Multi Viewer/Video Wall Market Outlook
The global Multi-viewer/Video wall market was valued at USD 1,050.5 million in 2020 and is projected to reach USD 1,601.3 million by 2028, expanding at a CAGR of 5.5% during the forecast period. Growth in the broadcast industry, as well as the transition from analog to digital technology and advancement in technology, are anticipated to drive the market during the forecast period. The Multi-viewer/Video wall market is segmented into components, types, applications, end-users, and regions.
An increasing number of strategies such as mergers & acquisitions, agreements, partnerships, and product launches among companies to establish themselves as providers of Multi-viewer/Video walls are anticipated to create lucrative opportunities in the market in the near future. The rising adoption of various strategies by market players to increase their presence and share in the market is expected to create growth opportunities in the market.
Businesses are concerned about investing in new technologies and product development. Companies are working to improve traditional technology while exploring new opportunities in the technology, media, and telecommunications industries. Designers are concentrating on creating user-friendly software. Technological advancements support globally diverse industries and the growth of the market.
Covid-19 is affecting the broadcast equipment, and the impact is worsening on the multi-viewer/video wall market. Furthermore, the disruption in the supply chain has had a negative impact on the supply of manufacturing components and finished products throughout the region. As a result, the outbreak of the COVID-19 pandemic had a negative impact on the global multi-viewer monitoring system market.
Furthermore, Investors were restricted from investing in the industries, and the key players in the market were extremely worried. Investment in security and surveillance, retail, and media and entertainment are typically high across the region, due to the COVID-19 pandemic, which reduced end-user investments in innovative and advanced products and technologies.
Multi Viewer/Video Wall Market Dynamics
Market Driver- Growth in the broadcast industry, as well as the transition from analog to digital technology
One of the most significant inventions of the twentieth century was broadcasting via analog radio and television systems. Multi-viewers are a lifesaver in today's AV industry. Multi-viewers have progressed from assisting engineers in evaluating signal distribution paths from their routers to serving as a high-quality multi-signal live preview and recording device. Multi-viewer technology combines audio, video, signals, tallies, and other elements of broadcast programming onto one or more screens.
In the most broadcast control room, multi-viewers are now standard. The ability to display multiple images at different resolutions in an active and situational-aware display has numerous advantages, and market forces and consumer demand will eventually drive broadcasting digitization. The multi-viewer monitoring system is growing in the global broadcast industry, which is expected to boost the growth of the multi-viewer / video wall market.
Market Driver- Rising applications of multi-viewer monitoring systems in a variety of industries
The multi-viewer monitoring system is used to display video and audio services, analyze transport streams, generate alarms, log errors, and record streams. The system displays video or audio services from various input interfaces. Multi-viewer is available as a stand-alone platform or as part of an integrated system solution. Multi-viewers are designed for critical live streaming productions and real-time applications that require high quality, low latency, and operational flexibility.
Multi-viewer monitoring systems are used in a variety of industries, including media and entertainment, the military, business, retail, and many others. Furthermore, multi-viewer monitoring systems are being offered by the OTT platforms, gaming and entertainment industry, surveillance security information display, live production, and traffic and transportation applications.
Market Restraint- Data leakage and Cyber- security pose a threat to various industries
Data protection is a major concern. Many control rooms prioritize the security of confidential or proprietary information, especially in military applications. Maintaining the confidentiality and protection of company data is of vital importance in companies. Cloud-based data from internet applications like OTT brings with it all the hassles that the internet brings through multi-viewers / video walls. Viruses, worms, malware, spyware, and Trojan horses are examples of malicious software, as destroying a user's computer system or stealing and hacking mobile phones are common occurrences.
The breach revealed the personal information of approximately 9 million users, including their names, email addresses, and phone numbers. Increasing data leaks and cyberattacks in the information technology and telecommunications industry, such as decryption of encrypted data, are causing the loss of confidential and private data, which is seen as a market barrier.
Market Opportunity- Increasing demand for OTT platforms globally
OTT platforms have created new trends that have changed viewer preferences and content consumption. The region's OTT platform is expected to offer potential opportunities for new entrants, emerging players, and key players driving the growth of the multi-viewer / video wall market. Consumer preference for OTT platforms like Netflix and Amazon Prime is growing as the spread of the internet and mobile technology expands around the world.
The growth of OTT streaming is increasing due to the providers of multi-viewer surveillance systems, the growth of the OTT streaming business also offers tailored OTT solutions. It is expected to open up new market opportunities for dozens of OTT platforms with more paying subscribers in the future.
Multi Viewer/Video Wall Market Segmental Outlook
In terms of components, the market is segmented into hardware, software, and services. The hardware segment had a significant market share in 2020 and is expected to grow at a significant CAGR over the forecast period, as digital hardware design becomes more similar to software design, modeling languages or programming are frequently used to describe hardware circuits. Furthermore, using a hardware video wall controller has the advantages of high performance and dependability.
Based on types, the market is bifurcated the global Multi-viewers/Video wall market is segmented into standalone multi-viewers, modular multi-viewers, and router integrated multi-viewers. Standalone Multi-viewers had a significant market share, as Expandable Standalone Multi-viewers offer unmatched flexibility and ease of use, aiming to increase market adoption of multi-viewer / video walls.
the router integrated multi-viewers segment is expected to grow rapidly during the forecast period, due to the integrated licensed multi-viewer, high-quality image processing and scaling, an unmatched range of functions, input source transmission, a unique independent output routing function, and unlimited output expansion options.
On the basis of end-user, the market is divided the global Multi-viewers/Video wall market is segmented into residential and commercial. The commercial segment is expected to have a significant market share. The commercial is used in many large-scale applications, e.g., in media and entertainment, military, corporate, retail, and other end users. Due to its high flexibility and low latency, it is expected to grow at a significant CAGR over the forecast period.
Multi Viewer/Video Wall Market Regional Outlook
Based on regions, the market is divided into five regions, namely, North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America accounted for a significant share of the market in 2020, owing to increasing investments in modifications of multi-viewer components and well-established IT infrastructure in the region. The growing use of multi-viewers contributes to the expansion of the multi-viewer monitoring system market in the region.
Asia Pacific accounts for a substantial market share, due to increasing demand for a multi-viewer monitoring system in small and medium-sized domestic organizations and in various broadcasting industries, which in turn, drives the market in Asia Pacific.
Europe has a considerable share of the market, due to the rising electronic and telecommunication business in this region. Various industries in Europe are increasing their use of multi-viewer monitoring systems, which is expected to fuel the multi-viewer/video wall market in the region. The market in regions such as Latin America and the Middle East & Africa registered steady growth in the global market. The growing adoption of multi-viewer monitoring systems across various industries in the regions is expected to fuel the market.
Key Benefits for Industry Participants & Stakeholders
- In-depth Analysis of the Global Multi-viewer/Video wall Market
- Historical, Current and Projected Market Size in terms of Value
- Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
- Industry Drivers, Restraints, and Opportunities Covered in the Study
- Recent Industry Trends and Developments
- Competitive Landscape & Strategies of Key Players
- Neutral Perspective on Global Multi-viewer/Video wall Market Performance
- Standalone Multi-viewers
- Modular Multi-viewers
- Router Integrated Multi-viewers
- Sports & Live Programs
- Mobile Production Truck
- Distribution & Broadcasting
- Security System
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
Key Market Players Profiled in the Report
- Mividi, Inc.
- Imagine Communications
- Vela Research, LP.
- Rohde & Schwarz
- TAG Video Systems Ltd.
- EVS Broadcast Equipment
- Grass Valley
- Stirlitz Media sp. z o.o.
- Manufacturers operating in the global Multi-viewer/Video wall market include Mividi, Inc., Imagine Communications, Vela Research, LP., StreamLabs, Rohde & Schwarz, TAG Video Systems Ltd., EVS Broadcast Equipment, Grass Valley, Stirlitz Media sp. z o.o., LAWO, and Barco.
- Key players operating in the global Multi-viewer/Video wall market include EVS Broadcast Equipment, Grass Valley, and Vela Research. These companies are considered as key developers of Multi-viewer/Video wall based on their revenue, research & development (R&D) activities, presence, and value chain management system.
- Market Players are pursuing key strategies such as acquisitions, collaborations, and geographic expansion where a potential opportunity arises for the video wall / multi-viewer market.