Online On Demand Home Services Market Share & Trends [2031]
Online On Demand Home Services Market Share & Trends [2031]
Segments - Online On-demand Home Services Market by Type (Online Food Delivery, Beauty & Wellness, Home Cleaning, Healthcare, Repairs, and Others), Platform (Mobile and Website), and Region (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031
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| Report ID :ICT-SE-5023
| 4.3 Rating
| 79 Reviews
| 163 Pages
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Report Description
The global online on-demand home services market size was around USD 4.3 Bn in 2022 and is likely to reach USD 17.3 Bn by 2031, expanding at a CAGR of 16.7% during 2023–2031. The growth of the market is attributed to industrialization, rapid urbanization, and the development of smart cities around the globe.
Online on-demand home services provide a wide range of home essential offerings that include pest and insect control, painting, plumbing repair, online food delivery services, moving & storage, lawn & landscaping services, HVAC repair, and handyman services. Simplified and flexible appointment scheduling, ease of payments, and higher generation of leads are major highlights of online on-demand home services from the customers and service providers perspectives.
Online on-demand home services offer customers to choose from an array of services caterers registered under one service-providing brand. This has resulted in fierce competition to upscale the service quality amongst the service caterers. Along with top-quality services, the customers are benefitted through promotional discounts and offers rolled out by service providers from time to time.
Easy registration processes, flexibility in navigating to the desired service to be availed, push notifications by service providers, on-demand support, and a wide choice of service customizations have made online on-demand home services extremely popular amongst the masses.
The market report finds that the COVID-19 pandemic positively impacted the online on-demand home services market with an increase in consumers use of e-commerce platforms during the pandemic. Lockdown restrictions led to movement curbs which increased the use of smartphone applications, and websites for availing services from home. Essential commodities and services were catered to by service providers through online-generated customer requests, which boosted the market growth during the COVID-19 pandemic.
Online On-demand Home Services Market Dynamics
Major Drivers
Growing demand for a variety of services for household needs such as cleaning, furnishings, and home improvements is propelling the market growth. Entertainment-related requirements such as video on demand and the popularity of OTT platforms are expected to further drive the market growth of the online on-demand home services market.
The video-on-demand streaming revenue in the U.S. is expected to rise from the current USD 35.1 billion as recorded in 2021 to USD 59.4 billion in 2027. The rising usage of smartphones and mobile modes of communication such as laptops and tablets are major drivers for boosting the market growth with the increase in penetration of services availed through accessing the internet.
Existing Restraints
Security concerns for protecting customer-centric sensitive data is a major task for business owners providing online on-demand home services. Mitigating fraud risks during cash-free online payments is likely to hamper the extensive market growth.
Emerging Opportunities
Increasing investments by tech giants and businesses in providing consumers with cloud-based solutions is a major opportunity for market expansion. The rising application of m-commerce platforms in online service platforms will further expand the growth of the online on-demand home services market in the forecast period.
Scope of the Online On-demand Home Services Market Report
The market report includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes |
Details |
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Report Title |
Online On-demand Home Services Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
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Base Year |
2022 |
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Historic Data |
2016 – 2021 |
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Forecast Period |
2023–2031 |
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Segmentation |
Type (Online Food Delivery, Beauty & Wellness, Home Cleaning, Healthcare, Repairs, and Others) and Platform (Mobile and Website) |
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Regional Scope |
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
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Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
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Key Players Covered in the Report |
Hewlett Packard Enterprise Development; Help at Home; Thumbtack; UrbanClap Technologies India Pvt. Ltd.; Task Easy; YourMechanic; Amazon.com, Inc.; Helpling; HomeAdvisor; ServiceWhale Inc.; HouseJoy; Handy; Angi Inc.; TaskRabbit; Zimmber; Timesaverz; Good Guys Home Service; and Mr.Right. |
Online On-demand Home Services Market Dynamics Market Segment Insights
Type Segment Analysis
Based on the type, the online on-demand home services market is divided into online food delivery, beauty & wellness, home cleaning, healthcare, repairs, and others. The home cleaning segment is expected to expand at a significant growth rate during the projection period, owing to the efficient service provided by service providers to customers at the click of a button.
The tedious processes of dusting, sweeping, and wet mopping are taken care of by service providers. The need of finding workers in person for household chores of home cleaning is eliminated through the use of online on-demand home services, which is likely to fuel the market growth in the coming years.
The healthcare segment is anticipated to hold a key share of the market, owing to the growing demand for availing services for workout, fitness, and medicinal purchases. The use of technology for online consultations on health concerns is increasing, which is expected to boost segment growth during the forecast period.
Platform Segment Analysis
On the basis of the platform, the market is bifurcated into mobile and website. The mobile segment is expected to grow significantly during the projection period, due to the ease of accessing service platforms through the introduction of technologically advanced smartphones in the market. The rapid increase in online and digital marketing has propelled the segment’s growth. The introduction of lightning-fast internet facilities in the form of 4G and 5G services are anticipated to boost the market growth.
The website segment is anticipated to hold a key share of the market in the coming years, owing to the growing number of on-demand service websites with businesses providing customer-centric in-depth information through their official websites. The ease of accessing websites without possessing high-end smartphones is expected to boost the segment growth.
Regional Analysis
In terms of region, the global online on-demand home services market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. North America is expected to dominate the market during the projection period, owing to the ease of accessing services and the efficient modes of payments available to consumers. Busier lifestyles have encouraged people to opt for online on-demand services in the region.
Home services, renovation, restoration, and upgrades are mainly in demand from consumers. Skilled labor services are more conveniently found by consumers using online on-demand services streamlined by service providers which are expected to enhance the market in North America.
The market of Asia Pacific is projected to grow at a rapid pace, owing to the growth in urbanization and an increase in the reach of internet services across the region. The ease of accessing technology in the form of apps and websites has widened the use of online services platforms, which is likely to propel the regional market growth in the coming years.
Segments
The online on-demand home services market has been segmented on the basis of
Type
- Online Food Delivery
- Beauty & Wellness
- Home Cleaning
- Healthcare
- Repairs
- Others
Platform
- Mobile
- Website
Region
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Hewlett Packard Enterprise Development
- Help at Home
- Thumbtack
- UrbanClap Technologies India Pvt. Ltd.
- Task Easy
- YourMechanic
- Amazon.com, Inc.
- Helpling HomeAdvisor
- ServiceWhale Inc.
- HouseJoy
- Handy
- Angi Inc.
- TaskRabbit
- Zimmber
- Timesaverz
- Good Guys Home Service
- Mr.Right
Competitive Landscape
Key players competing in the global online on-demand home services market are Hewlett Packard Enterprise Development; Help at Home; Thumbtack; UrbanClap Technologies India Pvt. Ltd.; Task Easy; YourMechanic; Amazon.com, Inc.; Helpling; HomeAdvisor; ServiceWhale Inc.; HouseJoy; Handy; Angi Inc.; TaskRabbit; Zimmber; Timesaverz; Good Guys Home Service; and Mr.Right.
These companies adopted development strategies including mergers, acquisitions, partnerships, collaboration, product launches, and production expansion to expand their consumer base worldwide.
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On January 03, 2023, Help at Home, a leading service provider of home care services announced the acquisition of Open Systems Healthcare home care operations for strengthening the market leader in choice for caregivers and partner of choice for payers.
Table Of Content
1. Executive Summary2. Assumptions and Acronyms Used
3. Research Methodology
4. Online On-demand Home Services Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Online On-demand Home Services Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Online On-demand Home Services Market - Supply Chain
4.5. Global Online On-demand Home Services Market Forecast
4.5.1. Online On-demand Home Services Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Online On-demand Home Services Market Size (000’ Units) and Y-o-Y Growth
4.5.3. Online On-demand Home Services Market Absolute $ Opportunity
5. Global Online On-demand Home Services Market Analysis and Forecast by Types
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Types
5.2.2. Y-o-Y Growth Projections by Types
5.3. Online On-demand Home Services Market Size and Volume Forecast by Types
5.3.1. Online Food Delivery
5.3.2. Beauty & Wellness
5.3.3. Home Cleaning
5.3.4. Healthcare
5.3.5. Repairs
5.3.6. Others
5.4. Absolute $ Opportunity Assessment by Types
5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Online On-demand Home Services Market Analysis and Forecast by Region
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Region
6.2.2. Y-o-Y Growth Projections by Region
6.3. Online On-demand Home Services Market Size and Volume Forecast by Region
6.3.1. North America
6.3.2. Latin America
6.3.3. Europe
6.3.4. Asia Pacific
6.3.5. Middle East and Africa (MEA)
6.4. Absolute $ Opportunity Assessment by Region
6.5. Market Attractiveness/Growth Potential Analysis by Region
6.6. Global Online On-demand Home Services Demand Share Forecast, 2019-2026
7. North America Online On-demand Home Services Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.2. North America Online On-demand Home Services Market Size and Volume Forecast by Country
7.2.1. U.S.
7.2.2. Canada
7.3. Absolute $ Opportunity Assessment by Country
7.4. North America Online On-demand Home Services Market Size and Volume Forecast by Types
7.4.1. Online Food Delivery
7.4.2. Beauty & Wellness
7.4.3. Home Cleaning
7.4.4. Healthcare
7.4.5. Repairs
7.4.6. Others
7.5. Basis Point Share (BPS) Analysis by Types
7.6. Y-o-Y Growth Projections by Types
7.7. Market Attractiveness/Growth Potential Analysis
7.7.1. By Country
7.7.2. By Product Type
7.7.3. By Application
7.8. North America Online On-demand Home Services Demand Share Forecast, 2019-2026
8. Latin America Online On-demand Home Services Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Latin America Average Pricing Analysis
8.2. Latin America Online On-demand Home Services Market Size and Volume Forecast by Country
8.2.1. Brazil
8.2.2. Mexico
8.2.3. Rest of Latin America
8.3. Absolute $ Opportunity Assessment by Country
8.4. Latin America Online On-demand Home Services Market Size and Volume Forecast by Types
8.4.1. Online Food Delivery
8.4.2. Beauty & Wellness
8.4.3. Home Cleaning
8.4.4. Healthcare
8.4.5. Repairs
8.4.6. Others
8.5. Basis Point Share (BPS) Analysis by Types
8.6. Y-o-Y Growth Projections by Types
8.7. Market Attractiveness/Growth Potential Analysis
8.7.1. By Country
8.7.2. By Product Type
8.7.3. By Application
8.8. Latin America Online On-demand Home Services Demand Share Forecast, 2019-2026
9. Europe Online On-demand Home Services Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Europe Average Pricing Analysis
9.2. Europe Online On-demand Home Services Market Size and Volume Forecast by Country
9.2.1. Germany
9.2.2. France
9.2.3. Italy
9.2.4. U.K.
9.2.5. Spain
9.2.6. Russia
9.2.7. Rest of Europe
9.3. Absolute $ Opportunity Assessment by Country
9.4. Europe Online On-demand Home Services Market Size and Volume Forecast by Types
9.4.1. Online Food Delivery
9.4.2. Beauty & Wellness
9.4.3. Home Cleaning
9.4.4. Healthcare
9.4.5. Repairs
9.4.6. Others
9.5. Basis Point Share (BPS) Analysis by Types
9.6. Y-o-Y Growth Projections by Types
9.7. Market Attractiveness/Growth Potential Analysis
9.7.1. By Country
9.7.2. By Product Type
9.7.3. By Application
9.8. Europe Online On-demand Home Services Demand Share Forecast, 2019-2026
10. Asia Pacific Online On-demand Home Services Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Asia Pacific Average Pricing Analysis
10.2. Asia Pacific Online On-demand Home Services Market Size and Volume Forecast by Country
10.2.1. China
10.2.2. Japan
10.2.3. South Korea
10.2.4. India
10.2.5. Australia
10.2.6. Rest of Asia Pacific (APAC)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Asia Pacific Online On-demand Home Services Market Size and Volume Forecast by Types
10.4.1. Online Food Delivery
10.4.2. Beauty & Wellness
10.4.3. Home Cleaning
10.4.4. Healthcare
10.4.5. Repairs
10.4.6. Others
10.5. Basis Point Share (BPS) Analysis by Types
10.6. Y-o-Y Growth Projections by Types
10.7. Market Attractiveness/Growth Potential Analysis
10.7.1. By Country
10.7.2. By Product Type
10.7.3. By Application
10.8. Asia Pacific Online On-demand Home Services Demand Share Forecast, 2019-2026
11. Middle East & Africa Online On-demand Home Services Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Middle East & Africa Average Pricing Analysis
11.2. Middle East & Africa Online On-demand Home Services Market Size and Volume Forecast by Country
11.2.1. Saudi Arabia
11.2.2. South Africa
11.2.3. UAE
11.2.4. Rest of Middle East & Africa (MEA)
11.3. Absolute $ Opportunity Assessment by Country
11.4. Middle East & Africa Online On-demand Home Services Market Size and Volume Forecast by Types
11.4.1. Online Food Delivery
11.4.2. Beauty & Wellness
11.4.3. Home Cleaning
11.4.4. Healthcare
11.4.5. Repairs
11.4.6. Others
11.5. Basis Point Share (BPS) Analysis by Types
11.6. Y-o-Y Growth Projections by Types
11.7. Market Attractiveness/Growth Potential Analysis
11.7.1. By Country
11.7.2. By Product Type
11.7.3. By Application
11.8. Middle East & Africa Online On-demand Home Services Demand Share Forecast, 2019-2026
12. Competition Landscape
12.1. Global Online On-demand Home Services Market: Market Share Analysis
12.2. Online On-demand Home Services Distributors and Customers
12.3. Online On-demand Home Services Market: Competitive Dashboard
12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
12.4.1. Hewlett Packard Enterprise Development
12.4.2. Help at Home
12.4.3. Thumbtack
12.4.4. UrbanClap Technologies India Pvt. Ltd.
12.4.5. Task Easy
12.4.6. YourMechanic
12.4.7. Amazon.com, Inc.
12.4.8. Helpling HomeAdvisor
12.4.9. ServiceWhale Inc.
12.4.10. HouseJoy
12.4.11. Handy
12.4.12. Angi Inc.
12.4.13. TaskRabbit
12.4.14. Zimmber
12.4.15. Timesaverz
12.4.16. Good Guys Home Service
12.4.17. Mr.Right
Methodology
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