Dietary Supplements Market

Global Dietary Supplements Market

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Anuradha B. More

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Aman Singh

Dietary Supplements Market Outlook 2031

The global dietary supplements market size was valued at USD 155.96 Billion in 2022 and is expected to reach USD 296.52 Billion by 2031 anticipated to expand at a substantial CAGR 7.4% during the forecast period, between 2023 to 2031. Dietary supplements are substances that people use to add nutrients in their diet and reduce the risk of health problem such as arthritis and osteoporosis.

Dietary supplements are available in various forms such as liquids, gel tabs, powders, capsules, pills, and extracts. It contains ingredients such as enzymes, amino acids, fibers, minerals, vitamins, and herbs or plant extract. Some dietary supplements can be added to foods and drinks.

Dietary Supplements Market Outlook

Dietary Supplements Market Trends, Drivers, Restraints, and Opportunities

  • Increase in disposable income, rapid urbanization, and rise in awareness regarding health issues are expected to boost the dietary supplements market during the forecast period.
  • Positive outlook toward medical nutrition due to growing cases of cardiovascular diseases, and increase in weight management programs are projected to propel the demand for the dietary supplements in the future.
  • Rise in awareness about concepts such as tailor-made and personalized supplements and nutritional products have increased the interest of consumers worldwide.
  • Growth in R&D expenses for supplement and nutraceutical products is anticipated to create opportunities in the market.
  • High prices of pre-immunized supplements and regular dietary supplements are expected to hamper the dietary supplements market during the forecast period.

Scope of The Dietary Supplements Market Report:

The report on dietary supplements market includes an assessment of the market, size, share, trends, segments and regional markets. Overview and dynamics have been included in the report.

Attributes Details
Report Title

Dietary Supplements Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast

Base Year

2022

Historic Data

2016–2021

Forecast Period

2023–2031

Segmentation

By Ingredients (Vitamins, Botanicals, Minerals, Proteins & Amino Acids, Fibers & Specialty Carbohydrates, Omega Fatty Acids, Others) By Forms (Tablets, Capsules, Soft gels, Powders, Gummies, Liquids, Others) By Applications (Energy & Weight Management, General Health, Bone & Joint Health, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Anti-cancer, Others) By End-users (Bone & Joint Health, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Anti-cancer, Others) By Distribution Channels (Pharmacies & Drug Stores, Supermarkets & Hypermarkets, Online Channels, Others)

Regional Scope

Asia Pacific, North America, Latin America, Europe, and Middle East & Africa

Report Coverage

Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, Market Trends, and Revenue Forecast

Key Players Covered in the Report

Abbott Laboratories, American Health, Amway, Archer Daniels Midland, Arkopharma Laboratoires Pharmaceutiques, Ayanda Group AS, Bayer, Bionova Lifesciences, Carlyle Group, NBTY Inc., DuPont, Ekomir, Glanbia, GlaxoSmithKline plc, Herbalife International, Himalaya Global Holdings Ltd, Nature’s Sunshine Forms, Nu Skin Enterprises, Nutraceutics Corporation, Pfizer, Stepan, and XanGo LLC

Dietary Supplements Market Segment Insights

Vitamin segment to hold significant market share

In the terms of ingredients, the dietary supplements market share  can be segmented into vitamins, botanicals, minerals, proteins & amino acids, fibers & specialty carbohydrates, omega fatty acids, and others. The vitamin segment is projected to grow, as it is used in various applications by sports athletes and working professionals and are available in various forms such as liquids, powders, and tablets.

Dietary Supplements Market Ingredients

Tablet segment to expand at a substantial pace

On the basis of forms, the dietary supplements market can be segregated into tablets, capsules, soft gels, powders, gummies, liquids, and others. The tablets segment is anticipated to hold a key share of the market due to its easy packaging techniques and cost-effectiveness. Moreover, tablets are preferred by customers due to their extended shelf life.

The powders segment is anticipated to register a considerable CAGR during the forecast period due to the increasing use of green powder in supplements for the nutritional benefits of consumers. After the pandemic, the growing health awareness and growing demand for natural supplements with various benefits across all age groups can boost the demand for green powder. 

Energy & weight management segment to grow rapidly

Based on of applications, the dietary supplements market can be fragmented into energy & weight management, general health, bone & joint health, gastrointestinal health, immunity, cardiac health, diabetes, anti-cancer, and others. The energy & weight management segment holds a significant share of the market, while the general health segment is projected to expand at a substantial CAGR during the forecast period.

The energy & weight management segment is growing as the governments of various countries are taking initiatives by promoting the benefits of a healthy lifestyle and diet. Furthermore, rising trend of online weight loss programs fuels the segment growth.

Dietary Supplements Market Applications

Pharmacies & drug stores segment to hold a key share of the market

In terms of distribution channels, the dietary supplements market share is divided into pharmacies & drug stores, supermarkets & hypermarkets, online channel, and others. The pharmacies & drug stores segment holds a key share of the market, as various types of supplement products are available for digestive health, personal care, and skin health. 

North America constituted a dominant share of the market

Based on regions, the dietary supplements market share  is classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa (MEA). North America is expected to hold a majority of the market due to growing demand for sport nutrition products.

Moreover, increase in consciousness regarding the consumptions of proteins for sustaining optimum nutrition level and maintain muscles among middle-aged adults in developed countries such as Canada and the US is expected to propel the demand for dietary supplements during the forecast period.

Dietary Supplements Market region

Segments

By Ingredients

  • Vitamins
  • Botanicals
  • Minerals
  • Proteins & Amino Acids
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Others

By Forms

  • Tablets
  • Capsules
  • Soft gels
  • Powders
  • Gummies
  • Liquids
  • Others

By Applications

  • Energy & Weight Management
  • General Health
  • Bone & Joint Health
  • Gastrointestinal Health
  • Immunity
  • Cardiac Health
  • Diabetes
  • Anti-cancer
  • Others

By End-Users

  • Bone & Joint Health
  • Gastrointestinal Health
  • Immunity
  • Cardiac Health
  • Diabetes
  • Anti-cancer
  • Others

By Distribution Channels

  • Pharmacies & Drug Stores
  • Supermarkets & Hypermarkets
  • Online Channels
  • Others

By Regions

  • North America
  • Europe
  • Latin America
  • Asia Pacific
  • Middle East & Africa

Key Players

  • Abbott Laboratories
  • American Health
  • Amway
  • Archer Daniels Midland
  • Arkopharma Laboratoires Pharmaceutiques
  • Ayanda Group AS
  • Bayer
  • Bionova Lifesciences
  • Carlyle Group
  • NBTY Inc.
  • DuPont
  • Ekomir
  • Glanbia
  • GlaxoSmithKline plc
  • Herbalife International
  • Himalaya Global Holdings Ltd
  • Nature’s Sunshine Forms
  • Nu Skin Enterprises
  • Nutraceutics Corporation
  • Pfizer
  • Stepan
  • XanGo LLC

Competitive Landscape

Key players in the dietary supplements market include Abbott Laboratories, American Health, Amway, Archer Daniels Midland, Arkopharma Laboratoires Pharmaceutiques, Ayanda Group AS, Bayer, Bionova Lifesciences, Carlyle Group, NBTY Inc., DuPont, Ekomir, Glanbia, GlaxoSmithKline plc, Herbalife International, Himalaya Global Holdings Ltd, Nature’s Sunshine Forms, Nu Skin Enterprises, Nutraceutics Corporation, Pfizer, Stepan, and XanGo LLC. Mergers & acquisitions, collaborations, agreements, and partnerships are some strategies adopted by these players to strengthen their geographical presence.

Dietary Supplements Market Key players

1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Dietary Supplements Market Overview
  4.1. Introduction
     4.1.1. Market Taxonomy
     4.1.2. Market Definition
  4.2. Macro-Economic Factors
     4.2.1. Industry Outlook
  4.3. Dietary Supplements Market Dynamics
     4.3.1. Market Drivers
     4.3.2. Market Restraints
     4.3.3. Opportunity
     4.3.4. Market Trends
  4.4. Dietary Supplements Market - Supply Chain
  4.5. Global Dietary Supplements Market Forecast
     4.5.1. Dietary Supplements Market Size (US$ Mn) and Y-o-Y Growth
     4.5.2. Dietary Supplements Market Size (000’ Units) and Y-o-Y Growth
     4.5.3. Dietary Supplements Market Absolute $ Opportunity
5. Global Dietary Supplements Market Analysis and Forecast by Applications
  5.1. Market Trends
  5.2. Introduction
     5.2.1. Basis Point Share (BPS) Analysis by Applications
     5.2.2. Y-o-Y Growth Projections by Applications
  5.3. Dietary Supplements Market Size and Volume Forecast by Applications
     5.3.1. Energy & Weight Management
     5.3.2. General Health
     5.3.3. Bone & Joint Health
     5.3.4. Gastrointestinal Health
     5.3.5. Immunity
     5.3.6. Cardiac Health
     5.3.7. Diabetes
     5.3.8. Anti-cancer
     5.3.9. Others
  5.4. Absolute $ Opportunity Assessment by Applications
  5.5. Market Attractiveness/Growth Potential Analysis by Applications
6. Global Dietary Supplements Market Analysis and Forecast by End Users
  6.1. Market Trends
  6.2. Introduction
     6.2.1. Basis Point Share (BPS) Analysis by End Users
     6.2.2. Y-o-Y Growth Projections by End Users
  6.3. Dietary Supplements Market Size and Volume Forecast by End Users
     6.3.1. Bone & Joint Health
     6.3.2. Gastrointestinal Health
     6.3.3. Immunity
     6.3.4. Cardiac Health
     6.3.5. Diabetes
     6.3.6. Anti-cancer
     6.3.7. Others
  6.4. Absolute $ Opportunity Assessment by End Users
  6.5. Market Attractiveness/Growth Potential Analysis by End Users
7. Global Dietary Supplements Market Analysis and Forecast by Region
  7.1. Market Trends
  7.2. Introduction
     7.2.1. Basis Point Share (BPS) Analysis by Region
     7.2.2. Y-o-Y Growth Projections by Region
  7.3. Dietary Supplements Market Size and Volume Forecast by Region
     7.3.1. North America
     7.3.2. Latin America
     7.3.3. Europe
     7.3.4. Asia Pacific
     7.3.5. Middle East and Africa (MEA)
  7.4. Absolute $ Opportunity Assessment by Region
  7.5. Market Attractiveness/Growth Potential Analysis by Region
  7.6. Global Dietary Supplements Demand Share Forecast, 2019-2026
8. North America Dietary Supplements Market Analysis and Forecast
  8.1. Introduction
     8.1.1. Basis Point Share (BPS) Analysis by Country
     8.1.2. Y-o-Y Growth Projections by Country
  8.2. North America Dietary Supplements Market Size and Volume Forecast by Country
     8.2.1. U.S.
     8.2.2. Canada
  8.3. Absolute $ Opportunity Assessment by Country
  8.4. North America Dietary Supplements Market Size and Volume Forecast by Applications
     8.4.1. Energy & Weight Management
     8.4.2. General Health
     8.4.3. Bone & Joint Health
     8.4.4. Gastrointestinal Health
     8.4.5. Immunity
     8.4.6. Cardiac Health
     8.4.7. Diabetes
     8.4.8. Anti-cancer
     8.4.9. Others
  8.5. Basis Point Share (BPS) Analysis by Applications
  8.6. Y-o-Y Growth Projections by Applications
  8.7. North America Dietary Supplements Market Size and Volume Forecast by End Users
     8.7.1. Bone & Joint Health
     8.7.2. Gastrointestinal Health
     8.7.3. Immunity
     8.7.4. Cardiac Health
     8.7.5. Diabetes
     8.7.6. Anti-cancer
     8.7.7. Others
  8.8. Basis Point Share (BPS) Analysis by End Users
  8.9. Y-o-Y Growth Projections by End Users
  8.10. Market Attractiveness/Growth Potential Analysis
     8.10.1. By Country
     8.10.2. By Product Type
     8.10.3. By Application
  8.11. North America Dietary Supplements Demand Share Forecast, 2019-2026
9. Latin America Dietary Supplements Market Analysis and Forecast
  9.1. Introduction
     9.1.1. Basis Point Share (BPS) Analysis by Country
     9.1.2. Y-o-Y Growth Projections by Country
     9.1.3. Latin America Average Pricing Analysis
  9.2. Latin America Dietary Supplements Market Size and Volume Forecast by Country
      9.2.1. Brazil
      9.2.2. Mexico
      9.2.3. Rest of Latin America
   9.3. Absolute $ Opportunity Assessment by Country
  9.4. Latin America Dietary Supplements Market Size and Volume Forecast by Applications
     9.4.1. Energy & Weight Management
     9.4.2. General Health
     9.4.3. Bone & Joint Health
     9.4.4. Gastrointestinal Health
     9.4.5. Immunity
     9.4.6. Cardiac Health
     9.4.7. Diabetes
     9.4.8. Anti-cancer
     9.4.9. Others
  9.5. Basis Point Share (BPS) Analysis by Applications
  9.6. Y-o-Y Growth Projections by Applications
  9.7. Latin America Dietary Supplements Market Size and Volume Forecast by End Users
     9.7.1. Bone & Joint Health
     9.7.2. Gastrointestinal Health
     9.7.3. Immunity
     9.7.4. Cardiac Health
     9.7.5. Diabetes
     9.7.6. Anti-cancer
     9.7.7. Others
  9.8. Basis Point Share (BPS) Analysis by End Users
  9.9. Y-o-Y Growth Projections by End Users
  9.10. Market Attractiveness/Growth Potential Analysis
     9.10.1. By Country
     9.10.2. By Product Type
     9.10.3. By Application
  9.11. Latin America Dietary Supplements Demand Share Forecast, 2019-2026
10. Europe Dietary Supplements Market Analysis and Forecast
  10.1. Introduction
     10.1.1. Basis Point Share (BPS) Analysis by Country
     10.1.2. Y-o-Y Growth Projections by Country
     10.1.3. Europe Average Pricing Analysis
  10.2. Europe Dietary Supplements Market Size and Volume Forecast by Country
     10.2.1. Germany
     10.2.2. France
     10.2.3. Italy
     10.2.4. U.K.
     10.2.5. Spain
     10.2.6. Russia
     10.2.7. Rest of Europe
  10.3. Absolute $ Opportunity Assessment by Country
  10.4. Europe Dietary Supplements Market Size and Volume Forecast by Applications
     10.4.1. Energy & Weight Management
     10.4.2. General Health
     10.4.3. Bone & Joint Health
     10.4.4. Gastrointestinal Health
     10.4.5. Immunity
     10.4.6. Cardiac Health
     10.4.7. Diabetes
     10.4.8. Anti-cancer
     10.4.9. Others
  10.5. Basis Point Share (BPS) Analysis by Applications
  10.6. Y-o-Y Growth Projections by Applications
  10.7. Europe Dietary Supplements Market Size and Volume Forecast by End Users
     10.7.1. Bone & Joint Health
     10.7.2. Gastrointestinal Health
     10.7.3. Immunity
     10.7.4. Cardiac Health
     10.7.5. Diabetes
     10.7.6. Anti-cancer
     10.7.7. Others
  10.8. Basis Point Share (BPS) Analysis by End Users
  10.9. Y-o-Y Growth Projections by End Users
  10.10. Market Attractiveness/Growth Potential Analysis
     10.10.1. By Country
     10.10.2. By Product Type
     10.10.3. By Application
  10.11. Europe Dietary Supplements Demand Share Forecast, 2019-2026
11. Asia Pacific Dietary Supplements Market Analysis and Forecast
  11.1. Introduction
     11.1.1. Basis Point Share (BPS) Analysis by Country
     11.1.2. Y-o-Y Growth Projections by Country
     11.1.3. Asia Pacific Average Pricing Analysis
  11.2. Asia Pacific Dietary Supplements Market Size and Volume Forecast by Country
     11.2.1. China
     11.2.2. Japan
     11.2.3. South Korea
     11.2.4. India
     11.2.5. Australia
     11.2.6. Rest of Asia Pacific (APAC)
  11.3. Absolute $ Opportunity Assessment by Country
  11.4. Asia Pacific Dietary Supplements Market Size and Volume Forecast by Applications
     11.4.1. Energy & Weight Management
     11.4.2. General Health
     11.4.3. Bone & Joint Health
     11.4.4. Gastrointestinal Health
     11.4.5. Immunity
     11.4.6. Cardiac Health
     11.4.7. Diabetes
     11.4.8. Anti-cancer
     11.4.9. Others
  11.5. Basis Point Share (BPS) Analysis by Applications
  11.6. Y-o-Y Growth Projections by Applications
  11.7. Asia Pacific Dietary Supplements Market Size and Volume Forecast by End Users
     11.7.1. Bone & Joint Health
     11.7.2. Gastrointestinal Health
     11.7.3. Immunity
     11.7.4. Cardiac Health
     11.7.5. Diabetes
     11.7.6. Anti-cancer
     11.7.7. Others
  11.8. Basis Point Share (BPS) Analysis by End Users
  11.9. Y-o-Y Growth Projections by End Users
  11.10. Market Attractiveness/Growth Potential Analysis
     11.10.1. By Country
     11.10.2. By Product Type
     11.10.3. By Application
  11.11. Asia Pacific Dietary Supplements Demand Share Forecast, 2019-2026
12. Middle East & Africa Dietary Supplements Market Analysis and Forecast
  12.1. Introduction
     12.1.1. Basis Point Share (BPS) Analysis by Country
     12.1.2. Y-o-Y Growth Projections by Country
     12.1.3. Middle East & Africa Average Pricing Analysis
  12.2. Middle East & Africa Dietary Supplements Market Size and Volume Forecast by Country
     12.2.1. Saudi Arabia
     12.2.2. South Africa
     12.2.3. UAE
     12.2.4. Rest of Middle East & Africa (MEA)
  12.3. Absolute $ Opportunity Assessment by Country
  12.4. Middle East & Africa Dietary Supplements Market Size and Volume Forecast by Applications
     12.4.1. Energy & Weight Management
     12.4.2. General Health
     12.4.3. Bone & Joint Health
     12.4.4. Gastrointestinal Health
     12.4.5. Immunity
     12.4.6. Cardiac Health
     12.4.7. Diabetes
     12.4.8. Anti-cancer
     12.4.9. Others
  12.5. Basis Point Share (BPS) Analysis by Applications
  12.6. Y-o-Y Growth Projections by Applications
  12.7. Middle East & Africa Dietary Supplements Market Size and Volume Forecast by End Users
     12.7.1. Bone & Joint Health
     12.7.2. Gastrointestinal Health
     12.7.3. Immunity
     12.7.4. Cardiac Health
     12.7.5. Diabetes
     12.7.6. Anti-cancer
     12.7.7. Others
  12.8. Basis Point Share (BPS) Analysis by End Users
  12.9. Y-o-Y Growth Projections by End Users
  12.10. Market Attractiveness/Growth Potential Analysis
     12.10.1. By Country
     12.10.2. By Product Type
     12.10.3. By Application
  12.11. Middle East & Africa Dietary Supplements Demand Share Forecast, 2019-2026
13. Competition Landscape
  13.1. Global Dietary Supplements Market: Market Share Analysis
  13.2. Dietary Supplements Distributors and Customers
  13.3. Dietary Supplements Market: Competitive Dashboard
  13.4. Company Profiles (Details: Overview, Financials, Developments, Strategy)

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