The global mobile health apps market was valued at USD 15,157.8 Million in 2019 and is projected to reach USD 87,933.0 Million by 2027, expanding at a CAGR of 24.9% during the forecast period. The number of downloads of mobile health apps is growing significantly owing to the rising adoption of home healthcare services and increasing geriatric population. Increasing availability of smartphone applications for health parameter monitoring and surging the usage of these applications for the management of chronic disease are leading to the greater uptake of mobile health apps among healthcare service providers and patients. Moreover, players operating in the mobile health apps market are focusing on improving application features such as data accuracy and real time monitoring to promote the usage of these applications among the end-users.
Increasing penetration of connected devices such as smartphones, tablets, and other mobile platforms is expected to drive the mobile health applications market. The availability of user-friendly apps for tracking health related parameters through wearable medical devices is anticipated to fuel the market growth. Additionally, growing utilization of connected devices and mobile health apps for the management of chronic diseases and reducing costs incurred in the healthcare service delivery are boosting the adoption of these apps. Surge in the prevalence of COVID 19 across major economies has propelled the need for home healthcare services for patients and provider, thus propelling the market in the year 2020. Mobile health applications perform real-time monitoring of health parameters such as steps tracking, sleep pattern tracking, blood pressure monitoring, and glucose level monitoring, which is expected to create lucrative opportunities in the market during the forecast period. Moreover, low physician density in developing countries is anticipated to create potential opportunities for greater adoption of mobile health apps. Rising adoption of AI and 5G among smartphone users and application developers is expected to create new customer base during the forecast period.
Lack of standards and regulatory policies is limiting the adoption of mobile health applications, thus restraining the market growth. The occurrence of issues in the reimbursements and availability multiple alternative options and fake mobile health applications are restraining the market growth.
The usage of mobile health applications is rising significantly worldwide due to the ability of these apps to keep a track on one’s health and fitness. Mobile health applications are increasingly adopted across all age groups for improving the outcomes of treatments and promoting healthy lifestyle adoption, while lowering the incidences of chronic diseases. Moreover, constant advancements in these apps are propelling the market.
Service Types Segment
In terms of service types, the global mobile health apps market is categorized as monitoring services, fitness solutions, diagnostic services, treatment services, and others. The fitness solutions segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. Factors such as rising health awareness among the young generation and availability of smart devices for tracking the fitness parameters are anticipated to propel the growth of this segment. The monitoring services segment holds a key share of the market, in terms of revenue generation, following by the fitness solutions segment. The monitoring services segment is driven by solutions developed for the management of chronic diseases and rising health issues among the geriatric population. High adoption of these monitoring services among developed countries is driving the segment.
By App Store Type Segment
Based on app store types, the market is classified as Google play store, Apple play store, and others. The Apple play store segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. Rising adoption of health-related mobile applications among the Apple product users is driving the growth of this segment. Moreover, the cost of the apps available on Apple app store is high than those on Android and other mobile app stores, which in turn, is ultimately leading to high revenue generation from the Apple play store-based segment.
By End-users Segment
In terms of end-users, the market is segregated into patients, healthcare professionals, household users, and others. The others segment accounts for a major share of the market and is anticipated to expand at a considerable CAGR during the forecast period. High adoption of mobile health applications among sports participants and other prominent users such as research companies and pharmaceutical companies is propelling segment growth. The analytics obtained from these mobile phone applications are used by pharmaceutical or biotech companies to analyze health parameters and their constant alteration for research purposes and such benefits are promoting the adoptions of these applications.
The global mobile health apps market is segregated into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Europe is expected to be dominant region of the global market and this trend is expected to continue during the forecast period due to the availability of potential end-users using the apps and high adoption of technological advanced healthcare devices.
The market in Europe is estimated to expand at a substantial CAGR during the forecast period due to increasing accessibility & availability mobile health apps, rising need for constant health monitoring, and high adoption of technologies in the healthcare sector. North America is projected to hold a considerable share of the market due to the presence of key manufactures of mobile health apps in the US.
Some frequently asked quetions about this report!
Additional company profiles can be provided on request.
Yes, the report covers service types of Mobile Health Apps such as Monitoring Services, Fitness Solutions, Diagnostic Services, Treatment Services, and Others
According to this Growth Market Reports report, the market from Mobile Health Apps is likely to register a CAGR of 24.9% during forecast period 2020-2027, with an anticipated valuation of USD87,933.0 million by the end of the 2027.
In addition to market size (in USD Million) and Company Market Share (in % for base year 2019), other data such Macro-economic factors, COVID-19 Impact on the Mobile Health Apps market is available in final report.
The app stores considered includes Apple App store, Android App Store, and others.
Rising adoption of connected health and availability of user-friendly mobile applications are the some of the key factors driving the market growth.
Factors such as competitive strength and market positioning are key areas considered while selecting top companies to be profiled.
The market is expected to witness growth with slight increase in terms of demand during 2019-2020 owing to the positive impact of COVID-19 pandemic on the Mobile Health Apps market.
The base year considered for the global Mobile Health Apps market report is 2019. The complete analysis period is 2017 to 2027, wherein, 2017 & 2018 are the historic years and the forecast is provided from 2020 to 2027 with estimation for year 2020.
Major Manufactures include Abbott, AstraZeneca PLC, Bristol-Myers Squibb, GlaxoSmithKline PLC, Johnson & Johnson, Merck & Co., Inc., Novartis AG, Pfizer, F. Hoffmann-La Roche Ltd, Sanofi, Novartis, and Roche.
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