The global head up display market was valued at USD 1.10 billion in 2019. The market is projected to expand at a robust CAGR during the forecast period, 2021 – 2028. The growth of the market is attributed to low cost of products and easy incorporation with smartphones, which improves the safety of drivers by decreasing distractions.
A head up display, also known as HUD, is a transparent display that offers various benefits to the drivers. It displays data to the drivers, such that they don’t need to change their usual viewpoints. The driver does not need to look outside after looking at the optically near HUD. Initially HUDs were established for military flights, but now they are used in automobiles, commercial aircrafts, and other applications. HUD displays the same information you would get from the dashboard of a car, which includes current speed and various temperature gauges. By displaying this data in one place, a driver need not look in different places and can focus only on HUDs for all the information.
Market Trends, Drivers, Restraints, and Opportunities:
- Increase in the purchasing power of consumers, due to rising disposal income is estimated to fuel the market growth.
- Modern population is receptive towards technologically advanced products which enable safe driving.
- Rising awareness about safety among consumers is boosting the market growth.
- Rising standard of living of people has increased the demand for premium cars; this in turn drives the head-up display market.
- Nowadays, several manufacturers offer head up display system along with the car as an additional feature. This helps boost the HUD market.
Scope of the Report:
The report on the global head up display market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
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Attributes
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Details
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Report Title
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Global Head Up Display Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
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Base Year
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2020
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Historic Data
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2018–2019
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Forecast Period
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2021–2028
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Segmentation
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Applications (Aviation, Automotive, and Wearable)
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Regional Scope
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Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
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Report Coverage
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Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
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Key Players Covered in the Report
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Continental AG, BAE Systems, Elbit Systems, DENSO Corporation, Robert Bosch LLC, YAZAKI Corporation, and Visteon Corporation.
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Market Segment Insights:
The Automotive segment is expected to expand at a rapid pace during the forecast period
Based on applications, the global head up display market is segregated as aviation, automotive, and wearable. The automotive segment is anticipated to hold a major share in the market. Rising number of flight trainers substantially boosts the head up display market. The production of transparent displays is a major restraint for manufacturers, as the displays need to be visible in sunlight and night. The aviation segment is expected to expand at a rapid pace, due to the incorporation of head up displays in aircrafts for landing and taking off.
The automotive segment is sub-segmented as luxury/premium cars, basic/mid-segment cars, and sports cars. The luxury/premium car sub-segment is anticipated to account for a key share in the automotive segment during the forecast period. The combination of driver assistance systems and head up displays is accepted by numerous automobile manufacturers. This is estimated to fuel the growth of the head up display market.
The wearable segment is projected to expand in the forecast period, as vendors are investing in R&D to provide high-quality driving experience. Rising demand for technologically advanced products, which provide high accuracy, is a key factor that is anticipated to boost the head up display market.
The market in North America is expected to dominate the global Head up Display market during the forecast period
Based on regions, the global head up display market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Existence of major technology companies and big investments in R&D are key factors boosting the market growth. Increasing awareness among the consumers about advantages of head up displays is driving the market in Europe.
Modern technologies in the automotive industry, such as amplified reality and adaptive cruise, are the key factors that would lead to a substantial rise in the demand in the US market. Moreover, the region hosts a vast auto market, which is estimated to boost the market growth.
The market in Asia Pacific is expected to expand at a robust CAGR during the forecast period, owing to rising awareness among consumers about advantages of head up displays.
Segments
The global head up display market has been segmented on the basis of
Applications
- Aviation
- Automotive
- Wearable
Regions
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
Key Players
- Continental AG
- BAE Systems
- Elbit Systems
- DENSO Corporation
- Robert Bosch LLC
- YAZAKI Corporation
- Visteon Corporation
Competitive Landscape
Key players in the global head up display market include Continental AG, BAE Systems, Elbit Systems, DENSO Corporation, Robert Bosch LLC, YAZAKI Corporation, and Visteon Corporation. Head up display systems have shown rising usage in automotive industry, as it has various safety features, which reduce accidents.
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