Garments Steamer Market Outlook 2031
The global garments steamer market size was valued at USD 2.55 Billion in 2022 and is expected to reach USD 4.09 Billion by 2031, expanding at a CAGR of 5.39% during the forecast period, 2023 – 2031. The growth of the market is attributed to rising number of specialty stores and e-commerce channels and growing demand for high-quality and efficient appliances.
Garment steamer also known as clothes steamers, are electronically operated and handy. They are mainly manufactured for removing wrinkles from the clothes. As the name implies, the device uses moist heat or steam for functioning. It contains a small tank that is used to hold cold water that gets heated in order to produce steam.
Garments Steamer Market Trends, Drivers, Restraints, and Opportunities
- Rising expenditure on consumer appliances, particularly in the garment sector is expected to fuel the market.
- Factors such as high efficiency, flexibility, ease of use, and portability are estimated to drive the market.
- Increase in promotional campaigns by industrialists is driving the market.
- Extensive use of garment steamers in laundry care is expected to propel the market in the upcoming years.
- Garment steamers are also used in carpets, as it helps in removing dust and dirt without degrading the fabric quality.
- Increasing awareness about multi-functional products among the consumers is anticipated to raise the demand for the product.
Scope of Garments Steamer Market Report
The report on the garments steamer market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Garments Steamer Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast
Applications (Clothes, Curtains, Carpets, and Others), Distribution Channels (Online and offline)
Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast
Key Players Covered in the Report
Koninklijke Philips N.V, Haier Group Corporation, Rowenta, Midea Group Co., Ltd., Chigo, Conair, AB Electrolux, Jiffy Steamer, Shanghai Flyco Electrical Appliance Co., Ltd, Pursteam, and Panasonic Marketing Middle East & Africa FZE.
Garments Steamer Market Segment Insights
Applications Segment Analysis
Based on applications, the garment steamer market is segregated as clothes, curtains, carpets, and others. The clothes segment is anticipated to expand at a robust CAGR during the forecast period. The growth of the segment is attributed to advanced features of the product, such as oil and dust removal.
The curtain segment is expected to expand at a substantial CAGR of 6.86% during the forecast period. Curtains have a large surface area, which has the capacity to absorb dirt rapidly. Consumers prefer advanced technology, which can clean dirt with less efforts. Rising demand for garment steamers from different sectors like hotels, celebration halls, and restaurants is expected to propel the market.
Distribution Channel Segment Analysis
On the basis of distribution channels, the garment steamer market is bifurcated as online and offline. The offline segment is estimated to expand at a rapid pace during the forecast period. Availability of various brands of garment steamers in convenience stores, supermarkets, specialty stores, and hypermarkets is expected to drive the offline segment.
Offline stores provide easy access and after-sales service, which is responsible for market growth. Additionally, slow delivery period of online stores drives the growth of the offline segment.
The online segment estimated to expand at a robust CAGR during the forecast period, attributed to increasing number of e-commerce websites such as Amazon, Flipkart, Walmart, and AliExpress, which provide a wide range of products. Major factors responsible for segment growth are provisions of discounts and doorstep delivery.
In terms of regions, the garment steamer market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market in Europe is expected to expand at a significant CAGR during the forecast period, owing to increasing demand for premium home appliances in countries including the UK, France, and Germany.
The market in Asia Pacific is anticipated to expand at a substantial CAGR during the forecast period. The growth of the segment is attributed to increasing demand for fabric care devices in developing countries, such as India and China.
The consumer appliances market is India is estimated to expand at a rapid CAGR during the forecast period. Rise in demand for premium products such as garments steamers is expected to fuel the regional market. Huge numbers of manufacturers are trying to grow their business in the region, due to high growth possibility.
The global garment steamer market has been segmented on the basis of
- Asia Pacific
- North America
- Latin America
- Middle East & Africa
- Koninklijke Philips N.V
- Haier Group Corporation
- Rowenta, Midea Group Co., Ltd.
- AB Electrolux
- Jiffy Steamer
- Shanghai Flyco Electrical Appliance Co., Ltd
- Panasonic Marketing Middle East & Africa FZE.
Key players in the garment steamer market include Koninklijke Philips N.V, Haier Group Corporation, Rowenta, Midea Group Co., Ltd., Chigo, Conair, AB Electrolux, Jiffy Steamer, Shanghai Flyco Electrical Appliance Co., Ltd, Pursteam, and Panasonic Marketing Middle East & Africa FZE. Manufacturers focus on strategies such as merger & acquisitions, product innovation, and partnership.