Sutures, Dental Anesthetics, and Dental Hemostats], Endodontics [Permanent Endodontic Sealers, Endodontics Files, and Obturators]
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players covered in the Report
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Colgate-Palmolive Company, Straumann, Johnson & Johnson, Dentsply Sirona, Carestream Health, GlaxoSmithKline, Danaher, Proctor & Gamble Corporation, and Unilever plc
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Oral Care Products Market Segment Insights
The dental accessories segment accounts for a key share of the market
Based on dental hygiene, the oral care products market is segregated into toothpaste, dental bleaching and whitening products, mouthwash and dental rinse, dental accessories, and toothbrush. The dental accessories segment accounts for a key share of the market. Growth of the market is attributed to increasing demand for denture products. However, the mouthwash and dental rinse segment is anticipated to expand at a rapid pace during the forecast period due to factors such as technological advancement in oral care products.
The zirconium implants segment accounts for a major share of the market
On the basis of dental prosthetics, the oral care products market is segregated into crown, abutments, titanium implants, dental implants and abutments, zirconium implants, and dentures. The zirconium implants segment accounts for a major share of the market. Growth of the market is attributed to introduction of novel therapies and products. However, the crown segment is anticipated to expand at a rapid pace during the forecast period due to factors such as increasing usage of oral care products for maintaining healthy lifestyle.
The dental bone graft segment accounts for a significant share of the market
Based on dental biomaterials, the oral care products market is fragmented into tissue regenerative materials, dental bone graft, and other dental biomaterials. The dental bone graft segment accounts for a significant share of the market. Growth of the market is attributed to increased investment by private sector. The tissue regenerative materials segment is anticipated to expand at a rapid pace during the forecast period due to factor such as increasing awareness regarding dental hygiene.
The dental CBCT segment accounts for a key share of the market
On the basis of oral imaging, the oral care products market is segregated into dental optical imaging, oral x-ray, dental CBCT, and other oral imaging types. The dental CBCT segment accounts for a key share of the market. Growth of the market is attributed to introduction of novel products. However, the oral imaging segment is anticipated to expand at a rapid pace during the forecast period due to factor such as rise in geriatric population globally.
The CAD segment accounts for a significant share of the market
Based on lab equipment, the oral care products market is segmented into cam, cad, and other lab equipment. The CAD segment accounts for a significant share of the market. Growth of the market is attributed to increasing demand for electronic toothbrush. However, the CAM segment is anticipated to expand at a rapid pace during the forecast period due to factor such as increased consumption of tobacco and alcohol.
The removable braces segment accounts for a major share of the market
On the basis of orthodontics, the oral care products market is bifurcated into removable braces and fixed braces. The removable braces segment accounts for a major share of the market. Growth of the market is attributed to increasing awareness regarding dental hygiene. However, the fixed braces segment is anticipated to expand at a rapid pace during the forecast period due to factors such as increased expenditure on health care sectors.
The dental hemostats segment accounts for a key share of the market
Based on periodontics, the oral care products market is segmented into dental sutures, dental anesthetics, and dental hemostats. The dental hemostats segment accounts for a key share of the market. Growth of the market is attributed to growing prevalence of dental caries cases. The dental sutures segment is anticipated to expand at a rapid pace during the forecast period due to factors such as rapid shift towards dental cosmetic treatments.
The permanent endodontic sealers accounts for a significant share of the market
On the basis of endodontics, the oral care products market is fragmented into permanent endodontic sealers, endodontics files, and obturators. The permanent endodontic sealers segment accounts for a significant share of the market. Growth of the market is attributed to increasing demand for denture products. However, the endodontics files segment is anticipated to expand at a rapid pace during the forecast period due to factors such as introduction of novel therapies and products.
The market in North America is anticipated to hold a major market share
On the basis of regions, the oral care products market is categorized as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market of Asia Pacific is estimated to expand at a high CAGR during the forecast period due to rise in increasing rate of dental caries and rising geriatric population globally. The market of North America is estimated to hold major market share due to rapid shift towards dental cosmetic treatments and growing prevalence of dental caries cases.
Segments
The oral care products market has been segmented on the basis of
Dental Prosthetics
- Crown
- Abutments
- Titanium Implants
- Dental Implants and Abutments
- Zirconium Implants
- Dentures
Dental Biomaterials
- Tissue Regenerative Materials
- Dental Bone Graft
- Other Dental Biomaterials
Oral Imaging
- Dental Optical Imaging
- Oral X-ray
- Dental CBCT
- Other Oral Imaging Types
Lab Equipment
- CAM
- CAD
- Other Lab Equipment
Orthodontics
- Removable Braces
- Fixed Braces
Periodontics
- Dental Sutures
- Dental Anesthetics
- Dental Hemostats
Endodontics
- Permanent Endodontic Sealers
- Endodontics Files
- Obturators
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Colgate-Palmolive Company
- Straumann
- Johnson & Johnson
- Dentsply Sirona
- Carestream Health
- GlaxoSmithKline
- Danaher
- Proctor & Gamble Corporation
- Unilever plc
Competitive Landscape
Key players competing in the oral care products market include Colgate-Palmolive Company, Straumann, Johnson & Johnson, Dentsply Sirona, Carestream Health, GlaxoSmithKline, Danaher, Proctor & Gamble Corporation, and Unilever plc.
Some of these players are using several market strategies such as acquisitions, merger, collaborations, partnerships, capacity expansion, and product launches to enhance their market shares and to generate revenue and rise their production line of the business in the coming years.
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