Segments - Digital Photography Market by Products (Camera Cell Phones, Photo Processing Equipment, and Interchangeable Lenses), Applications (Photo Processing, Photography Software, and Photo Looks), and Regions (Asia Pacific, North America, Latin America, Europe, and Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2023-2031
The global digital photography market size was valued at USD 109.83 billion in 2022 and is expected to surpass USD 161.82 billion by 2031, expanding at a CAGR of 4.4% during the forecast period, 2023–2031. The growth of the market is attributed to the increase in the use of social networking sites and increment in the number of population access to the Internet, which push the demand for digital photography.
Digital photography refers to the process of capturing, editing, and sharing images using electronic appliances, which can be further shared or published using various means on several digital or social media platforms using the Internet.
The increase in the usage of social networking sites such as Facebook, Instagram, WhatsApp, and other platforms has led to fuel the digital photography market. Strong demand for digital photography is majorly driven due to the increase in popularity of picture editing services and applications such as Pixlr and digital images can be mailed and downloaded easily.
Apart from professional photographer, digital photography has been widely adopted by many amateur photographers over the years. They can easily access to the Internet and learn themselves how to use digital cameras from YouTube and other online sites, which fuels the rising demand for the photography.
On the other hand, the extensive use of photography culture in the fields of sports, social gathering, and mass events as well as numerous photography applications in various industries such as science, security surveillance, and art are major aspects of the market growth.
Meanwhile, the outbreak of COVID-19 pandemic had severe impact on the digital photography market as it forced to shut down the manufacturing units and business operation. On the other hand, a large number of people across the globe have got the chance to get introduced to digital photography while they were locked down in their houses. The rising number of population who are inclined to photography as a new hobby is likely to propel the market expansion.
Wide access to the Internet by a large number of youngsters and increasing adoption of photography as a hobby among the youth population across the globe are key factors driving the market growth.
Increasing use of digital photography for 3D modeling, surveillance, medical, and automotive sector are anticipated to boost the market growth during the forecast period.
Rising number of smart phones users and their growing access to social networking sites for uploading pictures is another key factor estimated to help the market growth.
High cost of digital cameras and requirement of professional knowledge to operate devices are key restraining factors that can hamper the market growth.
Rapid process of integrated digital cameras and videos into network devices and introduction of innovating and new digital cameras to grab the attention of the consumers are creating several opportunities for the market expansion.
The report on the global digital photography market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes |
Details |
Report Title |
Digital Photography Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast |
Base Year |
2022 |
Historic Data |
2016-2021 |
Forecast Period |
2023-2031 |
Segmentation |
Products (Camera Cell Phones, Photo Processing Equipment, and Interchangeable Lenses) and Applications (Photo Processing, Photography Software, and Photo Looks) |
Regional Scope |
Asia Pacific, North America, Latin America, Europe, and the Middle East & Africa |
Report Coverage |
Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Trends, and Revenue Forecast |
Key Players Covered in the Report |
Sony Corp.; Panasonic Corp.; Nikon Corp.; Canon Inc.; Fujifilm Holdings Corp.; Samsung Electronics Co. Ltd.; Kodak Co.; and Toshiba Corp. |
Based on the products, the global digital photography market is divided into camera cell phones, photo processing equipment, and interchangeable lenses. The camera cell phone segment is expected to account for a key share of the market in the coming years owing to wide usage of smart phones and growing access to the Internet.
However, the photo processing equipment segment is anticipated to expand at a considerable pace during the forecast period due to increase in demands of photo book generation and others. Moreover, the segment growth can be attributed to rising demand for photo editing as well as wide availability of less expensive devices for processing and editing.
On the basis of applications, the market is divided into photo processing, photography software, and photo Looks. The photography software segment is anticipated to expand at a rapid CAGR during the forecast period owing to increasing applications of photography in various fields including data storage, medical visualization, and automotive.
Wide adoption of the software can be further attributed to increasing development of new technology for photo processing devices and equipment, which are able to enhance the picture by increasing its quality and resolution.
In terms of region, the global digital photography market is classified as Asia Pacific, North America, Latin America, Europe, and the Middle East & Africa. The market of Asia Pacific is expected to exhibit rapid growth in the coming years due to higher earning income of a large number of population especially in India, China, and Japan. Moreover, companies based in Japan are extensively participating in research and development in order to produce high-quality cameras.
This factor is expected to fuel the digital photography market in the region in the near future. Moreover, growing the retail sector selling consumer electronic goods including cameras and smart phones as well as increasing use of social media by a large number of the young population in the region are other key factors propelling the regional market growth.
The global digital photography market has been segmented on the basis of
Some of the key players competing in the digital photography market are Panasonic Corp.; Nikon Corp.; Canon Inc.; Fujifilm Holdings Corp.; Samsung Electronics Co. Ltd; Kodak Co.; and Toshiba Corp.