Qatar Hair Care & Nail Care Products Market by hair care products (Hair Color, Shampoo, Mask, Serum, Conditioner, Hair Accessories, and Others), Nail Care Products (Nail Polish, Nail Serum, and Nail Polish Remover), Application (Men, Women and Kids)

Market Outlook:

The Qatar Hair Care & Nail Care Products market was valued at USD 271.2 million in 2019 and is projected to reach USD 308.5 million by 2024, expanding at a CAGR of 2.6% during the forecast period. Hair care and nail care is one of the major aspects of grooming routine. The hair care and nail care market in Qatar has achieved significant growth last few years. Increasing traction among customers for spending on personal and beauty care products is anticipated to fuel the growth of the market. Moreover, the increasing disposable income in the country coupled with the growth of the young population is also anticipated to boost the demand for hair care and nail care products during the forecast period.

Market Dynamics

The market growth is attributed to the factors such as increased concerns about scalp and nail health, growing demand for organic products. Increasing awareness among customers about scalp and self-care promoted the growth of numerous product lines. Companies are increasing products, which target specific requirement to encourage the consumption of hair care products in the coming years. This creates an opportunity for key players to launch new hair care products. Increasing availability of hair care and nail care products based on types of nails and hair, such as dry, normal, and oily scalp, is increasing the demand for consumer-specific hair and nail care products. Atmospheric and seasonal changes in Qatar affects hair growth to a considerable extent, which drives the demand for hair care products.

Consumers in Qatar are worried about the potential side effects of hair and nail care products. The key restraint for nail care products is extreme usage of dark color nail polish, as few of them tend to cause nonpermanent discoloration of nails. Side effects of hair care products are different and complicated in nature. The major challenge for hair and nail care products in Qatar is the disparity between consumer preferences, as many consumers are demanding product innovation coupled with personalization to address individual concerns. A shift towards natural ingredients is attributed to consumers, who are conscious of their impact on the environment.

As per latest statistics, the male to female ratio of Qatar is 302.43 males (per 100 females). This is expected to create an opportunity for companies to target male consumers. Companies invest in innovations and launch multiple male hair care products, which target specific requirements of consumers, which in turn, acts as a lucrative opportunity for the growth of the market. The urban male population in Qatar exhibits willingness to spend on attractive products, as they are interested in enhancing their visual appearance, which acts as a potential opportunity for the market.

Segmental Outlook

Based on the Qatar hair care and nail care products market is segmented into hair color, shampoo, mask, serum, conditioner, hair accessories, and others. The shampoo segment held the highest share of the market in 2019 and is anticipated to expand at a significant CAGR during the forecast period. The large share of the shampoo segment is attributed to owing to increasing popularity of consumers for different hair problems such as dandruff, dry hair, and others.

On the basis of nail care, the Qatar hair care and nail care products market is segmented into nail polish, nail serum, and nail polish remover. The Nail polish segment held the largest share of the market in 2019 and is anticipated to expand at a higher CAGR during the forecast period. The large share of the nail polish segment is attributed to increasing working women in the region. Increasing popularity of matching nail polishes for attractive appearance is driving the nail remover segment in the forecast period.

In terms of application, the Qatar Hair Care & Nail Care Products market is segmented into women, men, and kids. The women segment is projected to expand at a highest CAGR during the forecast period. The growth is attributed to high usage of hair care and nail care products by women and, also more interest towards appearance is boosting the segment. Additionally, Moreover, growing popularity of premium products with added benefits among women is anticipated to boost the segment.

Key Benefits for Industry Participants & Stakeholders

• In-depth Analysis of the Qatar Hair Care & Nail Care Products Market
• Historical, Current and Projected Market Size in terms of Value and Volume
• Potential & Niche Segments and Regions Exhibiting Promising Growth Covered
• Industry Drivers, Restraints and Opportunities Covered in the Study
• Recent Industry Trends and Developments
• Competitive Landscape & Strategies of Key Players
• Neutral Perspective on Qatar Hair Care & Nail Care Products Market Performance