E-cigarette Market by Product Types (Completely Disposable Model, Rechargeable but Disposable Cartomizer, and Personalized Vaporizer), Battery Modes (Automatic E-cigarette and Manual E-cigarette), Distribution Channels (Offline Retail and Online Retail), and Regions (Asia Pacific, North America, Latin America, Europe, and iddle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends and Forecast 2021 – 2028
The global e-cigarette market size is projected to register a high CAGR during the forecast period, 2021–2028. The growth of the market is attributed to social acceptance and easy availability of e-cigarettes.
E-cigarettes utilize an e-fluid that contains nicotine, flavors, propylene glycol, and vegetable glycerin. Contrasted with cigarette smoke, the user inhales in vapor rather than smoke. Propylene glycol, glycerin, nicotine, flavor, and, e-cigarette vapor contain less toxins in more modest fixations. E-cigarette vapor contains unsafe mixtures that are not found in tobacco smoke. Individual e-cigarettes contain varying measure of nicotine. E-cigarettes are normally known as vaporizer cigarettes, electronic nicotine delivery systems (ENDS), e-cigs, vapes, e-hookahs, and vape pens.
The COVID-19 pandemic has hampered the advancement of the market. The declaration of lockdowns seriously disrupted trade and supply chains, which, negatively impacted the development of e-cigarettes. This, in turn, diminished the accessibility of these gadgets, with the lower demand for them due to weak financial wellbeing.
Market Trends, Drivers, Restraints, and Opportunities
- Increasing promotional activities by vendors is expected to boost the e-cigarette market.
- Technological advancements and product innovation is spurring the development of the market.
- Growing health awareness about safe alternatives is one of the key factors fueling the market growth.
- Rising demand for flavored e-cigarettes can boost the growth of the market.
- Negative impact on health owing to high addiction of nicotine can restrain the growth of the market.
- Stringent government regulations regarding implement indoor smoking ban, awareness campaigns about health risks can lucrative opportunities for the market players.
Scope of the Report
The report on the e-cigarette market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
| Attributes | Details |
| Report Title | E-cigarette Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
| Base Year | 2020 |
| Historic Data | 2018–2019 |
| Forecast Period | 2021–2028 |
| Segmentation | Product Types (Completely Disposable Model, Rechargeable but Disposable Cartomizer, and Personalized Vaporizer), Battery Modes (Automatic E-cigarette and Manual E-cigarette), and Distribution Channels (Offline Retail and Online Retail) |
| Regional Scope | Asia Pacific, North America, Latin America, Europe, and Middle East & Africa |
| Report Coverage | Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast |
| Key Players Covered in the Report | Japan Tobacco Inc.; Philip Morris Products S.A; Altria Group; Shenzhen Joye Technology Co Ltd; and Imperial Brands PLC. |
E-cigarette Market Segment Insights
Rechargeable but disposable cartomizer segment is expected to grow at a rapid pace
Based on product types, the market is divided into completely disposable model, rechargeable but disposable cartomizer, and personalized vaporizer. The rechargeable but disposable cartomizer segment is estimated to grow at a rapid rate as it’s attached to a battery and is reusable device with a battery and cartridge. Moreover, the cost-effectiveness is estimated to drive the segment growth.
Automatic e-cigarette segment is anticipated to constitute a key market share
Base on battery modes, the e-cigarette market is categorized as automatic e-cigarette and manual e-cigarette. The automatic e-cigarette segment is expected to grow at a sustainable rate in the manner. The automatic e-cigarette has low-energy consumption and allow users to vape for a longer period between charging.
Online retails segment is projected to expand at a considerable CAGR
On the basis of distribution channels, the market is classified offline retails and online retails. The online retails segment is projected to expand at a considerable CAGR during the forecast period. Online retails attributes to ease of shopping from a remote location. An online retails flexibility and convenience in selecting desired solutions from a wide range of alternatives. Online retailing encourages smokers to purchase these solutions from e-commerce websites.
Middle East & Africa is anticipated to constitute a large market share
In terms of regions, the global market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market in Middle East & Africa is anticipated to expand at a rapid pace during the forecast period owing to increasing number of vape shops and new products launched by manufacturers to streamline and enrich the experience of e-cigarette smokers. On the other hand, Europe is expected to hold a significant market share in the coming years.
Segments
Segments Covered in the Report
The global e-cigarette market has been segmented on the basis of
Product Types
- Completely Disposable Model
- Rechargeable but Disposable Customizer
- Personalized Vaporizer
- Automatic E-cigarette
- Manual E-cigarette
- Offline Retail
- Online Retail
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
- Japan Tobacco Inc.
- Philip Morris Products S.A
- Altria Group
- Shenzhen Joye Technology Co Ltd
- Imperial Brands PLC.
Competitive Landscape
Key players competing in the e-cigarette market are Japan Tobacco Inc.; Philip Morris Products S.A; Altria Group; Shenzhen Joye Technology Co Ltd; and Imperial Brands PLC.
In March 2019, two new tobacco container flavors, Pianissimo Aria Menthol and Pianissimo Pineapple Peach Yellow Cooler, were sent off by Japan Tobacco Inc. for the Ploom TECH brand. Presently, the organization offers 10 novel flavors for its Ploom TECH brand.
In January 2019, two new fume items - Ploom S, which is a high-temperature tobacco fume item, and Ploom TECH +, which is a low-temperature tobacco vapor item - were sent off by Japan Tobacco Inc. under the Ploom brand. These items produce less scent than ordinary cigarettes.
2. Assumptions and Acronyms Used
3. Research Methodology
4. E-cigarette Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. E-cigarette Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. E-cigarette Market - Supply Chain
4.5. Global E-cigarette Market Forecast
4.5.1. E-cigarette Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. E-cigarette Market Size (000’ Units) and Y-o-Y Growth
4.5.3. E-cigarette Market Absolute $ Opportunity
5. Global E-cigarette Market Analysis and Forecast by Region
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Region
5.2.2. Y-o-Y Growth Projections by Region
5.3. E-cigarette Market Size and Volume Forecast by Region
5.3.1. North America
5.3.2. Latin America
5.3.3. Europe
5.3.4. Asia Pacific
5.3.5. Middle East and Africa (MEA)
5.4. Absolute $ Opportunity Assessment by Region
5.5. Market Attractiveness/Growth Potential Analysis by Region
5.6. Global E-cigarette Demand Share Forecast, 2019-2026
6. North America E-cigarette Market Analysis and Forecast
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis by Country
6.1.2. Y-o-Y Growth Projections by Country
6.2. North America E-cigarette Market Size and Volume Forecast by Country
6.2.1. U.S.
6.2.2. Canada
6.3. Absolute $ Opportunity Assessment by Country
6.4. Market Attractiveness/Growth Potential Analysis
6.4.1. By Country
6.4.2. By Product Type
6.4.3. By Application
6.5. North America E-cigarette Demand Share Forecast, 2019-2026
7. Latin America E-cigarette Market Analysis and Forecast
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis by Country
7.1.2. Y-o-Y Growth Projections by Country
7.1.3. Latin America Average Pricing Analysis
7.2. Latin America E-cigarette Market Size and Volume Forecast by Country
7.2.1. Brazil
7.2.2. Mexico
7.2.3. Rest of Latin America
7.3. Absolute $ Opportunity Assessment by Country
7.4. Market Attractiveness/Growth Potential Analysis
7.4.1. By Country
7.4.2. By Product Type
7.4.3. By Application
7.5. Latin America E-cigarette Demand Share Forecast, 2019-2026
8. Europe E-cigarette Market Analysis and Forecast
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis by Country
8.1.2. Y-o-Y Growth Projections by Country
8.1.3. Europe Average Pricing Analysis
8.2. Europe E-cigarette Market Size and Volume Forecast by Country
8.2.1. Germany
8.2.2. France
8.2.3. Italy
8.2.4. U.K.
8.2.5. Spain
8.2.6. Russia
8.2.7. Rest of Europe
8.3. Absolute $ Opportunity Assessment by Country
8.4. Market Attractiveness/Growth Potential Analysis
8.4.1. By Country
8.4.2. By Product Type
8.4.3. By Application
8.5. Europe E-cigarette Demand Share Forecast, 2019-2026
9. Asia Pacific E-cigarette Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.1.3. Asia Pacific Average Pricing Analysis
9.2. Asia Pacific E-cigarette Market Size and Volume Forecast by Country
9.2.1. China
9.2.2. Japan
9.2.3. South Korea
9.2.4. India
9.2.5. Australia
9.2.6. Rest of Asia Pacific (APAC)
9.3. Absolute $ Opportunity Assessment by Country
9.4. Market Attractiveness/Growth Potential Analysis
9.4.1. By Country
9.4.2. By Product Type
9.4.3. By Application
9.5. Asia Pacific E-cigarette Demand Share Forecast, 2019-2026
10. Middle East & Africa E-cigarette Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Middle East & Africa Average Pricing Analysis
10.2. Middle East & Africa E-cigarette Market Size and Volume Forecast by Country
10.2.1. Saudi Arabia
10.2.2. South Africa
10.2.3. UAE
10.2.4. Rest of Middle East & Africa (MEA)
10.3. Absolute $ Opportunity Assessment by Country
10.4. Market Attractiveness/Growth Potential Analysis
10.4.1. By Country
10.4.2. By Product Type
10.4.3. By Application
10.5. Middle East & Africa E-cigarette Demand Share Forecast, 2019-2026
11. Competition Landscape
11.1. Global E-cigarette Market: Market Share Analysis
11.2. E-cigarette Distributors and Customers
11.3. E-cigarette Market: Competitive Dashboard
11.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)
11.4.1. Japan Tobacco Inc.
11.4.2. Philip Morris Products S.A
11.4.3. Altria Group
11.4.4. Shenzhen Joye Technology Co Ltd
11.4.5. Imperial Brands PLC.
Segments Covered in the Report
The global e-cigarette market has been segmented on the basis of
Product Types
- Completely Disposable Model
- Rechargeable but Disposable Customizer
- Personalized Vaporizer
- Automatic E-cigarette
- Manual E-cigarette
- Offline Retail
- Online Retail
- Asia Pacific
- North America
- Latin America
- Europe
- Middle East & Africa
- Japan Tobacco Inc.
- Philip Morris Products S.A
- Altria Group
- Shenzhen Joye Technology Co Ltd
- Imperial Brands PLC.
Key players competing in the e-cigarette market are Japan Tobacco Inc.; Philip Morris Products S.A; Altria Group; Shenzhen Joye Technology Co Ltd; and Imperial Brands PLC.
In March 2019, two new tobacco container flavors, Pianissimo Aria Menthol and Pianissimo Pineapple Peach Yellow Cooler, were sent off by Japan Tobacco Inc. for the Ploom TECH brand. Presently, the organization offers 10 novel flavors for its Ploom TECH brand.
In January 2019, two new fume items - Ploom S, which is a high-temperature tobacco fume item, and Ploom TECH +, which is a low-temperature tobacco vapor item - were sent off by Japan Tobacco Inc. under the Ploom brand. These items produce less scent than ordinary cigarettes.
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