Asia Pacific Kombucha Market Size, Growth & Trends [2031]

Asia Pacific Kombucha Market Size, Growth & Trends [2031]

Segments - Asia Pacific Kombucha Market by Fermentation (Bacteria, Yeast, Mould, and Others), by Types (Natural and Flavored [Herbs & Spices, Citrus, Berries, Apple, Coconut & Mangoes, Flowers, and Others]), by Distribution Channels (Supermarkets & Hypermarkets, Convenience Stores, Health Stores, and Online Retail), and by Countries (Japan, India, China, South Korea, Australia, Singapore, and Others) - Asia Pacific Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023 – 2031

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Author : Anuradha B. More
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Fact-checked by : Vaibhav Chandola
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Editor : Shruti Bhat

Upcoming | Report ID :FB-4673 | 4.1 Rating | 78 Reviews | 187 Pages | Format : Docx PDF

Report Description


The Asia Pacific Kombucha market was valued at USD 191.02 Million in 2022 and is projected to reach USD 1584.50 Million by 2031, expanding at a CAGR of 26.5% during the forecast period, between 2023 and 2031. Increasing preference of consumers for functional drinks over carbonated drinks and rising awareness among consumers regarding the nutritional benefits of kombucha are expected to drive the market in Asia Pacific. Changing lifestyles of millennials and the rising adoption of healthy food and drinks into their diet are anticipated to fuel the kombucha market in the region.

Asia Pacific Kombucha Market Outlook

Introduction to Kombucha:

Kombucha is a fermented sweet black tea drink with effervescence. It is usually consumed for its health benefits. The beverage is sometimes referred to as kombucha tea to distinguish it from bacteria and yeast. Sometimes, flavors are added to enhance the taste of the beverage and increase its popularity. Kombucha is prepared by the fermentation of tea and sugar using a symbiotic culture of bacteria and yeast (SCOBY),. The content of the microbes in a SCOBY varies. Kombucha offers various health benefits to consumers; however, sometimes it has caused adverse health effects. Kombucha is usually not recommended for therapeutic purposes.

  • High prevalence of chronic diseases, increasing health awareness among consumers, and changing lifestyles of people are some factors that are driving the kombucha market.

  • Increasing number of fitness-conscious consumers in Asia Pacific is expected to boost the market.

  • Growing preference of individuals towards non-alcoholic beverages and healthy alternatives is projected to fuel the market.

  • Stringent government regulations on the manufacture and distribution of kombucha is anticipated to hinder the growth of the market.

  • Availability of little evidence that supports the nutritional benefits of kombucha hampers the market in Asia Pacific.

  • Increasing shift of people towards a healthy diet is creating opportunities for the market players.

Scope of Asia Pacific Kombucha Market Report

The report on Asia Pacific kombucha market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes

Details

Report Title

Kombucha Market - Asia Pacific Industry Analysis, Growth, Share, Size, Trends, and Forecast

Base Year

2022

Historic Data

2016-2021

Forecast Period

2023-2031

Segmentation

Fermentation (Bacteria, Yeast, Mould, and Others), Types (Natural and Flavored [Herbs & Spices, Citrus, Berries, Apple, Coconut & Mangoes, Flowers, and Others]), Distribution Channels (Supermarkets & Hypermarkets, Convenience Stores, Health Stores, and Online Retail)

Country Scope

Countries (Japan, India, China, South Korea, Australia, Singapore, and Others)

Report Coverage

Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast

Key Players Covered in the Report

Drink Reeds, Inc., The Hain Celestial Group, Revive Drinks, Kosmic Kombucha, Buchi, GT’s Living Foods, Humm Kombucha LLC, Makana Beverages, Inc., Nessalla, Brew Dr. Kombucha, Live Soda, and Wonder Drink

Asia Pacific Kombucha Market Segment Insights

Yeast segment held the largest market share

Based on fermentation, the Asia Pacific kombucha market is segmented into bacteria, yeast, mould, and others. The yeast segment accounted for a key share of the market in 2021 and is expected to dominate the market during the forecast period. Yeast fermentation gains an edge over other types of fermentation, due to its low cost and ease in handling. The bacteria segment is anticipated to grow at a rapid pace, due to the increasing adoption and applications of bacteria.

Asia Pacific Kombucha Market Fermentation

Flavor segment to dominate the market

On the basis of types, the Asia Pacific kombucha market is classified as natural and flavored (herbs & spices, citrus, berries, apple, coconut & mangoes, flowers, and others). The flavored segment held a major share of the market in 2021 and is projected to dominate the kombucha market, due to the rising interest of consumers towards new and innovative beverages. Consumers are trying new flavors and different products to adopt kombucha into their diet. Changing consumer preferences towards probiotic beverages is expected to fuel the kombucha market.

Health stores to register significant growth

In terms of distribution channels, the Asia Pacific kombucha market is segmented into supermarkets & hypermarkets, convenience stores, health stores, and online retail. Rising popularity of healthy beverages among consumers and its easy availability in stores are boosting the supermarkets & hypermarkets segment. Supermarkets & hypermarkets provide consumers a wide variety of probiotic and functional drinks. They offer attractive discounts, have product-specific aisles in stores, and various combinations of products to grab the attention of consumers. The health stores segment is expected to register significant growth during the forecast period, as health stores are rising in popularity.

Market in Japan to grow at a rapid pace

Based on countries, the Asia Pacific kombucha market is segmented into Japan, India, China, South Korea, Australia, Singapore, and other countries. China is the leading market in Asia Pacific in terms of revenue, due to the presence of key market players and rising awareness about the health benefits of kombucha among consumers in the country. The kombucha market in Japan is anticipated to grow at a rapid pace during the forecast period, owing to surging disposable income, rising government support, and growing adoption of kombucha among consumers in the country. Kombucha is gaining popularity in India, due to its nutritional properties and rising awareness about kombucha among fitness enthusiasts.

Segments

The Asia Pacific kombucha market has been segmented on the basis of

Fermentation

  • Bacteria
  • Yeast
  • Mould
  • Others

Types

  • Natural
  • Flavored (Herbs & Spices, Citrus, Berries, Apple, Coconut & Mangoes, Flowers, and Others)

Distribution Channels

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Health Stores
  • Online Retail

Countries

  • Japan
  • India
  • China
  • South Korea
  • Australia
  • Singapore
  • Others

Key Players

  • Drink Reeds, Inc.
  • The Hain Celestial Group
  • Revive Drinks
  • Kosmic Kombucha
  • Buchi
  • GT’s Living Foods
  • Humm Kombucha LLC
  • Makana Beverages, Inc.
  • Nessalla
  • Brew Dr. Kombucha
  • Live Soda
  • Wonder Drink

Competitive Landscape

Key players in the Asia Pacific kombucha market are Drink Reeds, Inc., The Hain Celestial Group, Revive Drinks, Kosmic Kombucha, Buchi, GT’s Living Foods, Humm Kombucha LLC, Makana Beverages, Inc., Nessalla, Brew Dr. Kombucha, Live Soda, and Wonder Drink. These players are adopting the strategy of product launches in the market to increase their market share.

Asia Pacific Kombucha Market Key Players

Table Of Content

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Kombucha Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Kombucha Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Kombucha Market - Supply Chain
  4.5. Global Kombucha Market Forecast
     4.5.1. Kombucha Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Kombucha Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Kombucha Market Absolute $ Opportunity
5. Global Kombucha Market Analysis and Forecast by Types
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Types
     5.2.2. Y-o-Y Growth Projections by Types
  5.3. Kombucha Market Size and Volume Forecast by Types
     5.3.1. Natural
     5.3.2. Flavored
  5.4. Absolute $ Opportunity Assessment by Types
  5.5. Market Attractiveness/Growth Potential Analysis by Types
6. Global Kombucha Market Analysis and Forecast by Region
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by Region
     6.2.2. Y-o-Y Growth Projections by Region
  6.3. Kombucha Market Size and Volume Forecast by Region
     6.3.1. North America
     6.3.2. Latin America
     6.3.3. Europe
     6.3.4. Asia Pacific
     6.3.5. Middle East and Africa (MEA)
  6.4. Absolute $ Opportunity Assessment by Region
  6.5. Market Attractiveness/Growth Potential Analysis by Region
  6.6. Global Kombucha Demand Share Forecast, 2019-2026
7. North America Kombucha Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
  7.2. North America Kombucha Market Size and Volume Forecast by Country
     7.2.1. U.S.
     7.2.2. Canada
  7.3. Absolute $ Opportunity Assessment by Country
  7.4. North America Kombucha Market Size and Volume Forecast by Types
     7.4.1. Natural
     7.4.2. Flavored
  7.5. Basis Point Share (BPS) Analysis by Types
  7.6. Y-o-Y Growth Projections by Types
  7.7. Market Attractiveness/Growth Potential Analysis
     7.7.1. By Country
     7.7.2. By Product Type
     7.7.3. By Application
  7.8. North America Kombucha Demand Share Forecast, 2019-2026
8. Latin America Kombucha Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Latin America Average Pricing Analysis
  8.2. Latin America Kombucha Market Size and Volume Forecast by Country
      8.2.1. Brazil
      8.2.2. Mexico
      8.2.3. Rest of Latin America
   8.3. Absolute $ Opportunity Assessment by Country
  8.4. Latin America Kombucha Market Size and Volume Forecast by Types
     8.4.1. Natural
     8.4.2. Flavored
  8.5. Basis Point Share (BPS) Analysis by Types
  8.6. Y-o-Y Growth Projections by Types
  8.7. Market Attractiveness/Growth Potential Analysis
     8.7.1. By Country
     8.7.2. By Product Type
     8.7.3. By Application
  8.8. Latin America Kombucha Demand Share Forecast, 2019-2026
9. Europe Kombucha Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Europe Average Pricing Analysis
  9.2. Europe Kombucha Market Size and Volume Forecast by Country
     9.2.1. Germany
     9.2.2. France
     9.2.3. Italy
     9.2.4. U.K.
     9.2.5. Spain
     9.2.6. Russia
     9.2.7. Rest of Europe
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Europe Kombucha Market Size and Volume Forecast by Types
     9.4.1. Natural
     9.4.2. Flavored
  9.5. Basis Point Share (BPS) Analysis by Types
  9.6. Y-o-Y Growth Projections by Types
  9.7. Market Attractiveness/Growth Potential Analysis
     9.7.1. By Country
     9.7.2. By Product Type
     9.7.3. By Application
  9.8. Europe Kombucha Demand Share Forecast, 2019-2026
10. Asia Pacific Kombucha Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Asia Pacific Average Pricing Analysis
  10.2. Asia Pacific Kombucha Market Size and Volume Forecast by Country
     10.2.1. China
     10.2.2. Japan
     10.2.3. South Korea
     10.2.4. India
     10.2.5. Australia
     10.2.6. Rest of Asia Pacific (APAC)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Asia Pacific Kombucha Market Size and Volume Forecast by Types
     10.4.1. Natural
     10.4.2. Flavored
  10.5. Basis Point Share (BPS) Analysis by Types
  10.6. Y-o-Y Growth Projections by Types
  10.7. Market Attractiveness/Growth Potential Analysis
     10.7.1. By Country
     10.7.2. By Product Type
     10.7.3. By Application
  10.8. Asia Pacific Kombucha Demand Share Forecast, 2019-2026
11. Middle East & Africa Kombucha Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Middle East & Africa Average Pricing Analysis
  11.2. Middle East & Africa Kombucha Market Size and Volume Forecast by Country
     11.2.1. Saudi Arabia
     11.2.2. South Africa
     11.2.3. UAE
     11.2.4. Rest of Middle East & Africa (MEA)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Middle East & Africa Kombucha Market Size and Volume Forecast by Types
     11.4.1. Natural
     11.4.2. Flavored
  11.5. Basis Point Share (BPS) Analysis by Types
  11.6. Y-o-Y Growth Projections by Types
  11.7. Market Attractiveness/Growth Potential Analysis
     11.7.1. By Country
     11.7.2. By Product Type
     11.7.3. By Application
  11.8. Middle East & Africa Kombucha Demand Share Forecast, 2019-2026
12. Competition Landscape
  12.1. Global Kombucha Market: Market Share Analysis
  12.2. Kombucha Distributors and Customers
  12.3. Kombucha Market: Competitive Dashboard
  12.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     12.4.1. Drink Reeds, Inc.
     12.4.2. The Hain Celestial Group
     12.4.3. Revive Drinks
     12.4.4. Kosmic Kombucha
     12.4.5. Buchi
     12.4.6. GT’s Living Foods
     12.4.7. Humm Kombucha LLC
     12.4.8. Makana Bevera

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