Global Menstrual Cup Market

The global menstrual cup market is anticipated to expand at a CAGR of 5.5% and projected to reach USD 1.2 billion during the forecast period, between 2021 and 2028. The menstrual cup is a female sanitation product. It is used for collection of menstrual fluid such as blood and endometrial fluid that flows out of a female vagina every month as a result of breakdown and renewal of endometrium lining. Menstrual cup is used to prevent the viginal fluids from leaking out of the body and onto the clothes. The menstrual cup has zero amounts of harmful chemicals, additives or absorbency gels in it. The menstrual cup is shaped in the form of a bell and has a stem at its bottom. The stem makes it easier for insertion and removal of the cup. The bell shape of the cup helps seal the viginal opening to prevent any leakage of viginal fluids. As the menstrual cup is completely chemical free and has no kind of absorbents, they do not interfere with the pH level of the vagina or the bacterial balance of the reproductive organ. An average woman is estimated to use and dispose around 11,000 pads or tampons in her lifetime. The waste of the pads and tampons itself as well as the packaging produced end up in the toilets or are dumped in landfill. Thus the menstrual cups are promoted as an eco-friendly product and more reasonable than tampons and pads.

Market Trends, Drivers, Restraints, and Opportunities:

• Increasing awareness about personal hygiene, government interventions & policies, increasing technological advancement are the major factors contributing to the growth of the menstrual cup market
• Rising need for finding environment friendly alternatives for sanitary pads and tampons globally, which produce huge amounts of waste is estimated to fuel the menstrual cups market.
• Menstrual cups are trickier to use, they are hard to insert and remove. Some menstrual cups are made of latex that can also cause allergic reactions. These factors can hinder the growth of the menstrual cup market.
• The fear of tendency to stick to traditional methods or products can hamper the market.
• There is a rise of the workforce of women in every sector and today, the female gender represents nearly half of the global populations. These factors are expected to spur the Menstrual Cup market growth.

Scope of the report:

The report on the global menstrual cup market includes an assessment of the market, size, share, trends, segments, and regional markets. Overview and dynamics have been included in the report.
 

Menstrual cup Market Segment Insights:

The silicone segment is expected to dominate the market during the forecast period

In terms of material type, the menstrual cup market is divided into medical grade silicone, natural gum rubber (latex), and thermoplastic elastomer (TPE). The medical grade silicone segment is expected to dominate the market during the forecast period. Silicone is a biocompatible material and processes no risk of infection or allergy. Moreover, silicone is more durable and cost efficient. All these factors drive the market.

The online segment will continue to hold the largest market share during the forecast period

Based on distribution channels, the menstrual cups market is bifurcated into online platforms and pharmacies & retail stores. The online segment held the major market share in the year 2021 and is forecasted to hold this position during the forecast period. Rising number of e-commerce stores and platforms and fast and efficient delivery are the factors boosting the online distribution channels.

The reusable segment is expected to continue dominating the market share for the forecast period

Based on product types, the menstrual cup market is segregated into disposable and reusable. The reusable segment holds the major market share. The awareness among people regarding the waste produced by sanitary pads and tampons is the major factor driving the market. The reusable menstrual cup can be used for 5 years or so before needing to buy a new one, making it extremely cost efficient and environment friendly.

North America is projected to hold a significant market share

In terms of regions, the market is segmented into Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North American is expected to dominate the market during the forecast period. Nearly half of the population being female and large number of women working in all kinds of sectors drives the market in this region.

Segments

• Disposable
• Reusable

• Online
• Retail stores & pharmacies

• Medical grade silicone
• Latex
• Thermoplastic elastomers

• Asia Pacific
• North America, Europe
• Latin America
• Middle East & Africa

• The Keeper, Inc.
• Anigan
• Diva International Inc.
• YUUKI Company s.r.o.
• Redcliffe Hygiene Private Limited
• Mooncup Ltd
• Lunette Menstrual Cup
• EARTH CARE SOLUTION

Competitive Landscape

Key players in the menstrual cup market include The Keeper, Inc., Anigan, Diva International Inc., YUUKI Company s.r.o., Redcliffe Hygiene Private Limited, Mooncup Ltd, Lunette Menstrual Cup, and EARTH CARE SOLUTION. These players engage in mergers & acquisitions, collaborations, agreements, and partnerships to strengthen their geographical presence.