Online Clothing Rental Market

Global Online Clothing Rental Market

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Author:

Swarup Sahu

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Editor:

Shruti Bhat

Global Online Clothing Rental Market 2031:

The global online clothing rental market size was valued at USD 1.22 Billion in 2022 and is projected to reach USD 2.54 Billion by 2031, expanding at a CAGR of 8.5% during the forecast period 2023 - 2031Online clothing rental is a service that allows clients to hire clothes for price and time.

This service is useful for customers looking for a designer outfit for an event such as theme parties, weddings, corporate parties, and filming. Furthermore, clothing rental is appropriate for people who are experiencing transient changes in their physical appearance.

Online Clothing Rental Market Outlook

Online Clothing Rental Market Trends, Drivers, Restraints, and Opportunities

  • Rising use of internet and smart phones for shopping is driving the online clothing rental market
  • The expansion of the market is attributed to the high demand for western designer dresses among women worldwide.
  • Growing demand to look fashionable among customers fuels the market.
  • Rising trend of wearing designer outfits such formal clothing and pricey blazers and suits, among the price-conscious, is likely to drive the market.
  • The demand for men's clothing and apparel is growing due to increasing number of metrosexual males, thus catapulting the market.
  • The shifting propensity of men toward branded products, and increasing focus of online portals companies on men's rental clothes are expected to propel the market.
  • Growing need to access luxury goods to keep abreast with ever-changing fashion is fueling the global online garment rental market.
  • Emphasis on sharing rather than owning, instant access to items that one desires to wear without wearing the same outfit over and over again, and rising awareness about the environmental impact of fast fashion are driving the global online clothing rental market.
  • Low cost and perks such as free trials at home drive the market.
  • Easy use of online retail is a key driver of the global online clothes rental market.
  • The growth of mobile internet technology has increased the demand for online renting by making the process easy.
  • Ineffective legislation, lack of awareness among consumer, and low societal acceptance are expected to hamper the market.
  • The lack of customizability is a significant commercial barrier impeding the market.
  • The industry is highly fragmented due to the presence of numerous unorganized manufacturers who offer low-cost, non-branded products.
  • Fashion-conscious individuals who lack the financial means to purchase garments of their choosing are expected to take full advantage of the online clothing rental market.
  • Manufacturers' have increased their attention on the children's sector, which is projected to create opportunities in the near future.

Scope of Online Rental Market Report

The report on the global online rental market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.

Attributes

Details

Report Title

Global Online Clothing Rental Market - Industry Analysis, Size, Share, Growth, Trends And Forecast

Base Year

2022

Historic Data

2016 & 2021

Forecast Period

2023–2031

Segmentation

Product Types (Knitwear, Trousers & Jeans, Jumpsuits, Suits & Blazers, Coats & Jackets, Skirt & Shorts, Ethnic Wear, and Others), Business Model (Standalone and Subscription), Price Range (Premium, Medium, and Low), End-users (Business-to-Business (B2B), Business-to-Consumer (B2C), and Consumer-to-Consumer (C2C)), Consumer Orientation (Men, Women, and Kids)

Regional Scope

Asia Pacific, North America, Europe, Latin America, and Middle East & Africa

Report Coverage

Market Scope, Analysis, Share, Competitive Analysis, Growth facts, Restraints, Opportunities, and Revenue forecast

Key Players Covered in the Report

Rent the Runway; Rotaro; GlamCorner Pty Ltd.; Gwynnie Bee Company; Mine for Nine LLC; Dress Hire AU; ThreadTread; Nuuly; Rent The Front Row LLC; Dress & Go Company; Chic by Choice Company; Style Lend Company; Rent It Bae Company; Rent My Wardrobe; The Clothing rental.

Online Rental Market Segment Insights

Suits & Blazers segment to expand at a substantial CAGR

Based on product types, the online rental market is segmented into knitwear, trousers & jeans, jumpsuits, suits &blazers, coats & jackets, skirts& shorts, ethnic wear, and others. The suits & blazers segment is expected to grow at a rapid pace, as ethnic garments are primarily worn during special events, therefore, their use is limited. As a result, people prefer to rent these clothes rather than purchasing them.

Online Clothing Rental Market Product Types

The standalone model segment is expected to have the largest market share.

In terms of business models, market is bifurcated into standalone and subscription. The standalone segment is projected to account for large revenue share during the projected period, as these clothes are worn sparingly on special events that do not often occur at steady intervals.

Low range segment holds significant market share

On the basis of price ranges, the online rental market is fragmented into a premium, medium, and low range. The low range of rental clothing is expected to account for a significant share of the market.

Business-to-consumer (B2C) segment to account for dominant market share

Based on end-users, the market is divided into business-to-business (b2b), business-to-consumer (b2c), and consumer-to-consumer (c2c). The B2C segment is expected to constitute a key share of the market. Players in the online rental industry are directly offering their services to clients at a fair price and with a wide range of brand possibilities. Rent the Runway, for example, has a large collection of designer fashion and specifically catering to events.

Online Clothing Rental Market End User

Women segment to account for key market share

In terms of consumer orientations, the online rental market is classified as men, women, and kids. The women segment is expected to continue to dominate the market during the forecast period. Women's clothing emphasizes on fashion rental platforms. The continued demand for western designer dresses among women worldwide is likely to fuel the expansion of the online clothing rental market during the forecast period.

Region segment's market share is dominated by North America

In terms of regions, the global online rentalmarket is split into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Growing emphasis on renting rather than buying clothing that one wants to use without reusing/repeating and expanding awareness about the good ecological implications of renting garments, the demand for online clothing rental in North America is increasing.

Online Clothing Rental Market Regions

Segments

Product Types

  • Knitwear
  • Trousers & Jeans
  • Jumpsuits
  • Suits & Blazers
  • Coats & Jackets
  • Skirt & Shorts
  • Ethnic Wear
  • Others

Business Models

  • Standalone Model
  • Subscription Model

Price ranges 

  • Premium
  • Medium
  • Low range

End-users

  • Business-to-Business (B2B)
  • Business-to-Consumer (B2C)
  • Consumer-to-Consumer (C2C)

Consumer Orientations

  • Men
  • Women
  • Kids

Regions

  • North America
  • Europe
  • Latin America
  • Asia Pacific
  • Middle East & Africa

Key Players

  • Rent the Runway
  • Rotaro
  • GlamCorner Pty Ltd.
  • Gwynnie Bee Company
  • Mine for Nine LLC
  • Dress Hire AU
  • ThreadTread
  • Nuuly
  • Rent The Front Row LLC
  • Dress & Go Company
  • Chic by Choice Company
  • Style Lend Company
  • Rent It Bae Company
  • Rent My Wardrobe
  • The Clothing rental

Competitive Landscape

Key players in the online rental market include Rent the Runway; Rotaro; GlamCorner Pty Ltd.; Gwynnie Bee Company; Mine for Nine LLC; Dress Hire AU; ThreadTread; Nuuly; Rent The Front Row LLC; Dress & Go Company; Chic by Choice Company; Style Lend Company; Rent It Bae Company; Rent My Wardrobe; The Clothing rental. These players engage in mergers & acquisitions, collaborations, agreements, and partnerships to strengthen their geographical presence.

Online Clothing Rental Market Key Players

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Online Clothing Rental Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Online Clothing Rental Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Online Clothing Rental Market - Supply Chain
  4.5. Global Online Clothing Rental Market Forecast
     4.5.1. Online Clothing Rental Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Online Clothing Rental Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Online Clothing Rental Market Absolute $ Opportunity
5. Global Online Clothing Rental Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. Online Clothing Rental Market Size and Volume Forecast by Types
     5.3.1. Knitwear
     5.3.2. Trousers & Jeans
     5.3.3. Jumpsuits
     5.3.4. Suits & Blazers
     5.3.5. Coats & Jackets
     5.3.6. Skirt & Shorts
     5.3.7. Ethnic Wear
     5.3.8. Others
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Online Clothing Rental Market Analysis and Forecast by End Users
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by End Users
     6.2.2. Y-o-Y Growth Projections by End Users
  6.3. Online Clothing Rental Market Size and Volume Forecast by End Users
     6.3.1. Business-to-Business (B2B)
     6.3.2. Business-to-Consumer (B2C)
     6.3.3. Consumer-to-Consumer (C2C)
  6.4. Absolute $ Opportunity Assessment by End Users
  6.5. Market Attractiveness/Growth Potential Analysis by End Users
7. Global Online Clothing Rental Market Analysis and Forecast by Region
  7.1. Market Trends
  7.2. Introduction
     7.2.1. Basis Point Share (BPS) Analysis by Region
     7.2.2. Y-o-Y Growth Projections by Region
  7.3. Online Clothing Rental Market Size and Volume Forecast by Region
     7.3.1. North America
     7.3.2. Latin America
     7.3.3. Europe
     7.3.4. Asia Pacific
     7.3.5. Middle East and Africa (MEA)
  7.4. Absolute $ Opportunity Assessment by Region
  7.5. Market Attractiveness/Growth Potential Analysis by Region
  7.6. Global Online Clothing Rental Demand Share Forecast, 2019-2026
8. North America Online Clothing Rental Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
  8.2. North America Online Clothing Rental Market Size and Volume Forecast by Country
     8.2.1. U.S.
     8.2.2. Canada
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. North America Online Clothing Rental Market Size and Volume Forecast by Types
     8.4.1. Knitwear
     8.4.2. Trousers & Jeans
     8.4.3. Jumpsuits
     8.4.4. Suits & Blazers
     8.4.5. Coats & Jackets
     8.4.6. Skirt & Shorts
     8.4.7. Ethnic Wear
     8.4.8. Others
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. North America Online Clothing Rental Market Size and Volume Forecast by End Users
     8.7.1. Business-to-Business (B2B)
     8.7.2. Business-to-Consumer (B2C)
     8.7.3. Consumer-to-Consumer (C2C)
  8.8. Basis Point Share (BPS) Analysis by End Users
  8.9. Y-o-Y Growth Projections by End Users
  8.10. Market Attractiveness/Growth Potential Analysis
     8.10.1. By Country
     8.10.2. By Product Type
     8.10.3. By Application
  8.11. North America Online Clothing Rental Demand Share Forecast, 2019-2026
9. Latin America Online Clothing Rental Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Latin America Average Pricing Analysis
  9.2. Latin America Online Clothing Rental Market Size and Volume Forecast by Country
      9.2.1. Brazil
      9.2.2. Mexico
      9.2.3. Rest of Latin America
   9.3. Absolute $ Opportunity Assessment by Country
  9.4. Latin America Online Clothing Rental Market Size and Volume Forecast by Types
     9.4.1. Knitwear
     9.4.2. Trousers & Jeans
     9.4.3. Jumpsuits
     9.4.4. Suits & Blazers
     9.4.5. Coats & Jackets
     9.4.6. Skirt & Shorts
     9.4.7. Ethnic Wear
     9.4.8. Others
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Latin America Online Clothing Rental Market Size and Volume Forecast by End Users
     9.7.1. Business-to-Business (B2B)
     9.7.2. Business-to-Consumer (B2C)
     9.7.3. Consumer-to-Consumer (C2C)
  9.8. Basis Point Share (BPS) Analysis by End Users
  9.9. Y-o-Y Growth Projections by End Users
  9.10. Market Attractiveness/Growth Potential Analysis
     9.10.1. By Country
     9.10.2. By Product Type
     9.10.3. By Application
  9.11. Latin America Online Clothing Rental Demand Share Forecast, 2019-2026
10. Europe Online Clothing Rental Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Europe Average Pricing Analysis
  10.2. Europe Online Clothing Rental Market Size and Volume Forecast by Country
     10.2.1. Germany
     10.2.2. France
     10.2.3. Italy
     10.2.4. U.K.
     10.2.5. Spain
     10.2.6. Russia
     10.2.7. Rest of Europe
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Europe Online Clothing Rental Market Size and Volume Forecast by Types
     10.4.1. Knitwear
     10.4.2. Trousers & Jeans
     10.4.3. Jumpsuits
     10.4.4. Suits & Blazers
     10.4.5. Coats & Jackets
     10.4.6. Skirt & Shorts
     10.4.7. Ethnic Wear
     10.4.8. Others
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Europe Online Clothing Rental Market Size and Volume Forecast by End Users
     10.7.1. Business-to-Business (B2B)
     10.7.2. Business-to-Consumer (B2C)
     10.7.3. Consumer-to-Consumer (C2C)
  10.8. Basis Point Share (BPS) Analysis by End Users
  10.9. Y-o-Y Growth Projections by End Users
  10.10. Market Attractiveness/Growth Potential Analysis
     10.10.1. By Country
     10.10.2. By Product Type
     10.10.3. By Application
  10.11. Europe Online Clothing Rental Demand Share Forecast, 2019-2026
11. Asia Pacific Online Clothing Rental Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Asia Pacific Average Pricing Analysis
  11.2. Asia Pacific Online Clothing Rental Market Size and Volume Forecast by Country
     11.2.1. China
     11.2.2. Japan
     11.2.3. South Korea
     11.2.4. India
     11.2.5. Australia
     11.2.6. Rest of Asia Pacific (APAC)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Asia Pacific Online Clothing Rental Market Size and Volume Forecast by Types
     11.4.1. Knitwear
     11.4.2. Trousers & Jeans
     11.4.3. Jumpsuits
     11.4.4. Suits & Blazers
     11.4.5. Coats & Jackets
     11.4.6. Skirt & Shorts
     11.4.7. Ethnic Wear
     11.4.8. Others
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Asia Pacific Online Clothing Rental Market Size and Volume Forecast by End Users
     11.7.1. Business-to-Business (B2B)
     11.7.2. Business-to-Consumer (B2C)
     11.7.3. Consumer-to-Consumer (C2C)
  11.8. Basis Point Share (BPS) Analysis by End Users
  11.9. Y-o-Y Growth Projections by End Users
  11.10. Market Attractiveness/Growth Potential Analysis
     11.10.1. By Country
     11.10.2. By Product Type
     11.10.3. By Application
  11.11. Asia Pacific Online Clothing Rental Demand Share Forecast, 2019-2026
12. Middle East & Africa Online Clothing Rental Market Analysis and Forecast
  12.1. Introduction
     12.1.1. Basis Point Share (BPS) Analysis by Country
     12.1.2. Y-o-Y Growth Projections by Country
     12.1.3. Middle East & Africa Average Pricing Analysis
  12.2. Middle East & Africa Online Clothing Rental Market Size and Volume Forecast by Country
     12.2.1. Saudi Arabia
     12.2.2. South Africa
     12.2.3. UAE
     12.2.4. Rest of Middle East & Africa (MEA)
  12.3. Absolute $ Opportunity Assessment by Country
  12.4. Middle East & Africa Online Clothing Rental Market Size and Volume Forecast by Types
     12.4.1. Knitwear
     12.4.2. Trousers & Jeans
     12.4.3. Jumpsuits
     12.4.4. Suits & Blazers
     12.4.5. Coats & Jackets
     12.4.6. Skirt & Shorts
     12.4.7. Ethnic Wear
     12.4.8. Others
  12.5. Basis Point Share (BPS) Analysis by Types
  12.6. Y-o-Y Growth Projections by Types
  12.7. Middle East & Africa Online Clothing Rental Market Size and Volume Forecast by End Users
     12.7.1. Business-to-Business (B2B)
     12.7.2. Business-to-Consumer (B2C)
     12.7.3. Consumer-to-Consumer (C2C)
  12.8. Basis Point Share (BPS) Analysis by End Users
  12.9. Y-o-Y Growth Projections by End Users
  12.10. Market Attractiveness/Growth Potential Analysis
     12.10.1. By Country
     12.10.2. By Product Type
     12.10.3. By Application
  12.11. Middle East & Africa Online Clothing Rental Demand Share Forecast, 2019-2026
13. Competition Landscape
  13.1. Global Online Clothing Rental Market: Market Share Analysis
  13.2. Online Clothing Rental Distributors and Customers
  13.3. Online Clothing Rental Market: Competitive Dashboard
  13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     13.4.1. Rent the Runway
     13.4.2. Rotaro
     13.4.3. GlamCorner Pty Ltd.
     13.4.4. Gwynnie Bee Company
     13.4.5. Mine for Nine LLC
     13.4.6. Dress Hire AU
     13.4.7. ThreadTread
     13.4.8. Nuuly&

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