Home Appliances Market

Europe Home Appliances Market

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Debadatta

Author:

Debadatta Patel

Partha

Fact-checked by:

PARTHA PAUL

Aman

Editor:

Aman Singh

Europe Home Appliances Market Outlook 2031: 

The Europe home appliances market size was valued at USD 110.56 Billion in 2022 and is projected to reach USD 135.67 Billion by 2031, expanding at a CAGR of 2.3% during the forecast period 2023 - 2031. Growth of the market is attributed to the increasing urbanization, growing working population, and emerging demand for smart appliances.

A home appliance is also known as an electric appliance, household appliance, and domestic appliance. A home appliance is a machine which helps in household work such as cleaning, food preservation, and cooking.

Europe Home Appliances Market Outlook

The Covid-19 pandemic affected the demand and supply of Europe home appliances market. Lockdown across the globe, supply chain disorders, and oscillating supply of raw materials forced manufacturers to shut down production leading to unfortunate decline in market growth. Launch of vaccines to combat the Covid-19 pandemic is expected to contribute to the market growth over the forecast period.

Home Appliances Market Trends, Drivers, Restraints, and Opportunities

  • Increasing consumer purchasing capacity and rapidly growing population is projected to boost the market in the coming years.
  • Emerging demand for smart appliances is major factor fueling the market during the forecast period.
  • Increasing on-demand laundry services is anticipated to hamper the market growth.
  • High maintenance cost is projected to hamper the market growth in the coming years.
  • R&D investment and technological advancement in home appliances is projected to create lucrative opportunities for the market players.

Scope of Home Appliances Market Report

The report on the Europe home appliances market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Attributes

Details

Report Title

Europe Home Appliances Market–Industry Analysis, Growth, Share, Size, Trends, and Forecast

Base Year

2022

Historic Data

2016-2021

Forecast Period

2023-2031

Segmentation

Major Appliances (Dishwashing Machines, Cookers and Ovens, Washing Machines, Freezers, and Refrigerators), Small Appliances (Hair Dryers, Toasters, Irons, Small Kitchen Appliances, Hair Clippers, Grills & Roasters, Vacuum Cleaners, and Others), and Distribution Channel (Online, Exclusive Stores, Multi-brand Stores, and Other Distribution Channels?)

Geographical Scope

Italy, Poland, Germany, France, United Kingdom and Rest of the Europe

Report Coverage

Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast

Key Players covered in the Report

Panasonic Corp.; Miele; Koninklijke Philips; Qingdao Haier Co. Ltd; AB Electrolux; Gorenje Group; Candy Group; Arcelik AS; Robert Bosch GmbH; De’ Longhi SpA, LG Electronics; Samsung Electronics Co. Ltd; Liebherr Group; and Whirlpool Corp.

Home Appliances Market Segment Insights

The washing machines segment accounts for key share of the market

Based on major appliances, the Europe home appliances market is divided into dishwashing machines, cookers and ovens, washing machines, freezers, and refrigerators.

The refrigerator segment accounts for a key share of the market. Growth of the market is attributed to increasing living standards of consumers and rising awareness about advantages of home appliances. The refrigerators segment is anticipated to expand at a rapid pace during the forecast period due to factors such as rising disposable income and changing customers focus on energy-efficient product.

Europe Home Appliances Market Major Appliances

The small kitchen appliances segment accounts for a major share of the market

On the basis of small appliances, the market is fragmented into hair dryers, toasters, irons, small kitchen appliances, hair clippers, grills & roasters, vacuum cleaners, and others.

The small kitchen appliances segment is anticipated to hold a major market share during the forecast period. Growth of the market is attributed to increasing demand for advanced & innovative products. However, the toasters segment is anticipated to expand at a rapid pace during the forecast period due to factors such as introduction of smart meters.

Europe Home Appliances Market Small Appliances

The online segment is estimated to hold a major share of the market

Based on distribution channels, the Europe home appliances market is categorized into online, exclusive stores, multi-brand stores, and others.

The online segment accounts for a key share of the market. Growth of the market is attributed to increasing investment by emerging countries and rising demand for washing machines. The exclusive store segment is anticipated to expand at a rapid pace during the forecast period due to factors such as changing consumer preference and rising economies.

Germany is estimated to hold major market share

On the basis of region, the Europe home appliances market is categorized as Italy, Poland, Germany, France, United Kingdom and Rest of the Europe.

The market of Poland is anticipated to expand at a high CAGR during the forecast period due to increasing research & development procedures, increasing supply of raw materials, and rising need for comfort appliances.

The market of Germany is estimated to hold a major market share due to increasing adoption of wireless & technologically advanced products, rising replacement sales in developed countries, and low cost associated with the ownership of white goods.

Segments

The Europe home appliances market has been segmented on the basis of

Major Appliances

  • Dishwashing Machines
  • Cookers & Ovens
  • Washing Machines
  • Freezers
  • Refrigerators

Small Appliances

  • Hair Dryers
  • Toasters
  • Irons
  • Small Kitchen Appliances
  • Hair Clippers
  • Grills and Roasters
  • Vacuum Cleaners
  • Others

Distribution Channels

  • Online​
  • Exclusive Stores​
  • Multi-brand Stores​
  • Others

Geography

  • Europe

Key Players

  • Panasonic Corp.
  • Miele
  • Koninklijke Philips
  • Qingdao Haier Co. Ltd.
  • AB Electrolux
  • Gorenje Group
  • Candy Group
  • Arcelik AS
  • Robert Bosch GmbH
  • De’ Longhi SpA
  • LG Electronics
  • Samsung Electronics Co., Ltd.
  • Liebherr Group
  • Whirlpool Corp.

Competitive Landscape

Key players competing in the Europe home appliances market include Panasonic Corp.; Miele; Koninklijke Philips; Qingdao Haier Co. Ltd; AB Electrolux; Gorenje Group; Candy Group; Arcelik AS; Robert Bosch GmbH; De’ Longhi SpA, LG Electronics; Samsung Electronics Co. Ltd.; Liebherr Group; and Whirlpool Corp.

Some of these players are using several market strategies such as acquisitions, merger, collaborations, partnerships, capacity expansion, and product launches to enhance their market shares and raise their production line of the business in the coming years.

Europe Home Appliances Market Key Players

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Home Appliances Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Home Appliances Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Home Appliances Market - Supply Chain
  4.5. Global Home Appliances Market Forecast
     4.5.1. Home Appliances Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Home Appliances Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Home Appliances Market Absolute $ Opportunity
5. Global Home Appliances Market Analysis and Forecast by Region
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Region
     5.2.2. Y-o-Y Growth Projections by Region
  5.3. Home Appliances Market Size and Volume Forecast by Region
     5.3.1. North America
     5.3.2. Latin America
     5.3.3. Europe
     5.3.4. Asia Pacific
     5.3.5. Middle East and Africa (MEA)
  5.4. Absolute $ Opportunity Assessment by Region
  5.5. Market Attractiveness/Growth Potential Analysis by Region
  5.6. Global Home Appliances Demand Share Forecast, 2019-2026
6. North America Home Appliances Market Analysis and Forecast
  6.1. Introduction
     6.1.1. Basis Point Share (BPS) Analysis by Country
     6.1.2. Y-o-Y Growth Projections by Country
  6.2. North America Home Appliances Market Size and Volume Forecast by Country
     6.2.1. U.S.
     6.2.2. Canada
  6.3. Absolute $ Opportunity Assessment by Country
  6.4. Market Attractiveness/Growth Potential Analysis
     6.4.1. By Country
     6.4.2. By Product Type
     6.4.3. By Application
  6.5. North America Home Appliances Demand Share Forecast, 2019-2026
7. Latin America Home Appliances Market Analysis and Forecast
  7.1. Introduction
     7.1.1. Basis Point Share (BPS) Analysis by Country
     7.1.2. Y-o-Y Growth Projections by Country
     7.1.3. Latin America Average Pricing Analysis
  7.2. Latin America Home Appliances Market Size and Volume Forecast by Country
      7.2.1. Brazil
      7.2.2. Mexico
      7.2.3. Rest of Latin America
   7.3. Absolute $ Opportunity Assessment by Country
  7.4. Market Attractiveness/Growth Potential Analysis
     7.4.1. By Country
     7.4.2. By Product Type
     7.4.3. By Application
  7.5. Latin America Home Appliances Demand Share Forecast, 2019-2026
8. Europe Home Appliances Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
     8.1.3. Europe Average Pricing Analysis
  8.2. Europe Home Appliances Market Size and Volume Forecast by Country
     8.2.1. Germany
     8.2.2. France
     8.2.3. Italy
     8.2.4. U.K.
     8.2.5. Spain
     8.2.6. Russia
     8.2.7. Rest of Europe
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. Market Attractiveness/Growth Potential Analysis
     8.4.1. By Country
     8.4.2. By Product Type
     8.4.3. By Application
  8.5. Europe Home Appliances Demand Share Forecast, 2019-2026
9. Asia Pacific Home Appliances Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Asia Pacific Average Pricing Analysis
  9.2. Asia Pacific Home Appliances Market Size and Volume Forecast by Country
     9.2.1. China
     9.2.2. Japan
     9.2.3. South Korea
     9.2.4. India
     9.2.5. Australia
     9.2.6. Rest of Asia Pacific (APAC)
  9.3. Absolute $ Opportunity Assessment by Country
  9.4. Market Attractiveness/Growth Potential Analysis
     9.4.1. By Country
     9.4.2. By Product Type
     9.4.3. By Application
  9.5. Asia Pacific Home Appliances Demand Share Forecast, 2019-2026
10. Middle East & Africa Home Appliances Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Middle East & Africa Average Pricing Analysis
  10.2. Middle East & Africa Home Appliances Market Size and Volume Forecast by Country
     10.2.1. Saudi Arabia
     10.2.2. South Africa
     10.2.3. UAE
     10.2.4. Rest of Middle East & Africa (MEA)
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Market Attractiveness/Growth Potential Analysis
     10.4.1. By Country
     10.4.2. By Product Type
     10.4.3. By Application
  10.5. Middle East & Africa Home Appliances Demand Share Forecast, 2019-2026
11. Competition Landscape
  11.1. Global Home Appliances Market: Market Share Analysis
  11.2. Home Appliances Distributors and Customers
  11.3. Home Appliances Market: Competitive Dashboard
  11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
     11.4.1. Panasonic Corp.
     11.4.2. Miele
     11.4.3. Koninklijke Philips
     11.4.4. Qingdao Haier Co. Ltd.
     11.4.5. AB Electrolux
     11.4.6. Gorenje Group

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